Micrometals
Micrometals, founded in 1950 in Anaheim, California, manufactures iron and alloy powder magnetic cores for power electronics. The privately-held company serves automotive, green energy, industrial, medical, and aerospace customers globally through proprietary material formulations and a worldwide distributor network.
- Company typePrivate
- Founded1950
- HeadquartersAnaheim, United States
- Headcount11–50
- GTM typeB2B
- OfferingHardware or Manufacturing
Micrometals firmographics
Firmographics- Name
- Micrometals
- Legal name
- Micrometals, Inc.
- Website
- https://micrometals.com
- Company type
- Private
- Founded year
- 1950
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- Micrometals, founded in 1950 in Anaheim, California, manufactures iron and alloy powder magnetic cores for power electronics. The privately-held company serves automotive, green energy, industrial, medical, and aerospace customers globally through proprietary material formulations and a worldwide distributor network.
- Ownership category
- akta.pro rank
Micrometals industry classification
Industry- Product category
- Magnetic Powder Cores
- NAICS
- Capacitor, Resistor, Coil, Transformer, and Other Inductor Manufacturing (334416)
- SIC
- Electronic Coils, Transformers & Other Inductors (3677), Electronic Components & Accessories (3670)
- akta.pro primary industry
- Inductors & Coils (Power/RF/Chokes) (HDAHANAC)
- akta.pro secondary industries
- Transformers & Magnetics (Power/Signal) (HDAHANAD), Passive Components (Resistors, Capacitors, Inductors, Ferrites) (IMAGAJAA)
Keywords
Where Micrometals is headquartered
LocationHeadquarters
- HQ city
- Anaheim
- HQ country
- United States
- HQ region
- North America
Offices6 records
Markets served
Micrometals business model
Business model- GTM type
- B2B
- Offering type
- Hardware or Manufacturing
- Cost components
- Operations, Supply Chain, Personnel, Technology or R&D, Marketing or Sales, Infrastructure
Revenue model
- Magnetic Powder Core Products: Revenue primarily from sale of iron and alloy powder magnetic cores, including catalog products (toroids, E-cores, EQ, PQ, blocks, and specialty shapes) in various material formulations (Sendust, HighFlux, FluxSan, MPP, RF iron powders, PC iron powders, and proprietary Optilloy alloys). Both standard catalog parts and modified/custom solutions available.
- Custom Core Solutions: Custom core shapes and material formulations for demanding applications, including prototyping (basic prototype in as little as two weeks) and production tooling (first runs off tooling in as little as 6 weeks).
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Unit Pricing | Multi-year contract | Catalog Products |
Go-to-market motion3 records
Distribution channels3 records
Marketing channels5 records
Micrometals product offering
Product offeringCore offering
Micrometals manufactures and sells iron and alloy powder magnetic cores (toroids, E-cores, EQ, PQ, blocks, and custom shapes) used as inductive components in power electronics. The company formulates its own powder materials—including Sendust, SenMax, SenPreum, Hi-Flux, FluxSan, MPP, Optilloy alloys, GX Alloy, and iron powder mixes—and also provides custom core solutions and proprietary Inductor Designer and Inductor Analyzer software tools.
Product overview
Micrometals is a manufacturer of iron and alloy powder magnetic cores for power electronics applications. The company operates as a single-product company with multiple core materials and shapes serving as its portfolio. The core offering consists of proprietary material formulations including Sendust (MS), SenMax (SM), SenPreum (SP), GX Alloy, MPP/MP (Molypermalloy), Hi-Flux (HF), FluxSan (FS), and Optilloy Alloys (OC, OD, OE), plus standard Iron Powder materials in various mixes. Core shapes include Toroids, E-Cores, EQ-Cores, PQ-Cores, Block Cores, and Custom Shapes. The company supports its product portfolio with proprietary Inductor Designer and Inductor Analyzer software tools for design and optimization. Additional services include custom core solutions with rapid prototyping (2 weeks) and production (6 weeks) timelines. Manufacturing facilities span the US and China with global distribution.
