Mazola
Mazola is a Saudi-based branded packaged-foods manufacturer, operated by Basateen Foods Saudi Arabia Ltd., producing edible oils, mayonnaise, dressings, sauces, and fats from a Yanbu facility for retail consumers and HoReCa customers across the Middle East and Africa.
- Company typePrivate
- Founded1911
- HeadquartersJeddah, Saudi Arabia
- Headcount5,001–10,000
- GTM typeB2C
- OfferingHardware or Manufacturing
What Mazola does
Mazola is a regional branded packaged-foods business operating across the Middle East and Africa. In the region, the brand is owned and managed by Basateen Foods Saudi Arabia Ltd. (BFSA), a private limited company headquartered at 4100 Al Sadis, Light Industrial Park, Yanbu 46459, Saudi Arabia. From an ISO-certified manufacturing facility in Yanbu Al-Sinaiyah, the company produces edible oils (corn, sunflower, frying, and extra virgin olive oil), mayonnaise (classic, lite, and flavoured variants), salad dressings, sauces (hot sauce and mustard), and fats (margarine, butter-flavoured vegetable ghee, and shortening), including bulk packaging formats for the HoReCa channel.
The portfolio is anchored by Mazola Corn Oil — cholesterol-free, positioned as the flagship product and a brand trust marker for 114+ years — and extends into corn oil-based vegetable ghee (claimed unique in the category), non-hydrogenated trans-fat-free shortening, and a cholesterol-free margarine. All products are positioned around natural ingredients without preservatives or artificial additives, leveraging a "Saudi Made" heritage narrative. Distribution is split between consumer packaged-goods retail across 22+ MENA markets and a dedicated HoReCa channel serving hotels, restaurants, and catering with bulk formats ranging from 3.78L to 25kg.
Mazola monetizes through physical-goods sales via retail and direct B2B channels; no pricing tiers or digital revenue streams are disclosed. Go-to-market relies on a corporate website (mazola.com.sa), an active presence across Facebook, Instagram, YouTube, Twitter/X, and TikTok, and a recipe content library intended to drive product usage frequency. The company employs 5,001–10,000 staff, holds ISO certifications at its Yanbu facility, and reports no public funding, institutional investment, M&A, or restructuring activity in the available data.
Mazola firmographics
Firmographics- Name
- Mazola
- Legal name
- Basateen Foods Saudi Arabia Ltd.
- Website
- http://mazola.com.sa
- Company type
- Private
- Founded year
- 1911
- Operating status
- Operating
- Headcount range
- 5,001–10,000 employees
- Short description
- Mazola is a Saudi-based branded packaged-foods manufacturer, operated by Basateen Foods Saudi Arabia Ltd., producing edible oils, mayonnaise, dressings, sauces, and fats from a Yanbu facility for retail consumers and HoReCa customers across the Middle East and Africa.
- Ownership category
- akta.pro rank
Mazola industry classification
Industry- Product category
- Edible Oils and Fats
- NAICS
- Starch and Vegetable Fats and Oils Manufacturing (31122)
- SIC
- Miscellaneous Food Preparations & Kindred Products (2090)
- akta.pro primary industry
- Edible Oil Packaging, Bottling & Private Label Manufacturing (AFAKAEAJ)
- akta.pro secondary industry
- Condiments, Sauces & Dressings (CRADAAAB)
Keywords
Where Mazola is headquartered
LocationHeadquarters
- HQ city
- Jeddah
- HQ country
- Saudi Arabia
- HQ region
- Middle East
Offices2 records
Markets served
Mazola business model
Business model- GTM type
- B2C
- Offering type
- Hardware or Manufacturing
- Cost components
- Supply Chain, Operations, Personnel, Marketing or Sales, Infrastructure
Revenue model
- Consumer Packaged Goods Sales: Mazola generates revenue through the sale of edible oils, mayonnaise, margarine, shortening, vegetable ghee, salad dressings, sauces, and hot sauces to consumers and businesses in the Middle East and Africa region.
