Sports Spectrum
Sports Spectrum is a private Christian media and publishing company serving sports fans and faith-focused families through a quarterly magazine, daily website, devotionals, newsletters, videos, and six podcasts. It monetizes through subscriptions, merchandise, and donations.
- Company typePrivate
- Founded1985
- HeadquartersHighlands Ranch, United States
- Headcount11–50
- GTM typeB2C
- OfferingDigital Commerce or Content
What Sports Spectrum does
Sports Spectrum, legally Sports Spectrum Global, is a private U.S. media and publishing company founded in 1985. Its disclosed contact address is in Englewood, Colorado, and it has 11–50 employees. The company produces sports content from a Christian perspective for sports fans who follow Jesus, are curious about him, or have not discovered him, as well as for church small groups, youth groups, and families. Its portfolio includes a quarterly print and digital magazine, a daily-updated website, weekday devotionals, weekly email content, video, an online Gospel resource, and six podcasts.
Operationally, Sports Spectrum uses conventional web publishing, email distribution, video, and podcast distribution through Apple Podcasts and Spotify, with no proprietary software stack disclosed. It began as the print magazine SportsFocus, later adopted the Sports Spectrum name, shifted from monthly to quarterly publication, and launched its podcast in 2017. The disclosed revenue channels are magazine subscriptions, priced at $24 for one year or $44 for two years, plus merchandise sales and donations through its online store. No mobile app, API, SDK, external integrations, funding rounds, acquisitions, or parent ownership are disclosed.
Sports Spectrum firmographics
Firmographics- Name
- Sports Spectrum
- Legal name
- Sports Spectrum Global
- Website
- https://sportsspectrum.com
- Company type
- Private
- Founded year
- 1985
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- Sports Spectrum is a private Christian media and publishing company serving sports fans and faith-focused families through a quarterly magazine, daily website, devotionals, newsletters, videos, and six podcasts. It monetizes through subscriptions, merchandise, and donations.
- Ownership category
- akta.pro rank
Sports Spectrum industry classification
Industry- Product category
- Faith-based Sports Media
- NAICS
- Spectator Sports (71121), Other Spectator Sports (711219)
- SIC
- Services-Amusement & Recreation Services (7900), Services-Miscellaneous Amusement & Recreation (7990)
- akta.pro primary industry
- Christian Broadcasting (TV & Radio) (MPABALAA)
- akta.pro secondary industries
- Sports Digital Audio Broadcasts (Live Radio, Play-by-Play, Podcasts) (MPAKAOAG), Sports & Recreation Magazines (MPAJAEAJ)
Keywords
Where Sports Spectrum is headquartered
LocationHeadquarters
- HQ city
- Highlands Ranch
- HQ country
- United States
- HQ region
- North America
Offices1 record
Markets served
Sports Spectrum business model
Business model- GTM type
- B2C
- Offering type
- Digital Commerce or Content
- Cost components
- Personnel, Operations, Marketing or Sales, Technology or R&D, Infrastructure
Revenue model
- Magazine Subscriptions: Quarterly print magazine delivered by mail in March, June, September, and December. One year subscription for $24 or two years for $44.
- Online Store: The company operates an online store (shop.sportsspectrum.com) selling merchandise and magazine subscriptions, as well as a donations option.
- Donations: The website includes a donation option, allowing supporters to contribute financially to the organization.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Subscription | Annual | One Year Subscription |
| Subscription | Multi-year contract | Two Year Subscription |
Go-to-market motion1 record
Distribution channels3 records
Marketing channels5 records
Sports Spectrum product offering
Product offeringCore offering
Sports Spectrum is a Christian media company that publishes a quarterly Sports Spectrum Magazine and operates a daily-updated website, six faith-based sports podcasts, weekday email devotionals, and supporting video and newsletter content. The company sells magazine subscriptions ($24/year or $44/two years), merchandise through its online store, and accepts donations, targeting sports fans interested in integrating Christian faith with sports coverage.
Product overview
Sports Spectrum is a faith-based media company operating a multi-platform portfolio centered on connecting sports and faith. The core offerings include a quarterly print/digital Sports Spectrum Magazine featuring athlete stories and devotionals, the daily-updated Sports Spectrum Website providing sports news from a Christian perspective, and the Sports Spectrum Podcast Network comprising six distinct podcasts (Sports Spectrum Podcast, What's Up, Get in the Game, Transformed, Table Forty, and Inside the Chapel). Supporting content includes Daily Devotionals published on weekdays, video content, and E-Newsletter subscriptions. The company, founded in 1985, targets sports fans interested in Christian faith and has expanded from its original magazine format to become a comprehensive digital media ministry.