Differentiator
Problem solved
Functional benefit
Brands
- SenPreum™: Advanced Sendust formulation with higher performance characteristics
- SenMax™
- FluxSan™
- Hi-Flux™
- Optilloy
- Sendust (MS)
- GX Alloy
Products and services
- Sendust (MS) Powder Cores
Quantifiable outcome
- 38% higher magnetizing force than traditional Sendust with SenMax material
- +2 more outcomes
Companies that use Micrometals
Customer profileNamed customers4 records
Segments13 records
Ideal customer profiles5 records
Micrometals technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature5 records
Micrometals partnerships and signals
Strategic signalPartnerships
20 partnerships are on record, tiered core and regional.
- Lodestone PacificcoreAuthorized distributor for USA, Canada, and Mexico. Provides local inventory and distribution of Micrometals powder core products from their Anaheim, CA location.
- Allstar MagneticscoreAuthorized distributor specializing in Iron Powder Cores for the USA market, located in Vancouver, WA.
- Elna MagneticscoreAuthorized distributor for USA market, located in Saugerties, New York.
- MTL DistributioncoreAuthorized distributor for USA market, located in Corona, CA.
- MB Electronic AGcoreAuthorized distributor for Germany, Austria, Belgium, Switzerland, Czech Republic, Luxembourg, Netherlands, and Slovakia.
- Power MagneticscoreAuthorized distributor for United Kingdom and Ireland, located in Buckingham, UK.
- Itaca SpacoreAuthorized distributor for France, Italy, Portugal, Morocco, Romania, Slovenia, Spain, Tunisia, and Switzerland. Also covers Turkey market.
- Feryster Sp. z o.o.regionalAuthorized distributor for Poland, Latvia, Estonia, Belarus, Ukraine, Slovakia, Czech Republic, and Lithuania.
- Acal BFicoreAuthorized distributor with offices across Belgium/Luxembourg, France, Germany/Austria, Spain/Portugal, Italy, Netherlands, Denmark, Finland, Norway, Sweden, and UK.
- KarimexregionalAuthorized distributor for Brazil market, located in São Paulo.
- Tech Mount Corp.coreAuthorized distributor for Taiwan, Hong Kong, and China. Offers both Iron Powder Cores and Alloy Powder Cores.
- InfantroncoreAuthorized distributor for Singapore, Indonesia, Malaysia, Thailand, Philippines, and India with offices in Singapore and Chennai, India.
- Nisshin Electric Co., Ltd.coreAuthorized distributor for Japan market, located in Saitama, Japan.
- P. Leo & Co., Ltd.coreAuthorized distributor for Hong Kong and China market, based in Hong Kong.
- YIWEISHENG ELECTRONIC CO., LTDregionalAuthorized distributor for China market, located in Shanghai.
- XINGXIANGYUAN ELECTRONICS CO., LTD.regionalAuthorized distributor for China market, located in Dongguan, Guangdong.
- AB Kreger CompanyregionalRegional sales representative covering North Carolina, South Carolina, Virginia, Maryland, Delaware. Contact: Trip Kreger.
- Atwater AssociatesregionalRegional sales representative covering multiple Midwest states including Minnesota, North/South Dakota, Iowa, Indiana, Missouri, Kansas, Illinois, and Wisconsin.
- Hathaway ElectronicsregionalRegional sales representative covering New England states including Massachusetts, Vermont, Maine, New Hampshire, Connecticut, and Rhode Island.
- West-Tech SalesregionalRegional sales representative covering New York, New Jersey, Ohio, Pennsylvania, West Virginia, Ontario and Quebec Canada.
Scale indicators7 records
Recent moves7 records
Expansion highlights5 records
Micrometals competitors and assessment
Company assessmentDirect peers
- Magnetics (Spang & Company): Magnetics is a direct US-based competitor in iron powder and MPP powder cores, offering toroids, E-cores, and custom shapes for power electronics. Most direct head-to-head competitor to Micrometals in the distributed gap powder core category.
- Chang Sung Corporation (CSC Tech): Korean manufacturer of metal powder cores (Sendust, MPP, Fe-Si) for power inductors and EMC components. Competes directly with Micrometals in distributed gap powder cores globally, particularly across Asian markets.
