Red Seal Measurement

Name

Red Seal Measurement

Legal name

Red Seal Measurement

Website

https://redsealmeasurement.com

Company type

Private

Founded year

1892

Operating status

Operating

Headcount range

51–100 employees

Ownership category

akta.pro rank

Product category

Industrial Flow Measurement Equipment

NAICS

Totalizing Fluid Meter and Counting Device Manufacturing (334514), Instruments and Related Products Manufacturing for Measuring, Displaying, and Controlling Industrial Process Variables (334513)

SIC

Totalizing Fluid Meters & Counting Devices (3824), Industrial Instruments For Measurement, Display, And Control (3823)

akta.pro primary industry

Seals, Valves & Auxiliary Components (for Pumps/Compressors) (IMAHANAH)

Keywords

• Positive displacement flowmeters
• Coriolis mass flow meters
• Custody transfer measurement
• LPG metering equipment
• Industrial liquid flow measurement

Headquarters

HQ city

Greenwood

HQ country

Canada

HQ region

North America

Offices1 record

Markets served

GTM type

B2B

Offering type

Hardware or Manufacturing

Cost components

Supply Chain, Operations, Personnel, Technology or R&D, Marketing or Sales

Revenue model

1. Flowmeter Equipment Sales: Sale of positive displacement flowmeters (nutating disc, oscillating piston) and Coriolis mass flowmeters for custody transfer applications in petroleum, LPG, and industrial liquid measurement. One-time hardware purchase with accessories and spare parts.
2. Registers and Control Equipment: Sales of electronic and mechanical registers, totalizers, batch controllers, and pulse transmitters that interface with flowmeters for display, control, and data management.
3. Professional Services: Technical support, remote diagnostics, repair capabilities, and customer service including RMA authorization for meter service and calibration.

Go-to-market motion2 records

Distribution channels2 records

Marketing channels4 records

Core offering

Red Seal Measurement designs, manufactures, and sells precision flow measurement equipment under the Neptune brand for custody transfer and process control of refined fuels, LPG, and industrial liquids. Its portfolio centers on positive displacement flowmeters (nutating disc and oscillating piston technologies) and Coriolis mass flow meters, complemented by electronic and mechanical registers, batch controllers, mass flow transmitters/computers, dispenser pumps, and MassTrack inventory management software.

Product overview

Red Seal Measurement is the home of Neptune Flowmeters, offering a comprehensive portfolio of precision flow measurement solutions for refined fuels, LPG, and industrial liquids. The product portfolio consists of three core positive displacement meter technologies: Nutating Disc meters (Type S series in 3/4" to 2" sizes for general industrial applications), Oscillating Piston meters (Type 4, Type 40, Type 4D-MD/MT, Type MP series for petroleum, LPG, and industrial liquids), and Coriolis Mass Flow meters (m012 through m400 series transducers with supporting transmitters/computers including DATAMATE 2200, NexGen SFT100, and NexGen SFT200). Supporting the meters are registers and totalizers including the E6000 and E4000 electronic registers, 800 and 600 series mechanical registers, and control accessories like Batchmate 1500 batch controllers and Auto-Stop switches. Mass flow applications are supported by MassTrack inventory management software. All products are designed for custody transfer, process control, and billing applications.

Differentiator

Problem solved

Functional benefit

Brands

• Neptune: Product brand for flowmeters including nutating disc, oscillating piston, and mass flow meters for refined fuels and industrial liquids

Products and services

• Neptune Type S Flowmeter

Quantifiable outcome

• Accuracy within 0.2% for positive displacement meters
• +3 more outcomes

Named customers3 records

Segments4 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature6 records

Scale indicators4 records

Recent moves5 records

Expansion highlights5 records

Direct peers

• Liquid Controls: Liquid Controls (an IDEX Corporation brand) directly competes with Red Seal in custody-transfer positive displacement flowmeters, LPG meters, and registers for refined-fuel distribution trucks and bulk plants — virtually identical product category and end customers.
• Badger Meter: Badger Meter is a direct peer producing flow measurement and control equipment for custody transfer, water/wastewater, and industrial liquids, with overlapping positive displacement and electronic metering technologies sold to similar distributor channels.
• KROHNE: KROHNE is one of the world's largest dedicated industrial flow measurement specialists, with Coriolis mass flowmeters, positive displacement meters, and custody-transfer systems targeting the same petroleum, chemical, and food/beverage applications as Red Seal's Neptune portfolio.
• Itron: Itron markets flow measurement and metering systems for utilities (water, gas, electricity) with metering hardware serving similar end-customer profiles of utility-scale custody transfer — a comparable flow-meter business, though oriented to water/gas rather than refined fuels/LPG.

Emerging players

• Bronkhorst: Bronkhorst specializes in low-flow Coriolis and thermal mass flow meters for industrial and laboratory liquid/gas measurement — overlapping in mass-flow technology and industrial-liquid customer base, but focused on smaller line sizes than Red Seal's custody-transfer products.

Broad incumbents

• Endress+Hauser: Endress+Hauser is a global leader in industrial process measurement (flow, level, pressure, temperature, analytical), with a broad Coriolis and electromagnetic flow portfolio that competes against Red Seal in industrial liquids while serving many adjacent categories the niche player does not.
• Yokogawa Electric: Yokogawa supplies industrial process measurement instrumentation including Coriolis and vortex flow meters through its Industrial Automation business, serving overlapping oil & gas and chemical customers as part of a much broader DCS and instrumentation portfolio.
• ABB Measurement & Analytics: ABB's Measurement & Analytics division produces Coriolis, vortex, and electromagnetic flowmeters alongside a wide process-instrumentation portfolio, competing with Red Seal in oil & gas, chemical, and water/wastewater custody-transfer and process-control applications.
• Emerson (Rosemount): Emerson's Rosemount line is a flagship industrial measurement brand, including Micro Motion Coriolis flow meters that directly compete in custody transfer and process applications across the same petroleum, chemical, and food/beverage end markets as Red Seal.
• Siemens Process Instrumentation: Siemens offers SITRANS flow, level, and pressure instrumentation within its Digital Industries portfolio, providing Coriolis, electromagnetic, and ultrasonic flowmeters that overlap with Red Seal's industrial-liquid measurement offerings as part of a much broader automation suite.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat5 records

Key risks6 records

Key highlights7 records

Customer concentration

• Facebookfacebook.com/RedSealMeasurement/?rf=1647941882112564
• LinkedInlinkedin.com/company/red-seal-measurement

Compliance3 records

Revenue estimate

Valuation estimate

Number of profiles

Profiles8 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Red Seal Measurement