Biofruits

What Biofruits does

Biofruits SA is a Swiss private company (Société Anonyme) founded in 2004 and headquartered in Vétroz, Canton of Valais. It functions as a commercialization and processing cooperative aggregating seven Valais Romand organic producers who cultivate approximately 170 hectares within a 20km perimeter. The portfolio spans fresh fruits (34+ apple varieties, pears, Williams pears, apricots, strawberries, plums, table grapes), vegetables (white and green asparagus, herbs), and value-added processed products including fruit juices, nectars, compotes, jams, and apple-oat cereal bars - all certified under the BIO Suisse (Bourgeon) scheme and Marque Valais regional label.

The company's industrial technology base includes dynamic controlled atmosphere (ACD) cold storage with real-time physiological sensors that drive oxygen levels as low as 0.5% for extended fruit preservation, a nine-camera optical sorting line for color/size/defect grading, water-channel washing, and an on-site pressoir (travail à façon) that processes both Biofruits' own fruit and toll-presses customer fruit into juice, nectar, bag-in-box, or bottled formats with pasteurization. A November 2023 Blitzmatic packaging line enables plastic-free cardboard/grass-paper wrapping for apples.

Revenue is generated through six streams: retail of fresh produce and processed goods via the Vétroz shop, a 24/7 app-based self-service store in the orchards, the Sion shop (opened 2018), and an e-commerce storefront (launched 2021); B2B toll-processing of customer fruits at the pressoir (priced per liter, with a 2,000-bottle minimum per format for personal production); sale of branded juices and nectars in 25cl/50cl/1L formats and bag-in-box; customized corporate gift boxes; commercial real estate rental within the Vétroz building; and community/event sponsorship programs. The primary GTM is direct-to-consumer retail in Valais and Swiss Romande, with a secondary B2B toll-processing service anchoring producer relationships. A July 2023 fire destroyed approximately 400m² of facilities, including parts of the pressoir; reconstruction was ongoing through 2024-2025 with the pressoir back in service from January 2024 and new ACD cold storage being commissioned.

Name

Biofruits

Legal name

Biofruits SA

Website

https://biofruits.ch

Company type

Private

Founded year

2004

Operating status

Operating

Headcount range

101–250 employees

Short description

Biofruits SA is a Swiss BIO Suisse-certified cooperative of seven Valais organic producers, operating retail shops, e-commerce, and a pressoir for fresh fruits, juices, nectars, and toll-processing of customer fruits.

Ownership category

akta.pro rank

Product category

Organic Fruit and Beverage Production

NAICS

Fruit and Vegetable Retailers (445230), Fruit and Vegetable Preserving and Specialty Food Manufacturing (3114), Food Manufacturing (311)

SIC

Canned, Frozen & Preservd Fruit, Veg & Food Specialties (2030), Canned, Fruits, Veg, Preserves, Jams & Jellies (2033), Food And Kindred Products (2000)

akta.pro primary industry

Produce Markets & Greengrocers (CRAHAHAA)

Keywords

• Organic fruit production
• Bio fruit juices
• Fruit pressing services
• Organic vegetable retail
• Bio suisse certification

