Keep It Clean
Keep It Clean is a family-owned residential and commercial cleaning company founded in 2017 in Naperville, Illinois. It offers maid, janitorial, air duct, dryer vent, carpet, and power washing services to homeowners and small businesses across DuPage County and surrounding Chicago suburbs.
- Company typePrivate
- Founded2017
- HeadquartersNaperville, United States
- Headcount11–50
- GTM typeB2B and B2C
- OfferingServices
What Keep It Clean does
Keep It Clean (legal entity Love Keep It Clean, LLC.) is a private, family-owned residential and commercial cleaning services company headquartered in Naperville, Illinois. Founded in 2017 by husband-and-wife team Julie and Darryl Betler after they left corporate careers, the company operates from 424 Fort Hill Drive Unit 103 and serves approximately 20 communities across DuPage County and the surrounding Chicago suburbs, including Aurora, Downers Grove, Hinsdale, Oak Brook, and Plainfield.
The company delivers six core service lines: residential maid services (weekly, bi-weekly, and monthly schedules, plus deep cleaning and move-in/move-out work), commercial janitorial (offices, retail, and post-construction), air duct cleaning, dryer vent cleaning, carpet cleaning, and power washing. All work is performed by in-house employees who are bonded and insured — the company explicitly does not franchise and does not subcontract. Service delivery is labor-driven rather than technology-driven; there is no proprietary software, API, or AI tooling disclosed in the source material.
Keep It Clean operates as a direct-to-consumer, quote-based service business. Customers reach the company via phone (630-995-3400), website contact forms, email, and organic social channels (Facebook, Instagram, YouTube, LinkedIn), with free estimates provided for each engagement. Pricing is not publicly listed. The company claims to be the fastest growing cleaning company in the DuPage area and received a 2023 Best Naperville Air Duct Cleaning Service recognition. The business is bootstrapped, with no external funding, acquisitions, or institutional ownership disclosed.
Keep It Clean firmographics
Firmographics- Name
- Keep It Clean
- Legal name
- Love Keep It Clean, LLC.
- Website
- https://lovekeepitclean.com
- Company type
- Private
- Founded year
- 2017
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- Keep It Clean is a family-owned residential and commercial cleaning company founded in 2017 in Naperville, Illinois. It offers maid, janitorial, air duct, dryer vent, carpet, and power washing services to homeowners and small businesses across DuPage County and surrounding Chicago suburbs.
- Ownership category
- akta.pro rank
Keep It Clean industry classification
Industry- Product category
- Residential and Commercial Cleaning Services
- NAICS
- Janitorial Services (56172), Carpet and Upholstery Cleaning Services (56174)
- SIC
- Services-To Dwellings & Other Buildings (7340)
- akta.pro primary industry
- General Recurring House Cleaning (Whole-Home) (HSAEAAAA)
- akta.pro secondary industries
- Single-Family Home Turnover Cleaning (HSAEACAD), Whole-Home One-Time Cleaning (HSAEAFAA), Apartment & Condo Turnover Cleaning (HSAEACAC)
Keywords
Where Keep It Clean is headquartered
LocationHeadquarters
- HQ city
- Naperville
- HQ country
- United States
- HQ region
- North America
Offices1 record
Markets served
Keep It Clean business model
Business model- GTM type
- B2B and B2C
- Offering type
- Services
- Cost components
- Personnel, Operations, Marketing or Sales, Supply Chain, Technology or R&D, Others
Revenue model
- Residential Cleaning Services: One-time and recurring cleaning services for residential homes including maid services, deep cleaning, move-in/move-out cleaning, and post-construction cleaning. Services are offered on weekly, bi-weekly, or monthly schedules.
- Commercial Cleaning Services: Janitorial services for commercial spaces including offices, retail spaces, and post-construction commercial cleaning. Offered on daily, weekly, or bi-weekly schedules.
- Dryer Vent Cleaning: Safety-focused cleaning service for residential and commercial dryer vents, including inspection, cleaning, and final verification.
