AO Recycling Ltd
AO Recycling Limited operates a dedicated UK plant in Shropshire that recycles end-of-life Large Domestic Appliances — fridges, washing machines, tumble dryers, and dishwashers — for consumers (via ao.com) and businesses (via ao-collects.com), with licensed hazardous-gas handling and a refurbishment-for-resale line, as part of the AO World PLC group.
- Company typePrivate
- Founded2014
- HeadquartersTelford, United Kingdom
- Headcount101–250
- GTM typeB2B and B2C
- OfferingServices
What AO Recycling Ltd does
AO Recycling Limited is a UK-based waste recycling company and wholly-owned subsidiary of the publicly listed AO World PLC, operating from a state-of-the-art processing plant in Telford, Shropshire. The company specializes in end-of-life processing of Large Domestic Appliances (LDAs) — specifically fridges, washing machines, tumble dryers, and dishwashers — breaking them down into constituent metals, plastics, and insulation foam for material recovery. Its fridge line is differentiated by certified hazardous-waste handling: since 2014, fridges containing pentane gases must have flammable refrigerants and oils safely extracted before processing, a regulatory capability the company explicitly markets as a core competency.
The business model is a transaction-fee recycling service sold through two distinct channels tied to the parent group. Consumer customers access take-back services bundled with new appliance purchases through the ao.com retail platform, while business customers are routed to a dedicated enterprise channel at ao-collects.com for compliant LDA collection and WEEE disposal. Where economically viable, recovered machines are refurbished for resale under a separate Reuse service, adding a secondary-revenue circular-economy layer on top of disposal fees.
The company's competitive position rests on a combination of regulatory licensing for hazardous WEEE, the scale density of its single dedicated Shropshire plant (self-described as one of the UK's largest LDA recyclers), and the captive feedstock generated by AO World PLC's appliance retail volumes across the UK, Germany, and the Netherlands. It does not disclose revenue, headcount trends, or customer logos publicly, and operates with no disclosed AI, software, or platform capabilities — its differentiation is industrial and regulatory rather than technological.
AO Recycling Ltd firmographics
Firmographics- Name
- AO Recycling Ltd
- Legal name
- AO Recycling Limited
- Website
- https://AO-recycling.com
- Company type
- Private
- Founded year
- 2014
- Operating status
- Operating
- Headcount range
- 101–250 employees
- Short description
- AO Recycling Limited operates a dedicated UK plant in Shropshire that recycles end-of-life Large Domestic Appliances — fridges, washing machines, tumble dryers, and dishwashers — for consumers (via ao.com) and businesses (via ao-collects.com), with licensed hazardous-gas handling and a refurbishment-for-resale line, as part of the AO World PLC group.
- Ownership category
- akta.pro rank
AO Recycling Ltd industry classification
Industry- Product category
- Appliance Recycling Services
- NAICS
- Materials Recovery Facilities (562920), Hazardous Waste Treatment and Disposal (562211), Home and Garden Equipment Repair and Maintenance (811411), Waste Treatment and Disposal (5622)
- SIC
- Refuse Systems (4953), Hazardous Waste Management (4955), Sanitary Services (4950)
- akta.pro primary industry
- Appliance (White Goods) Recycling & Refrigerant Recovery (BPALAIAK)
- akta.pro secondary industries
- E-Waste (WEEE) Collection, Refurbishment & Recycling (IMAIAFAH), Electronics Dismantling & Pre-processing (Depollution, Sorting, Shredding) (EUAIAIAC)
Keywords
Where AO Recycling Ltd is headquartered
LocationHeadquarters
- HQ city
- Telford
- HQ country
- United Kingdom
- HQ region
- Europe
Offices2 records
Markets served
AO Recycling Ltd business model
Business model- GTM type
- B2B and B2C
- Offering type
- Services
- Cost components
- Operations, Personnel, Infrastructure, Supply Chain, Others
Revenue model
- Recycling services: Provides recycling services for fridges and Large Domestic Appliances (LDAs) including washing machines, tumble dryers, and dishwashers. Services are offered to both businesses (via ao-collects.com) and consumers (via ao.com). Revenue is generated through service fees for collecting and recycling end-of-life appliances.