Go-to-market motion1 record
Distribution channels2 records
Marketing channels3 records
Mazola product offering
Product offeringCore offering
Mazola manufactures and distributes a portfolio of edible oils (corn oil, sunflower oil, frying oil, and olive oil), mayonnaise (classic, lite, and flavoured variants), salad dressings, sauces (hot sauce and mustard), and fats (margarine, vegetable ghee, and shortening). The brand is operated in the Middle East and Africa by Basateen Foods Saudi Arabia (BFSA), serving both consumer households through retail and the HoReCa (Hotels, Restaurants, Catering) sector through bulk packaging formats.
Product overview
Mazola is a food products company offering a diverse portfolio of cooking oils, mayonnaise, salad dressings, sauces, and fats. The core product is Corn Oil, with the portfolio including Sunflower Oil, Frying Oil, and Olive Oil under edible oils. Mayonnaise offerings span Classic, Lite, and Flavoured varieties (Chili, Garlic, Jalapeno, Lemon, Mayochup, BBQ, Chipotle, Tikka, Tandoori). The sauces category includes Hot Sauce and Mustard Sauce. Fats products encompass Margarine, Butter Flavoured Vegetable Ghee (the only vegetable ghee made with corn oil), and Shortening. Salad Dressings include Ranch, French, 1000 Island, Caesar, and Blue Cheese flavours. A dedicated HoReCa (Hotels, Restaurants, Catering) product line offers bulk formats for professional kitchens. All products emphasize natural ingredients free from preservatives and artificial additives, with quality standards maintained through ISO certifications at the Yanbu manufacturing facility.
Differentiator
Problem solved
Functional benefit
Products and services
- Mazola Corn Oil Cholesterol-free, 0g trans fat corn oil with no preservatives, marketed as a versatile cooking oil suitable for frying, baking, sautéing, grilling, roasting, and salad dressings. Targeted at consumer households and the HoReCa sector across the Middle East and Africa.
- Mazola Sunflower Oil
Companies that use Mazola
Customer profileSegments2 records
Ideal customer profiles2 records
Mazola technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature3 records
Mazola partnerships and signals
Strategic signalPartnerships
One partnership is on record.
- Basateen Foods Saudi Arabia (BFSA)coreBasateen Foods Saudi Arabia (BFSA) is the parent company that owns and manages the Mazola brand in the Middle East and Africa region. BFSA operates the advanced manufacturing facility in Yanbu Industrial City and is committed to delivering high-quality edible oil products.
Scale indicators3 records
Recent moves6 records
Expansion highlights5 records
Mazola competitors and assessment
Company assessmentMarket position
Competitive moat4 records
Key risks6 records
Key highlights7 records
Customer concentration
Mazola social profiles
Digital presenceMazola compliance and trust
Trust signalCompliance1 record
Mazola financial estimates
Financial estimateRevenue estimate
Valuation estimate
Mazola leadership team
Management profileNumber of profiles
Mazola funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Mazola M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Mazola
What does Mazola do?
Mazola manufactures and distributes a portfolio of edible oils (corn oil, sunflower oil, frying oil, and olive oil), mayonnaise (classic, lite, and flavoured variants), salad dressings, sauces (hot sauce and mustard), and fats (margarine, vegetable ghee, and shortening). The brand is operated in the Middle East and Africa by Basateen Foods Saudi Arabia (BFSA), serving both consumer households through retail and the HoReCa (Hotels, Restaurants, Catering) sector through bulk packaging formats.
Is Mazola a public or private company?
Mazola is a private company. It is classified as corporate owned and is currently operating.
When was Mazola founded?
Mazola was founded in 1911. It employs 5,001 to 10,000 people.
Where is Mazola based?
Mazola is headquartered in Jeddah, Saudi Arabia, in the Middle East region.
How does Mazola make money?
One revenue line is on record: consumer Packaged Goods Sales.
Does Mazola have an API?
No public API is recorded for Mazola.
What industry is Mazola in?
Mazola's product category is Edible Oils and Fats. Its primary akta.pro industry code is AFAKAEAJ, Edible Oil Packaging, Bottling & Private Label Manufacturing, with a secondary code of CRADAAAB, Condiments, Sauces & Dressings. Its NAICS code is 31122 and its SIC code is 2090.