Headquarters

HQ city

Vétroz

HQ country

Switzerland

HQ region

Europe

Offices5 records

Markets served

GTM type

B2C

Offering type

Hardware or Manufacturing

Cost components

Supply Chain, Personnel, Operations, Infrastructure, Marketing or Sales, Others

Revenue model

1. Fresh Produce Retail: Biofruits sells fresh fruits and vegetables (apples, pears, apricots, strawberries, asparagus, and more) directly to consumers through its physical shops, self-service store, and online shop. Products carry BIO Suisse (Bourgeon) certification.
2. Juice and nectar production and sales: Biofruits produces and sells its own brand of juices and nectars (apple juice, pear juice, apple & mint juice, Williams nectar, apricot nectar, strawberry nectar, raspberry nectar) in formats including 25cl, 50cl, 1L bottles and bag-in-box. Revenue is generated from product sales through retail channels.
3. Pressoir / Toll Processing Service: Toll-processing (travail à façon) service where customers and local producers bring their own fruits to be pressed into juices and nectars. Biofruits charges per liter of finished product. Services include reception, pressing, preparation, bottling, pasteurization, and carton. Customers can choose personal production (minimum quantities apply) or grouped production. Prices are available in annual tariff documents and exclude VAT.
4. Value-added processed products: Biofruits produces and sells compotes (apple compote), jams (strawberry jam), and cereal bars (apple oat bars) made from their biological produce, adding value to fruits that don't meet aesthetic standards for fresh sale.
5. Gift boxes / Corporate gifts: Personalized gift boxes (coffrets personnalisés) containing Valais bio products are sold to businesses and individuals for gifting occasions.
6. Commercial real estate rental: Biofruits SA leases commercial spaces and premises within its building to third-party businesses, generating rental income.

Pricing tiers

Go-to-market motion2 records

Distribution channels5 records

Marketing channels6 records

Core offering

Biofruits SA is a Swiss organic producer cooperative that groups and commercializes the production of 7 Valais Romand producers across 170 hectares. It sells BIO Suisse-certified fresh fruits (34+ apple varieties, pears, apricots, strawberries), vegetables, and a value-added range of juices, nectars, compotes, jams, and cereal bars directly to consumers through its own retail shops, self-service store, and e-commerce shop. The company also operates a pressoir (travail à façon) that provides custom juice-pressing and bottling services to local fruit producers.

Product overview

Biofruits is a Swiss organic fruit and vegetable company operating as a cooperative of 7 producers in Valais. The product portfolio centers on three pillars: (1) Fresh BIO produce including apples (34+ varieties like Boskoop, Braeburn, Gala, Golden Delicious, Granny Smith), pears (Conference, Williams, Louise Bonne), apricots, strawberries, and asparagus (white and green); (2) Value-added processed products including fruit juices (Jus de pommes, Jus de poires, Jus de pommes & menthe), nectars (Nectar de framboises, Nectar de fraises, Nectar d'abricots, Nectar de Williams), compotes, jams, and cereal bars; and (3) Services including a custom juice pressing service (Pressoir) that transforms customers' fruits into juice/nectar, gift box customization, and retail stores plus e-commerce. The company has pioneered dynamic controlled atmosphere (ACD) storage technology for extended fruit preservation.

Differentiator

Problem solved

Functional benefit

Products and services

• Jus de pommes (Apple juice) Apple juice made from Swiss BIO apples from Valais, pasteurized, available in filtered and unfiltered versions under the Biofruits brand.
• Jus de poires (Pear juice) Pear juice made from Swiss BIO pears from Valais, pasteurized, 100% natural product.
• Jus de pommes & menthe (Apple & mint juice) Apple juice infused with mint, made from Valais BIO apples, marketed as a refreshing, naturally revitalizing beverage.
• Nectar d'abricots (Apricot nectar) Apricot nectar made from 60% Valais BIO apricots, water, and sugar, pasteurized, certified Bio Suisse; available in 50cl PET and 25cl glass bottles.
• Nectar de fraises (Strawberry nectar) Strawberry nectar containing 60% Valais BIO strawberries, water, and sugar, pasteurized, certified Bio Suisse.
• Nectar de framboises (Raspberry nectar) Raspberry nectar containing 60% Swiss BIO raspberries, water, and sugar, pasteurized, available in 25cl glass bottles.
• Nectar de Williams (Williams pear nectar) Williams pear nectar made from 60% BIO Williams pears, water, and sugar, pasteurized.
• Compotes (Apple compotes) Apple compotes (sauces) made from Valais BIO apples, available in multiple varieties under the Biofruits brand.
• Confitures (Jams) Jams made from Valais BIO fruits, including strawberry jam and other seasonal varieties, packaged under the Biofruits brand.
• Barres de céréales (Cereal bars) Cereal bars made from Valais BIO apples and oats, sold under the Biofruits brand as a value-added snack.
• Fruits frais (Fresh BIO fruits) Fresh BIO fruits including 34+ apple varieties (Boskoop, Braeburn, Gala, Golden Delicious, Granny Smith, etc.), pears (Conference, Williams, Louise Bonne), apricots, strawberries, plums, and table grapes from Valais producers.
• Légumes (Fresh BIO vegetables) Fresh BIO vegetables including asparagus (white and green), herbs, and seasonal produce from Valais.
• Pommes gravées (Engraved apples) Engraved and decorated apples sold as a specialty decorative BIO product.
• Pressoir - Service de travail à façon (Custom juice pressing service) Toll-processing service where customers and local producers bring their own fruits to Biofruits' Vétroz facility to be pressed into juices and nectars, with full services including reception, pressing, beverage preparation, bottling (glass, PET, bag-in-box), pasteurization, and carton packing. Accepts apples, pears, apricots, strawberries, raspberries, grapes, quinces, and tomatoes.
• Shop de Vétroz (Vétroz retail store) Physical retail store at Route du Rhône 12, 1963 Vétroz, offering BIO Suisse fruits, vegetables, juices, and local products directly to consumers.
• Self-Service de Vétroz (Vétroz self-service store) 24/7 autonomous self-service store in the orchards of Vétroz, accessible via a mobile app that allows access, product scanning, and payment.
• Shop en ligne Biofruits (Online shop) E-commerce platform at biofruits-shop.ch for online ordering and home delivery of Biofruits branded products, with pickup and delivery options.
• Coffrets personnalisés (Customized gift boxes) Customized gift boxes containing BIO Valais products, designed for corporate gifting and special occasions for businesses and individuals.

