The RehabGYM

What The RehabGYM does

The RehabGYM is a privately held, Vermont-based operator of three integrated physical therapy and specialty gym clinics in Williston, Colchester, and Barre. Founded in 2003 by Sharon Gutwin, PT, the company offers a blended clinical-and-fitness model that delivers evidence-based physical therapy alongside general gym memberships, group classes, personal training, athletic training, and aquatic therapy in custom-designed salt water pools. All clinical sessions are conducted as hour-long, 1:1, non-overlapping appointments, and patients receive free gym access during treatment plus one complimentary month of membership post-discharge.

The service portfolio spans Physical Therapy (insurance-billed), Athletic Training, Aquatic Therapy, Personal Training (priced at $55/hr or $40 per 30 minutes with bundled packages of 4 or 12 sessions), Gym Memberships, Group Classes, and Business/Employee Wellness Services. The company also operates telemedicine for remote PT and athletic training consultations. Technology integration is limited to Patient Notebook for billing and WellnessLiving for class scheduling, with HIPAA-compliant patient documentation as the primary compliance backbone. The customer base is overwhelmingly individual consumers in Vermont, with a secondary B2B employer-wellness segment.

Go-to-market is community-led, relying on physician referrals, free 15–20 minute injury screenings, Facebook pages for each location, community events, and word-of-mouth. Distribution is entirely regional (Vermont) through the three physical clinics, with telemedicine extending the geographic reach modestly. Revenue is generated through insurance reimbursement for clinical services, recurring gym memberships, personal training transactions, and employer wellness contracts. The company has not raised external funding, has no app, no proprietary AI capabilities, and the Barre location is currently undergoing a staffing transition while exploring a public/private partnership with the City of Barre.

Name

The RehabGYM

Legal name

The RehabGYM

Website

https://rehabgym.com

Company type

Private

Founded year

2003

Operating status

Operating

Headcount range

11–50 employees

Short description

The RehabGYM operates three integrated physical therapy and specialty gym clinics in Vermont (Williston, Colchester, Barre), offering 1:1 hour-long PT sessions, aquatic therapy, athletic training, personal training, and gym memberships to individual consumers and Vermont employers under a community-led, insurance-and-membership revenue model.

Ownership category

akta.pro rank

Product category

Physical Therapy and Fitness Services

NAICS

Offices of Physical, Occupational and Speech Therapists, and Audiologists (62134)

SIC

Services-Specialty Outpatient Facilities, Nec (8093), Services-Membership Sports & Recreation Clubs (7997)

akta.pro primary industry

Outpatient Rehabilitation & Physical/Occupational/Speech Therapy Centers (HLAFABAB)

akta.pro secondary industries

Aquatic Physical Therapy & Hydrotherapy (HSADAIAL), Rehabilitation Return-to-Exercise Training (Non-Clinical) (HSADAAAK)

Keywords

• Physical therapy services
• Rehabilitation services
• Athletic training
• Aquatic therapy
• Fitness memberships

Headquarters

HQ city

Colchester

HQ country

United Kingdom

HQ region

Europe

Offices3 records

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Infrastructure, Marketing or Sales, Technology or R&D

Revenue model

1. Physical Therapy Services (Insurance-Billed): Physical therapy services billed through patient insurance plans. Includes evaluation, treatment, and follow-up care for musculoskeletal conditions, post-surgical rehabilitation, sports injuries, and other PT needs.
2. Gym Memberships: Monthly gym memberships providing access to facilities, equipment, group classes, and free access during treatment periods. Membership includes a free month after PT treatment concludes.
3. Personal Training Sessions: One-on-one personal training sessions in 30 and 60 minute increments, billed per session or as bundled packages. Tailored to individual fitness goals and post-rehab maintenance.
4. Employee Wellness Services: Business services targeting employers to decrease health insurance costs, reduce workers' compensation claims, and improve overall employee health and wellness.
5. Athletic Training Services: Athletic training services including injury prevention, recognition, treatment, and rehabilitation for active populations, often working in conjunction with orthopedic physicians.

Pricing tiers

Go-to-market motion1 record

Distribution channels3 records

Marketing channels5 records

Core offering

The RehabGYM operates three Vermont clinic/gym locations (Williston, Colchester, Barre) that combine licensed physical therapy, athletic training, aquatic therapy in custom salt water pools, one-on-one personal training, and standard gym memberships. Physical therapy is delivered in hour-long 1:1 sessions that target underlying causes of pain rather than symptoms, and patients receive free gym access during treatment plus a complimentary month of membership after discharge.

Product overview

The RehabGYM is a specialty gym-based healthcare model that operates three physical therapy and fitness clinic locations (Williston, Colchester, and Barre, VT) staffed by physical therapists, athletic trainers, and personal trainers. The core offering combines traditional physical therapy services with gym memberships, creating a seamless continuum from post-operative rehabilitation to general fitness. Key services include Physical Therapy (1:1 evidence-based sessions), Athletic Training, Aquatic Therapy (salt water pools at all locations), Personal Training (30/60 minute sessions), Gym Memberships, Group Classes, Business/Employee Wellness Services, and Free Consultations. Telemedicine services are also available for remote treatment. Patients receiving physical therapy receive free gym access during treatment and a free month of membership after treatment concludes.

