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Kreston Reeves

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uuid000hlhy

Namestring
Kreston Reeves
Legal namestring
Kreston Reeves LLP
Company typeenum
Private
Founded yearint
1917
Descriptiontext

Kreston Reeves LLP is a UK-based Limited Liability Partnership providing accounting, audit, tax, corporate finance, wealth management, legal, and advisory services to businesses, charities, not-for-profits, and private individuals. Founded in 1917 and headquartered in London (Shoreditch), the firm operates through seven offices across London and the South East of England — Brighton, Chichester, Horsham, Chatham, Canterbury, and Sandwich — and delivers international services through the Kreston Global network. The firm operates through multiple regulated entities, including Kreston Reeves Audit LLP, Kreston Reeves Private Client LLP, and Seeker Probate Services LLP, with regulation by the Institute of Chartered Accountants in England and Wales (ICAEW).

The service portfolio spans twelve vertical sector specialisations (including Life Sciences, Real Estate, Manufacturing, FCA Regulated Firms, Franchising, Agriculture, Professional Practices, and City of London Livery Companies) and a broad functional catalogue covering accounts and outsourcing (bookkeeping, payroll, cloud accounting, virtual finance team), audit and assurance (including listed entity and group audits), corporate finance (buy-side, sell-side, due diligence, management buyouts, capital markets, reporting accountant), taxation (corporate, personal, VAT, international, R&D, HMRC dispute support), forensic accounting and litigation support, legal services (wills, trusts, probate, lasting powers of attorney), restructuring and turnaround, and ESG advisory and CSRD reporting. Technology is centred on cloud-based online accounting delivery, digital service platforms, and client-facing diagnostic tools such as Business Diagnostics.

Kreston Reeves operates a sales-led, relationship-driven go-to-market via its physical office network, supplemented by content marketing, SEO, email newsletters, webinars, and LinkedIn presence. Revenue is generated through professional services fees on fixed-fee, hourly, or project-based pricing across a diversified mid-market client base. In 2026, the firm joined the AAB Group, becoming its hub in London and the South East, expanding access to group-level resources while retaining the Kreston Reeves brand.

Short descriptiontext

Kreston Reeves is a UK professional services firm providing accounting, audit, tax, corporate finance, wealth management, legal, and advisory services to SMEs, charities, and private individuals across seven offices in London and the South East. Since 2026, it operates as the London and South East hub of the AAB Group.

Operating statusenum
Operating
Ownership categoryenum
Headcount rangeband
501–1,000
akta.pro rankint
HeadquartersLondon, United Kingdom
HQ citystring
London
HQ countrystring
United Kingdom
HQ regionstring
Europe
Markets served

Serves global market

Offices7 records

Each record includes

City, Country, Type, Description, Source

Keyword5 values
accounting and audit services, tax advisory compliance, corporate finance advisory, wealth management planning, business restructuring advisory
Industry4 codes
1Estate Planning & Trust Structuring Advisory
CodeFSAEAKACPrimaryYes
2Insolvency & Turnaround Advisory (SME/Mid-Market Debtor-Side)
CodeFSAEAFAKPrimaryNo
3Bankruptcy, Restructuring & Insolvency Law
CodeBPAHAAAHPrimaryNo
4Financial Coaching & Budgeting Advisory
CodeFSAEAAAHPrimaryNo
NAICS code3 codes
  • Offices of Certified Public Accountants541211
  • Trust, Fiduciary, and Custody Activities523991
  • Trusts, Estates, and Agency Accounts52592
SIC code1 code
  • Investment Advice6282
Product category
Accounting and Advisory Services
GTM motion1 record

Each record includes

Type, Description, Source

Revenue model1 record
1Professional Services Fees
TypeProfessional Services
Description

Revenue generated from providing accounting, audit, tax, corporate finance, wealth management, legal, and advisory services to businesses and individuals. Services are typically billed on fixed fees, hourly rates, or project-based pricing depending on service type.

krestonreeves.com
Marketing channels6 records

Each record includes

Title, Type, Stage, Description, Source

Distribution channels3 records

Each record includes

Title, Type, Scope, Target buyer, Description, Source

Cost components5 values
Personnel, Operations, Technology or R&D, Marketing or Sales, Infrastructure
GTM typeB2B and B2C
B2B and B2C
Offering typeServices
Services
Core offering1 text field

Kreston Reeves is a UK chartered accountancy and advisory firm providing accounting, audit, tax, corporate finance, wealth management, legal, forensic accounting, ESG advisory, and business restructuring services. It delivers these offerings through seven offices across London and the South East, supported by cloud-based online accounting solutions and a dedicated client care team model. The firm serves businesses, charities, not-for-profits, sector-specific clients, and private individuals, with international reach through the Kreston Global network.

