Menlo College
Menlo College is a private, non-profit college in Atherton, California (Silicon Valley) offering undergraduate majors in business and psychology plus graduate programs in information systems, financial technology, and sport and performance psychology, supported by a Bloomberg Finance Lab and a recently launched Institute of AI and Sustainability.
- Company typePrivate
- Founded1927
- HeadquartersAtherton, United States
- Headcount101–250
- GTM typeB2C
- OfferingServices
What Menlo College does
Menlo College is a private, non-profit higher-education institution founded in 1927 and headquartered in Atherton, California, in the heart of Silicon Valley. It enrolls an undergraduate and graduate student body of modest size (roughly 101-250 employees on the institutional side, with ~31 full-time faculty and a 14:1 student-to-faculty ratio) and offers degrees centered on business and psychology, anchored by the School of Business and Arts & Sciences. The college's core technology and academic assets are bundled under a "Technology Hub" that includes the Bloomberg Finance Lab (12 Bloomberg Terminal stations supporting Bloomberg certifications and the Bloomberg Global Trading Challenge) and the Institute of AI and Sustainability (launched August 2025). The college also claims California's first AI & Analytics major at the undergraduate level. Graduate programs include the MSIS (SEVP-certified), MSFT (FinTech), and MASPP (Sport and Performance Psychology), alongside undergraduate majors in Accounting, Entrepreneurship & Innovation, Finance, International Business, Marketing, Real Estate, Sports Management, and Psychology.
The business model is tuition-driven subscription revenue: undergraduate tuition is $55,340 plus $980 in fees, with on-campus room and board adding $18,716; the MSFT graduate program charges $41,760 in tuition plus a $1,250 program fee. The college uses a test-optional, free direct-to-consumer application process (Menlo Express Application or Common App) and disburses institutional grants or scholarships to 99% of students at an average of roughly $36,000 per year, indicating a heavily price-discounted net-tuition model. Distribution relies on dedicated admissions counselors, athletics recruiting coordinators (NCAA Division II), a non-NCAA sports and performing arts recruiting coordinator, campus visits and virtual tours, and a refer-a-friend channel that pays a $1,000 scholarship for successful referrals. Ancillary revenue includes conference services (corporate conferences, youth summer camps, weddings, special occasions). The institution also draws on donations and grants, is governed by a Board of Trustees, and has no parent company or external equity ownership.
Menlo College firmographics
Firmographics- Name
- Menlo College
- Legal name
- Menlo College
- Website
- https://menlo.edu
- Company type
- Private
- Founded year
- 1927
- Operating status
- Operating
- Headcount range
- 101–250 employees
- Short description
- Menlo College is a private, non-profit college in Atherton, California (Silicon Valley) offering undergraduate majors in business and psychology plus graduate programs in information systems, financial technology, and sport and performance psychology, supported by a Bloomberg Finance Lab and a recently launched Institute of AI and Sustainability.
- Ownership category
- akta.pro rank
Where Menlo College is headquartered
LocationHeadquarters
- HQ city
- Atherton
- HQ country
- United States
- HQ region
- North America
Offices1 record
Markets served
Menlo College business model
Business model- GTM type
- B2C
- Offering type
- Services
- Cost components
- Personnel, Infrastructure, Operations, Technology or R&D, Marketing or Sales, Others
Revenue model
- Undergraduate Tuition and Fees: Core tuition revenue from undergraduate programs offering degrees in business and psychology. 2025-2026 tuition is $55,340 annually plus $980 in fees.
- Graduate Tuition (MSFT): Graduate Master of Science in Financial Technology program at $41,760 tuition plus $1,250 program fee annually. Additional graduate programs include MSIS and MASPP.
- Room and Board: On-campus food and housing generating $18,716 annually for undergraduate students. Graduate housing available at Howard Hall.
- Institutional Financial Aid: 99% of students receive institutional grants or scholarships, averaging $36,000 per year. Merit scholarships range from $22,000 to $46,000 for California residents.
