Jerry's Artarama
Jerry's Artarama is a family-owned, multi-channel art supplies retailer serving professional artists, hobbyists, educators, and students through 20 U.S. superstores, a global e-commerce platform, exclusive proprietary brands, and custom framing services.
- Company typePrivate
- Founded1968
- HeadquartersRaleigh, United States
- Headcount101–250
- GTM typeB2C
- OfferingServices
What Jerry's Artarama does
Jerry's Artarama is a family-owned, multi-channel retailer of professional and hobbyist art supplies, operating since 1968 when founder Jerry Goldstein opened the first store in Great Neck, New York. The company is incorporated as Jerry's Artarama, NC Inc., is currently managed by second-generation managing partners Ira and David Goldstein, and employs 101-250 people with headquarters in Raleigh, North Carolina. It serves professional artists, serious hobbyists, art educators and schools, students, and organizations seeking discounted artist-grade materials that are often unavailable at mass retailers.
The company runs a hybrid retail model: a Magento-based e-commerce storefront (jerrysartarama.com) is supported by 20 physical retail superstores across at least 13 U.S. states, an 80,000-square-foot distribution center in Henderson, NC, and a 28,000-square-foot facility in Raleigh. Order intake spans online checkout, phone (1-800-U-ARTIST), fax, and mail orders, with payments processed via PayPal, Apple Pay, Google Pay, Venmo, and major credit cards, and fulfillment handled primarily through UPS, supplemented by USPS and DHL for international shipments. The product catalog combines proprietary exclusive brands (Tusc & Pine, SoHo Urban Artist, New York Central, Mezzo, The Edge, Practica) alongside third-party professional lines from Winsor & Newton, Golden, Daniel Smith, Charvin, LUKAS, Liquitex, Old Holland, and others. In-house services include custom canvas stretching (74 canvas types, 9 stretcher bar options) and custom online framing.
Jerry's revenue mechanics rest on everyday-discounted unit pricing, special-buys and clearance pricing (up to 70-75% off), bulk pricing for schools and organizations, tax-exempt purchasing for qualifying institutions, free shipping on orders over $79, and gift card sales. The company supports customer acquisition and retention through content assets (a blog updated three times weekly, 4,000+ free video art lessons, the Art of the Carolinas tradeshow in Raleigh, and Jerry's LIVE workshops) and through direct family-management accountability. The business is entirely privately held with no external investors, no funding rounds, and no public revenue disclosures.
Jerry's Artarama firmographics
Firmographics- Name
- Jerry's Artarama
- Legal name
- Jerry's Artarama, NC Inc.
- Website
- https://jerrysartarama.com
- Company type
- Private
- Founded year
- 1968
- Operating status
- Operating
- Headcount range
- 101–250 employees
- Short description
- Jerry's Artarama is a family-owned, multi-channel art supplies retailer serving professional artists, hobbyists, educators, and students through 20 U.S. superstores, a global e-commerce platform, exclusive proprietary brands, and custom framing services.
- Ownership category
- akta.pro rank
Jerry's Artarama industry classification
Industry- Product category
- Art Supplies Retail
- NAICS
- Hobby, Toy, and Game Retailers (45912)
- SIC
- Retail-Hobby, Toy & Game Shops (5945)
- akta.pro primary industry
- Fine Art Materials Retail (Paint, Canvas, Drawing) (CRALACAB)
- akta.pro secondary industries
- Scrapbooking & Paper Crafts Retail (CRALACAD), Craft Storage, Organization & Display Retail (CRALACAJ)
Keywords
Where Jerry's Artarama is headquartered
LocationHeadquarters
- HQ city
- Raleigh
- HQ country
- United States
- HQ region
- North America
Offices23 records
Markets served
Jerry's Artarama business model
Business model- GTM type
- B2C
- Offering type
- Services
- Cost components
- Supply Chain, Operations, Personnel, Infrastructure, Marketing or Sales, Technology or R&D
Revenue model
- Art Supplies and Materials Sales: Jerry's Artarama generates revenue through direct sales of professional art supplies including paints, brushes, canvases, easels, framing materials, drawing supplies, and studio furniture. Products are sold at discounted prices with free shipping on orders over $79.
- Custom Canvas and Framing Services: Revenue generated from custom stretched canvas and custom framing services, where customers order made-to-order canvas and frames tailored to specific dimensions.
