Ontario Wholesale Energy Gas & Electric

What Ontario Wholesale Energy Gas & Electric does

Ontario Wholesale Energy Gas & Electric is a Toronto-based, privately held energy retailer founded in 2014 that supplies natural gas and electricity to business accounts in Canada's deregulated provincial utility markets of Alberta and Ontario. The company reports a customer base of more than 44,000 business accounts served through a sales-led, direct-engagement model, with revenue generated primarily via transaction fees on energy trading and arbitrage activity rather than asset ownership of generation or wires. Its core technology is an energy trading platform that operates in deregulated markets, facilitating electricity price arbitrage and the trading of renewable energy certificates (RECs) alongside a virtual solar community branded as Solar Club.

The Solar Club, which aggregated 180,000 solar modules and approximately 100 MW of capacity in 2024, traded $15 million in cash back and renewable energy certificates across its membership during the year, indicating that community-driven generation aggregation and REC monetization are material to the operating model. The company markets its services to commercial and industrial buyers seeking energy cost optimization, price-volatility management, and renewable energy procurement, with a horizontal segmentation approach across mid-market business accounts. No public pricing, product catalog, patents, awards, partnerships, or funding rounds are disclosed, and the management team, ownership structure, and revenue figures are not publicly available, limiting visibility into corporate governance and capital base.

Name

Ontario Wholesale Energy Gas & Electric

Legal name

Ontario Wholesale Energy Gas & Electric

Website

https://ontariowholesaleenergy.com

Company type

Private

Founded year

2014

Operating status

Operating

Headcount range

51–100 employees

Short description

Ontario Wholesale Energy Gas & Electric is a Toronto-based energy retailer founded in 2014 that supplies natural gas and electricity to more than 44,000 business accounts across Alberta and Ontario's deregulated utility markets, trading electricity and renewable energy certificates via its Solar Club community.

Ownership category

akta.pro rank

Product category

Wholesale Energy Distribution

NAICS

Natural Gas Distribution (221210), Electric Power Generation, Transmission and Distribution (2211), Utilities (22)

SIC

Natural Gas Distribution (4924), Electric Services (4911), Gas & Other Services Combined (4932)

akta.pro primary industry

C&I Retail Natural Gas Supply (EUAGACAB)

akta.pro secondary industries

C&I Retail Electricity Supply (Full-Service/Load-Serving) (EUAGACAA), Green Power Retailing & Bundled Supply (Energy + Certificates) (EUAGAFAE)

Keywords

• Wholesale energy supply
• Natural gas distribution
• Electricity procurement
• Renewable energy certificates
• Deregulated energy markets

Headquarters

HQ city

Toronto

HQ country

Canada

HQ region

North America

Markets served

GTM type

B2B

Offering type

Services

Cost components

Supply Chain, Operations, Personnel, Marketing or Sales, Technology or R&D, Others

Revenue model

1. Energy Trading and Arbitrage: Trading electricity and renewable energy certificates in deregulated provincial utility markets such as Alberta and Ontario. The company facilitates energy arbitrage enabling participants to optimize returns on electricity generation and trading activities.

Go-to-market motion1 record

Distribution channels1 record

Core offering

Ontario Wholesale Energy Gas & Electric supplies natural gas and electricity to commercial and industrial business accounts in Canada's deregulated provincial utility markets (Alberta and Ontario). The company facilitates energy arbitrage trading alongside solar club networks, enabling participants to trade cash back and renewable energy certificates across virtual solar communities with aggregated capacity of 100 MW.

Product overview

Ontario Wholesale Energy Gas & Electric is an energy trading and management services provider operating within deregulated provincial utility markets in Alberta and Ontario. The company facilitates energy price trading for business accounts, supporting a virtual solar community that traded $15 million in cash back and renewable energy certificates across 180,000 solar modules in 2024. The company serves over 44,000 business accounts and participates in the energy arbitrage ecosystem alongside solar club networks. The specific products and modules offered were not detailed in the available source material.

Differentiator

Problem solved

Functional benefit

Products and services

• Wholesale Natural Gas Supply

Named customers1 record

Segments1 record

Ideal customer profiles1 record

Technology focussed Yes

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Scale indicators3 records

Recent moves3 records

Expansion highlights3 records

Direct peers

• Direct Energy: One of the largest competitive retail energy suppliers in North America with substantial operations in Ontario and Alberta deregulated markets, serving C&I and residential customers through direct sales and broker channels — directly comparable to Ontario Wholesale Energy's core market and customer type.
• Just Energy (now part of Shell Energy): Was one of the most prominent independent retail energy providers in Ontario selling electricity and natural gas to residential and commercial customers under fixed-term contracts — historically direct competitor in the same Ontario deregulated market.
• Planet Energy: Canadian retail electricity and natural gas supplier operating in Ontario's deregulated market for residential and small commercial customers — adjacent competitor with overlapping market and product mix.
• Symmetry Energy Solutions: Retail electricity and natural gas provider operating across deregulated North American markets, focused on C&I customers via broker and direct channels — competes head-to-head for the same mid-market business accounts in Ontario.
• Summitt Energy: Independent Canadian retail energy broker and supplier serving commercial customers in Ontario and other deregulated provinces — directly comparable operating model and customer segment.
• Canadian Choice Energy: Ontario-based retail energy provider offering natural gas and electricity supply to commercial customers in deregulated markets — same provincial footprint and C&I focus.
• Hudson Energy Canada: Canadian arm of Hudson Energy supplying natural gas and electricity to commercial and industrial customers in Ontario and other deregulated provinces — directly comparable customer segment and product offering.

Regional players

• ENMAX Energy: Alberta-based municipal energy retailer (competitive supply arm) serving C&I customers in Alberta's deregulated market — same deregulated provincial market and customer segment, but Alberta-only.

Broad incumbents

• Shell Energy North America: Major integrated competitive energy retailer with Canadian operations following the Just Energy acquisition; offers gas and power supply plus trading at significant scale, overlapping with Ontario Wholesale Energy's wholesale procurement model.
• Constellation Energy: Largest competitive electricity supplier in the United States with growing renewable and trading capabilities — broad incumbent in deregulated retail energy supply with structurally similar C&I customer focus.

Market position

Strengths5 records

Weaknesses4 records

Competitive moat3 records

Key risks5 records

Key highlights5 records

Customer concentration

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Ontario Wholesale Energy Gas & Electric