sanoMidLife

What sanoMidLife does

sanoMidLife, operated by sanoLiving Inc. (a privately held Ontario, Canada corporation founded circa 2023), is a virtual health center focused on menopause, perimenopause, and midlife health for women across Canada. It serves individuals managing menopausal symptoms (documenting 48 symptoms ranging from hot flashes and insomnia to brain fog and mood changes) through a multidisciplinary clinical team of Nurse Practitioners, Naturopathic Doctors, gynecologists, physiotherapists, and dieticians, with appointments typically available within one week and services offered in English and French.

The platform combines telehealth delivery with AI-enabled personalization. Core components include the "Sano" natural-language generative AI assistant (guided health assessments, personalized educational content, adherence reminders), intelligent algorithms/advanced analytics for proactive care-plan adjustments, a Personal Care Plan and Dashboard for symptom and progress tracking, peer-to-peer support groups, and an educational content library. The infrastructure is described as SOC 2 Type II compliant with AES-256 encryption, TLS 1.3, and mandatory two-step authentication. No mobile app is identified; the product is web-delivered.

The business operates a hybrid go-to-market combining product-led/direct-to-consumer enrollment with B2B distribution through employer benefits plans and insurance partnerships (Medavie, Pacific Blue Cross). Revenue is described as recurring across virtual clinical consultations, prescription/HRT medication management, and employer/benefit-plan partnerships, with corporate clients receiving anonymized aggregated reporting. Services may be reimbursed via provincial health insurance or private workplace benefits, or paid directly by patients for uncovered portions. Pricing is not publicly disclosed and no funding rounds are recorded.

Name

sanoMidLife

Legal name

sanoLiving Inc.

Website

https://sanomidlife.com

Company type

Private

Founded year

2023

Operating status

Operating

Headcount range

1–10 employees

Short description

sanoMidLife is a Canadian virtual health center for menopause and midlife care, serving women via AI-assisted assessments, multidisciplinary clinicians, and HRT prescription management, distributed direct-to-consumer and through employer benefits and insurance partnerships.

Ownership category

akta.pro rank

Product category

Virtual Menopause Healthcare

NAICS

Offices of Physicians (62111)

SIC

Services-Health Services (8000), Services-Offices & Clinics Of Doctors Of Medicine (8011)

akta.pro primary industry

Maternal, Women’s & Family Virtual Care Programs (Payer-Sponsored) (HLALACAJ)

Keywords

• Virtual menopause care
• Telehealth services
• Women's health platform
• Menopause treatment
• Hormone therapy

Headquarters

HQ city

Ontario

HQ country

Canada

HQ region

North America

Offices1 record

Markets served

GTM type

B2B and B2C

Offering type

Services

Cost components

Personnel, Technology or R&D, Operations, Marketing or Sales

Revenue model

1. Virtual Healthcare Consultations: Virtual telehealth appointments with clinicians (Nurse Practitioners, Naturopathic Doctors, gynecologists, physiotherapists, dieticians) for menopause and midlife health care. Services may be covered by provincial health insurance, private workplace insurance benefits (Medavie, Pacific Blue Cross), or paid directly by patients for portions not covered by insurance.
2. Prescription Medications: Prescription medication management including hormone therapy (HRT) and other treatments as part of personalized care plans
3. Employer/Benefit Plan Partnerships: Integration with workplace benefits plans allowing employers to offer sanoMidLife as an employee wellness benefit. Corporate clients receive anonymized/de-identified aggregated reporting.

Go-to-market motion2 records

Distribution channels3 records

Marketing channels6 records

Core offering

sanoMidLife operates a virtual health center specializing in menopause and midlife care for women. It provides personalized clinical assessments, hormone replacement therapy (HRT) and prescription medication management, access to a multidisciplinary team of clinicians (gynecologists, physiotherapists, dieticians, Nurse Practitioners, Naturopathic Doctors), peer-to-peer support groups, and AI-guided care plans. Services are delivered virtually across Canada in English and French, with appointments available within one week.

Product overview

sanoMidLife is a comprehensive virtual health center designed specifically for women navigating menopause and midlife health. The platform operates as an integrated ecosystem combining a mobile/web application with AI-powered personalization and access to clinical professionals. The core offering includes the sanoMidLife Virtual Health Center platform paired with the Sano AI Assistant for guided assessments and personalized support, supplemented by a Personal Care Plan Dashboard, Peer-to-Peer Support Groups, Virtual Consultations with allied health professionals (physicians, naturopaths, therapists, dieticians), and an Educational Content Library. All services are available in English and French, with appointments typically available within one week.

Differentiator

Problem solved

Functional benefit

Products and services

• sanoMidLife Virtual Health Center A comprehensive virtual healthcare platform providing personalized menopause care, offering clinical assessments, hormone therapy, prescription management, and access to a multidisciplinary team of healthcare professionals for women experiencing menopause, perimenopause, and midlife health transitions.
• Sano Virtual AI Assistant
• Personal Care Plan and Dashboard A personalized care plan dashboard that tracks symptoms, medical history, and treatment progress, with AI-powered proactive adjustments to help users stay on track with their wellness goals during menopause.

Quantifiable outcome

• Appointments available within 1 week
• +4 more outcomes

Named customers2 records

Segments3 records

Ideal customer profiles3 records

Technology focussed Yes

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

AI capability3 records

Feature4 records

Partnerships

Two partnerships are on record, tiered core.

• Medavie Plan MemberscoreChannel Partner/ Reseller/ DistributorInsurance partnership allowing Medavie health plan members to access sanoMidLife virtual menopause healthcare services through their existing employer-provided health benefits. Members can visit dedicated page for Medavie Plan Members on sanoMidLife website.
• Pacific Blue CrosscoreChannel Partner/ Reseller/ DistributorInsurance partnership allowing Pacific Blue Cross members to access sanoMidLife virtual menopause healthcare services through their health insurance coverage. Members have dedicated page for Pacific Blue Cross Members on sanoMidLife website.

Scale indicators2 records

Market position

Key risks6 records

Key highlights7 records

Customer concentration

• Facebookfacebook.com/sanoMidLife
• LinkedInlinkedin.com/company/sanoliving
• Instagraminstagram.com/sanoliving.ai

Compliance1 record

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about sanoMidLife