Total Home Supply
Total Home Supply is a New Jersey-based online retailer selling HVAC equipment, water heaters, fireplaces, and indoor air quality products to residential homeowners and commercial hospitality buyers across the contiguous United States via a BigCommerce storefront.
- Company typePrivate
- Founded2010
- HeadquartersPine Brook, United States
- Headcount1–10
- GTM typeB2C
- OfferingDigital Commerce or Content
What Total Home Supply does
Total Home Supply LLC is a privately held, US-domiciled online retailer of HVAC and home comfort equipment, founded in 2010 and operating out of New Jersey. The company sells a broad catalog spanning packaged terminal air conditioners (PTAC), vertical terminal air conditioners (VTAC), ductless mini split systems, window and through-the-wall units, portable air conditioners, central air and heat systems, gas and electric heaters, unit heaters, radiant floor heat, boilers, tankless and storage water heaters, fireplaces, and indoor air quality products, sourced from brands such as GE, Amana, Friedrich, LG, Daikin, Bradford White, and Rinnai. The storefront runs on BigCommerce infrastructure with category-level merchandising, a customer account system, and SEO-oriented buying guides and BTU calculators as supporting content.
The business operates a direct-to-consumer e-commerce model with free shipping on all orders within the contiguous United States and a phone-based sales support line for product inquiries and bulk quotes. Revenue is generated almost entirely through one-time product transactions, with unit prices ranging from under $100 for accessories to over $3,000 for commercial HVAC equipment. Customer segments split between residential homeowners purchasing for personal use and commercial hospitality buyers (hotels, motels, nursing homes, multi-family housing) procuring PTAC and VTAC units in bulk under negotiated multi-year contracts.
The firm is an LLC with 1-10 employees, no disclosed outside funding, no parent company, no management team publicly listed, and no partnerships or alliances disclosed. It holds BBB accreditation and maintains a content-marketing footprint (company blog, buying guides, customer testimonials) as its primary marketing engine. The geographic footprint is restricted to the contiguous United States, with Alaska, Hawaii, Puerto Rico, and international shipments requiring special arrangements.
Total Home Supply firmographics
Firmographics- Name
- Total Home Supply
- Legal name
- Total Home Supply LLC
- Website
- https://totalhomesupply.com
- Company type
- Private
- Founded year
- 2010
- Operating status
- Operating
- Headcount range
- 1–10 employees
- Short description
- Total Home Supply is a New Jersey-based online retailer selling HVAC equipment, water heaters, fireplaces, and indoor air quality products to residential homeowners and commercial hospitality buyers across the contiguous United States via a BigCommerce storefront.
- Ownership category
- akta.pro rank
Total Home Supply industry classification
Industry- Product category
- Online HVAC Retail
- NAICS
- Furniture, Home Furnishings, Electronics, and Appliance Retailers (449)
- SIC
- Retail-Auto & Home Supply Stores (5531)
- akta.pro primary industry
- Tabletop, Dining Décor & Entertaining Accessories Retail (Centerpieces, Serveware Décor, Place Settings) (CRAIACAE)
- akta.pro secondary industries
- HVAC Parts & Supplies Retail (Thermostats, Filters, Ducting) (CRAIADAI), Smart Thermostats, HVAC & Air Quality Retail (CRACAGAE)
Keywords
Where Total Home Supply is headquartered
LocationHeadquarters
- HQ city
- Pine Brook
- HQ country
- United States
- HQ region
- North America
Offices1 record
Markets served
Total Home Supply business model
Business model- GTM type
- B2C
- Offering type
- Digital Commerce or Content
- Cost components
- Supply Chain, Operations, Marketing or Sales, Personnel, Infrastructure
Revenue model
- Product Sales: Direct retail sales of HVAC equipment including air conditioners, PTAC units, VTAC units, heating systems, fireplaces, water heaters, and associated accessories. Revenue generated through one-time product transactions with prices ranging from under $100 for accessories to over $3,000 for commercial HVAC units.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Unit Pricing | Pay-as-you-go | PTAC Units |
| Unit Pricing | Pay-as-you-go | VTAC Units |
| Unit Pricing | Pay-as-you-go | Mini Split Systems |
| Unit Pricing | Pay-as-you-go | Accessories and Parts |
| Unit Pricing | Multi-year contract | Bulk/Commercial Orders |
Go-to-market motion1 record
Distribution channels3 records
Marketing channels4 records
Total Home Supply product offering
Product offeringCore offering
Total Home Supply is an online retailer selling HVAC equipment and related products through a BigCommerce-powered e-commerce storefront. The company offers air conditioners (PTAC, VTAC, mini split, window, through-the-wall, portable, central), heating products (gas, electric, unit, radiant floor, outdoor, boiler), water heaters (tankless, storage tank, heat pump), fireplaces, indoor air quality products, and ventilation systems from brands such as GE, Amana, Friedrich, LG, Daikin, Bradford White, and Rinnai. Orders ship free within the contiguous United States with phone-based sales support available.
