Noveha
- Company typePrivate
- Founded1974
- HeadquartersMontaigu, France
- Headcount11–50
- GTM typeB2B and B2C
- OfferingServices
What Noveha does
Novéha is a French private association (Association déclarée) operating as a vocational training center headquartered in Montaigu, Pays de la Loire, focused exclusively on the habitat improvement / fitting sector (aménagement de l'habitat). It was formed in October 2022 through the merger of two historic associations, AFPIA Grand Ouest and SOLFI2A, and traces its operational heritage to approximately 1974. The organization offers a portfolio of alternance (work-study) programs leading to nationally recognized diplomas and certifications (BTS DRB, BTS ERA, BTS FABCR, CAP Menuisier Fabricant, CP Vendeur Agenceur, CP Poseur), continuing professional education (Formations en Continu) across sales, design, manufacturing, installation, prevention, and management, and business support services (Prestations aux Entreprises) including skills development, apprenticeship recruitment, and organizational optimization.
The platform layer consists of a direct training infrastructure in Montaigu with workshops and hands-on professional areas, an e-learning catalog (Formations E-learning) for asynchronous remote learning, and a member portal and market intelligence service (Veille Marché). Novéha maintains ISO 9001, ISO 14001, ISO 45001, and Qualiopi certifications and operates through a vertically specialized model — serving trainees, employees, job seekers, and member businesses in five poles of expertise across agencement, menuiserie, nautisme, habitat de loisirs, and related commerce/distribution subsectors.
The business model blends three revenue streams: (1) training services revenue from alternance and continuing education programs funded largely through French public mechanisms (FSE+, Région des Pays de la Loire, French State, OPCOs, CPF); (2) recurring annual membership fees from 140+ member companies, priced €175–€900 HT depending on company size; and (3) enterprise consulting and support services sold to member companies. Go-to-market is sales-led through dedicated relationship managers (commercial director, business relations manager), augmented by industry events (Forum de l'Aménagement de l'Habitat, technical mornings), direct candidate engagement via the application portal, and community-led peer referrals through the member network.
Noveha firmographics
Firmographics- Name
- Noveha
- Legal name
- NOVÉHA
- Website
- https://noveha.fr
- Company type
- Private
- Founded year
- 1974
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Ownership category
- akta.pro rank
Noveha industry classification
Industry- Product category
- Vocational Training & Education
- NAICS
- Technical and Trade Schools (61151), Technical and Trade Schools (6115)
- SIC
- Services-Educational Services (8200)
- akta.pro primary industry
- Construction & Trades Licensure (Contractor, Electrician, Plumber, HVAC CE) (EDAAALAH)
Keywords
Where Noveha is headquartered
LocationHeadquarters
- HQ city
- Montaigu
- HQ country
- France
- HQ region
- Europe
Offices2 records
Markets served
Noveha business model
Business model- GTM type
- B2B and B2C
- Offering type
- Services
- Cost components
- Personnel, Infrastructure, Operations, Marketing or Sales, Technology or R&D
Revenue model
- Training services revenue: Revenue from providing professional training programs in alternation (work-study) and continuous education across habitat improvement trades
- Membership fees: Annual membership fees ranging from 175€ to 900€ HT based on company size, granting access to the professional network and services
- Enterprise consulting and support: Business support services including innovation accompaniment, process optimization, and skills development for member companies
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Subscription | Annual | Small enterprises membership |
| Subscription | Annual | Large enterprises membership |
Go-to-market motion3 records
Distribution channels2 records
Marketing channels6 records
Noveha product offering
Product offeringCore offering
Novéha is a French professional training center specialized in the habitat fitting / home improvement trades (aménagement de l'habitat). It delivers work-study apprenticeship diplomas, continuing education, e-learning, and business support/consulting services, and operates a professional network of member companies.
Product overview
Noveha is a professional training center offering a unified portfolio of training and business support services for the habitat fitting industry. The core offerings consist of three interconnected services: Formations en Alternance (apprenticeship programs including BTS DRB, BTS ERA, BTS FABCR, CAP Menuisier, CP Vendeur Agenceur, and CP Poseur), Formations en Continu (continuing education courses covering sales, design, manufacturing, installation, prevention/improvement, and management), and Prestations aux Entreprises (business accompaniment services for skills development and process optimization). Additional offerings include Formations E-learning for online learning and a Réseau d'Entreprises platform providing market intelligence and professional networking.
Differentiator
Problem solved
Functional benefit
Products and services
- Formations en Alternance Work-study apprenticeship training programs combining theoretical instruction with practical work experience in habitat fitting trades, for young people and career changers.
