Green Standards
Green Standards is a Toronto-based Certified B Corporation that provides turnkey sustainable office decommissioning for large corporations and governments, combining resale, recycling, and charitable donations with cloud-based ESG reporting across 40+ countries.
- Company typePrivate
- Founded2009
- HeadquartersToronto, Canada
- Headcount11–50
- GTM typeB2B
- OfferingServices
What Green Standards does
Green Standards is a Toronto-based environmental services firm founded in 2009 that operates a turnkey sustainable office decommissioning platform for large corporations and governments. The company combines three redistribution channels — resale, recycling, and in-kind donations to non-profits — into a single managed service that handles vendor selection, third-party valuations, furniture removal, title transfers, and IRS-compliant documentation. Its core customers are Fortune 100 enterprises and large organizations undergoing office relocations, renovations, or downsizing, with engagements typically involving 75-100+ employees and/or 20,000+ square feet of furniture, fixtures, and equipment. The company has completed 2,000+ projects across more than 40 countries and reports a 98.6% landfill diversion rate.
The platform is supported by a cloud-based reporting portal that gives clients 24/7 access to project outcomes, landfill diversion metrics, greenhouse gas offsets, and LEED/ESG documentation, addressing enterprise demand for transparent scope 3 emissions tracking. A second core component is the Green Standards Charitable Network, a global network of 20,000+ registered non-profits that receive donated office furniture free of charge, creating a two-sided redistribution ecosystem. Green Standards monetizes exclusively through project-based fees on a quote-based engagement model, with pricing becoming more cost-competitive as project scale increases. The company is a Certified B Corporation and positions sustainability, community impact, and transparent reporting as primary value drivers for enterprise sustainability and facilities buyers.
Green Standards firmographics
Firmographics- Name
- Green Standards
- Legal name
- Green Standards
- Website
- https://greenstandardsltd.com
- Company type
- Private
- Founded year
- 2009
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- Green Standards is a Toronto-based Certified B Corporation that provides turnkey sustainable office decommissioning for large corporations and governments, combining resale, recycling, and charitable donations with cloud-based ESG reporting across 40+ countries.
- Ownership category
- akta.pro rank
Green Standards industry classification
Industry- Product category
- Sustainable Office Decommissioning Services
- NAICS
- Facilities Support Services (561210)
- SIC
- Services-Facilities Support Management Services (8744)
- akta.pro primary industry
- Donation, Consignment & Resale Coordination (HSAFAFAG)
Keywords
Where Green Standards is headquartered
LocationHeadquarters
- HQ city
- Toronto
- HQ country
- Canada
- HQ region
- North America
Markets served
Green Standards business model
Business model- GTM type
- B2B
- Offering type
- Services
- Cost components
- Operations, Personnel, Marketing or Sales, Technology or R&D, Supply Chain
Revenue model
- Sustainable Office Decommissioning Services: Turnkey project-based fees for large corporate office decommissioning, furniture removal, redistribution, and disposal services. Revenue is earned from businesses and governments undergoing moves or renovations. The service combines resale, recycling, and in-kind donations to non-profits. Cost-competitive for larger projects as platform economics improve with scale.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Other | Multi-year contract | Large corporate projects (75-100+ employees / 20,000+ sq ft) |
Go-to-market motion1 record
Distribution channels1 record
Marketing channels7 records
Green Standards product offering
Product offeringCore offering
Green Standards provides paid, turnkey sustainable office decommissioning services for enterprises and governments that combine resale, recycling, and in-kind donations of office furniture, fixtures, and equipment to local non-profits. The service includes vendor selection, third-party valuations, furniture removal, title transfers, and IRS-compliant documentation, and is supported by a cloud-based reporting portal that delivers 24/7 transparent project data on landfill diversion, greenhouse gas offsets, LEED accreditation support, and ESG/community impact metrics. The offering is best suited for projects of 75-100+ employees and/or 20,000+ square feet, with the majority of engagements in the 100,000 square foot range.
Product overview
Green Standards operates a unified sustainable office decommissioning platform that combines three core service streams—resale, recycling, and in-kind charitable donations—into a single turnkey offering for large corporate projects. The platform is supported by a cloud-based reporting portal for transparent ESG impact tracking and a charitable network of 20,000+ non-profits for furniture redistribution. Services handle vendor selection, third-party valuations, furniture removal, title transfers, and IRS-compliant documentation. The Circular Workplace initiative includes sub-components such as Loop 'Em In and EPR needs CPR, alongside The Roundup Newsletter.
Differentiator
Problem solved
Functional benefit
Quantifiable outcome
- 98.6% landfill diversion rate
- +3 more outcomes
Companies that use Green Standards
Customer profileNamed customers12 records
Segments2 records
Ideal customer profiles2 records
Green Standards technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature1 record
Green Standards partnerships and signals
Strategic signalPartnerships
One partnership is on record.
