What Midas Green Technologies does

Midas Green Technologies, LLC (doing business as Midas Immersion Cooling) is a privately held Texas LLC headquartered in Austin that designs and sells immersion cooling hardware for high-density compute environments. Its core offering is the MIDAS XCI System, a closed-loop immersion cooling platform built on proprietary fluid flow technology that the company claims reduces total power consumption by more than 40%, capital expense by more than 50%, and facility footprint by more than 60% relative to traditional air cooling. The product portfolio spans 4U, 12U, 25U, and 50U tank configurations, each capable of cooling up to 150 kW of compute load, alongside specialized variants including the ASICE 2.0 Tank for ASIC mining workloads, container-based deployment options, peripherals such as the MIDAS Lift 48V, and a dedicated MIDAS Government Immersion Systems line for federal and defense customers.

The company generates revenue primarily through direct hardware sales of these immersion cooling systems to enterprise data center operators, cryptocurrency mining operations, and government entities. Go-to-market is executed via an enterprise field sales motion with phone-based quoting (512 518 2121) and email inquiry, supported by a content-led website, LinkedIn and YouTube presence, and participation in industry events. Pricing is not publicly disclosed and is provided on a per-project basis. The company has no disclosed funding rounds, operates as a small team of 1-10 employees, and is concentrated in the United States with no disclosed international footprint.

Midas holds a proprietary patent portfolio that was the subject of an Inter Partes Review proceeding before the USPTO; that proceeding was terminated in Midas's favor on July 25, 2025, with representation from law firm K&L Gates. No customer logos, revenue figures, certifications, or AI/ML capabilities are disclosed in the available material.

Name

Midas Green Technologies

Legal name

Midas Green Technologies, LLC

Website

https://midasgt.com

Company type

Private

Founded year

2011

Operating status

Operating

Headcount range

1–10 employees

Short description

Midas Green Technologies (DBA Midas Immersion Cooling) is a privately held Austin, Texas hardware vendor that designs and sells proprietary immersion cooling tank systems for enterprise data centers, cryptocurrency mining operations, and government data center buyers.

Ownership category

akta.pro rank

Product category

Data Center Immersion Cooling Systems

NAICS

Air-Conditioning and Warm Air Heating Equipment and Commercial and Industrial Refrigeration Equipment Manufacturing (333415), Ventilation, Heating, Air-Conditioning, and Commercial Refrigeration Equipment Manufacturing (3334)

SIC

Air-Cond & Warm Air Heatg Equip & Comm & Indl Refrig Equip (3585)

akta.pro primary industry

Cooling Systems & Thermal Management (CRAC/CRAH, Chillers, Liquid Cooling) (HDABAKAD)

akta.pro secondary industries

Heat Rejection & Mechanical Plant (Cooling Towers, Pumps, Condensers) (HDABAKAE), Chillers & Cooling Plant Equipment (IMAHAKAE)

Keywords

• Immersion cooling systems
• Data center cooling
• Liquid cooling infrastructure
• ASIC mining cooling
• High-density compute cooling

Headquarters

HQ city

Austin

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2B

Offering type

Hardware or Manufacturing

Cost components

Supply Chain, Operations, Personnel, Technology or R&D, Marketing or Sales, Infrastructure

Revenue model

1. Hardware Sales - Immersion Cooling Tanks: Sale of proprietary immersion cooling tanks in various form factors (4U, 12U, 25U, 50U, ASIC, Container) designed to cool high-density compute workloads in data centers and cryptocurrency mining operations.
2. Government Systems: Dedicated Midas Government Immersion Systems division providing specialized cooling solutions for government data center requirements.

Go-to-market motion1 record

Distribution channels2 records

Marketing channels5 records

Core offering

Midas Green Technologies (operating as Midas Immersion Cooling) designs, manufactures, and sells the proprietary MIDAS XCI immersion cooling system, a closed-loop, fluid-based thermal management solution for high-density compute workloads. The portfolio includes multiple tank form factors (4U, 12U, 25U, 50U, ASIC, Container), a dedicated government systems division, and supporting peripherals, targeting data centers, cryptocurrency mining operations, and government facilities.

Product overview

Midas Green Technologies offers a unified portfolio of immersion cooling solutions centered around the MIDAS XCI System, with multiple tank configurations (4U, 12U, 25U, 50U) designed to cool varying levels of compute power from small deployments to enterprise-scale data centers. The portfolio includes specialized variants such as the ASICE 2.0 Tank optimized for ASIC/cryptocurrency mining operations and government-specific systems, along with container deployment options and peripheral operational tools. The core XCI system differentiates through claimed 40%+ power reduction, 50%+ capital savings, and 60%+ space savings versus traditional air cooling, with each 50U tank supporting up to 150 kW of compute capacity.

