AHCA/NCAL
AHCA/NCAL is the largest U.S. trade association for long-term and post-acute care providers, representing 15,000+ skilled nursing and assisted living member organizations through advocacy, continuing education, quality programs, and CMS-data benchmarking tools.
- Company typePrivate
- Founded1945
- HeadquartersWashington, United States
- Headcount51–100
- GTM typeB2B
- OfferingServices
What AHCA/NCAL does
AHCA/NCAL (legal name: American Health Care Association) is a 501(c)(6) nonprofit trade association founded in 1945 and headquartered in Washington, DC. It is the largest association in the United States representing long-term and post-acute care (LTPAC) providers, with over 15,000 member organizations spanning skilled nursing centers, assisted living communities, and related providers. The National Center for Assisted Living (NCAL) operates as a constituent division under the same umbrella, representing assisted living providers. The organization functions as a federation of state healthcare associations, which serve as the primary recruitment and delivery channel for members.
AHCA/NCAL operates a multi-platform digital ecosystem anchored by ahcancalED (an online learning management system hosting hundreds of continuing education courses and certificate programs such as Gero Nurse Prep, Infection Preventionist Training/IPCO, Trauma-Informed Care, ROP eCompetencies, and the Nursing Home Administration Series), LTC Trend Tracker (a member-exclusive benchmarking tool that ingests MDS, CASPER, and CMS Cost Report data), the National Quality Award Program (a tiered Bronze/Silver/Gold recognition framework), and the Connect Online Community portal (powered by Higher Logic). Supporting infrastructure includes the AHCA/NCAL Bookstore and Provider Magazine as content/distribution channels.
The association is funded primarily through recurring membership dues, supplemented by educational program fees, events and conferences (AHCA/NCAL Convention, CEO Conference, Congressional Briefing, Quality Summit), the Associate Business Member (ABM) vendor program, advertising, sponsorships, and bookstore sales. GTM is sales-led through state affiliates and direct enterprise outreach. Members access differentiated pricing across the product portfolio (e.g., SNF VBP Essentials at $40 member / $80 non-member; NIC Academy CSHIP at 25% member discount), with the freemium webinar model driving top-of-funnel engagement. The competitive position rests on collective advocacy scale, regulatory access, and an integrated research/education/quality program stack that competitors in the LTPAC trade-association space cannot easily replicate.
AHCA/NCAL firmographics
Firmographics- Name
- AHCA/NCAL
- Legal name
- American Health Care Association
- Website
- https://ahcancal.org
- Company type
- Private
- Founded year
- 1945
- Operating status
- Operating
- Headcount range
- 51–100 employees
- Short description
- AHCA/NCAL is the largest U.S. trade association for long-term and post-acute care providers, representing 15,000+ skilled nursing and assisted living member organizations through advocacy, continuing education, quality programs, and CMS-data benchmarking tools.
- Ownership category
- akta.pro rank
Where AHCA/NCAL is headquartered
LocationHeadquarters
- HQ city
- Washington
- HQ country
- United States
- HQ region
- North America
Offices1 record
Markets served
AHCA/NCAL business model
Business model- GTM type
- B2B
- Offering type
- Services
- Cost components
- Personnel, Operations, Marketing or Sales, Technology or R&D, Others
Revenue model
- Membership Dues: Association revenue is primarily derived from membership dues from over 15,000 skilled nursing centers, assisted living communities, and other long-term care providers. Members receive exclusive rates on educational content, access to data tools, and advocacy services.
- Educational Programs and Courses: Revenue generated from ahcancalED online courses, webinars, certificate programs, and the AHCA/NCAL Bookstore. Members receive exclusive/discounted rates while non-members pay standard fees.
- Events and Conferences: Revenue from annual events including AHCA/NCAL Convention, CEO Conference, Congressional Briefing, Quality Summit, and other in-person conferences that offer education and networking opportunities.
- Business Partner Program: Revenue from Associate Business Member (ABM) Program, sponsorships, advertising, booths and exhibits, and partnership opportunities with vendors serving the long-term care industry.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Freemium | Monthly | Member Free Webinars |
| Subscription | Annual | Quality Award Series (Silver) |
| Subscription | Multi-year contract | NIC Academy Partnership Discount |
| Subscription | One time/ perpetual license | SNF VBP Essentials |
| Subscription | Annual | Associate Business Member (ABM) Program |
Go-to-market motion1 record
Distribution channels5 records
Marketing channels9 records
AHCA/NCAL product offering
Product offeringCore offering
AHCA/NCAL is a non-profit trade association that provides advocacy, education, quality improvement programs, workforce development resources, and data benchmarking services to more than 15,000 member skilled nursing centers, assisted living communities, and other long-term and post-acute care providers across the United States. Members access the ahcancalED learning management system, the LTC Trend Tracker benchmarking tool, the National Quality Award Program, conferences, publications, and representation before Congress and federal regulators.
Product overview
AHCA/NCAL operates a multi-product platform ecosystem primarily serving long term and post-acute care providers. The core offerings include ahcancalED, the association's online learning management system hosting hundreds of courses and webinars for continuing education; LTC Trend Tracker, a free benchmarking tool for members to compare organizational metrics against industry peers; and the National Quality Award Program recognizing quality improvement through Bronze, Silver, and Gold tiers. The portfolio extends to specialized training programs (Gero Nurse Prep, Infection Preventionist Training, Nurse Assistant Training, Trauma-Informed Care, Nursing Home Administration), the NIC Academy partnership for senior housing investment education, and the Building Trust leadership curriculum. Additional offerings include Provider Magazine (industry publication), the Connect Online Community Portal for member networking, and the AHCA/NCAL Bookstore for educational resources. While primarily serving as an industry association rather than a technology company, AHCA/NCAL provides member-exclusive access to these integrated services through its main website (ahcancal.org) and dedicated education portal (educate.ahcancal.org).