- Green Standards Charitable NetworkcoreNetwork of 20,000+ registered non-profits and charitable organizations globally that receive free office furniture donations. Non-profits can sign up to receive inventory updates and place requests on available furniture and equipment donations near their location. The network enables companies to donate surplus assets to community organizations.
Scale indicators6 records
Recent moves6 records
Expansion highlights4 records
Green Standards competitors and assessment
Company assessmentDirect peers
- Liquidity Services: Operates online marketplaces (e.g., GovDeals, Liquidation.com) for the resale and disposition of surplus commercial assets including office furniture, fixtures, and equipment. Closely comparable to Green Standards on the surplus-asset resale channel for enterprise and government clients, though its model is primarily auction-based and does not center on donation or ESG reporting.
- Iron Mountain: Global information management and IT asset disposition (ITAD) provider that handles secure retirement and redistribution of data-bearing IT and office equipment for large enterprises. Directly comparable to Green Standards on IT equipment decommissioning and chain-of-custody documentation, though it does not focus on furniture redistribution or non-profit donation.
Emerging players
- Anthesis Group: Global sustainability consulting and services firm advising Fortune 500 clients on circular economy, ESG strategy, and waste reduction. Comparable as a sustainability-services peer that overlaps with Green Standards on ESG/circular-economy advisory and could partner with — or compete against — physical asset redistribution work.
Broad incumbents
- Cushman & Wakefield: Global commercial real estate services firm offering project management and workplace services for corporate occupiers. Comparable as a competitor in the enterprise office-transition value chain, with the scale and reach to absorb sustainable decommissioning offerings.
- CBRE Group: Largest global commercial real estate services and investment firm, providing workplace experience, project management, and facilities management across Fortune 500 occupiers. Comparable as a potential bundler of sustainable decommissioning into enterprise workplace contracts, putting pricing pressure on specialized providers like Green Standards.
- JLL (Jones Lang LaSalle): Global commercial real estate services firm that offers workplace strategy, facilities management, and project management for corporate relocations and fit-outs. Comparable to Green Standards as a corporate buyer of workplace services for major office transitions, with the scale to bundle sustainable decommissioning into broader FM contracts.
- ISS A/S: Global facility services company offering cleaning, workplace, and technical services to corporate real estate portfolios. Comparable to Green Standards as a facility-services incumbent with enterprise relationships that could integrate decommissioning into broader outsourced contracts.
Others
- Republic Services: Major North American waste management and recycling company serving commercial and industrial customers. Comparable as an adjacent infrastructure provider in the recycling stream of corporate decommissioning, with the scale to vertically integrate sustainability offerings.
Regional players
- Heritage Environmental Services: North American environmental services provider handling waste management, recycling, and sustainability programs for large industrial and enterprise clients. Comparable as a sustainability-adjacent services provider with corporate relationships and waste-handling infrastructure that overlaps with Green Standards' recycling stream.
- Restore plc (HF Group): UK-based provider of workspace and information management services, including office relocation, furniture reuse, and asset disposal for enterprise clients. Comparable as a sustainable office decommissioning provider, though primarily serving UK and European markets rather than Green Standards' North American stronghold.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat5 records
Key risks6 records
Key highlights6 records
Customer concentration
Green Standards social profiles
Digital presenceGreen Standards compliance and trust
Trust signalCompliance1 record
Green Standards financial estimates
Financial estimateRevenue estimate
Valuation estimate
Green Standards leadership team
Management profileNumber of profiles
Green Standards funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Green Standards M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Green Standards
What does Green Standards do?
Green Standards provides paid, turnkey sustainable office decommissioning services for enterprises and governments that combine resale, recycling, and in-kind donations of office furniture, fixtures, and equipment to local non-profits. The service includes vendor selection, third-party valuations, furniture removal, title transfers, and IRS-compliant documentation, and is supported by a cloud-based reporting portal that delivers 24/7 transparent project data on landfill diversion, greenhouse gas offsets, LEED accreditation support, and ESG/community impact metrics. The offering is best suited for projects of 75-100+ employees and/or 20,000+ square feet, with the majority of engagements in the 100,000 square foot range.
Is Green Standards a public or private company?
Green Standards is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was Green Standards founded?
Green Standards was founded in 2009. It employs 11 to 50 people.
Where is Green Standards based?
Green Standards is headquartered in Toronto, Canada, in the North America region.
How does Green Standards make money?
One revenue line is on record: sustainable Office Decommissioning Services.
Who are Green Standards's main competitors?
Direct peers on record are Liquidity Services and Iron Mountain. Anthesis Group is listed as an emerging player. Broad incumbents are Cushman & Wakefield, CBRE Group, JLL (Jones Lang LaSalle) and ISS A/S. Republic Services is listed as an others. Regional players are Heritage Environmental Services and Restore plc (HF Group).
Does Green Standards have an API?
No public API is recorded for Green Standards.
What industry is Green Standards in?
Green Standards's product category is Sustainable Office Decommissioning Services. Its primary akta.pro industry code is HSAFAFAG, Donation, Consignment & Resale Coordination. Its NAICS code is 561210 and its SIC code is 8744.