What Harvey Water Softeners does

Harvey Water Softeners, trading as Culligan Harvey since its 2024 acquisition by the global water-treatment group Culligan, is a UK-based manufacturer and direct-to-consumer retailer of domestic water softeners and complementary drinking-water products. The company designs and builds its products at a purpose-built factory in Old Woking, Surrey, where it also operates eight salt presses and runs an in-house R&D program backed by approximately £1 million of annual investment. Its flagship line — the HarveyArc and HVX twin-cylinder, non-electric ion-exchange softeners — removes calcium and magnesium from mains water and is differentiated by parallel-cylinder architecture and water-meter-triggered regeneration rather than electric timers, with the HarveyArc adding smartphone-based salt-level monitoring. Products are tested to over 1 million regeneration cycles against a British standard of 5,000 and are WRAS-approved for connection to UK mains water. All sales are generated inside the United Kingdom, with no disclosed international revenue.

The company operates a vertically integrated go-to-market built around an owned Shopify storefront (shop.harvey.co.uk), a phone-led direct sales team, free in-home and virtual water-quality demonstrations, and a managed installation channel staffed by WRAS-qualified plumbers trained through the in-house Harvey Academy. Pricing is quote-based rather than publicly listed, with consumer credit offered at 0% APR over 12 months and 11.9% APR over 36–60 months, and a recurring ArcCare monthly subscription has been introduced for HarveyArc owners covering maintenance and consumable replenishment. The product portfolio has been deliberately broadened beyond core softeners to include reverse osmosis (ZERO), ultrafiltration (Culligan Gold UF) and carbon-block (Complete TwistLock) drinking-water filters, plus 3-way drinking taps and instant boiling taps sold as attach-rate bundles. The company is FCA-authorized for credit broking and consumer hire under the Culligan Harvey trading name, is a member of the Made in Britain campaign, and holds a Queen's Award for Enterprise in Innovation. Revenue is not publicly disclosed; the customer base consists entirely of UK residential households and the brand reports over 100,000 cumulative orders and a 4.5-star Excellent Trustpilot rating across 13,818 reviews.

Name

Harvey Water Softeners

Legal name

Harvey Water Softeners Limited

Website

https://harveywatersofteners.co.uk

Company type

Private

Founded year

1978

Operating status

Operating

Headcount range

51–100 employees

Short description

Harvey Water Softeners (Culligan Harvey) designs, manufactures, and installs non-electric twin-cylinder domestic water softeners and complementary drinking-water filters and taps for UK homeowners, selling direct-to-consumer with professional installation and a recurring ArcCare maintenance subscription.

Ownership category

akta.pro rank

Product category

Residential Water Treatment Equipment

akta.pro primary industry

Water Softeners & Scale Inhibitors (Residential) (CRAJAJAI)

akta.pro secondary industries

Water Softener, Filtration & Treatment System Installation (HSAOAAAH), Softening & Demineralization (Lime Softening, Ion Exchange) (EUANABAE), Water Filtration, Treatment & Softening Plumbing Products (IMADALAK)

Keywords

• Water softening systems
• Drinking water filters
• Water softener salt
• Home water treatment
• Limescale prevention

Headquarters

HQ city

Surrey

HQ country

Canada

HQ region

North America

Offices3 records

Markets served

GTM type

B2C

Offering type

Hardware or Manufacturing

Cost components

Supply Chain, Operations, Technology or R&D, Personnel, Marketing or Sales, Infrastructure

Revenue model

1. Water Softener Sales: One-time purchase of water softening equipment including HarveyArc, HVX, and other models. Units are sold directly to consumers with professional installation included or available separately.
2. Water Softener Salt and Consumables: Ongoing sales of water softener salt including Mini Curve Salt, Block Salt, Tablet Salt, and Granular Salt. Salt is essential for regeneration and maintenance of the water softener.
3. Water Filter Products: Sales of drinking water filter systems including Reverse Osmosis (ZERO), Culligan Gold UF, and Complete TwistLock inline carbon filters, plus replacement cartridges.
4. Drinking Water Taps: Sales of 3-way drinking water taps and instant boiling taps that complement water softeners and filter systems.
5. ArcCare Subscription Service: Monthly subscription service for the HarveyArc water softener covering maintenance, salt monitoring, and support. Includes direct debit payment structure.
6. Finance/Payment Plans: Consumer credit and hire agreements offering 0% APR interest-free credit on 12-month terms, and 11.9% APR on 36 and 60-month payment terms.