Differentiator

Problem solved

Functional benefit

Brands

• MIDAS XCI System: State-of-the-art immersion cooling equipment solution which reduces total power consumption by more than 40%, reduces capital expense more than 50%, and creates a space savings of over 60% when compared to traditional air cooling.
• MIDAS ASICE 2.0 TANK

Products and services

• MIDAS XCI System Proprietary closed-loop immersion cooling equipment solution that reduces total power consumption by more than 40%, reduces capital expense by more than 50%, and creates space savings of over 60% versus traditional air cooling; designed for data centers, AI infrastructure, and high-density compute workloads.
• 4U Tank Compact immersion cooling tank within the MIDAS XCI portfolio designed for smaller-scale deployments of high-density compute hardware.
• 12U Tank Mid-size immersion cooling tank within the MIDAS XCI portfolio, suitable for various data center configurations.
• 25U Tank Large immersion cooling tank within the MIDAS XCI portfolio for high-capacity data center deployments.
• 50U Tank Largest tank configuration in the MIDAS XCI portfolio, with cooling capacity of up to 150 kW of compute power per tank for enterprise-scale deployments.
• MIDAS ASICE 2.0 Tank Specially engineered immersion cooling tank for ASIC mining with increased cooling capacity, optimized for large-scale deployments, low total cost of ownership, and modular scalability.
• Container Solution Container-based immersion cooling deployment option for flexible and scalable data center infrastructure, leveraging the MIDAS XCI platform.
• MIDAS Government Immersion Systems Dedicated product line of immersion cooling solutions tailored for federal and defense data center requirements, sold through the Midas Government division.

Quantifiable outcome

• Reduces total power consumption by more than 40%
• +3 more outcomes

Segments3 records

Ideal customer profiles3 records

Technology focussed Yes

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature4 records

Partnerships

One partnership is on record.

• K&L GatescoreImplementation/ SI/ Consulting PartnerK&L Gates law firm represented Midas Green Technologies in patent-related Inter Partes Review (IPR) proceeding before the United States Patent and Trademark Office, securing a favorable termination of the proceeding on July 25, 2025.

Scale indicators3 records

Recent moves5 records

Expansion highlights4 records

Direct peers

• Submer: Submer is a direct competitor building single-phase immersion cooling tanks for hyperscale and colocation data centers — the closest product analog to Midas's XCI system. Both target the same enterprise buyer and compete on density, capex, and TCO claims.
• Asperitas: Asperitas markets the Immersioned AIC24 and related two-phase immersion cooling solutions to data centers and HPC customers, directly competing with Midas on cooling density and sustainability claims for high-power compute.
• Green Revolution Cooling (GRC): GRC is one of the most established single-phase immersion cooling vendors (CARBON system), serving enterprise, colocation, and government customers — directly comparable to Midas's tank-based immersion offerings.
• Iceotope: Iceotope offers precision liquid cooling (Ku:l) for high-density and edge data centers, positioning around per-server cooling rather than full-tank immersion; it competes with Midas for the same high-density enterprise workloads.
• LiquidCool Solutions: LiquidCool Solutions provides immersion cooling tanks for enterprise and HPC data centers, comparable in form factor and customer segment to Midas's XCI line.
• TMGcore: TMGcore builds immersion-cooled data center hardware with a focus on crypto mining and HPC — overlapping with Midas's ASIC-focused ASICE 2.0 tank and broader XCI portfolio.

Broad incumbents

• Vertiv: Vertiv is a large data center infrastructure vendor offering precision cooling, CDU-based liquid cooling, and integrated rack solutions — competing with Midas for the same enterprise and colocation buyers from a broader portfolio.
• Schneider Electric (APC): Schneider Electric's APC division supplies data center cooling, racks, and power products including liquid cooling solutions; a broad incumbent that competes for enterprise cooling wallet share.
• STULZ: STULZ is a global precision air conditioning and cooling manufacturer for data centers; relevant as a broad incumbent alternative to immersion cooling in high-density deployments.
• Rittal: Rittal manufactures enclosures, power distribution, and liquid cooling (LCP) solutions for data centers, offering IT-grade cooling as part of a broader infrastructure portfolio that competes with Midas's immersion offerings.

Market position

Weaknesses5 records

Competitive moat4 records

Key risks6 records

Key highlights6 records

Customer concentration

• YouTubeyoutube.com/channel/UChWyB7lad-CAwnEe9EU7qUw
• LinkedInlinkedin.com/company/midas-immersion
• Xx.com/midasgreen

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Midas Green Technologies