360 Tour Designs

What 360 Tour Designs does

360 Tour Designs is a U.S.-based real estate photography and visual marketing services company founded in 2009 and headquartered in Camp Hill, Pennsylvania. The company delivers professional photography, videography, aerial drone capture, 3D walkthroughs, virtual staging, twilight photography, floor plans, and marketing kits to residential and commercial real estate agents, builders, short-term rental hosts, industrial property operators, construction firms, forensic consultants, and small businesses. Service delivery is built on the proprietary 360 Media Hub platform, which handles ordering, auto-scheduling, photo delivery, billing, and client marketing tools. The business operates a dual-channel model: a franchise system with six to seven locations across more than 14 states, plus direct-to-client service delivery through the corporate office, supported by national account relationships with Coldwell Banker and Berkshire Hathaway.

Name

360 Tour Designs

Legal name

360 Tour Designs

Website

https://360tourdesigns.com

Company type

Private

Founded year

2009

Operating status

Operating

Headcount range

11–50 employees

Short description

360 Tour Designs is a Pennsylvania-based, franchise-operated real estate photography and visual marketing services company founded in 2009, serving residential and commercial real estate agents, builders, short-term rental hosts, and other industries across more than 14 U.S. states via its proprietary 360 Media Hub platform.

Ownership category

akta.pro rank

Headquarters

HQ city

Mechanicsburg

HQ country

United States

HQ region

North America

Offices17 records

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Technology or R&D, Supply Chain, Infrastructure

Revenue model

1. Real Estate Photography Services: Professional photography services for residential and commercial properties, including HDR photography, aerial photography, twilight photography, videography, 3D walkthroughs, virtual staging, floor plans, and marketing kits. Revenue generated through per-service fees with bundle pricing options offering discounts for multiple services.
2. Bundle Package Services: Pre-configured service bundles such as HD Photos + 3D Imaging + Floor Plan; HD Photos + Aerials + Floor Plan; HD Photos + Video + Floor Plan. Custom bundles also available upon request.
3. Industry-Specific Visual Media Services: Specialized photography and media services for short-term rentals (Airbnb, Vrbo), construction, forensics, industrial/warehousing, and small businesses.

Pricing tiers

Go-to-market motion2 records

Distribution channels3 records

Marketing channels6 records

Core offering

360 Tour Designs provides professional real estate photography and visual marketing services, including HD photography, videography, aerial/drone photography, 3D walkthroughs, virtual staging, twilight photography, floor plans, marketing kits, and thermal imaging. Services are delivered through franchise locations nationwide and ordered via the proprietary 360 Media Hub client portal.

Product overview

360 Tour Designs offers a unified real estate photography and visual media services platform with a core suite of imaging services (HD Photography, Videography, Aerial Photography, 3D Walkthroughs) complemented by specialized add-ons (Virtual Staging, Twilight Photography, Floor Plans, Marketing Kit, Sign & Lock Box Placement, Thermal Imaging). The company operates across seven industry verticals: Residential Real Estate, Commercial Real Estate, Construction, Short-Term Rentals, Industrial/Warehousing, Forensics, and Small Business. Services are delivered through franchise locations nationwide, supported by the proprietary 360 Media Hub platform for ordering, delivery, and billing.

Differentiator

Problem solved

Functional benefit

Products and services

• HD Photography Highest-quality professional HDR photography that highlights properties with clarity and vibrancy for real estate listings across residential, commercial, construction, short-term rental, industrial, forensic, and small business segments.
• Videography Short-form property video content that brings listings to life by showing how rooms flow into one another and increasing buyer engagement with property marketing.
• Aerial Photography and Videography Drone-based aerial photography and videography providing bird's-eye views of properties, showcasing size, location, and surrounding features for residential, commercial, land, and industrial listings.
• 3D Walkthrough Fully immersive interactive 3D walkthrough allowing buyers to virtually explore properties room-by-room, offering comprehensive spatial understanding for remote buyers across Platinum and Gold tiers.
• Virtual Staging Digitally furnished visualizations of empty spaces with furniture and decor, helping buyers visualize potential in vacant properties without the cost of physical staging.
• Twilight Photography Photography capturing properties at sunset or dusk, highlighting exterior lighting and creating an inviting, dramatic atmosphere for real estate listings.
• Floor Plans Room-by-room measurements and layout diagrams providing buyers with detailed spatial information about properties for use alongside photography and 3D walkthroughs.
• Marketing Kit Comprehensive set of marketing tools and materials to promote properties effectively across multiple channels, combining visual assets with promotional content for real estate listings.
• Sign and Lock Box Placement Installation, removal, and storage of real estate signage and lock boxes for property access during listing campaigns.
• Thermal Imaging Heat detection photography used primarily in forensics for identifying moisture issues, insulation gaps, and structural anomalies, as well as for property assessment and legal evidence documentation.
• 360 Media Hub Proprietary client portal platform used by clients and franchise owners for ordering photography services, receiving photo delivery, managing billing, and accessing marketing tools, including auto-scheduling for real-time appointment booking.

Quantifiable outcome

• Listings with video content are 403% more likely to generate inquiries compared to listings without video
• +2 more outcomes

Named customers34 records

Segments7 records

Ideal customer profiles7 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature3 records

Partnerships

Four partnerships are on record, tiered core and minor.

• Spadea LignanacoreImplementation/ SI/ Consulting Partner · 1 January 2019Legal support and expertise partnership for franchising. The law firm Spadea Lignana, particularly through Sandee Devine, provided strategic guidance during the company's transition to franchising in 2019. Greg Drake highlights the firm's unique setup with someone who understands franchises from a business standpoint rather than just a legal standpoint.
• Coldwell BankercoreGTM or Marketing Partner · 1 January 2019National account partnership with Coldwell Banker, one of the major real estate brands in the industry. The company's success is bolstered by partnerships with national accounts securing deals with major real estate franchises.
• Berkshire HathawaycoreGTM or Marketing Partner · 1 January 2019National account partnership with Berkshire Hathaway, another major real estate brand. The company has secured deals with Berkshire Hathaway as part of its national accounts strategy.
• Local Realtor AssociationsminorStrategic or Co-development Partner · 1 January 2019Partnerships with local Realtor associations across franchise territories. Many of these associations have foundations committed to giving back to local communities in various ways. The company encourages franchisees to become active members in their local communities.

Scale indicators5 records

Recent moves9 records

Expansion highlights5 records

Market position

Strengths5 records

Competitive moat4 records

Key risks6 records

Key highlights6 records

Customer concentration

• Facebookfacebook.com/360tourdesigns
• Instagraminstagram.com/360greaterharrisburg
• Xx.com/360tourdesigns
• LinkedInlinkedin.com/company/virtual-tour-designs-360

Revenue estimate

Valuation estimate

Number of profiles

Profiles6 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about 360 Tour Designs