- Formations en Continu Continuing professional education courses for employees, job seekers, and professionals covering sales, design, manufacturing, installation, prevention/improvement, and management.
- Prestations aux Entreprises Business support and consulting services including skills development, apprenticeship recruitment, process innovation, and organizational optimization for habitat improvement companies.
- Formations E-learning Online learning catalog enabling professionals to develop skills at their own pace and location through distance training modules.
- Réseau d'Entreprises Novéha Professional network membership connecting habitat fitting companies for networking, knowledge sharing, collective projects, and market intelligence.
- Veille Marché Market intelligence service providing continuous monitoring of habitat sector trends, regulations, best practices, materials, and innovations for member companies.
Quantifiable outcome
- Training programs co-developed with and for habitat improvement companies
Companies that use Noveha
Customer profileNamed customers1 record
Segments4 records
Ideal customer profiles3 records
Noveha technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature1 record
Noveha partnerships and signals
Strategic signalPartnerships
One partnership is on record.
- ORACEminorPartner company in the network that collaborated with Novéha on energy cost management workshops
Scale indicators4 records
Recent moves6 records
Expansion highlights5 records
Noveha competitors and assessment
Company assessmentBroad incumbents
- GRETA: GRETA is the national network of public adult continuing-education centres attached to French lycées, offering continuing professional development across many sectors including habitat and construction; it overlaps with Noveha's Formations en Continu.
- CCI France (Réseau des CCI Formation): Chambers of Commerce and Industry operate an extensive training network serving SMEs and individuals; they compete with Noveha for entreprise clients seeking habitat/construction-related certifications and continuous training.
- AFPA: AFPA is France's largest public vocational training provider, offering work-study and continuing education across many trades; it overlaps with Noveha's alternance and continuing education programs but at vastly greater scale and broader trade coverage.
Emerging players
- ISCOD: ISCOD is a French specialist in alternance and digital professional training, addressing the same demand for work-study pathways and continuing education that Noveha serves, with a stronger emphasis on fully online delivery.
Regional players
- AFTRAL: AFTRAL is a large French sector-specific training organisation focused on transport and logistics; it serves as a comparable example of an industry-specialised private training operator combining alternance, continuing education, and enterprise services under a single brand.
Direct peers
- Maisons Familiales Rurales (MFR): MFR is a French association network of vocational training centres using alternance pedagogy across rural France; it directly parallels Noveha's association structure, alternance model, and SME/member-company relationships.
- Compagnons du Devoir: Compagnons du Devoir delivers traditional apprenticeship-based training in craftsmanship trades including wood, furniture, and fitting, serving the same habitat/amenagement sector with a comparable itinerant work-study model.
- BTP CFA: BTP CFA is the national network of apprenticeship training centres for the French building and construction sector; it competes directly with Noveha for work-study candidates and enterprise training contracts in habitat-related trades.
Market position
Competitive moat5 records
Key risks6 records
Key highlights6 records
Customer concentration
Noveha social profiles
Digital presenceNoveha compliance and trust
Trust signalCompliance5 records
Noveha financial estimates
Financial estimateRevenue estimate
Valuation estimate
Noveha leadership team
Management profileNumber of profiles
Profiles6 records
Noveha funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Noveha M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Noveha
What does Noveha do?
Novéha is a French professional training center specialized in the habitat fitting / home improvement trades (aménagement de l'habitat). It delivers work-study apprenticeship diplomas, continuing education, e-learning, and business support/consulting services, and operates a professional network of member companies.
Is Noveha a public or private company?
Noveha is a private company. It is classified as nonprofit foundation owned and is currently operating.
When was Noveha founded?
Noveha was founded in 1974. It employs 11 to 50 people.
Where is Noveha based?
Noveha is headquartered in Montaigu, France, in the Europe region.
How does Noveha make money?
Three revenue lines are on record. Training services revenue is the primary driver. The others are membership fees and enterprise consulting and support.
Who are Noveha's main competitors?
Broad incumbents on record are GRETA, CCI France (Réseau des CCI Formation) and AFPA. ISCOD is listed as an emerging player. AFTRAL is listed as a regional player. Direct peers are Maisons Familiales Rurales (MFR), Compagnons du Devoir and BTP CFA.
Does Noveha have an API?
No public API is recorded for Noveha.
What industry is Noveha in?
Noveha's product category is Vocational Training & Education. Its primary akta.pro industry code is EDAAALAH, Construction & Trades Licensure (Contractor, Electrician, Plumber, HVAC CE). Its NAICS code is 61151 and its SIC code is 8200.