Differentiator
Functional benefit
Problem solved
Product overview1 text field

Kreston Reeves offers a comprehensive suite of professional services organized around core accounting, audit, corporate finance, taxation, wealth management, and advisory offerings. The firm's portfolio includes accounts and outsourcing services (book-keeping, payroll, cloud accounting), audit and assurance, business valuations, corporate finance advisory, ESG reporting, forensic accounting, legal services (probate, wills, trusts), restructuring and transformation, strategic support, and taxation services. The company also provides specialized tools like Business Diagnostics for performance analysis. Services are delivered through multiple UK offices (London, Kent, Sussex) with global reach through the Kreston international network. Kreston Reeves is part of the AAB Group and is regulated by ICAEW.

Product and service13 records
1Accounts and Outsourcing
CategoryAccounting services
2Audit and Assurance
CategoryAudit services
3Business, Asset and Share Valuations
CategoryValuation services
4Corporate Finance
CategoryCorporate finance advisory
5ESG Advisory and Reporting Services
CategoryESG advisory
6Financial Planning
CategoryFinancial planning
7Forensic Accounting and Litigation Support
CategoryForensic accounting
8Legal Services
CategoryLegal services
9Restructuring and Transformation
CategoryRestructuring services
10Strategic Support and Advisory
CategoryAdvisory services
11Taxation Services
CategoryTax services
12Wealth Management
CategoryWealth management
13Debt Funding
CategoryCorporate finance
Scale indicator2 records

Each record includes

Type, Value, Description, Source

Partnership1 partner
Strategic tierCoreTypeOthers
Description

Kreston Reeves joined the AAB Group, becoming the firm's hub in London and the South East. This acquisition positions Kreston Reeves as part of a larger accounting and advisory group with expanded resources and network capabilities.

Recent move6 records

Each record includes

Date, Type, Title, Description, Source

Expansion highlight6 records

Each record includes

Type, Description

Peers10 records
TypeDirect peer
Description

UK accounting and advisory firm within the Crowe Global network providing audit, tax, and advisory services. Direct comparable as a mid-tier firm with international affiliation and similar SME focus.

TypeDirect peer
Description

Top-30 UK accountancy and advisory firm with multiple offices. Direct competitor for SME, mid-market, and HNW clients with comparable audit, tax, and advisory offerings across regional markets.

TypeDirect peer
Description

Mid-tier international accounting network's UK firm offering audit, tax, and consulting to mid-market clients. Comparable scale, service breadth, and international affiliation model to Kreston Reeves.

TypeDirect peer
Description

Top-20 UK accountancy firm with strong private client and HNW focus. Highly comparable in targeting owner-managed businesses, private individuals/families, and charity/education sectors with similar partner-led model.

TypeDirect peer
Description

International audit, tax, and advisory firm with strong UK presence. Direct competitor in the mid-tier accountancy market with similar service portfolio and mid-market client focus.

TypeDirect peer
Description

UK and European accountancy and advisory group with multiple offices and recent private equity backing. Comparable in providing accounting, audit, tax, and advisory to SMEs and mid-market clients across regions.

TypeDirect peer
Description

Mid-tier UK accountancy firm with regional office presence and full-service offering. Comparable in targeting owner-managed businesses, SMEs, and mid-market corporates with similar service mix.

TypeDirect peer
Description

UK regional accountancy firm serving South West and other regions with similar SME, charity, and private client focus. Comparable mid-tier positioning, service mix, and relationship-driven model.

TypeDirect peer
Description

London-based mid-tier accountancy firm with similar service mix including charity, HNW private client, and corporate advisory focus. Comparable scale, regional positioning, and target client mix.