Product overview
Total Home Supply is an e-commerce retailer offering a comprehensive portfolio of HVAC (heating, ventilation, and air conditioning) equipment and related products for residential and commercial applications. The product lineup centers on multiple air conditioning technologies including PTAC (Packaged Terminal Air Conditioners), VTAC (Vertical Terminal Air Conditioners), ductless mini split systems, window air conditioners, through-the-wall units, portable units, and central air systems. Heating products encompass gas heaters, electric heaters, unit heaters, radiant floor heat, outdoor heaters, and boiler room equipment. Water heating solutions include tankless, storage tank, and heat pump water heaters. The company also offers fireplace and stove products (gas, electric, and gas logs), indoor air quality products (dehumidifiers, humidifiers, air cleaners, air curtains), and ventilation systems. A full range of accessories and replacement parts supports all product categories. The company sells products from major brands including GE, Amana, Friedrich, LG, Daikin, Bradford White, and Rinnai, among others.
Differentiator
Problem solved
Functional benefit
Products and services
- PTAC (Packaged Terminal Air Conditioners)
- VTAC (Vertical Terminal Air Conditioners)
- Ductless Mini Split Air Conditioners
- Window Air Conditioners
- Through The Wall Air Conditioners
- Portable Air Conditioners
- Central Air and Heat Systems
- Gas Heaters
- Electric Heat Products
- Unit Heaters
- Radiant Floor Heat
- Boiler Room Equipment
- Tankless Water Heaters
- Storage Tank Water Heaters
- Gas Fireplaces
- Electric Fireplaces
- Dehumidifiers
- Humidifiers
- Air Cleaners
- Ventilation Systems
Companies that use Total Home Supply
Customer profileSegments3 records
Ideal customer profiles3 records
Total Home Supply technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Total Home Supply partnerships and signals
Strategic signalScale indicators2 records
Recent moves4 records
Expansion highlights3 records
Total Home Supply competitors and assessment
Company assessmentMarket position
Strengths4 records
Weaknesses5 records
Competitive moat3 records
Key risks6 records
Key highlights7 records
Customer concentration
Total Home Supply social profiles
Digital presenceTotal Home Supply financial estimates
Financial estimateRevenue estimate
Valuation estimate
Total Home Supply leadership team
Management profileNumber of profiles
Total Home Supply funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Total Home Supply M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Total Home Supply
What does Total Home Supply do?
Total Home Supply is an online retailer selling HVAC equipment and related products through a BigCommerce-powered e-commerce storefront. The company offers air conditioners (PTAC, VTAC, mini split, window, through-the-wall, portable, central), heating products (gas, electric, unit, radiant floor, outdoor, boiler), water heaters (tankless, storage tank, heat pump), fireplaces, indoor air quality products, and ventilation systems from brands such as GE, Amana, Friedrich, LG, Daikin, Bradford White, and Rinnai. Orders ship free within the contiguous United States with phone-based sales support available.
Is Total Home Supply a public or private company?
Total Home Supply is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was Total Home Supply founded?
Total Home Supply was founded in 2010. It employs 1 to 10 people.
Where is Total Home Supply based?
Total Home Supply is headquartered in Pine Brook, United States, in the North America region.
How does Total Home Supply make money?
One revenue line is on record: product Sales.
Does Total Home Supply have an API?
No public API is recorded for Total Home Supply.
What industry is Total Home Supply in?
Total Home Supply's product category is Online HVAC Retail. Its primary akta.pro industry code is CRAIACAE, Tabletop, Dining Décor & Entertaining Accessories Retail (Centerpieces, Serveware Décor, Place Settings), with a secondary code of CRAIADAI, HVAC Parts & Supplies Retail (Thermostats, Filters, Ducting). Its NAICS code is 449 and its SIC code is 5531.