Berenson
- Company typePrivate
- Founded1988
- HeadquartersBuffalo, United States
- Headcount11–50
- GTM typeB2B
- OfferingHardware or Manufacturing
Berenson firmographics
Firmographics- Name
- Berenson
- Legal name
- Berenson Corp
- Website
- https://berensonhardware.com
- Company type
- Private
- Founded year
- 1988
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Ownership category
- akta.pro rank
Where Berenson is headquartered
LocationHeadquarters
- HQ city
- Buffalo
- HQ country
- United States
- HQ region
- North America
Offices1 record
Markets served
Berenson business model
Business model- GTM type
- B2B
- Offering type
- Hardware or Manufacturing
- Cost components
- Supply Chain, Personnel, Marketing or Sales, Operations, Infrastructure
Revenue model
- Cabinet Hardware Product Sales: Berenson generates revenue through the sale of cabinet hardware products including knobs, drawer pulls, appliance pulls, backplates, and hooks. Products are sold through a dealer network with MSRP pricing listed for consumers. The company operates on a wholesale/dealer model where products are purchased by dealers who then sell to end consumers including designers, builders, remodelers, and homeowners.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Unit Pricing | Pay-as-you-go | Cabinet Knobs - Entry to Mid-range |
| Unit Pricing | Pay-as-you-go | Drawer Pulls - Mid-range |
| Unit Pricing | Pay-as-you-go | Appliance Pulls - Premium |
| Unit Pricing | Pay-as-you-go | Backplates and Accessories |
Go-to-market motion1 record
Distribution channels3 records
Marketing channels7 records
Berenson product offering
Product offeringCore offering
Berenson manufactures and supplies decorative cabinet hardware including knobs, drawer pulls, appliance pulls, cup pulls, edge pulls, recessed pulls, backplates, and hooks. The company offers three product lines (Berenson, Advantage Plus value line, and R. Christensen premium contemporary line) across 50+ finish options. Products are sold wholesale through a US dealer network of kitchen and bath showrooms, hardware stores, and distributors, serving interior designers, builders, remodelers, and homeowners.
Product overview
Berenson is a cabinet hardware manufacturer offering three distinct product lines: Berenson Collections (core brand with Transitional, Contemporary, Traditional, and Artisan styles), Advantage Plus by Berenson (value line), and Art Tech by R. Christensen (premium contemporary series). The portfolio includes knobs, drawer pulls, appliance pulls, cup pulls, edge pulls, recessed pulls, backplates, and hooks available in over 50 finishes including Matte Black, Brushed Nickel, Modern Brushed Gold, Bronze, Copper, Chrome, and specialty finishes. A Mix and Match program allows customized hardware combinations. Supporting services include the Samplicity free sample program, digital catalogs, and display merchandising programs for retailers.
Differentiator
Problem solved
Functional benefit
Brands
- R. Christensen by Berenson: Art Tech series featuring contemporary European-style decorative hardware
- Advantage Plus by Berenson
- Berenson Essentials
Products and services
- Berenson Collections
- Advantage Plus by Berenson A value-priced cabinet hardware line providing cost-effective knobs and pulls for budget-conscious kitchen and bath projects while maintaining Berenson's quality standards.
- Art Tech by R. Christensen A premium contemporary cabinet hardware series under the R. Christensen by Berenson sub-brand featuring modern European-style designs targeting higher-end kitchen and bath specifications.
- Cabinet Knobs Decorative cabinet knobs in various shapes (ball, oval), materials (zinc, ceramic, acrylic), and finishes for kitchen and bath cabinets. MSRP ranges from approximately $2.46 for basic ceramic knobs to $9.67 for ball knobs.
- Drawer Pulls Cabinet drawer pulls available in multiple center-to-center measurements (96mm to 320mm) and styles for various cabinet applications. Standard pulls range from $6.44 to $27.32 MSRP depending on finish and size.
- Appliance Pulls Larger, wider cabinet pulls designed for refrigerators and major appliances, typically 12in. or 18in. center-to-center measurements. Premium pricing at up to $142.91 MSRP.
- Cup Pulls Cabinet hardware with a cup-shaped design typically used on cabinet drawers, available in multiple finishes and sizes.
- Edge Pulls Recessed or edge-mounted cabinet pulls for modern, minimalist designs including finger pulls, available in multiple finishes.
- Recessed Pulls Pulls designed to be installed within the cabinet surface for a flush, integrated look, available in multiple finishes.
- Backplates Decorative mounting plates that transform hardware appearance and add visual interest to cabinet designs, ranging from $6.44 to $9.58 MSRP.
- Hooks Wall and cabinet hooks for closets, mudrooms, and bathrooms offered in various finishes to coordinate with cabinet hardware.
Quantifiable outcome
- Industry-leading sample program with more hardware samples than competitors
- +1 more outcomes
Companies that use Berenson
Customer profileNamed customers3 records
Segments4 records
Ideal customer profiles3 records
Berenson technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature2 records
Berenson partnerships and signals
Strategic signalPartnerships
One partnership is on record.
- DPHA (Decorative Plumbing Hardware Association)minorBerenson participates in DPHA annual conferences and was nominated for Product of The Year in 2024. DPHA is a trade association for the decorative plumbing and hardware industry.
Scale indicators4 records
Recent moves6 records
Expansion highlights4 records
Berenson competitors and assessment
Company assessmentMarket position
Competitive moat3 records
Key highlights7 records
Customer concentration
Berenson social profiles
Digital presenceBerenson compliance and trust
Trust signalCompliance1 record
Berenson financial estimates
Financial estimateRevenue estimate
Valuation estimate
Berenson leadership team
Management profileNumber of profiles
Profiles2 records
Berenson funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Berenson M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Berenson
What does Berenson do?
Berenson manufactures and supplies decorative cabinet hardware including knobs, drawer pulls, appliance pulls, cup pulls, edge pulls, recessed pulls, backplates, and hooks. The company offers three product lines (Berenson, Advantage Plus value line, and R. Christensen premium contemporary line) across 50+ finish options. Products are sold wholesale through a US dealer network of kitchen and bath showrooms, hardware stores, and distributors, serving interior designers, builders, remodelers, and homeowners.
Is Berenson a public or private company?
Berenson is a private company. It is classified as unknown and is currently operating.
When was Berenson founded?
Berenson was founded in 1988. It employs 11 to 50 people.
Where is Berenson based?
Berenson is headquartered in Buffalo, United States, in the North America region.
How does Berenson make money?
One revenue line is on record: cabinet Hardware Product Sales.
Does Berenson have an API?
No public API is recorded for Berenson.