- Conference Services: Campus facilities available for corporate conferences, youth summer camps, athletic events, weddings, and other special occasions with housing solutions for out-of-town attendees.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Subscription | Annual | Undergraduate Tuition - Living on Campus |
| Subscription | Annual | Undergraduate Tuition - Living Off Campus |
| Subscription | Annual | California Resident Merit Scholarships |
| Subscription | Annual | Out-of-State Merit Scholarships |
| Subscription | Annual | International Student Merit Scholarship |
| Subscription | Annual | MSFT Graduate Program - Living on Campus |
| Subscription | Annual | MSFT Graduate Program - Living Off Campus |
| Subscription | Annual | MSFT Graduate Program - Living with Parent |
Go-to-market motion2 records
Distribution channels4 records
Marketing channels6 records
Menlo College product offering
Product offeringCore offering
Menlo College is a private, non-profit institution offering undergraduate majors in business and psychology and three graduate programs (MSIS, MSFT, MASPP). The college combines degree instruction with Silicon Valley-based experiential learning, internships, and access to industry-standard technology resources such as the Bloomberg Finance Lab and the Institute of AI and Sustainability. Auxiliary offerings include on-campus housing, dining, and conference/event services.
Product overview
Menlo College is a business and psychology-focused institution offering undergraduate and graduate degrees with a technology-forward approach in Silicon Valley. The portfolio includes undergraduate majors (AI & Analytics, Accounting, Finance, Marketing, Psychology, etc.), three graduate programs (MSIS, MSFT, MASPP), and specialized minors. The Technology Hub bundles the Institute of AI and Sustainability (launched August 2025) and Bloomberg Finance Lab (12 Bloomberg Terminal stations) as flagship technology resources. The college's unique positioning leverages Silicon Valley partnerships for internships, faculty, and experiential learning.
Differentiator
Problem solved
Functional benefit
Products and services
- AI & Analytics Major Undergraduate major combining artificial intelligence, business, ethics, and experiential learning. California's first AI & Analytics major, teaching students to extract insights from structured and unstructured data analytics tools to prepare for the future of work.
- Master of Science in Information Systems (MSIS) Graduate program designed with industry advisory board input for students interested in using data to develop new business insights. Includes a FinTech track option and accepts international students under SEVP certification.
- Master of Science in Financial Technology (MSFT) Graduate program crafted with industry advisory board collaboration, focusing on financial technology innovation and equipping students to develop cutting-edge fintech solutions for the digital finance industry. Annual tuition of $41,760 plus $1,250 program fee.
- Master of Arts in Sport and Performance Psychology (MASPP) Graduate program designed with industry and academic expert input to help students find employment helping athletes and performers enhance their abilities and achieve their potential.
- Institute of AI and Sustainability Institute dedicated to promoting ethical AI applications and sustainable innovation, hosting flagship programs including a Summer Accelerator and Innovation Conference Series as part of the Technology Hub.
- Bloomberg Finance Lab State-of-the-art learning facility with 12 Bloomberg Terminal stations providing real-time financial data, analytics, trading, and research tools. Students can earn Bloomberg certifications (Bloomberg Finance Fundamentals, Bloomberg Market Concepts, ESG Course, Bloomberg Spreadsheet Analysis) and participate in the Bloomberg Global Trading Challenge.
- Conference Services Campus facilities available for corporate conferences, youth summer camps, athletic events, weddings, and other special occasions, with housing solutions for out-of-town attendees.
Quantifiable outcome
- 99% of students receive financial aid with average package of ~$36,000/year
- +2 more outcomes
Companies that use Menlo College
Customer profileNamed customers4 records
Segments1 record
Ideal customer profiles3 records
Menlo College technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Integration2 records
AI capability5 records
Feature3 records
Menlo College partnerships and signals
Strategic signalPartnerships
Two partnerships are on record, tiered core.
- Bloomberg L.P.coreBloomberg Finance Lab featuring 12 Bloomberg Terminal stations provides students with real-time financial data, analytics, trading, and research tools. Students earn Bloomberg certifications (Bloomberg Finance Fundamentals, Bloomberg Market Concepts, ESG Course, Bloomberg Spreadsheet Analysis) and can complete faculty research projects. The lab is located in FloMo 320 and serves as a flagship facility for finance education.
- Dean's Advisory Council MemberscoreBusiness advisory council including alumni from companies such as Plug & Play, Visa, Google, Christie's International Real Estate, IQVIA, Rivian, and various venture capital and consulting firms. Members provide guidance on industry needs and curriculum refinements to help students secure internships and jobs.