- Air Duct Cleaning Services: Professional air duct cleaning for residential and commercial buildings, including system inspections and mold removal services.
- Carpet Cleaning Services: Professional carpet cleaning services including stain removal, deep cleaning, and high-traffic area restoration for residential and commercial clients.
- Power Washing Services: Exterior cleaning services for driveways, siding, patios, decks, basements, and garages for both residential and commercial properties.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Other | Pay-as-you-go | Customized pricing based on service type and property requirements |
Go-to-market motion1 record
Distribution channels2 records
Marketing channels7 records
Keep It Clean product offering
Product offeringCore offering
Keep It Clean delivers professional cleaning services to residential homeowners and commercial businesses in Naperville, Illinois and surrounding DuPage County communities. Its core offerings include residential maid services (weekly, bi-weekly, monthly), deep cleaning, move-in/move-out cleaning, post-construction cleaning, commercial janitorial services, air duct cleaning, carpet cleaning, dryer vent cleaning, and exterior power washing. All work is performed by in-house bonded and insured employees using eco-friendly cleaning products.
Product overview
Keep It Clean is a family-owned residential and commercial cleaning services company founded in 2017, serving Naperville and surrounding areas in Illinois. The company operates as a single-service business model offering six core cleaning service offerings: Residential Cleaning Services (maid services, deep cleaning, move-in/move-out, post-construction), Commercial Cleaning Services (janitorial, office, retail), Air Duct Cleaning, Carpet Cleaning, Dryer Vent Cleaning, and Power Washing. All services are delivered by in-house employees with no subcontracting. The company emphasizes eco-friendly cleaning products and customized cleaning plans tailored to each client's specific needs and schedule.
Differentiator
Problem solved
Functional benefit
Companies that use Keep It Clean
Customer profileNamed customers3 records
Segments2 records
Ideal customer profiles2 records
Keep It Clean technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Keep It Clean partnerships and signals
Strategic signalScale indicators1 record
Recent moves5 records
Expansion highlights5 records
Keep It Clean competitors and assessment
Company assessmentMarket position
Strengths4 records
Competitive moat3 records
Key risks5 records
Key highlights5 records
Customer concentration
Keep It Clean social profiles
Digital presenceKeep It Clean financial estimates
Financial estimateRevenue estimate
Valuation estimate
Keep It Clean leadership team
Management profileNumber of profiles
Profiles2 records
Keep It Clean funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Keep It Clean M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Keep It Clean
What does Keep It Clean do?
Keep It Clean delivers professional cleaning services to residential homeowners and commercial businesses in Naperville, Illinois and surrounding DuPage County communities. Its core offerings include residential maid services (weekly, bi-weekly, monthly), deep cleaning, move-in/move-out cleaning, post-construction cleaning, commercial janitorial services, air duct cleaning, carpet cleaning, dryer vent cleaning, and exterior power washing. All work is performed by in-house bonded and insured employees using eco-friendly cleaning products.
Is Keep It Clean a public or private company?
Keep It Clean is a private company. It is classified as family owned and is currently operating.
When was Keep It Clean founded?
Keep It Clean was founded in 2017. It employs 11 to 50 people.
Where is Keep It Clean based?
Keep It Clean is headquartered in Naperville, United States, in the North America region.
How does Keep It Clean make money?
Six revenue lines are on record. Residential Cleaning Services are the primary driver. The others are commercial Cleaning Services, dryer Vent Cleaning, air Duct Cleaning Services, carpet Cleaning Services and power Washing Services.
Does Keep It Clean have an API?
No public API is recorded for Keep It Clean.
What industry is Keep It Clean in?
Keep It Clean's product category is Residential and Commercial Cleaning Services. Its primary akta.pro industry code is HSAEAAAA, General Recurring House Cleaning (Whole-Home), with a secondary code of HSAEACAD, Single-Family Home Turnover Cleaning. Its NAICS code is 56172 and its SIC code is 7340.