What Foundation Securities does

Foundation Securities (Pvt.) Limited is a Karachi-headquartered, privately held Pakistani securities broker founded in 2005 and operating as a trading member of the Pakistan Stock Exchange (PSX) with a 101–250 employee footprint spanning five physical branches in Karachi, Lahore, and Islamabad. The company serves Pakistani retail investors across three account tiers: EDGE Value (PKR 25,000 minimum), EDGE Prime (PKR 300,000 minimum with dedicated trader assistance), and EDGE Sahulat (a simplified low-risk account capped at PKR 800,000), plus a separate commodities futures product routed through the Pakistan Mercantile Exchange (PMEX). Annual recurring fees on CDC (Rs. 400) and UIN (Rs. 200) accounts supplement commission revenue from per-share trading fees starting at 3 paisa.

The company's technical stack centers on the EDGE trading platform delivered through three channels: the Eclipse desktop trading terminal (Windows and Mac), a web-based platform at edgewebtrade.com, and Android/iOS mobile applications, with a 0800-TRADE toll-free phone-trading service providing voice-based order routing. Security infrastructure includes a two-level password authentication mechanism. The Research Portal delivers fundamental and technical analysis to registered customers, while investor education content is provided in English and Urdu PDF guides.

Foundation Securities generates revenue predominantly through transaction commissions on equities and commodities trades, supplemented by recurring CDC and UIN account maintenance fees, with no disclosed custody charges. Customer acquisition occurs through a mix of direct branch walk-ins, self-service online account opening via the FSL Account Opening Form portal, and inside-sales phone-trading inbound flows. Strategic positioning is reinforced by sponsorship from Fauji Foundation, a major Pakistani conglomerate, providing brand association and balance-sheet backing. The company operates under regulatory oversight from the SECP with infrastructure integration through NCCPL for trade clearing and the CDC Centralized Gateway Portal for depository access.

Name

Foundation Securities

Legal name

Foundation Securities (Pvt.) Limited

Website

https://fsedge.com

Company type

Private

Founded year

2005

Operating status

Operating

Headcount range

101–250 employees

Short description

Foundation Securities is a Karachi-based Pakistani retail securities broker operating on the Pakistan Stock Exchange and the Pakistan Mercantile Exchange. Founded in 2005 and sponsored by Fauji Foundation, it serves Pakistani retail and HNW individual investors through EDGE-branded trading platforms across branch, web, mobile, and phone channels.

Ownership category

akta.pro rank

Headquarters

HQ city

Karachi

HQ country

Pakistan

HQ region

Asia

Offices5 records

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Technology or R&D, Marketing or Sales, Infrastructure, Others

Revenue model

1. Stock Trading Commission: Commission-based revenue from equity trading on Pakistan Stock Exchange. Commission is charged per transaction with competitive rates starting from 3 paisa per share for lower value trades, with percentage-based fees for higher value transactions.
2. Commodities Trading Commission: Commission revenue from commodities futures trading on Pakistan Mercantile Exchange with separate commission slabs
3. Account Maintenance Fees: Annual fees for CDC (Central Depository Company) accounts and UIN (Unique Identification Number) accounts: Rs. 400 per annum for CDC, Rs. 200 per annum for UIN individual accounts, Rs. 200 per annum for additional joint accounts

Pricing tiers

Go-to-market motion2 records

Distribution channels6 records

Marketing channels8 records

Core offering

Foundation Securities (Pvt.) Limited is a Pakistan-based securities brokerage firm that facilitates equity trading on the Pakistan Stock Exchange (PSX) and commodities futures trading on the Pakistan Mercantile Exchange (PMEX). The company offers multiple account tiers — EDGE Value (PKR 25,000 minimum), EDGE Prime (PKR 300,000 minimum), and EDGE Sahulat (PKR 800,000 maximum) — and distributes trading services through branch offices in Karachi, Lahore, and Islamabad, along with desktop, web, and mobile trading platforms.

Product overview

Foundation Securities operates a multi-channel trading platform under the EDGE brand, offering equities and commodities trading through desktop (Eclipse terminal), web-based, and mobile platforms. The product suite includes distinct account types: EDGE Value (entry-level, PKR 25,000 minimum), EDGE Prime (premium, PKR 300,000 minimum with trader assistance), and EDGE Sahulat (simplified for low-risk customers, PKR 800,000 maximum). The company also provides commodity futures trading via PMEX, a Research Portal for market analysis, and EDGE Call n Trade for phone-based order execution.

Differentiator

Problem solved

Functional benefit

Brands

• EDGE Value: Stock trading account with PKR 25,000 minimum opening amount, physical shares acceptable
• EDGE Prime
• EDGE Sahulat
• EDGE Commodities

Products and services

• EDGE Trading Terminal (Eclipse)

Quantifiable outcome

• Zero custody charges - customers do not pay custody fees for maintaining securities in their account
• +1 more outcomes

Segments3 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature4 records

Partnerships

Six partnerships are on record, tiered core and minor.

• Pakistan Stock Exchange (PSX)coreOthersFoundation Securities is a trading member/broker of Pakistan Stock Exchange, providing equity trading services on the exchange.
• Pakistan Mercantile Exchange Ltd (PMEX)coreOthersFoundation Securities provides commodities futures trading through Pakistan Mercantile Exchange.
• Securities and Exchange Commission of Pakistan (SECP)coreOthersRegulatory oversight body for securities brokers in Pakistan. Foundation Securities operates under SECP regulation.
• Central Depository Company of Pakistan (CDC)coreOthersCentral depository for securities in Pakistan. Foundation Securities facilitates CDC account opening for customers and processes securities settlements through CDC.
• National Clearing Company of Pakistan Ltd (NCCPL)coreOthersClearing and settlement services provider. Foundation Securities processes UIN accounts and trading settlements through NCCPL.
• Fauji FoundationminorOthersFauji Foundation is the sponsor of Foundation Securities, providing brand association and institutional backing.

Scale indicators5 records

Recent moves6 records

Expansion highlights4 records

Market position

Competitive moat5 records

Key risks6 records

Key highlights6 records

Customer concentration

• Xtwitter.com/foundation_sec
• Facebookfacebook.com/foundationsecurities
• LinkedInlinkedin.com/company/foundation-securities-pvt-ltd

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Foundation Securities