TypeDirect peer
Description

Top-10 UK accountancy and advisory firm offering audit, tax, and advisory across multiple sectors. Direct mid-tier competitor for similar SME, mid-market, and corporate clients with comparable service breadth.

Market position
Strengths5 records

Each record includes

Headline, Details, Source

Weaknesses5 records

Each record includes

Headline, Details, Source

Competitive moat6 records

Each record includes

Type, Details

Key risks5 records

Each record includes

Headline, Details, Source

Key highlights7 records

Each record includes

Headline, Details, Source

Customer concentration

Classification, Details

Named customers5 records

Each record includes

Name, Industry, Type, Use case, Source, UUID

Segment4 records

Each record includes

Title, Type, Primary, Description, Pain point addressed, Use case, Source

Ideal customer profile5 records

Each record includes

Profile, Firmographic size, Sales motion, Sales cycle length, Buying structure, Purchase trigger, Buyer persona, Geography, Industry vertical, Primary use case, Description, Pain points, Evidence proof points, Target buyer

Technology focused
No
API detail
Has APIbool
No

Docs URL, Description

AI maturity
App detail

Has app

Core technology
Revenue estimate
Valuation estimate
Number of profiles
Profiles1 record

Each record includes

Name, Designation, Designation category, Overview, Profile commentary, Source

Subsidiaries3 records

Each record includes

Name, Acquired on, Relationship type, Type, Business focus

No data
Funding overview

Funding stage, Last funding date, Total funding USD

Funding rounds

Each record includes

Round, Amount USD, Date, Pre money valuation, Total investors, Investors, News

Investors

Each record includes

Name, Type, Date of entry, Rounds participated, Website

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Each record includes

Name, Acquisition type, Announced date, Completed date, Status, Website, News

Investment

Each record includes

Name, Round, Announced date, Lead investor, Website, News

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Kreston Reeves

Accounting and Advisory Serviceskrestonreeves.com

Kreston Reeves is a UK professional services firm providing accounting, audit, tax, corporate finance, wealth management, legal, and advisory services to SMEs, charities, and private individuals across seven offices in London and the South East. Since 2026, it operates as the London and South East hub of the AAB Group.

What Kreston Reeves does

Kreston Reeves LLP is a UK-based Limited Liability Partnership providing accounting, audit, tax, corporate finance, wealth management, legal, and advisory services to businesses, charities, not-for-profits, and private individuals. Founded in 1917 and headquartered in London (Shoreditch), the firm operates through seven offices across London and the South East of England — Brighton, Chichester, Horsham, Chatham, Canterbury, and Sandwich — and delivers international services through the Kreston Global network. The firm operates through multiple regulated entities, including Kreston Reeves Audit LLP, Kreston Reeves Private Client LLP, and Seeker Probate Services LLP, with regulation by the Institute of Chartered Accountants in England and Wales (ICAEW).

The service portfolio spans twelve vertical sector specialisations (including Life Sciences, Real Estate, Manufacturing, FCA Regulated Firms, Franchising, Agriculture, Professional Practices, and City of London Livery Companies) and a broad functional catalogue covering accounts and outsourcing (bookkeeping, payroll, cloud accounting, virtual finance team), audit and assurance (including listed entity and group audits), corporate finance (buy-side, sell-side, due diligence, management buyouts, capital markets, reporting accountant), taxation (corporate, personal, VAT, international, R&D, HMRC dispute support), forensic accounting and litigation support, legal services (wills, trusts, probate, lasting powers of attorney), restructuring and turnaround, and ESG advisory and CSRD reporting. Technology is centred on cloud-based online accounting delivery, digital service platforms, and client-facing diagnostic tools such as Business Diagnostics.

Kreston Reeves operates a sales-led, relationship-driven go-to-market via its physical office network, supplemented by content marketing, SEO, email newsletters, webinars, and LinkedIn presence. Revenue is generated through professional services fees on fixed-fee, hourly, or project-based pricing across a diversified mid-market client base. In 2026, the firm joined the AAB Group, becoming its hub in London and the South East, expanding access to group-level resources while retaining the Kreston Reeves brand.

