What HazteK Software does

HazteK Software is a solo-proprietor freeware development operation founded by Joey Hazlett in 2007 and operated from California, USA. The company builds a portfolio of approximately 30 small, single-purpose desktop utilities for Windows, with the three flagship products being StorURL (an offline bookmark manager with 284,739 cumulative downloads), SMTP Mail Sender (141,107 downloads), and TrueIP (an IP monitoring tray application with 117,071 downloads). The applications are built primarily on Microsoft .NET Framework versions 2.0 through 4.8, with SQLite used as the local data store in select applications such as Simple Phone Book. Many applications offer portable ZIP distributions that run without installation, and a subset supports Linux via WINE. Distribution is exclusively direct-download from the haztek-software.com website.

The business model is freeware-with-optional-donations: every application is free for personal use with no paid tiers, commercial licensing, or enterprise contracts offered. Revenue, which the developer explicitly states is not meaningful, derives from voluntary donations via the Buy Me a Coffee platform and commissions from a Tesla solar referral link. The customer base is fragmented across millions of individual Windows PC users (hobbyists, home users, and IT power users) who discover applications organically through the website, Reddit, AlternativeTo.net, and the SyMenu portable app catalog. The target customer segments include bookmark-management power users (for StorURL), IT professionals who need lightweight tools (Remote Manager, SHAsher, Registry Key Diff), and home users seeking simple Windows utilities.

As of September 2023, total cumulative downloads surpassed one million. The company is operationally active but in a maintenance posture: the developer has publicly stated that his day job constraints have reduced time for new development, and most applications are considered feature-complete, requiring only occasional bug fixes. No institutional funding, equity events, acquisitions, or partnerships beyond the SyMenu listing and Tesla referral arrangement have occurred. The entity is not structured as an investable business but as a personal hobby project with registered IP in the StorURL trademark.

Name

HazteK Software

Legal name

Joey Hazlett/HazteK Software

Website

https://haztek-software.com

Company type

Private

Founded year

2007

Operating status

Operating

Headcount range

1–10 employees

Short description

HazteK Software is a solo freeware developer founded in 2007 that builds approximately 30 small Windows desktop utilities, with StorURL (bookmark manager), SMTP Mail Sender, and TrueIP as flagship products. The operation distributes free applications to individual PC users, funded by voluntary donations and Tesla referral commissions.

Ownership category

akta.pro rank

Headquarters

HQ city

La Verne

HQ country

United States

HQ region

North America

Markets served

GTM type

B2C

Offering type

Software

Cost components

Personnel, Infrastructure, Technology or R&D, Operations

Revenue model

1. Freeware with Optional Donations: All applications are free for personal use. Revenue is generated through voluntary donations via Buy Me a Coffee platform, Tesla referral links, and hosting cost savings from server migration.
2. Referral Revenue: Tesla solar referral program provides revenue - developer states one referral covers the entire cost of running the website for a year.

Pricing tiers

Go-to-market motion1 record

Distribution channels1 record

Marketing channels4 records

Core offering

HazteK Software develops and distributes a catalog of approximately 30 freeware Windows desktop utility applications, with flagship offerings including StorURL (an offline bookmark manager, registered trademark), TrueIP (an IP and network monitoring utility), and SMTP Mail Sender (a free email-sending tool). All applications are provided free of charge for personal use, with the catalog having surpassed one million cumulative downloads as of September 2023. Companion web-based tools such as TrueIP Online, StorURL Online, and a Cruise Excursion Planner extend select utilities to browsers.

Product overview

HazteK Software is a freeware developer offering a diverse portfolio of desktop utilities for Windows (and some for Linux). The flagship products include StorURL (offline bookmark manager), TrueIP (IP address monitoring), and SMTP Mail Sender (email sending tool). The product lineup spans multiple categories including Network tools (TCP Checker, Network Profile Editor, IP Display), System utilities (Host File Manager, Registry Key Diff, Remote Manager, WinPosition, WOLSend, Timed Locker, SHAsher), Development Tools (Color Picker, Data URI Creator, FileGen Free, Glass Button Maker, MultiFile Replace), Multimedia tools (Time Lapser, Screenshot Note Maker, Zune Playlist Converter, Playlist Cleaner), and Miscellaneous utilities (Simple Phone Book, Calendar, Countdown MAX!, Fonty, String Manipulators, Work Scheduler). Additionally, there are browser-specific tools (Firefox CookieMan, Firefox Search History Cleaner) and widgets (CHMOD Calculator, Old Clock, Repeat Phrases, RunWidget, StorURL Mini). Most applications are built on .NET Framework and are free for personal use, with some offering portable versions.

Differentiator

Problem solved

Functional benefit

Products and services

• StorURL
• TrueIP
• SMTP Mail Sender
• TrueIP Online
• StorURL Online Browser-based companion to the StorURL bookmark manager that allows bookmark access from any web browser.
• Cruise Excursion Planner Browser-based trip-planning tool that helps cruise passengers organize excursions and schedules at each port of call.

Segments2 records

Ideal customer profiles1 record

Technology focussed Yes

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration11 records

Feature5 records

Partnerships

One partnership is on record.

• SyMenuminorChannel Partner/ Reseller/ DistributorSyMenu is a portable app manager that lists HazteK Software applications, particularly StorURL, as recommended alternatives. Users discover HazteK applications through the SyMenu catalog.

Scale indicators3 records

Recent moves7 records

Expansion highlights4 records

Market position

Weaknesses4 records

Competitive moat4 records

Key risks6 records

Key highlights6 records

Customer concentration

• LinkedInlinkedin.com/company/haztek-software

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about HazteK Software