- Gift Cards: Sale of electronic and physical gift cards for use on the website and at retail store locations.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| One time/ perpetual license | Pay-as-you-go | Standard merchandise pricing |
| Unit Pricing | Pay-as-you-go | Special buys and clearance |
| Unit Pricing | Pay-as-you-go | Custom canvas and framing |
Go-to-market motion2 records
Distribution channels5 records
Marketing channels8 records
Jerry's Artarama product offering
Product offeringCore offering
Jerry's Artarama is a multi-channel discount retailer of professional and hobbyist art supplies, operating an e-commerce platform and 20 physical retail superstores across the United States. The company sells paints, brushes, canvases, papers, drawing materials, easels, framing supplies, and studio furniture, supplemented by in-house custom canvas stretching and custom framing services, plus educational content such as free video lessons.
Product overview
Jerry's Artarama is a multi-channel art supplies retailer operating an e-commerce platform and 15 retail store locations across the United States. The company offers a comprehensive portfolio of art materials organized around core categories: professional paints (acrylic, oil, watercolor, gouache), brushes, canvases and painting surfaces, frames and matting, papers and sketchbooks, drawing and illustration supplies, easels, and studio furniture. The product strategy combines proprietary exclusive brands (Tusc & Pine, SoHo Urban Artist, New York Central, Mezzo, The Edge, Practica) with third-party professional art supply brands (Golden, Daniel Smith, Winsor & Newton, Charvin, LUKAS, Liquitex, Old Holland, and others). The company differentiates through in-house manufactured custom canvas stretching and custom framing services, and supplements sales with artist education resources including 4,000+ free video art lessons and LIVE workshops. The business model emphasizes direct-to-artist sales, competitive pricing (up to 75% off traditional retail), and family ownership dating back to 1968.
Differentiator
Problem solved
Functional benefit
Products and services
- Tusc & Pine Artist Oil Paints
- SoHo Urban Artist Heavy Body Acrylics
- New York Central Watercolor Papers
- Mezzo Artist Studio Storage Racks
- Jerry's Custom Stretched Canvas
- Jerry's Custom Framing
- Jerry's Free Video Art Lessons
- eGift Cards
- Jerry's LIVE Workshops
- Artist Grade Easels, Storage and Furniture
- Pro-File Heavy Duty Extra Deep Stretcher Bars
Quantifiable outcome
- Save up to 75% off traditional retail prices on fine art materials
- +2 more outcomes
Companies that use Jerry's Artarama
Customer profileSegments4 records
Ideal customer profiles4 records
Jerry's Artarama technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Integration8 records
Feature3 records
Jerry's Artarama partnerships and signals
Strategic signalScale indicators8 records
Recent moves12 records
Expansion highlights5 records
Jerry's Artarama competitors and assessment
Company assessmentMarket position
Competitive moat5 records
Key highlights7 records
Customer concentration
Jerry's Artarama social profiles
Digital presenceJerry's Artarama compliance and trust
Trust signalCompliance1 record
Jerry's Artarama financial estimates
Financial estimateRevenue estimate
Valuation estimate
Jerry's Artarama leadership team
Management profileNumber of profiles
Profiles4 records
Jerry's Artarama funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Jerry's Artarama M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Jerry's Artarama
What does Jerry's Artarama do?
Jerry's Artarama is a multi-channel discount retailer of professional and hobbyist art supplies, operating an e-commerce platform and 20 physical retail superstores across the United States. The company sells paints, brushes, canvases, papers, drawing materials, easels, framing supplies, and studio furniture, supplemented by in-house custom canvas stretching and custom framing services, plus educational content such as free video lessons.
Is Jerry's Artarama a public or private company?
Jerry's Artarama is a private company. It is classified as family owned and is currently operating.
When was Jerry's Artarama founded?
Jerry's Artarama was founded in 1968. It employs 101 to 250 people.
Where is Jerry's Artarama based?
Jerry's Artarama is headquartered in Raleigh, United States, in the North America region.
How does Jerry's Artarama make money?
Three revenue lines are on record. Art Supplies and Materials Sales are the primary driver. The others are custom Canvas and Framing Services and gift Cards.
Does Jerry's Artarama have an API?
No public API is recorded for Jerry's Artarama.
What industry is Jerry's Artarama in?
Jerry's Artarama's product category is Art Supplies Retail. Its primary akta.pro industry code is CRALACAB, Fine Art Materials Retail (Paint, Canvas, Drawing), with a secondary code of CRALACAD, Scrapbooking & Paper Crafts Retail. Its NAICS code is 45912 and its SIC code is 5945.