Kreston Reeves firmographics

Firmographics
Name
Kreston Reeves
Legal name
Kreston Reeves LLP
Website
https://krestonreeves.com
Company type
Private
Founded year
1917
Operating status
Operating
Headcount range
501–1,000 employees
Short description
Kreston Reeves is a UK professional services firm providing accounting, audit, tax, corporate finance, wealth management, legal, and advisory services to SMEs, charities, and private individuals across seven offices in London and the South East. Since 2026, it operates as the London and South East hub of the AAB Group.
Ownership category
akta.pro rank

Kreston Reeves industry classification

Industry
Product category
Accounting and Advisory Services
NAICS
Offices of Certified Public Accountants (541211), Trust, Fiduciary, and Custody Activities (523991), Trusts, Estates, and Agency Accounts (52592)
SIC
Investment Advice (6282)
akta.pro primary industry
Estate Planning & Trust Structuring Advisory (FSAEAKAC)
akta.pro secondary industries
Insolvency & Turnaround Advisory (SME/Mid-Market Debtor-Side) (FSAEAFAK), Bankruptcy, Restructuring & Insolvency Law (BPAHAAAH), Financial Coaching & Budgeting Advisory (FSAEAAAH)

Keywords

  • Accounting and audit services
  • Tax advisory compliance
  • Corporate finance advisory
  • Wealth management planning
  • Business restructuring advisory

Where Kreston Reeves is headquartered

Location

Headquarters

HQ city
London
HQ country
United Kingdom
HQ region
Europe

Offices7 records

Markets served

Kreston Reeves business model

Business model
GTM type
B2B and B2C
Offering type
Services
Cost components
Personnel, Operations, Technology or R&D, Marketing or Sales, Infrastructure

Revenue model

  1. Professional Services Fees: Revenue generated from providing accounting, audit, tax, corporate finance, wealth management, legal, and advisory services to businesses and individuals. Services are typically billed on fixed fees, hourly rates, or project-based pricing depending on service type.

Go-to-market motion1 record

Distribution channels3 records

Marketing channels6 records

Kreston Reeves product offering

Product offering

Core offering

Kreston Reeves is a UK chartered accountancy and advisory firm providing accounting, audit, tax, corporate finance, wealth management, legal, forensic accounting, ESG advisory, and business restructuring services. It delivers these offerings through seven offices across London and the South East, supported by cloud-based online accounting solutions and a dedicated client care team model. The firm serves businesses, charities, not-for-profits, sector-specific clients, and private individuals, with international reach through the Kreston Global network.

Product overview

Kreston Reeves offers a comprehensive suite of professional services organized around core accounting, audit, corporate finance, taxation, wealth management, and advisory offerings. The firm's portfolio includes accounts and outsourcing services (book-keeping, payroll, cloud accounting), audit and assurance, business valuations, corporate finance advisory, ESG reporting, forensic accounting, legal services (probate, wills, trusts), restructuring and transformation, strategic support, and taxation services. The company also provides specialized tools like Business Diagnostics for performance analysis. Services are delivered through multiple UK offices (London, Kent, Sussex) with global reach through the Kreston international network. Kreston Reeves is part of the AAB Group and is regulated by ICAEW.

Differentiator

Problem solved

Functional benefit

Products and services

  • Accounts and Outsourcing
  • Audit and Assurance
  • Business, Asset and Share Valuations
  • Corporate Finance
  • ESG Advisory and Reporting Services
  • Financial Planning
  • Forensic Accounting and Litigation Support
  • Legal Services
  • Restructuring and Transformation
  • Strategic Support and Advisory
  • Taxation Services
  • Wealth Management
  • Debt Funding

Companies that use Kreston Reeves

Customer profile

Named customers5 records

Segments4 records

Ideal customer profiles5 records

Kreston Reeves technology and API

Technology

Technology focussed No

API detail

Has API
No
API docs
API detail

Core technology

AI maturity

App detail

Kreston Reeves partnerships and signals

Strategic signal

Partnerships

One partnership is on record.

  • AAB GroupcoreOthersKreston Reeves joined the AAB Group, becoming the firm's hub in London and the South East. This acquisition positions Kreston Reeves as part of a larger accounting and advisory group with expanded resources and network capabilities.

