Midway Displays

What Midway Displays does

Midway Displays, Inc. is a privately held US manufacturer of retail point-of-purchase (POP) merchandising displays and components, founded in 1982 and operating from a single manufacturing facility in the greater Chicago, Illinois area. The company produces three integrated product lines: (1) core retail display systems including the Full-View wire merchandiser collection, Clipper wire rack displays, Hook & Rotor spinners, Tray & Dump Bin merchandisers, and Counter Display Racks; (2) stock modular components such as plastic and metal bases, pole sets, tubes, trays, bins, hooks, and rotors that mix-and-match across the core lines; and (3) patented corrugated components and devices — Fiber Pole Foot, Cor-Caddie Roll-Around System, Shelf Support Locking Clips, Cor-Grid Hooks, Cor-Slat Hookbacks, Power Wing Clips, Viking Fasteners, and Christmas Tree Fasteners — sold to other corrugated display manufacturers. Manufacturing capabilities include lock-seam tubing formation, powder coating, plastic injection molding, and corrugated component production, all in-house in the US. Midway sells direct to retailers, c-stores, supermarkets, CPG brands, and corrugated display OEMs through a B2B e-commerce storefront, phone sales, and custom quote workflows. Pricing is unit-based for in-stock items (ranging from roughly $13 to $300), with volume discounts kicking in at 25+ units, free shipping within the contiguous US on orders over $125, and quote-based pricing for custom colors, silk screening, and branded graphics on enterprise orders.

Name

Midway Displays

Legal name

Midway Displays, Inc.

Website

https://midwaydisplays.com

Company type

Private

Founded year

1982

Operating status

Operating

Headcount range

11–50 employees

Short description

Midway Displays is a privately held, US-based manufacturer founded in 1982 that produces retail point-of-purchase display systems, modular merchandising components, and patented corrugated hardware for retailers, C-stores, CPG brands, and display OEMs from its Chicago-area facility.

Ownership category

akta.pro rank

Headquarters

HQ city

Chicago

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2B

Offering type

Hardware or Manufacturing

Cost components

Supply Chain, Personnel, Operations, Infrastructure, Marketing or Sales

Revenue model

1. Retail Display Hardware Sales: One-time hardware product sales including pole stands, bases, trays, bins, hooks, rotors, and display components. Products are sold individually or as complete display systems with mix-and-match components.
2. Custom Display Manufacturing: Custom branded display solutions for CPG brands requiring custom colors, silk screening, labels, and graphic panels. Volume pricing and bulk order capabilities.
3. Corrugated Components: Specialized hardware components for corrugated display manufacturers including shelf support tubes, clips, pole feet, and fasteners.

Pricing tiers

Go-to-market motion1 record

Distribution channels2 records

Marketing channels5 records

Core offering

Midway Displays manufactures and sells stock and custom retail point-of-purchase (POP) display merchandising components, including wire racks, plastic trays and bins, counter displays, spinner displays, bases, poles, and corrugated hardware for retailers, C-stores, supermarkets, and consumer packaged goods brands. The offering combines in-stock modular components with custom branded display manufacturing (color matching, silk screening, graphic panels) and a patented corrugated component line sold to other display manufacturers.

Product overview

Midway Displays is a manufacturer and supplier of retail point-of-purchase (POP) display solutions. Their product portfolio is organized around a component-based system architecture, consisting of core display products (Full-View® Merchandiser Collection, Hook & Rotor Displays, Clipper® Displays, Tray & Dump Bins, Counter Displays) complemented by modular stock components (plastic bases, pole sets, trays, rotors, hooks) and corrugated components & devices (Shelf Support Tubes, Locking Clips, Fiber Pole Feet, Cor-Caddie® Roll-Around System, and various hardware like Power Wing Clips, Cor-Slat™ Hookbacks, Cor-Grid Hooks, Viking Fasteners, and Christmas Tree Fasteners). Products are manufactured in the USA (Chicago, Illinois area) and designed for mix-and-match configurations enabling retailers to create customized merchandising solutions for various product types including snacks, beverages, candy, pet products, and general merchandise.