Pricing tiers

Go-to-market motion3 records

Distribution channels4 records

Marketing channels7 records

Core offering

Harvey Water Softeners manufactures and sells twin-cylinder non-electric ion-exchange water softeners (HarveyArc and HVX models) for UK households, together with complementary drinking water filtration systems (reverse osmosis, ultrafiltration, carbon block), 3-way and instant boiling kitchen taps, and a full range of regeneration salt consumables. The company also delivers professional installation by trained plumbers and offers subscription maintenance services, operating as a direct-to-consumer brand under the Culligan group.

Product overview

Harvey Water Softeners offers a portfolio of water treatment products consisting of twin-cylinder non-electric water softeners (HarveyArc and HVX models), complementary drinking water filtration systems (Reverse Osmosis, Ultrafiltration, and Carbon Block filters), and kitchen taps (3-way drinking taps and instant boiling taps). The core product line is the HarveyArc water softener (flagship, compact, app-monitored) and HVX (larger capacity). Salt consumables (Mini Curve, Block, Tablet, and Granular) are required for regeneration. All products are manufactured in Britain at the company's Old Woking, Surrey facility and are distributed through the Culligan Harvey brand following the company's acquisition by Culligan.

Differentiator

Problem solved

Functional benefit

Products and services

• HarveyArc Water Softener Flagship twin-cylinder non-electric water softener for residential UK homes with up to 3 bathrooms, providing continuous 24/7 softened water with mobile app salt-level monitoring and reordering.
• HVX Water Softener High-capacity twin-cylinder water softener for larger UK homes with 3+ bathrooms and higher water demand, featuring a separate salt cabinet that reduces salt top-up frequency.
• Harvey Mini Curve Salt Proprietary curved salt blocks manufactured in-house using the company's eight salt presses, designed specifically for the HarveyArc with bigger load capacity, easier loading and Grade A food-quality salt.
• Harvey Block Salt Easy-to-handle Grade A block salt compatible with most block-salt water softeners, supplied without caking agents or harmful minerals for regeneration use.
• Tablet Salt Fine-pressed PDV food-grade A salt tablets for use with most domestic and commercial non-block salt water softeners requiring tablet-format regeneration salt.
• Granular Salt Crushed and sieved 2-6mm granular salt for optimum performance across single-tank domestic softeners, commercial softeners, dishwashers and swimming pool filtration systems.
• ZERO Reverse Osmosis Filter System Non-electric reverse osmosis under-sink drinking water filtration system requiring no storage tank, designed to reduce PFAS, sand, dust, bacteria, scale, viruses, chlorine, heavy metals, dissolved salt, bad taste and odours in UK households.
• Culligan Gold UF Filter System Non-electric ultrafiltration drinking water system that reduces bacteria, microplastics and chlorine to deliver cleaner drinking water for UK households.
• Complete TwistLock Inline Carbon Block Filter Non-electric inline carbon block drinking water filter with an annual TwistLock cartridge replacement, reducing Particulates Class III, chlorine, taste and odour for UK households, available via £14.99/month subscription.
• 3-Way Drinking Water Tap Multi-function kitchen tap providing cold, hot and filtered water from a single source with a bypass that allows unsoftened drinking water alongside softened supply, intended for UK kitchens paired with Harvey softeners and filters.
• Instant Boiling Water Taps Specialised kitchen taps that deliver instant boiling water in addition to cold and hot water, designed for safety, space saving and energy efficiency in UK kitchens.
• Water Softener Installation Service Professional installation service delivered by WRAS-qualified plumbers trained through Harvey Academy, including site assessment, pipework connection, system programming and testing, typically completed within half a day for UK households purchasing a Harvey softener.
• ArcCare Subscription Service Monthly subscription maintenance service for HarveyArc water softeners, covering ongoing maintenance, salt-level monitoring and customer support, paid by direct debit.