Scale indicators2 records

Recent moves6 records

Expansion highlights6 records

Kreston Reeves competitors and assessment

Company assessment

Direct peers

  • Crowe UK: UK accounting and advisory firm within the Crowe Global network providing audit, tax, and advisory services. Direct comparable as a mid-tier firm with international affiliation and similar SME focus.
  • MHA (MacIntyre Hudson): Top-30 UK accountancy and advisory firm with multiple offices. Direct competitor for SME, mid-market, and HNW clients with comparable audit, tax, and advisory offerings across regional markets.
  • RSM UK: Mid-tier international accounting network's UK firm offering audit, tax, and consulting to mid-market clients. Comparable scale, service breadth, and international affiliation model to Kreston Reeves.
  • Saffery Champness: Top-20 UK accountancy firm with strong private client and HNW focus. Highly comparable in targeting owner-managed businesses, private individuals/families, and charity/education sectors with similar partner-led model.
  • Mazars UK: International audit, tax, and advisory firm with strong UK presence. Direct competitor in the mid-tier accountancy market with similar service portfolio and mid-market client focus.
  • Azets: UK and European accountancy and advisory group with multiple offices and recent private equity backing. Comparable in providing accounting, audit, tax, and advisory to SMEs and mid-market clients across regions.
  • PKF Smith Cooper: Mid-tier UK accountancy firm with regional office presence and full-service offering. Comparable in targeting owner-managed businesses, SMEs, and mid-market corporates with similar service mix.
  • Bishop Fleming: UK regional accountancy firm serving South West and other regions with similar SME, charity, and private client focus. Comparable mid-tier positioning, service mix, and relationship-driven model.
  • Moore Kingston Smith: London-based mid-tier accountancy firm with similar service mix including charity, HNW private client, and corporate advisory focus. Comparable scale, regional positioning, and target client mix.
  • BDO UK: Top-10 UK accountancy and advisory firm offering audit, tax, and advisory across multiple sectors. Direct mid-tier competitor for similar SME, mid-market, and corporate clients with comparable service breadth.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat6 records

Key risks5 records

Key highlights7 records

Customer concentration

Kreston Reeves social profiles

Digital presence

Kreston Reeves financial estimates

Financial estimate

Revenue estimate

Valuation estimate

Kreston Reeves leadership team

Management profile

Number of profiles

Profiles1 record

Kreston Reeves subsidiaries and ownership

Company hierarchy

Subsidiaries3 records

Kreston Reeves funding detail

Funding detail

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

Kreston Reeves M&A and investment

M&A and investment

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Kreston Reeves

What does Kreston Reeves do?

Kreston Reeves is a UK chartered accountancy and advisory firm providing accounting, audit, tax, corporate finance, wealth management, legal, forensic accounting, ESG advisory, and business restructuring services. It delivers these offerings through seven offices across London and the South East, supported by cloud-based online accounting solutions and a dedicated client care team model. The firm serves businesses, charities, not-for-profits, sector-specific clients, and private individuals, with international reach through the Kreston Global network.

Is Kreston Reeves a public or private company?

Kreston Reeves is a private company. It is classified as corporate owned and is currently operating.

When was Kreston Reeves founded?

Kreston Reeves was founded in 1917. It employs 501 to 1,000 people.

Where is Kreston Reeves based?

Kreston Reeves is headquartered in London, United Kingdom, in the Europe region.

How does Kreston Reeves make money?

One revenue line is on record: professional Services Fees.

Who are Kreston Reeves's main competitors?

Direct peers on record are Crowe UK, MHA (MacIntyre Hudson), RSM UK, Saffery Champness, Mazars UK, Azets, PKF Smith Cooper, Bishop Fleming, Moore Kingston Smith and BDO UK.

Does Kreston Reeves have an API?

No public API is recorded for Kreston Reeves.

What industry is Kreston Reeves in?

Kreston Reeves's product category is Accounting and Advisory Services. Its primary akta.pro industry code is FSAEAKAC, Estate Planning & Trust Structuring Advisory, with a secondary code of FSAEAFAK, Insolvency & Turnaround Advisory (SME/Mid-Market Debtor-Side). Its NAICS code is 541211 and its SIC code is 6282.