Distribution channels2 records
Marketing channels1 record
AO Recycling Ltd product offering
Product offeringCore offering
AO Recycling operates a state-of-the-art recycling plant in Shropshire, UK, that processes end-of-life Large Domestic Appliances (LDAs) including fridges, washing machines, tumble dryers, and dishwashers. End-of-life appliances are broken apart and sorted into constituent metals, plastics, and insulation foam, with specialized hazardous-waste handling for fridges containing pentane gases, refrigerants and oils. Where feasible, appliances are repaired and refurbished for resale.
Product overview
AO Recycling operates as a specialized waste recycling company offering two core services: Fridge Recycling and WEEE (Waste Electrical and Electronic Equipment) Recycling. At their state-of-the-art plant in Shropshire, the company processes Large Domestic Appliances (LDAs) including fridges, washing machines, tumble dryers, and dishwashers. Fridge Recycling handles hazardous pentane gases (classified as such since 2014), safely removing refrigerant and oil before processing. WEEE Recycling breaks apart end-of-life appliances and sorts them into constituent metals, plastics, and insulation foam. The company also offers reuse/refurbishment services where possible, ensuring nothing is wasted.
Differentiator
Problem solved
Functional benefit
Products and services
- Fridge Recycling Specialised recycling service for domestic fridges, handling hazardous pentane gases (classified as hazardous waste since 2014) and safely removing refrigerant and oil from fridge motors before processing at the Shropshire plant. Sold to business customers via ao-collects.com and to consumers via ao.com.
- WEEE Recycling Large-scale recycling of Waste Electrical and Electronic Equipment including washing machines, tumble dryers, and dishwashers. End-of-life appliances are broken apart at the Shropshire plant and sorted into constituent metals, plastics, and insulation foam.
- Appliance Reuse and Refurbishment Repair and refurbishment of suitable end-of-life Large Domestic Appliances for resale, supporting a reuse-first model that maximises recovered value and minimises residual waste.
Companies that use AO Recycling Ltd
Customer profileSegments2 records
Ideal customer profiles2 records
AO Recycling Ltd technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature1 record
AO Recycling Ltd partnerships and signals
Strategic signalScale indicators1 record
Recent moves4 records
Expansion highlights4 records
AO Recycling Ltd competitors and assessment
Company assessmentMarket position
Strengths4 records
Competitive moat3 records
Key risks5 records
Key highlights6 records
Customer concentration
AO Recycling Ltd social profiles
Digital presenceAO Recycling Ltd financial estimates
Financial estimateRevenue estimate
Valuation estimate
AO Recycling Ltd leadership team
Management profileNumber of profiles
Profiles1 record
AO Recycling Ltd funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
AO Recycling Ltd M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about AO Recycling Ltd
What does AO Recycling Ltd do?
AO Recycling operates a state-of-the-art recycling plant in Shropshire, UK, that processes end-of-life Large Domestic Appliances (LDAs) including fridges, washing machines, tumble dryers, and dishwashers. End-of-life appliances are broken apart and sorted into constituent metals, plastics, and insulation foam, with specialized hazardous-waste handling for fridges containing pentane gases, refrigerants and oils. Where feasible, appliances are repaired and refurbished for resale.
Is AO Recycling Ltd a public or private company?
AO Recycling Ltd is a private company. It is classified as corporate owned and is currently operating.
When was AO Recycling Ltd founded?
AO Recycling Ltd was founded in 2014. It employs 101 to 250 people.
Where is AO Recycling Ltd based?
AO Recycling Ltd is headquartered in Telford, United Kingdom, in the Europe region.
How does AO Recycling Ltd make money?
One revenue line is on record: recycling services.
Does AO Recycling Ltd have an API?
No public API is recorded for AO Recycling Ltd.
What industry is AO Recycling Ltd in?
AO Recycling Ltd's product category is Appliance Recycling Services. Its primary akta.pro industry code is BPALAIAK, Appliance (White Goods) Recycling & Refrigerant Recovery, with a secondary code of IMAIAFAH, E-Waste (WEEE) Collection, Refurbishment & Recycling. Its NAICS code is 562920 and its SIC code is 4953.