Apex Controls
Apex Controls is a Hudsonville, Michigan-based industrial automation systems integrator founded in 1991 that designs PLC, HMI, SCADA, robotics, and machine vision solutions, fabricates UL-listed control panels, and serves mid-market manufacturers across food & beverage, automotive, and process industries.
- Company typePrivate
- Founded1991
- HeadquartersHudsonville, United States
- Headcount51–100
- GTM typeB2B
- OfferingServices
What Apex Controls does
Apex Controls is an industrial automation and control systems integrator founded in 1991 and headquartered in Hudsonville, Michigan. The company designs, programs, and commissions automation solutions spanning PLCs, HMIs, SCADA systems, robotics, machine vision, and Industry 4.0 data collection for manufacturers and processors in food & beverage, automotive, material handling, water/wastewater, and other discrete and process industries. Apex operates a UL 508a- and UL 698a-certified 15,000-square-foot panel shop with 35 assembly benches, fabricating industrial and hazardous-location control panels in-house, and maintains a functional safety practice supported by four TÜV Rheinland-certified safety engineers aligned to IEC 61511.
Apex Controls generates revenue primarily through project-based systems integration engagements — engineering hours, control panel fabrication, and lifecycle service — supplemented by ongoing support and emerging Industry 4.0 data solutions. The firm holds Gold SI status with Rockwell Automation and Ignition Gold SI status with Inductive Automation, providing preferred partner access to those vendor ecosystems. Customers are mid-market industrial operators across multiple U.S. states; the company employs 51-100 staff, including 35 controls engineers and 21 electricians, and is currently expanding capacity via a $3 million facility build-out partially funded by a $200,000 Michigan Business Development Program grant, with plans to add 30 incremental jobs.
Apex Controls firmographics
Firmographics- Name
- Apex Controls
- Legal name
- APEX Controls Inc.
- Website
- https://apexcontrols.cc
- Company type
- Private
- Founded year
- 1991
- Operating status
- Operating
- Headcount range
- 51–100 employees
- Short description
- Apex Controls is a Hudsonville, Michigan-based industrial automation systems integrator founded in 1991 that designs PLC, HMI, SCADA, robotics, and machine vision solutions, fabricates UL-listed control panels, and serves mid-market manufacturers across food & beverage, automotive, and process industries.
- Ownership category
- akta.pro rank
Apex Controls industry classification
Industry- Product category
- Industrial Automation Services
- NAICS
- Instruments and Related Products Manufacturing for Measuring, Displaying, and Controlling Industrial Process Variables (334513), Relay and Industrial Control Manufacturing (335314), Switchgear and Switchboard Apparatus Manufacturing (335313)
- SIC
- Industrial Instruments For Measurement, Display, And Control (3823), Electrical Industrial Apparatus (3620), Measuring & Controlling Devices, Nec (3829)
- akta.pro primary industry
- Control System Integration & Engineering Services (Design, Commissioning, Retrofits) (IMAGABAK)
- akta.pro secondary industries
- Industrial Control Panels & Enclosures (Panel Building, MCCs, Integration) (IMAGABAJ), SCADA/HMI Platforms (IMAGABAB), Motion & Machine Control (CNC, Robotics Controllers, Servo/Motion Controllers) (IMAGABAG)
Keywords
Where Apex Controls is headquartered
LocationHeadquarters
- HQ city
- Hudsonville
- HQ country
- United States
- HQ region
- North America
Offices3 records
Markets served
Apex Controls business model
Business model- GTM type
- B2B
- Offering type
- Services
- Cost components
- Personnel, Operations, Technology or R&D, Marketing or Sales, Infrastructure
Revenue model
- Automation & Control Systems Engineering Services: Project-based professional services for industrial automation, control systems engineering, SCADA implementation, PLC/HMI programming, robot integration, and system modernization. Services are provided to manufacturers across diverse industries including automotive, food & beverage, material handling, and more.