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Live signals
KrestonreevesKreston Reeves and DMH Stallard advise Lodge Group on sale to Diploma PLCLodge Group, including FC Lane Electronics and Weald Electronics, sold to Interconnect Solutions Group, a subsidiary of Diploma PLC. The sale follows the 2024 death of founder Frederick Lane, with Kreston Reeves and DMH Stallard advising the sellers. Interconnect Solutions Group expressed commitment to continuing investment in the businesses.SussexexpressKreston Reeves and DMH Stallard advise Horsham’s Lodge Group on sale to Diploma PLCLodge Group, including FC Lane Electronics and Weald Electronics, is being sold to Interconnect Solutions Group, a subsidiary of Diploma PLC. The sale follows the death of founder Frederick Lane in 2024, and the business has grown to over 70 employees. The advisory was provided by Kreston Reeves and DMH Stallard.InsidermediaSouth East Dealmakers Awards 2026 - winners revealedThe South East Dealmakers Awards 2026 celebrated top dealmakers in the region, with winners announced across various categories including funding, banking, legal, and M&A deals. Notable winners included Praetura Commercial Finance and Shawbrook Bank, with individual accolades awarded to professionals such as Ryan Smith of EMC Corporate Finance and Jihad Karambizi of Kreston Reeves.ConsultancyAAB adds Kreston Reeves in latest UK acquisitionAAB, a professional services firm, has announced a partnership with Kreston Reeves, making the latter its regional hub in London and the South East of England. The combined entity will comprise more than 1,800 people across 23 locations in the UK and Ireland. This acquisition follows Goldman Sachs Alternatives' recent investment in AAB and is part of AAB's strategic expansion plan, which includes further acquisitions under discussion.AccountancydailyAAB in ‘transformational’ merger with £50m Kreston ReevesPrivate equity backed AAB Group has finalised a landmark deal to partner with Kreston Reeves, creating a merged professional services firm. The combined business will have over £200m in annual revenue, 1,800 staff, around 100 partners, and over 20 offices across the UK as well as sites in Ireland. The transaction, subject to regulatory approval by end of Q1, is backed by Goldman Sachs Alternatives and represents the largest deal AAB has completed since securing private equity backing five years ago.YahooAAB, Kreston Reeves to form accounting group with $273m in revenueProfessional services firm AAB has agreed to a business combination with UK accountancy practice Kreston Reeves, creating a group with projected annual revenue exceeding £200m ($273m) and over 1,800 employees across 23 locations in the UK and Ireland. Kreston Reeves will serve as AAB's regional hub for London and the South East, enabling further investment in staff, technology, and client services. The transaction, subject to regulatory approval, is expected to close in spring 2026.Investing.comSatsuma Technology changes auditors following management review By Investing.comSatsuma Technology's auditor Kreston Reeves LLP resigned after discussions with the company during a strategic review. The change follows a new management team's appointment in summer 2025, prompting a formal selection process for a new audit firm. The company expects to announce the new auditor in due course.KrestonreevesKreston Reeves advises Uniguest, Inc. on aquisitionUniguest, Inc. completed the acquisition of Cabletime Ltd (trading as Mediastar Systems) on November 1, 2022, to strengthen its presence in the UK and expand into the digital signage industry. The deal aims to create synergies with Uniguest's existing operations by integrating Mediastar's IPTV and AVoIP technologies. Kreston Reeves provided financial advisory services while Cripps LLP handled legal aspects of the transaction.GlobeNewswireKreston Reeves selects OnePlace Collaboration & ContentKreston Reeves, an accounting and wealth advice firm, selected Intapp's OnePlace Collaboration & Content to enhance its Microsoft 365 platform. The firm will use Intapp Workspaces and Documents to extend Teams and SharePoint, with partner Transform Data handling migration. The move aims to improve collaboration and document management across the firm.PR NewswireToo Many UK Businesses Hyper-local With Too Few International Aspirations, Reports Kreston Reeves SurveyKreston Reeves published research findings showing that UK private businesses remain overly focused on local markets, with 35% having no international aspirations and 56% viewing their immediate geographic area as the most attractive growth market. The survey of 530 privately owned UK businesses conducted in summer 2018 also found that 47% see Brexit as a business opportunity and 58% remain positive about achieving more than 25% growth over the next three years.