Scale indicators8 records
Recent moves7 records
Expansion highlights6 records
Menlo College competitors and assessment
Company assessmentDirect peers
- Babson College: Babson is a private, non-profit business-focused college with a similarly small, specialized identity (entrepreneurship) and similar tuition tier. Both institutions offer undergraduate and graduate business degrees with strong career outcomes emphasis, and compete for the same family-paid private business-school segment.
- Bentley University: Bentley is a private, non-profit business-focused university (Waltham, MA) offering undergraduate and graduate business programs with similar scale and a similar premium tuition model. Both schools compete for the same niche 'private business school' positioning separate from large research universities.
- Bryant University: Bryant is a private, non-profit business-focused university (Smithfield, RI) offering undergraduate and graduate business and analytics programs. Comparable in size, tuition tier, and academic focus to Menlo, including a 14:1-style intimate class environment and tech-enabled finance facilities.
- Saint Mary's College of California: Saint Mary's is a private, non-profit Catholic comprehensive university in Moraga, CA with similar enrollment and tuition tier. Both schools compete in the Northern California private-college market for the same California-resident applicant pool and offer similar AACSB-aligned business programs.
- Dominican University of California: Dominican is a private, non-profit university in San Rafael, CA with comparable enrollment scale and Bay Area positioning. Both institutions target similar Northern California private-college applicants, with overlapping athletics and arts offerings and similar price/financial-aid profiles.
- University of Redlands: University of Redlands is a private, non-profit comprehensive California university with similar enrollment and tuition tier. Both schools operate as small private institutions competing for West Coast students with a mix of business and liberal-arts programs.
- Saint Leo University: Saint Leo is a private, non-profit Catholic university in Florida offering business and analytics programs through multiple delivery modes including online. Comparable in tuition tier, financial aid profiles, and focus on working-adult and graduate enrollment beyond traditional undergraduates.
Broad incumbents
- Santa Clara University: Santa Clara is a private, non-profit Jesuit university in Silicon Valley with a larger Leavey School of Business. Operates as a broader incumbent in the same geography, providing a more established but less specialized alternative for the same pool of Bay Area business-school applicants.
- University of San Francisco (USF): USF is a private Jesuit university in San Francisco with a School of Management offering business, analytics, and fintech programs. As a larger Silicon Valley-adjacent institution, USF competes for the same graduate business students, particularly in MSIS/MSFT-style programs.
Regional players
- William Jessup University: William Jessup is a private, non-profit Christian university in Rocklin, CA with a School of Business offering undergraduate and graduate business programs. Operates in the same California private-higher-ed market with comparable tuition tier but predominantly serves the Sacramento region rather than the Bay Area.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat5 records
Key risks6 records
Key highlights7 records
Customer concentration
Menlo College social profiles
Digital presenceMenlo College financial estimates
Financial estimateRevenue estimate
Valuation estimate
Menlo College leadership team
Management profileNumber of profiles
Profiles7 records
Menlo College funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Menlo College M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Menlo College
What does Menlo College do?
Menlo College is a private, non-profit institution offering undergraduate majors in business and psychology and three graduate programs (MSIS, MSFT, MASPP). The college combines degree instruction with Silicon Valley-based experiential learning, internships, and access to industry-standard technology resources such as the Bloomberg Finance Lab and the Institute of AI and Sustainability. Auxiliary offerings include on-campus housing, dining, and conference/event services.
Is Menlo College a public or private company?
Menlo College is a private company. It is classified as nonprofit foundation owned and is currently operating.
When was Menlo College founded?
Menlo College was founded in 1927. It employs 101 to 250 people.
Where is Menlo College based?
Menlo College is headquartered in Atherton, United States, in the North America region.
How does Menlo College make money?
Five revenue lines are on record. Undergraduate Tuition and Fees are the primary driver. The others are graduate Tuition (MSFT), room and Board, institutional Financial Aid and conference Services.
Who are Menlo College's main competitors?
Direct peers on record are Babson College, Bentley University, Bryant University, Saint Mary's College of California, Dominican University of California, University of Redlands and Saint Leo University. Broad incumbents are Santa Clara University and University of San Francisco (USF). William Jessup University is listed as a regional player.
Does Menlo College have an API?
No public API is recorded for Menlo College.