- Custom Control Panel Manufacturing & Sales: UL-certified custom PLC and HMI control panels built to customer specifications. Includes panel building, kitting services, prebuild solutions, and high-volume production runs. Panels are built for various industries including automotive, chemical, food & beverage, and more.
- Industrial Electrical Services: Electrical design, installation, and troubleshooting services including site planning, complex cable runs, field device wiring, and cable tray/conduit integration. Provides nationwide services for facility electrical needs.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Unit Pricing | Pay-as-you-go | Assembler/Early-career Electrician positions |
| Unit Pricing | Pay-as-you-go | Journeyman to Master Electrician positions |
| Unit Pricing | Pay-as-you-go | Engineering Career Opportunities |
Go-to-market motion2 records
Distribution channels4 records
Marketing channels5 records
Apex Controls product offering
Product offeringCore offering
Apex Controls provides industrial automation, control systems engineering, and industrial electrical services to manufacturers nationwide, supported by an in-house UL-certified custom control panel manufacturing capability. The company integrates PLCs, HMIs, SCADA systems, and robotics/cobotics into customer production environments, and delivers turnkey electrical and controls projects for industrial facilities.
Product overview
Apex Controls is an industrial automation and control systems integrator offering four core service areas: Industrial Automation Solutions (turnkey automation including PLC/HMI programming, SCADA systems, robot/cobot integration, machine upgrades), Control Systems Engineering (enterprise-level SCADA, PLC/HMI programming, Industry 4.0 solutions, safety systems with TUV-certified engineers), Industrial Electrical Solutions (site planning, cable runs, field device wiring, troubleshooting), and Custom Control Panels (UL-certified panel manufacturing with kitting and startup services). These services work together as a unified offering where the company designs automation systems, engineers control systems, provides electrical installation, and builds certified control panels to deliver complete manufacturing automation solutions.
Differentiator
Problem solved
Functional benefit
Products and services
- Industrial Automation Solutions Design, integration, and deployment of industrial automation systems for manufacturing facilities, integrating PLCs, HMIs, SCADA, and robotics/cobotics into customer production lines.
- Control Systems Engineering Engineering services for industrial control systems, including PLC and HMI programming, SCADA development, and functional safety work performed by TÜV-certified engineers for industrial customers.
- Industrial Electrical Solutions Industrial electrical contracting services supporting automation and control system installations in manufacturing facilities, delivered as part of turnkey project work for industrial customers.
- Custom Control Panels UL-certified custom control panel manufacturing built to UL 508A standards in the company's panel shop, supplied to industrial customers as standalone hardware or as part of integrated automation projects.
Quantifiable outcome
- 30 new jobs expected to be created following $3 million facility expansion
- +5 more outcomes
Companies that use Apex Controls
Customer profileNamed customers10 records
Segments12 records
Ideal customer profiles1 record
Apex Controls technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature8 records
Apex Controls partnerships and signals
Strategic signalPartnerships
Five partnerships are on record, tiered core and minor.
- Rockwell AutomationcoreGold certified Rockwell Automation System Integrator. Partnership provides enterprise-level control systems integration capabilities, PLC/HMI programming, SCADA systems, and automation solutions using Rockwell technologies. Apex Controls is recognized at the Gold level, indicating significant expertise and partnership depth.
- Inductive Automation (Ignition)coreGold Certified Ignition Integrator for the Ignition automation platform. Enables modern SCADA systems, IIoT solutions, and cross-platform automation applications using Ignition technology.
- Control System Integrators Association (CSIA)minorMember of Control System Integrators Association, an industry organization for system integrators. Logo appears on Industries page indicating membership and adherence to industry standards.
- Allen-Bradley (Rockwell Automation)corePrimary automation technology partner. Allen-Bradley PLCs, HMIs, and industrial automation components are featured prominently and used across automation, control systems, and panel building services.
