Innovative Publishing

What Innovative Publishing does

Innovative Publishing is a privately held, founder-owned full-service publishing company headquartered in Louisville, Kentucky, founded in 1993 by Aran and Theresa Jackson. The company specializes in producing custom magazines, membership directories, commemorative publications, and digital editions for trade and professional associations across verticals including architecture, petroleum marketing, home building, utilities, and healthcare. Service delivery follows a four-stage process — planning, ad sales, production, and distribution — handled by dedicated editors, designers, and in-house advertising sales teams assigned to each client publication.

The core technology is an association publishing platform combining custom design (no templates), original editorial content development, in-house advertising sales, printing, and distribution. Notable platform components include digital editions with responsive article views, multimedia embedding, and social sharing capabilities. The company has earned multiple industry recognitions including EXCEL Awards from the Association of Magazine Media (2022 Gold, 2023 Silver) and Maggie Awards from the Western Publishing Association (2020). There is no AI/ML component, no API surface, and no disclosed proprietary software product beyond the publishing workflow itself.

The business model is sales-led, with revenue generated primarily through recurring publication contracts (subscription-like annual retainers for ongoing magazine/directory production), transaction-based advertising sales commissions for non-dues revenue on behalf of association clients, and professional services fees for special projects such as commemorative books and one-off publications. Pricing is quote-based and tailored per client with no public rate card. The company operates a single office in Louisville, KY with an estimated 30-35 employees and has remained independent with no external institutional investment since founding.

Name

Innovative Publishing

Legal name

Innovative Publishing

Website

https://innovativepublishing.com

Company type

Private

Founded year

1993

Operating status

Operating

Headcount range

11–50 employees

Short description

Innovative Publishing is a Louisville, KY-based full-service publishing company founded in 1993 that produces custom magazines, membership directories, and digital editions for trade and professional associations across verticals including architecture, petroleum, home building, and utilities.

Ownership category

akta.pro rank

Product category

Association Publishing Services

NAICS

Periodical Publishers (51312), Newspaper, Periodical, Book, and Directory Publishers (5131), Other Publishers (51319)

SIC

Periodicals: Publishing Or Publishing & Printing (2721), Miscellaneous Publishing (2741)

akta.pro primary industry

Institutional & Custom Publishing (Coursepacks, Campus/Corporate Training) (MPAJABAL)

akta.pro secondary industry

Interactive & Enhanced Digital Publishing (multimedia, serialized, interactive fiction) (MPAJAMAL)

Keywords

• Association publishing services
• Custom magazine publishing
• Editorial and design services
• Advertising sales solutions
• Membership directory publishing

Headquarters

HQ city

Louisville

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Technology or R&D

Revenue model

1. Publication Services: Full-service publishing partnership for associations including custom design, editorial content development, advertising sales, printing, and distribution. Revenue generated through ongoing publication contracts with association clients.
2. Advertising Sales: In-house sales team handles advertiser campaigns within publications, generating non-dues revenue for association clients
3. Special Projects: Commemorative and anniversary publications, directories, and special event publications (e.g., KPMA 90th anniversary coffee-table book)

Go-to-market motion1 record

Distribution channels1 record

Marketing channels6 records

Core offering

Innovative Publishing provides full-service custom publication production for trade and professional associations, including magazine and periodical design, editorial content development, advertising sales representation, printing, and distribution. The company also produces membership directories and digital editions with responsive web views and multimedia embedding capabilities tailored to each client's industry.

Product overview

Innovative Publishing offers a full-service publishing solution for trade associations and professional organizations. The core offering consists of association publications (magazines and periodicals) and membership directories, supported by integrated services including advertising sales, editorial/content services, graphic design and production, and printing/distribution. The company also provides digital editions as an add-on module that extends print content with responsive web views, multimedia embedding, and social sharing features. All services are customized per client with dedicated editors and designers throughout the production process.

Differentiator

Problem solved

Functional benefit

Products and services

• Custom Association Magazines and Periodicals
• Membership Directories
• Digital Editions
• Advertising Sales Representation
• Editorial and Content Development
• Graphic Design and Production
• Printing and Distribution Services

Quantifiable outcome

• Non-dues revenue generation for associations through advertising sales
• +1 more outcomes

Named customers8 records

Segments5 records

Ideal customer profiles1 record

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature3 records

Scale indicators3 records

Recent moves7 records

Expansion highlights4 records

Market position

Competitive moat4 records

Key risks6 records

Key highlights6 records

Customer concentration

• Facebookfacebook.com/Innovative-Publishing-123635144382655
• LinkedInlinkedin.com/company/innovativepublishing/about

Revenue estimate

Valuation estimate

Number of profiles

Profiles4 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Innovative Publishing