Differentiator

Problem solved

Functional benefit

Products and services

• Full-View® Merchandiser Collection Metal wire retail floor displays with adjustable shelves, hook bars, and basket options for merchandising hanging and shelved CPG products at retail. Designed for retailers and CPG brands needing flexible floor merchandising of packaged goods.
• Hook & Rotor Retail Displays Spinner displays with wire rotors and hooks for 360-degree merchandising of loose and hanging consumer packaged goods such as snacks, candy, and small packaged items. Targeted at C-stores, supermarkets, and CPG brands.
• Clipper® Displays Wire clip rack displays for point-of-purchase merchandising of hung products. Sold to retailers and CPG brands needing clip-based rack fixtures for bagged and packaged hanging goods.
• Tray & Dump Bin Retail Merchandisers Plastic and wire trays, bins, and tubs for floor and counter display merchandising of loose and bulk products. Used by retailers and CPG brands for high-impulse product categories like candy, snacks, and pet treats.
• Counter Display Racks Compact counter-top display units for impulse merchandising at checkout. Sold to retailers, C-stores, and CPG brands for point-of-sale product placement.
• Cor-Caddie® Roll-Around System Patented steel frame base with snap-in casters that converts stationary corrugated displays into mobile displays. Sold to corrugated display manufacturers and retailers needing repositionable merch displays.
• Fiber Pole Foot Patented clean plastic 4-point fiber tube base that replaces wire Hollywood feet on pole displays, providing greater stability, aesthetics, and packaging efficiency. Sold to display manufacturers and retailers as a standalone base component.
• Shelf Support Tubes Lock-seam tubing for supporting corrugated display shelves, available in 1/2", 3/4", and 1" diameters with turn-down options. Sold as standalone components to corrugated display manufacturers.
• Shelf Support Locking Clips Patented plastic two-piece shelf support clips (blade and receiver) with chevron ribs for adhesion and eased-entry passive lock. Sold to corrugated display manufacturers to add hidden strength to PDQ displays.
• 16 Tub/Jar Floor Spinner Display 4-tier floor display with 16 clear plastic tubs and wire rotors for merchandising small loose products like candy and snacks. Sold to retailers and CPG brands needing complete in-stock merchandising displays.
• General Merchandise Rack Mobile metal wire display rack with 5 tier flat shelves for merchandising quad sealed and block bottom packaged CPG products. Sold to retailers and CPG brands.
• Full-View® Wire Basket Display 4-tier metal wire basket floor display with adjustable baskets for off-the-shelf merchandising of chips, candy, and CPG products. Sold to retailers, C-stores, and CPG brands.
• My-D® 16" Dump Bins Clear shatter-resistant plastic 16" diameter x 10" deep dump bins for pole stand retail displays. Sold as standalone components to retailers and display builders.
• Plastic 24" 4-Point Pole Stand Base Single molded plastic pole stand base with roll-around capabilities, accepting 1", 1-1/4", and 1-1/2" pole sizes; available in white and black. Sold to display manufacturers and end-users needing bases.
• Wire Tray Guards Optional wire guards that secure products on tray displays, available in black or white and sold in sets of 4. Sold to retailers and display builders as a standalone accessory.
• Christmas Tree Fastener Push-in one-way fastener for permanently fastening components to corrugated materials, stocked in black and neutral. Sold as a standalone fastener to corrugated display manufacturers.
• Cor-Slat™ Hookback Product hooks for corrugated displays designed for heavy-duty double wall applications with greater weight distribution and stability. Sold as a standalone hook product to corrugated display manufacturers.
• Power Wing Clips Plastic clips (CC15W, CC16N, CC17N) for attaching side kick displays to corrugated materials. Sold as a standalone clip product to corrugated display manufacturers.
• Viking Fastener Bolt and wing nut combination for quickly assembling and disassembling corrugated display panels, reusable polycarbonate construction. Sold as a standalone fastener product to corrugated display manufacturers.
• Cor-Grid Hook Plastic product hooks for corrugated power wing and side kick displays, stocked in black and white. Sold as a standalone hook product to corrugated display manufacturers.

Quantifiable outcome

• Knockdown shipping design reduces freight costs and warehouse space requirements
• +1 more outcomes

Named customers8 records

Segments5 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature5 records

Scale indicators3 records

Recent moves6 records

Expansion highlights4 records

Direct peers

• Atlas Display / DisplayMax: Direct competitor: designs, engineers, and produces POP displays, permanent retail fixtures, and branded merchandising units for major CPG manufacturers.
• Anchor Display: Direct competitor: long-running US manufacturer of custom POP displays, retail fixtures, and promotional merchandising units for similar CPG/retail customers.
• Displays2Go: Direct competitor: manufactures and distributes a broad catalog of retail displays, signage, and POP fixtures via direct e-commerce, overlapping with Midway's stock-product e-commerce channel.
• Trion Industries: Direct competitor: manufactures metal and plastic retail display hardware, signage components, hooks, clips, and shelf-management fixtures for retailers and display OEMs at a similar mid-market scale.
• Spectra Display Systems: Direct competitor: manufactures modular and custom POP display systems for CPG and retail environments with overlapping customer types and product formats.
• Marketing Impact (mi Worldwide / Promoting Imports Inc): Direct competitor: designs and manufactures branded point-of-purchase displays and retail signage with a comparable custom + stock product mix, serving CPG brands and retailers.
• Pro Engineering & Manufacturing: Direct competitor: custom manufacturer of retail POP displays, store fixtures, and wire-formed products, serving many of the same CPG and retail channels.
• FFR Merchandising (FFR / Sign-Zone): Direct competitor: provides retail merchandising solutions including POP signs, shelf-talkers, display hardware, and custom fixtures for grocery and C-store channels.

Broad incumbents

• Hussmann (Panasonic): Broad incumbent: a much larger (Panasonic-owned) provider of refrigeration, store fixtures, and merchandising solutions for grocery and c-store retailers; competes at the systems level rather than in mid-market POP.

Others

• Smurfit Westrock: Adjacent/ecosystem: one of the largest corrugated packaging and display producers globally — both a potential customer for Midway's corrugated components line and a competitor at large scale.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks6 records

Key highlights7 records

Customer concentration

• Instagraminstagram.com/diamondrose
• Xx.com/MidwayDisplays
• LinkedInlinkedin.com/company/midway-displays-inc-

Compliance1 record

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Midway Displays