TruPoint Bank

What TruPoint Bank does

TruPoint Bank is an independent community bank founded in 1975 in Grundy, Virginia, and a wholly-owned subsidiary of the bank holding company Miners & Merchants Bancorp. The bank operates 16 branches across southwestern Virginia, East Tennessee, and western North Carolina, expanded materially through the October 2025 acquisition of First Community Bank of East Tennessee. Its product portfolio covers three primary lines: personal banking (checking, savings, CDs, IRAs, HSAs, mortgages, home equity), business banking (small business and commercial loans, SBA loans, construction loans, lines of credit, letters of credit, treasury management, merchant services, Express Banker remote deposit), and investment services (TruPoint Investments, offering securities through a referral relationship with OSAIC Institutions, Inc.).

The bank's technology stack is a conventional community-banking digital platform: online banking with bill pay, a Malauzai-powered mobile app for iOS and Android supporting mobile check deposit, Visa Alerts for fraud notifications, mobile wallet tokenization through Apple Pay, Google Pay, and Samsung Pay, and desktop-based Express Banker remote deposit for commercial clients using Panini scanners. Security relies on SSL/VeriSign encryption, SiteKey authentication, and a multi-channel fraud response workflow that combines automated alerts with manual phone verification. There is no evidence of proprietary AI/ML capabilities or modern data infrastructure beyond standard fintech integrations.

Revenue is generated primarily through net interest income on the loan portfolio (mortgages, home equity, commercial, SBA, construction, lines of credit), supplemented by deposit account fees, ATM and card fees, merchant processing revenue share with BancCard, and referral fees from investment and insurance products. Pricing is tiered across deposit products (e.g., TruFree Business Checking with no monthly fee vs. Business Analysis Checking at $16/month), with minimum opening deposits ranging from $50 to $5,000 depending on account type. Go-to-market is community-led: local decision-making, in-person relationship banking, branch density in rural Appalachian markets, and an active presence on Facebook, Twitter, Instagram, and LinkedIn supplemented by financial calculators and email newsletters. The customer base spans consumers, SMBs, larger commercial entities, government/public funds, and attorneys (IOLTA accounts), with no material disclosed customer concentration.

Name

TruPoint Bank

Legal name

TruPoint Bank

Website

https://trupointbank.com

Company type

Private

Founded year

1975

Operating status

Operating

Headcount range

101–250 employees

Short description

TruPoint Bank is an independent community bank founded in 1975, operating 16 branches across Virginia, North Carolina, and East Tennessee, offering personal banking, commercial lending, and investment services to consumers, small businesses, and government entities in the Appalachian region.

Ownership category

akta.pro rank

Product category

Community Banking

NAICS

Depository Credit Intermediation (5221), Commercial Banking (52211)

SIC

National Commercial Banks (6021)

akta.pro primary industry

Mass-Market Consumer Deposit Banking (Checking/Savings) (FSABAAAA)

akta.pro secondary industries

Retail Lending (Personal Loans, Auto, Credit Lines) (FSABAAAB), SME Deposits & Business Accounts (Operating, Savings, CDs) (FSABABAC), Payables & Disbursements (ACH/SEPA, wires, checks, virtual cards) (FSABAIAB)

Keywords

• Community banking services
• Retail banking products
• Commercial lending
• Mortgage financing
• Small business banking

Headquarters

HQ city

Grundy

HQ country

United States

HQ region

North America

Offices16 records

Markets served

GTM type

B2B and B2C

Offering type

Services

Cost components

Personnel, Operations, Infrastructure, Technology or R&D, Marketing or Sales, Others

Revenue model

1. Interest Income: Revenue from interest earned on loans including mortgages, commercial loans, business loans, personal loans, home equity lines of credit, and construction loans. Interest is the primary revenue driver for the bank.
2. Deposit Account Fees: Monthly service charges on certain accounts (e.g., $10/month on Business Interest Checking if balance falls below minimum), overdraft fees, and stop payment fees.
3. ATM and Card Fees: Fees from ATM usage outside TruPoint Bank network, debit card transaction fees.
4. Merchant Services: Revenue sharing from merchant card processing services provided through BancCard partnership for retail, restaurant, e-commerce merchants.
5. Investment Products Referral: Referral fees from investment products and services offered through OSAIC INSTITUTIONS, INC. including retirement planning, college savings, life insurance.

Pricing tiers

Go-to-market motion1 record

Distribution channels7 records

Marketing channels4 records

Core offering

TruPoint Bank is a community bank providing personal and business deposit products (checking, savings, CDs, IRAs, HSAs), consumer and commercial lending (mortgages, home equity, SBA, construction loans, lines of credit, letters of credit), digital banking (online and mobile app), merchant card processing, and investment product referrals through 16 branch locations across Virginia, North Carolina, and East Tennessee.