- FanuccoreRobotics partner for robot/cobot integration solutions. Featured logo indicates expertise in Fanuc robotics integration for manufacturing automation.
Scale indicators10 records
Recent moves7 records
Expansion highlights6 records
Apex Controls competitors and assessment
Company assessmentDirect peers
- RoviSys: RoviSys is a large independent control system integrator offering PLC, SCADA, MES, and process automation services across multiple industries — directly comparable to Apex Controls' core integration business.
- MAVERICK Technologies: MAVERICK Technologies is a control system integrator with Rockwell and Ignition expertise delivering plant-floor automation, similar in stack and customer type to Apex Controls.
- Avanceon: Avanceon is a control system integration and automation services firm serving industrial customers with PLC/SCADA solutions and panel building — highly comparable to Apex Controls' offering.
- DMC: DMC is a control system integrator with deep engineering bench delivering automation, robotics, and embedded control projects to manufacturers — comparable in capability mix to Apex Controls.
- Hallam-ICS: Hallam-ICS is a control system integrator delivering automation, electrical engineering, and UL panel builds to manufacturers — closely comparable service portfolio to Apex Controls.
- Wunderlich-Malec: Wunderlich-Malec is a control system integration and engineering services firm with PLC/SCADA, panel fabrication, and process automation capabilities across multiple industries — a strong direct peer to Apex Controls.
- Cross Company / Cross Automation: Cross Automation provides industrial automation integration, custom panels, and engineered solutions — directly overlapping with Apex Controls' service portfolio and target customers.
- SAGE Automation: SAGE Automation is a control system integrator focused on robotics, automation, and manufacturing IT solutions — comparable in target verticals and integration depth to Apex Controls.
Broad incumbents
- Rockwell Automation: Rockwell Automation is the dominant automation OEM whose Gold SI program Apex belongs to; broader incumbent offering its own services and competing for the same customer wallet.
- Siemens: Siemens is a major automation OEM and integration services provider; broader incumbent competing with Apex's Rockwell-centric stack for enterprise automation deals.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat5 records
Key risks6 records
Key highlights7 records
Customer concentration
Apex Controls social profiles
Digital presenceApex Controls compliance and trust
Trust signalCompliance6 records
Apex Controls financial estimates
Financial estimateRevenue estimate
Valuation estimate
Apex Controls leadership team
Management profileNumber of profiles
Apex Controls funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Apex Controls M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Apex Controls
What does Apex Controls do?
Apex Controls provides industrial automation, control systems engineering, and industrial electrical services to manufacturers nationwide, supported by an in-house UL-certified custom control panel manufacturing capability. The company integrates PLCs, HMIs, SCADA systems, and robotics/cobotics into customer production environments, and delivers turnkey electrical and controls projects for industrial facilities.
Is Apex Controls a public or private company?
Apex Controls is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was Apex Controls founded?
Apex Controls was founded in 1991. It employs 51 to 100 people.
Where is Apex Controls based?
Apex Controls is headquartered in Hudsonville, United States, in the North America region.
How does Apex Controls make money?
Three revenue lines are on record. Automation & Control Systems Engineering Services are the primary driver. The others are custom Control Panel Manufacturing & Sales and industrial Electrical Services.
Who are Apex Controls's main competitors?
Direct peers on record are RoviSys, MAVERICK Technologies, Avanceon, DMC, Hallam-ICS, Wunderlich-Malec, Cross Company / Cross Automation and SAGE Automation. Broad incumbents are Rockwell Automation and Siemens.
Does Apex Controls have an API?
No public API is recorded for Apex Controls.
What industry is Apex Controls in?
Apex Controls's product category is Industrial Automation Services. Its primary akta.pro industry code is IMAGABAK, Control System Integration & Engineering Services (Design, Commissioning, Retrofits), with a secondary code of IMAGABAJ, Industrial Control Panels & Enclosures (Panel Building, MCCs, Integration). Its NAICS code is 334513 and its SIC code is 3823.