Quantifiable outcome

• Up to £550 per year in household savings
• +5 more outcomes

Named customers6 records

Segments3 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature5 records

Partnerships

Three partnerships are on record, tiered core and minor.

• CulligancoreStrategic or Co-development PartnerHarvey Water Softeners is now part of the Culligan family. Culligan is a global leader in innovative water treatment solutions for over 80 years. This partnership combines Harvey's UK manufacturing expertise with Culligan's global resources to enhance water quality solutions for customers.
• Clarity Water SolutionsminorGTM or Marketing PartnerValued partner who received the Oceansaver accolade from Harvey Water Softeners for sustainability initiatives. Clarity Water Solutions represents Harvey products in the market.
• Made in Britain CampaignminorOthersOfficial member of the Made in Britain campaign recognizing excellence in British manufacturing and commitment to promoting British-made products.

Scale indicators11 records

Recent moves7 records

Expansion highlights6 records

Direct peers

• Kinetico: UK and US water treatment specialist known for non-electric, twin-tank water softeners using similar ion-exchange and water-meter-triggered regeneration. Directly competes with Harvey in the UK residential premium segment with comparable technology and similar dealer/installer-led distribution.
• EcoWater Systems: Long-established US-headquartered residential water softening and filtration brand, distributed via dealer networks in the UK. Competes with Harvey on ion-exchange softeners, drinking water filters, and whole-home treatment solutions in the same SMB/consumer segment.
• Monarch Water: UK-based specialist in water softeners and water treatment serving residential customers with similar ion-exchange units and installation services. Directly competes with Harvey in the UK homeowner segment via direct sales and trade installer channels.
• Water2Buy: UK online retailer and brand of domestic water softeners and filters, sold primarily through e-commerce. Competes with Harvey in the same UK residential market but with a more price-focused, online-only model and limited installation service.
• Pelican Water: US-based water softening and filtration brand offering salt-based and salt-free softeners, reverse osmosis systems, and replacement filters. Comparable on product breadth, target customer (homeowners), and recurring consumable revenue model.

Broad incumbents

• BWT (Best Water Technology): European water technology leader offering residential water softeners (e.g., AQA Perla), filters, and commercial water treatment. Overlaps with Harvey's product portfolio and UK presence, but operates across a much broader European B2B and consumer footprint.
• Culligan: Harvey's parent company and global water treatment incumbent with 80+ years of history spanning residential, commercial, and industrial solutions. Comparable as the overarching brand group, with overlapping products (e.g., the Culligan Gold UF filter now sold under the Harvey brand).
• Watts Water Technologies: Global manufacturer of water treatment, plumbing, and flow-control products with residential water softening and filtration offerings. Competes broadly with Harvey in residential water treatment but as part of a much larger industrial-focused portfolio.
• Pentair: Global water solutions company with residential water softening (e.g., Fleck valves) and filtration product lines. Adjacent incumbent whose residential softening and drinking water businesses overlap with Harvey's core offering, though Pentair also serves large commercial/industrial markets.

Regional players

• North Star Water Treatment: UK-focused water treatment specialist offering softeners, filters, and servicing for residential and light commercial customers. Comparable in product range and UK market focus, but with a smaller brand presence than Harvey's 'UK #1' position.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat5 records

Key risks6 records

Key highlights7 records

Customer concentration

• Xx.com/harveysofteners
• LinkedInlinkedin.com/company/culligan-uk
• Facebookfacebook.com/HarveyWaterSofteners

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Harvey Water Softeners