Product overview

TruPoint Bank is a community banking institution offering a comprehensive suite of financial products and services across personal, business, and investment categories. The bank's core offerings include deposit products (checking, savings, CDs, IRAs, HSAs), lending services (mortgages, home equity, commercial loans, SBA loans, construction loans, lines of credit), and digital banking capabilities. The product portfolio is organized around three main channels: Personal Banking (consumer deposit accounts, personal loans, and mobile/online banking), Business Banking (commercial lending, business deposit accounts, merchant services, and Express Banker remote deposit capture), and TruPoint Investments (retirement planning, securities, and insurance products through OSAIC). Key digital features include mobile check deposit, Visa Alerts fraud monitoring, Apple Pay/Google Pay/Samsung Pay integration, and comprehensive online banking with bill pay. The bank operates 16 branch locations across Virginia, North Carolina, and East Tennessee following the 2025 acquisition of First Community Bank of East Tennessee.

Differentiator

Problem solved

Functional benefit

Products and services

• Personal Checking Accounts Personal checking accounts including FREE Checking tier with Visa Debit Card, online banking, bill pay, and eStatements for individual consumers.
• Personal Savings Accounts Personal savings accounts with competitive interest rates, no minimum balance requirements, and quarterly statements for individual consumers.
• Certificates of Deposit (CDs) Time deposits with guaranteed returns and various term options for both personal and business customers.
• Individual Retirement Accounts (IRAs) Tax-deferred retirement savings accounts including Traditional IRAs and Roth IRAs with flexible contribution options, starting at $100 minimum.
• Health Savings Accounts (HSAs) Tax-advantaged accounts for medical expenses paired with high-deductible health plans, available for both personal and business customers with no fees and FDIC insurance.
• Mortgages Home purchase financing with competitive rates, flexible terms, and fixed-rate and adjustable-rate options for individual homebuyers.
• Home Equity Loans Loans allowing customers to tap into home equity for renovations, debt consolidation, and major purchases.
• Online Banking and Mobile App Digital banking platform providing 24/7 account access via web and mobile devices, including bill pay, mobile check deposit, fund transfers, and account management.
• Business Checking Accounts Business deposit accounts including TruFree Business Checking (no monthly fee), Business Interest Checking, Business Select Point Money Market, and Business Analysis accounts for small to mid-sized businesses.
• Business Savings Accounts Business savings accounts including TruSavings Business Account with $50 to open, no minimum balance, no service charge, and quarterly interest compounding.
• Public Funds and IOLTA Accounts Specialized deposit accounts for government entities (checking, savings, CDs) and Lawyer Trust Accounts for attorneys managing client funds with no fees and unlimited check writing.
• Small Business Loans Financing options for starting or expanding small businesses including equipment purchases, construction, inventory financing, and working capital with competitive rates and flexible terms.
• Commercial Loans Commercial mortgage programs for storage facilities, manufacturing facilities, apartments, professional offices, and retail/wholesale space with low down payments and flexible terms.
• SBA Loans Small Business Administration loans for eligible small businesses to finance real estate, machinery, and equipment through long-term fixed-rate funding.
• Construction Loans Construction Lines of Credit for building storage facilities, manufacturing facilities, apartments, professional offices, retail space, and property renovation or remodeling.
• Business Lines of Credit Revolving credit facilities for short-term working capital needs including seasonal inventory purchases and cash flow management for businesses.
• Letters of Credit Bank-issued guarantees of payment to facilitate business transactions with companies requiring such assurance, particularly useful for businesses with limited trading history.
• Commercial Online Banking 24-hour business account management platform with features including check imaging, fund transfers, wire transfers, bill payment, ACH payments/receipts, payroll direct deposits, and customizable staff access.
• Express Banker Remote Deposit Capture Desktop-based remote deposit capture service for business customers using a Panini check scanner to scan and transmit check images directly from the office for expedited deposit processing.
• Merchant Services Payment processing solutions through BancCard partnership supporting VISA, MasterCard, Discover, American Express, PIN debit, and NFC/EMV terminals, including PCI compliant processing and 24/7 customer support.
• TruPoint Investments Investment services including retirement planning, college savings, life insurance, and access to various investment products through registered financial advisors. Securities offered through OSAIC Institutions, Inc. (FINRA/SIPC member).

Named customers2 records

Segments5 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration13 records

AI capability1 record

Feature8 records

Partnerships

Two partnerships are on record, tiered core.

• BancCardcoreTechnology or IntegrationBancCard is the leading merchant services provider with over 20 years of experience. They partner with the top four processors in the industry to provide secure payment processing solutions including VISA, MasterCard, Discover, American Express, PIN debit, and NFC/EMV terminals. Services include 24/7 customer support, next-day funding, and PCI compliance.
• OSAIC Institutions, Inc.coreGTM or Marketing PartnerSecurities are offered through OSAIC Institutions, Inc., member FINRA/SIPC. TruPoint Bank offers investment products under the trade name TruPoint Investments, providing access to retirement planning, college savings, life insurance, and other investment services through registered financial advisors.

Scale indicators3 records

Recent moves7 records

Expansion highlights5 records

Market position

Competitive moat3 records

Key risks5 records

Key highlights6 records

Customer concentration

• Xx.com/TruPointBank
• Facebookfacebook.com/TruPointBank
• LinkedInlinkedin.com/company/trupoint-bank
• Instagraminstagram.com/trupointbank

Compliance4 records

Revenue estimate

Valuation estimate

Number of profiles

Profiles14 records

Subsidiaries1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about TruPoint Bank