Differentiator
Problem solved
Functional benefit
Brands
- Sports Spectrum Podcast: Interview-driven podcast hosted by former Pro Bowl running back Matt Forte and former ESPN producer Jason Romano featuring stories at the intersection of sports and faith
- What's Up Podcast
- Get in the Game Podcast
- Transformed Podcast
- Table Forty Podcast
- Inside the Chapel Podcast
- Sports Spectrum Magazine
- Sports Spectrum Weekly
- Sports Spectrum Devotionals
Companies that use Sports Spectrum
Customer profileNamed customers5 records
Segments3 records
Ideal customer profiles3 records
Sports Spectrum technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Sports Spectrum partnerships and signals
Strategic signalPartnerships
One partnership is on record.
- Compassion InternationalminorCompassion International partnered with Sports Spectrum during Super Bowl week to highlight faith-driven NFL athletes who use their platforms to share their Christian faith and support Compassion's child development mission. The partnership provided athletes playing in the Super Bowl an opportunity to leverage their visibility for faith-based advocacy.
Scale indicators3 records
Recent moves3 records
Expansion highlights6 records
Sports Spectrum competitors and assessment
Company assessmentOthers
- Sports Spectrum Magazine peers (faith-based magazines): Other faith-themed print and digital magazines (e.g., Relevant Magazine, Christianity Today print edition) that compete for subscription dollars from the same Christian consumer audience.
- Sports Spectrum Podcast Network (cross-podcast competitors): Other sports-and-faith podcast producers and individual athlete-faith creators on Apple Podcasts and Spotify that compete for listenership in the same niche audio category.
Broad incumbents
- Christianity Today: A long-established Christian media organization producing faith-based journalism, podcasts, and newsletters across multiple topics — a broader incumbent in Christian media whose sports coverage occasionally intersects Sports Spectrum's niche.
- WORLD Magazine: A faith-based news and commentary publication producing editorial content from a Christian worldview — broader in scope than Sports Spectrum but overlapping in audience of Christian media consumers.
Direct peers
- Fellowship of Christian Athletes (FCA): A faith-based sports organization producing athlete devotionals, podcasts, and digital content serving Christian athletes and coaches — comparable mission and content formats targeting the same sports-and-faith audience.
- Athletes in Action: The sports ministry of Cru (formerly Campus Crusade for Christ) that produces faith-based sports media, athlete content, and podcasts at the intersection of sports and Christian faith — the most direct organizational and thematic peer to Sports Spectrum.
- The Increase: A Christian sports podcast and media platform featuring interviews with athletes about faith — directly comparable in format (podcast-led) and niche (sports + Christian faith) to Sports Spectrum's podcast network.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat3 records
Key risks7 records
Key highlights7 records
Customer concentration
Sports Spectrum social profiles
Digital presenceSports Spectrum financial estimates
Financial estimateRevenue estimate
Valuation estimate
Sports Spectrum leadership team
Management profileNumber of profiles
Sports Spectrum funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Sports Spectrum M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Sports Spectrum
What does Sports Spectrum do?
Sports Spectrum is a Christian media company that publishes a quarterly Sports Spectrum Magazine and operates a daily-updated website, six faith-based sports podcasts, weekday email devotionals, and supporting video and newsletter content. The company sells magazine subscriptions ($24/year or $44/two years), merchandise through its online store, and accepts donations, targeting sports fans interested in integrating Christian faith with sports coverage.
Is Sports Spectrum a public or private company?
Sports Spectrum is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was Sports Spectrum founded?
Sports Spectrum was founded in 1985. It employs 11 to 50 people.
Where is Sports Spectrum based?
Sports Spectrum is headquartered in Highlands Ranch, United States, in the North America region.
How does Sports Spectrum make money?
Three revenue lines are on record. Magazine Subscriptions are the primary driver. The others are online Store and donations.
Who are Sports Spectrum's main competitors?
Others on record are Sports Spectrum Magazine peers (faith-based magazines) and Sports Spectrum Podcast Network (cross-podcast competitors). Broad incumbents are Christianity Today and WORLD Magazine. Direct peers are Fellowship of Christian Athletes (FCA), Athletes in Action and The Increase.
Does Sports Spectrum have an API?
No public API is recorded for Sports Spectrum.
What industry is Sports Spectrum in?
Sports Spectrum's product category is Faith-based Sports Media. Its primary akta.pro industry code is MPABALAA, Christian Broadcasting (TV & Radio), with a secondary code of MPAKAOAG, Sports Digital Audio Broadcasts (Live Radio, Play-by-Play, Podcasts). Its NAICS code is 71121 and its SIC code is 7900.