- DMEGC (Dongyang E&A): China-based manufacturer of magnetic materials including soft magnetic powder cores, ferrite cores, and inductors. Directly competes with Micrometals in powder cores and benefits from large-scale Chinese manufacturing capacity.
- AMOGREENTECH (AMOSENSE / AMOTECH): Korean manufacturer specializing in soft magnetic powder cores (Sendust, MPP, Fe-Si) and EMI/RFI shielding materials. Competes directly with Micrometals in distributed gap powder cores for power electronics.
Broad incumbents
- Proterial (formerly Hitachi Metals): Large Japanese materials company producing soft magnetic materials, powder cores (including nanocrystalline FINEMET), and a broad magnetics portfolio. Competes with Micrometals in powder cores but operates at much larger scale across many product lines.
- TDK Corporation: Global electronics giant offering ferrite cores, inductors, and EMC components under EPCOS branding. Competes with Micrometals in power inductor cores but serves a much broader passive component portfolio.
- VACUUMSCHMELZE (VAC): German manufacturer of soft magnetic materials including powder cores, amorphous and nanocrystalline ribbons, and inductive components. Competes with Micrometals in high-end magnetic cores for power electronics, automotive, and industrial markets.
- Ferroxcube (Yageo Group): Manufacturer of ferrite cores, components, and accessories for power, lighting, and EMI applications. Competes with Micrometals in inductor cores across frequency and power ranges, particularly in standard catalog lines.
- Würth Elektronik: Manufacturer of electronic and electromechanical components including power inductors, chokes, and transformers. Competes with Micrometals at the inductor assembly level using powder cores among other technologies.
Emerging players
- Samwha Electronics: Korean manufacturer of inductors, chokes, and magnetic components including metal composite powder cores. Competes with Micrometals in distributed gap powder cores, particularly in EV and renewable energy applications across Asian markets.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat5 records
Key risks6 records
Key highlights7 records
Customer concentration
Micrometals social profiles
Digital presenceMicrometals compliance and trust
Trust signalCompliance6 records
Micrometals financial estimates
Financial estimateRevenue estimate
Valuation estimate
Micrometals leadership team
Management profileNumber of profiles
Profiles3 records
Micrometals funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Micrometals M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Micrometals
What does Micrometals do?
Micrometals manufactures and sells iron and alloy powder magnetic cores (toroids, E-cores, EQ, PQ, blocks, and custom shapes) used as inductive components in power electronics. The company formulates its own powder materials—including Sendust, SenMax, SenPreum, Hi-Flux, FluxSan, MPP, Optilloy alloys, GX Alloy, and iron powder mixes—and also provides custom core solutions and proprietary Inductor Designer and Inductor Analyzer software tools.
Is Micrometals a public or private company?
Micrometals is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was Micrometals founded?
Micrometals was founded in 1950. It employs 11 to 50 people.
Where is Micrometals based?
Micrometals is headquartered in Anaheim, United States, in the North America region.
How does Micrometals make money?
Two revenue lines are on record. Magnetic Powder Core Products are the primary driver. The others are custom Core Solutions.
Who are Micrometals's main competitors?
Direct peers on record are Magnetics (Spang & Company), Chang Sung Corporation (CSC Tech), DMEGC (Dongyang E&A) and AMOGREENTECH (AMOSENSE / AMOTECH). Broad incumbents are Proterial (formerly Hitachi Metals), TDK Corporation, VACUUMSCHMELZE (VAC), Ferroxcube (Yageo Group) and Würth Elektronik. Samwha Electronics is listed as an emerging player.
Does Micrometals have an API?
No public API is recorded for Micrometals.
What industry is Micrometals in?
Micrometals's product category is Magnetic Powder Cores. Its primary akta.pro industry code is HDAHANAC, Inductors & Coils (Power/RF/Chokes), with a secondary code of HDAHANAD, Transformers & Magnetics (Power/Signal). Its NAICS code is 334416 and its SIC code is 3677.