Ultra Fencing Railing

What Ultra Fencing Railing does

Ultra Aluminum Manufacturing Inc., operating commercially as Ultra Fencing Railing, is a US-based manufacturer of ornamental aluminum fencing, gates, and railing products founded in 1996 and headquartered at 2124 Grand Commerce Drive in Howell, Michigan. The company's product portfolio spans residential, commercial, pool, industrial, and privacy fencing, plus a full gate lineup (walk, drive, estate, cantilever) and designer accessories (finials, scrolls, ball caps, columns), positioning it as a single-vendor solution for low-maintenance ornamental perimeter applications. Technical differentiation rests on a proprietary 6005-T5 high-strength aluminum alloy rated at a minimum of 35,000 PSI and a proprietary Powercoat powder-coated finish meeting AAMA 2604 specifications, both marketed as superior to commodity aluminum, steel, or wrought-iron alternatives on strength, rust resistance, and finish durability. Manufacturing is conducted at the single Howell, MI facility, with products sold exclusively through a two-tier channel of dealers/distributors and installation contractors (fence, landscape, pool, and general) rather than direct-to-consumer, serving end markets in the United States and Canada. The company supports the channel with interactive online design and estimation tools that generate contractor-ready materials lists, embedding Ultra upstream in the specification workflow.

Name

Ultra Fencing Railing

Legal name

Ultra Aluminum Manufacturing Inc.

Website

https://ultrafence.com

Company type

Private

Founded year

1996

Operating status

Operating

Short description

Ultra Aluminum Manufacturing Inc. (Ultra Fencing Railing) is a Howell, Michigan manufacturer of ornamental aluminum fencing, gates, and railing products — including residential, commercial, pool, industrial, and privacy lines — sold through a network of fence contractors, landscapers, and dealers across the US and Canada.

Ownership category

akta.pro rank

Headquarters

HQ city

Howell

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2B

Offering type

Hardware or Manufacturing

Cost components

Supply Chain, Personnel, Operations, Marketing or Sales, Infrastructure

Revenue model

1. Aluminum Fencing, Railing and Gates Manufacturing and Distribution: Ultra Aluminum Manufacturing Inc. manufactures and distributes ornamental aluminum fencing and gates to a wide network of contractors and landscapers. Revenue is generated through the sale of aluminum fence products including residential, commercial, pool, privacy and industrial fencing, along with walk gates, drive gates, estate gates, and cantilever gates. The company also sells designer accessories, hardware, and post caps.

Go-to-market motion1 record

Distribution channels3 records

Marketing channels4 records

Core offering

Ultra Aluminum Manufacturing designs, fabricates, and ships ornamental aluminum fence panels, matching gates, and aluminum railing systems for residential, commercial, and pool-enclosure applications. Products are extruded from 6005-T5 aluminum alloy and finished with a Powercoat paint system that meets AAMA 2604 architectural-grade specifications. The company sells primarily through a network of fence contractors, landscape contractors, and dealers across the United States.

Product overview

Ultra Aluminum Manufacturing Inc. (Ultra Fencing Railing) is a manufacturer and distributor of ornamental aluminum fencing, gates, and railing products. The product portfolio centers on low-maintenance aluminum fencing that mimics traditional wrought-iron aesthetics. Core products include Residential, Commercial, Industrial, and Pool Aluminum Fencing, plus Eclipse Privacy Fence. Gate offerings span Walk Gates, Drive Gates, Estate Gates, and Cantilever Gates. The company also provides Designer Accessories (Circles, Butterflies, Large Scrolls, Finials, Ball Caps, Signature Columns) and interactive online tools including Fence Design Studio, Gate Design Studio, and Fence Estimator Tool. A key technology differentiator is the Powercoat finish meeting AAMA 2604 specifications. Products are distributed through a network of contractors and landscapers, manufactured at the Howell, Michigan facility.

Differentiator

Problem solved

Functional benefit

Products and services

• Ornamental Aluminum Fence Panels

Segments7 records

Ideal customer profiles2 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature6 records

Recent moves5 records

Expansion highlights4 records

Broad incumbents

• Barrette Outdoor Living: Large outdoor products manufacturer whose Specrail aluminum fence line competes directly with Ultra, while its broader portfolio (vinyl, composite, railing) makes it a broader incumbent in the outdoor building products category.
• UFP Industries: Large public building products manufacturer whose fence division (UFP Fence Solutions) sells fence components to dealers. Possibly affiliated with Ultra per footer references; comparable as a larger incumbent in the dealer-distributed fence and outdoor products space.

Direct peers

• Master Halco: Largest US wholesale distributor of fencing materials with private-label and branded ornamental aluminum offerings. Comparable as both a competitor to Ultra's dealer-distributed brand and as the channel through which Ultra products reach contractors.
• Jerith Manufacturing: Long-established US manufacturer of ornamental aluminum fences, railings, and gates. Direct peer with overlapping product breadth (residential, commercial, industrial) and a comparable powder-coated aluminum value proposition.
• Ameristar Fence Products: One of the largest US manufacturers of ornamental aluminum and steel fencing, gates, and access control products. Directly comparable as a competing ornamental aluminum fence maker with national channel reach into fence contractors and distributors.
• Ideal Aluminum Products: Florida-based manufacturer of aluminum fences, gates, and railings sold through fence contractors. Comparable as a regional aluminum fencing specialist with overlapping SKUs and a similar distributor-led go-to-market.
• Elite Fence Products: Aluminum ornamental fence and gate manufacturer serving residential, commercial, and industrial segments. Directly comparable mid-market competitor with overlapping channel partners and product positioning.
• Specrail (Barrette Outdoor Living): Aluminum fence and railing manufacturer and a key direct competitor in ornamental aluminum fence kits. Shares the same residential/commercial/industrial SKU strategy and channel model of selling through fence dealers and contractors.
• Xcel Fence: Manufacturer of aluminum fencing and gate products distributed through fence dealers. Directly comparable in terms of product breadth (residential/commercial/industrial) and dealer-channel distribution.

Emerging players

• Trex Fencing: Composite fencing brand competing with ornamental aluminum for residential privacy and perimeter fencing projects. Comparable as an alternative-material fence brand targeting the same homeowner/contractor decision point that Ultra addresses.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks6 records

Key highlights6 records

Customer concentration

• LinkedInlinkedin.com/company/ultra-aluminum-mfg-inc-

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Ultra Fencing Railing