Differentiator

Problem solved

Functional benefit

Products and services

• Physical Therapy Evidence-based physical therapy services delivered in hour-long 1:1 sessions by licensed physical therapists who treat the underlying cause of pain rather than just symptoms. Available across all three Vermont locations, with treatment at one location granting free access to all RehabGYM locations.
• Athletic Training Injury prevention, recognition, treatment, and rehabilitation of physical trauma for active populations. Athletic trainers coordinate with orthopedic physicians, physical therapists, coaches, parents, and individuals to achieve wellness goals.
• Aquatic Therapy Water-based rehabilitation delivered in custom-designed salt water pools available at all locations. Pools feature wide steps for easy access, handrails, varying depths for optimal treatment, and ADA lifts for accessibility.
• Personal Training One-on-one training sessions available in 30 and 60 minute durations, tailored to cardiovascular conditioning, strength training, balance, coordination, core strengthening, flexibility, and post-rehab maintenance. Priced at $55/hour or $40/half-hour with bundled session packages.
• Gym Membership Full gym access at all three Vermont locations (Williston, Colchester, Barre) with access to coaches and personal trainers. Members in active treatment receive free gym access during treatment and a free month of membership after treatment concludes.
• Group Classes Group fitness programs designed for all fitness levels and physical abilities, with offerings customized to target individual participant strengths and weaknesses. Class schedules vary by location (Colchester, Williston, and Barre).
• Business Services (Employee Wellness) Employee wellness programs targeting Vermont employers to reduce health insurance costs, lower workers' compensation claims, rehabilitate workplace injuries, and improve overall employee health and wellness.
• Free Injury Screening Consultation 15-20 minute consultations with a licensed physical therapist or athletic trainer covering health and fitness history, evaluation of current concerns, selected tests, and recommendations for next steps.
• Telemedicine Virtual physical therapy and athletic training appointments delivered remotely so that patients can continue treatment from home. Promoted actively during the COVID-19 pandemic and integrated with in-person care.

Named customers2 records

Segments4 records

Ideal customer profiles4 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration2 records

Feature3 records

Scale indicators2 records

Recent moves4 records

Expansion highlights5 records

Direct peers

• ATI Physical Therapy: Large US outpatient physical therapy chain offering insurance-billed PT, sports medicine, and workers' comp services. Directly comparable as an outpatient PT operator with multi-site clinical delivery, though without The RehabGYM's integrated fitness/gym model.
• Ivy Rehab Network: Multi-site outpatient PT, OT, and speech therapy provider with a regional-clinic model. Comparable as a direct PT services competitor serving similar patient profiles (orthopedic, sports, post-surgical) under insurance reimbursement.
• Athletico Physical Therapy: Outpatient orthopedic rehabilitation chain with occupational health and employer services. Comparable in offering insurance-billed PT plus a dedicated employer/B2B wellness channel similar to The RehabGYM's Business Services line.
• FYZICAL Therapy & Balance Centers: Franchised PT network emphasizing specialty services (vestibular, balance, neurological) and aquatic therapy. Comparable to The RehabGYM in its use of aquatic therapy and specialty clinical niches across multi-site operations.
• Drayer Physical Therapy Institute: Outpatient PT provider with strong employer wellness and occupational health focus. Comparable to The RehabGYM's mix of insurance-billed clinical care plus employer-facing business services.
• Pivot Physical Therapy: Regional outpatient PT chain offering orthopedic rehab, sports medicine, and industrial/employer services. Directly comparable in clinical service mix and employer wellness vertical.
• Results Physiotherapy (Trustpoint Rehab): Outpatient PT operator known for hands-on manual therapy and 1:1 patient care. Comparable to The RehabGYM's emphasis on hour-long, individualized clinical sessions rather than high-volume double-booked schedules.
• BenchMark Physical Therapy: Outpatient PT chain with orthopedic, sports, and industrial rehabilitation. Comparable in multi-site outpatient PT operations and employer/B2B injury management services.

Regional players

• Spooner Physical Therapy: Arizona-based outpatient PT group with specialty services including aquatic therapy. Comparable in offering specialty clinical niches (aquatic, sports, orthopedic) in a multi-site clinic model, though in a different geography.

Broad incumbents

• Life Time Fitness: National premium fitness club operator that also offers physical therapy, chiropractic, and recovery services within its facilities. Comparable as a broad incumbent integrating clinical rehab/PT with full-service fitness amenities at scale.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat5 records

Key risks5 records

Key highlights6 records

Customer concentration

• Facebookfacebook.com/RGwilliston
• Xx.com/rehabgym

Compliance1 record

Revenue estimate

Valuation estimate

Number of profiles

Profiles6 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about The RehabGYM