Differentiator
Problem solved
Functional benefit
Brands
- ahcancalED: AHCA/NCAL's online learning management system hosting hundreds of courses, webinars, and continuing education for long term care professionals.
- LTC Trend Tracker
- National Quality Award Program
- Caregivers for Tomorrow
- Provider Magazine
Products and services
- ahcancalED AHCA/NCAL's online learning management system hosting hundreds of courses and webinars for long term care professionals, offering continuing education credits (CEs). Members receive exclusive or discounted rates while non-members pay standard fees.
- LTC Trend Tracker A web-based benchmarking tool exclusively for AHCA members that enables skilled nursing organizations to compare their metrics against peers and track quality improvement efforts using MDS, CASPER, and CMS Cost Report data.
- National Quality Award Program The nation's premier recognition program for quality improvement in long term and post-acute care, offering Bronze, Silver, and Gold award tiers for member organizations.
- Provider Magazine AHCA/NCAL's monthly industry publication covering news, trends, regulatory updates, and best practices for long term and post-acute care professionals.
- Connect Online Community Portal AHCA/NCAL's online community platform powered by Higher Logic, enabling members to network, share information, and participate in peer discussions.
- Gero Nurse Prep Online training course designed to prepare RNs caring for older adults to attain board certification in Gerontological Nursing by the American Nurses Credentialing Center (ANCC).
- Infection Preventionist Training (IPCO) Specialized course of study for healthcare professionals serving as Infection Preventionists in long term care facilities.
- Nurse Assistant Training Nurse assistant curriculum available in print or as a hybrid course on CNAonline.com, producing highly-trained Certified Nursing Assistants (CNAs).
- AHCA/NCAL Convention Annual flagship convention gathering long term and post-acute care providers for education, networking, exhibits, and industry leadership programming.
- Congressional Briefing Annual advocacy event welcoming nearly 650 long-term and post-acute care professionals to engage directly with lawmakers on Capitol Hill on priority policy issues.
- Quality Summit Annual summit focused on quality improvement, performance measurement, and clinical practice for long term and post-acute care providers.
- Associate Business Member (ABM) Program Membership program for vendors and service providers serving the long-term care industry, providing access to AHCA/NCAL member network, directory listings, and partnership opportunities including sponsorship, advertising, and booths/exhibits.
- AHCA/NCAL Bookstore AHCA/NCAL's online shop for informational and educational resources including books, courses, and materials such as the LTC Survey Manual and compliance guides.
Quantifiable outcome
- Named among Washington's Top Workplaces for the 10th time (2026)
- +1 more outcomes
Companies that use AHCA/NCAL
Customer profileNamed customers1 record
Segments4 records
Ideal customer profiles4 records
AHCA/NCAL technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature3 records
AHCA/NCAL partnerships and signals
Strategic signalPartnerships
Four partnerships are on record, tiered core and minor.
- Texas Nursing Home Coalition (TNHC)coreBeginning July 1, 2026, the Texas Nursing Home Coalition became a state affiliate of AHCA/NCAL. This affiliation expands AHCA/NCAL's representation of long-term and post-acute care providers in Texas, integrating TNHC member facilities into the national association's advocacy, education, and quality programs.
- National Investment Center for Senior Housing & Care (NIC) AcademyminorPartnership offering AHCA/NCAL members a 25% discount on NIC Academy's Certified Senior Housing Investment Professional (CSHIP) certificate programs and boot camps. Members use promo codes AHCA or NCAL at registration. NIC Academy provides education on senior housing investment and capital markets.
- Brown University Center for LTC Quality & InnovationcoreCollaboration with Brown University's Center for Health Policy Evaluation and Center for LTC Quality & Innovation for research, data analysis, and quality improvement initiatives in long-term care.
- American Nurses Credentialing Center (ANCC)minorGero Nurse Prep program prepares RNs to attain board certification in Gerontological Nursing through ANCC examination, providing continuing education and credentialing pathways for nurses in long-term care.
Scale indicators3 records
Recent moves6 records
Expansion highlights6 records
AHCA/NCAL competitors and assessment
Company assessmentMarket position
Weaknesses4 records
Competitive moat6 records
Customer concentration
AHCA/NCAL social profiles
Digital presenceAHCA/NCAL financial estimates
Financial estimateRevenue estimate
Valuation estimate
AHCA/NCAL leadership team
Management profileNumber of profiles
Profiles3 records
AHCA/NCAL funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
AHCA/NCAL M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about AHCA/NCAL
What does AHCA/NCAL do?
AHCA/NCAL is a non-profit trade association that provides advocacy, education, quality improvement programs, workforce development resources, and data benchmarking services to more than 15,000 member skilled nursing centers, assisted living communities, and other long-term and post-acute care providers across the United States. Members access the ahcancalED learning management system, the LTC Trend Tracker benchmarking tool, the National Quality Award Program, conferences, publications, and representation before Congress and federal regulators.
Is AHCA/NCAL a public or private company?
AHCA/NCAL is a private company. It is classified as nonprofit foundation owned and is currently operating.
When was AHCA/NCAL founded?
AHCA/NCAL was founded in 1945. It employs 51 to 100 people.
Where is AHCA/NCAL based?
AHCA/NCAL is headquartered in Washington, United States, in the North America region.
How does AHCA/NCAL make money?
Four revenue lines are on record. Membership Dues are the primary driver. The others are educational Programs and Courses, events and Conferences and business Partner Program.
Does AHCA/NCAL have an API?
No public API is recorded for AHCA/NCAL.