Quantifiable outcome

• Solar panels covering 8,000 m² produce energy equivalent to 350 households' annual consumption and the company's own annual consumption
• +2 more outcomes

Named customers4 records

Segments3 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature5 records

Partnerships

Six partnerships are on record, tiered core and minor.

• Valais/Wallis PromotioncoreStrategic or Co-development Partner · 1 April 2023Partnership with Valais/Wallis Promotion to develop and launch the Aspergeade, a limited-edition green asparagus juice made from local Valais asparagus and lemon. The collaboration included joint product development, with Biofruits responsible for production and Valais Promotion for marketing and distribution through its retail channels. The Aspergeade was sold as an exclusive limited edition.
• Arlettaz et FilscoreStrategic or Co-development PartnerArlettaz et Fils (location: Fully, Valais) hosted Biofruits' fruit sorting and packaging operations after the July 2023 fire that destroyed part of Biofruits' facilities. Biofruits also tested its new Blitzmatic plastic-free packaging machine at Arlettaz et Fils' premises. This partnership was critical for maintaining operations during the reconstruction period.
• BiologisticminorStrategic or Co-development PartnerBiologistic is the freezing sector of the pressoir operation located at Route du Rhône 10, 1963 Vétroz. It remained functional after the July 2023 fire, enabling Biofruits to continue freezing operations for stone fruits (apricots, strawberries, peaches, nectarines, tomatoes).
• Distillerie MorandminorStrategic or Co-development PartnerDistillerie Morand created an exclusive cocktail recipe (Mous'saillon Sour) using Biofruits' Aspergeade asparagus juice combined with strawberry syrup, sage infusion, and lemon juice. Featured as part of the Aspergeade product launch marketing.
• Urban LimonademinorStrategic or Co-development PartnerUrban Limonade's Verveine/Coing lemonade (33 cl) was used as an ingredient in a mocktail recipe featuring Biofruits' apricot jam, demonstrating cross-brand product combination recipes promoted on Biofruits' blog.
• Association 'Sauve Qui Feu'minorOthersCreated by Biofruits SA following the July 2023 fire to provide financial relief. Donations prioritize: (1) the 12 tenants sharing the destroyed hall, (2) affected producers (both Biofruits producers and other regional actors), and (3) the fire brigades involved in fighting the blaze.

Scale indicators10 records

Recent moves11 records

Expansion highlights6 records

Market position

Competitive moat5 records

Key highlights7 records

Customer concentration

• Facebookfacebook.com/biofruits.sa
• LinkedInlinkedin.com/company/biofruits-sa
• Instagraminstagram.com/biofruitssa

Compliance2 records

Revenue estimate

Valuation estimate

Number of profiles

Profiles8 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Biofruits