Mr Plant Hire

Name

Mr Plant Hire

Legal name

Mr Plant Hire Ltd

Website

https://mrplanthire.co.uk

Company type

Private

Founded year

1981

Operating status

Operating

Headcount range

51–100 employees

Ownership category

akta.pro rank

Product category

Construction Equipment Rental

NAICS

Construction, Mining, and Forestry Machinery and Equipment Rental and Leasing (532412)

SIC

Services-Miscellaneous Equipment Rental & Leasing (7350), Construction Machinery & Equip (3531)

akta.pro primary industry

Industrial Cleaning & Environmental Equipment Rental/Leasing (Vacuum Trucks, Dust Control, Dehumidifiers) (TLABAFAK)

Keywords

• Plant hire services
• Powered access equipment
• Construction equipment rental
• Tool hire services
• IPAF PASMA training

Headquarters

HQ city

London

HQ country

United Kingdom

HQ region

Europe

Offices3 records

Markets served

GTM type

B2B

Offering type

Services

Cost components

Supply Chain, Operations, Personnel, Infrastructure, Marketing or Sales

Revenue model

1. Equipment Hire: Short-term rental of plant machinery, powered access equipment, tools, and construction equipment. Revenue generated through daily/weekly rental rates.
2. Training Services: IPAF and PASMA training programmes delivered from company training centres. Provides certification courses for MEWP operation and access platform safety.
3. Equipment Sales: Sale of used equipment from fleet liquidation and occasional equipment sales.

Pricing tiers

Go-to-market motion1 record

Distribution channels3 records

Marketing channels5 records

Core offering

Mr Plant Hire supplies plant machinery, powered access equipment, and mechanical & electrical (M&E) tools on a short-term rental basis to construction, maintenance, and M&E contractors across London and the Home Counties. The company also delivers IPAF and PASMA training programmes, including via a VR simulator, and occasionally sells used equipment from its fleet.

Differentiator

Problem solved

Functional benefit

Products and services

• Plant Machinery Hire Short-term rental of plant machinery including telehandlers, forklifts, excavators, dumpers, and other construction equipment for commercial and residential building, infrastructure, and landscaping projects. Targeted at construction contractors.
• Powered Access Equipment Hire Short-term rental of powered access machines including electric and fuel-powered scissor lifts, boom lifts, and mast booms for indoor and outdoor working-at-height applications. Targeted at construction and maintenance contractors; available nationwide.
• Mechanical & Electrical (M&E) Tool Hire Short-term rental of mechanical and electrical tools and equipment including power tools, welding gear, pipe threading equipment, plumbing and pumping, and surveying/testing equipment. Targeted at M&E contractors and installers.
• IPAF and PASMA Training Programmes Accredited IPAF (MEWP operator) and PASMA (access tower) training courses delivered by qualified instructors from MPH training centres in Enfield (Morson Road) and Edmonton (Stacey Avenue), including use of a VR simulator for working-at-height safety training. Targeted at construction operatives, supervisors, and site safety personnel.
• Used Equipment Sales

Quantifiable outcome

• 45+ years in business
• +1 more outcomes

Named customers10 records

Segments4 records

Ideal customer profiles1 record

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature1 record

Partnerships

Three partnerships are on record, tiered flagship, core and minor.

• AER Rents GroupflagshipStrategic or Co-development PartnerMPH is part of the AER Rents group, a notable assembly of mutually supportive companies in the plant hire industry. This provides access to group resources, shared best practices, and collective purchasing power.
• Welfare 4 HirecoreStrategic or Co-development PartnerMPH partners with sister company Welfare 4 Hire, the leading nationwide specialist welfare provider, offering welfare units and site accommodation solutions through this partnership.
• Hire UnitedminorStrategic or Co-development PartnerMPH participates in the Hire United network, connecting with other hire companies in the industry for collaboration and shared learning.

Scale indicators2 records

Recent moves6 records

Expansion highlights6 records

Direct peers

• Speedy Hire: Largest UK plant and tool hire company with national depot coverage across construction, M&E, and powered access. Directly named by MPH customers as a competing national chain being displaced - the closest comparable on fleet breadth, customer segment, and product mix.
• HSS Hire: National UK tool and equipment hire operator serving construction, M&E, and industrial customers. Explicitly named in MPH customer testimonials as a competing national chain; comparable on equipment categories, customer base, and service-led positioning.
• GAP Group: UK plant, tool, powered access, and welfare hire specialist with national depot network. Directly comparable to MPH across all four core verticals (construction plant, M&E, powered access, welfare) and similarly focused on the SME-to-mid-market contractor segment.
• Sunbelt Rentals UK: UK arm of Sunbelt Rentals (Ashtead Group), one of the largest equipment rental platforms globally. National UK coverage on plant, powered access, and industrial equipment; directly comparable on customer base and product categories.
• Hewden: UK plant hire specialist with national coverage across excavators, telehandlers, dumpers, and powered access. Directly comparable on construction plant fleet composition and contractor customer base, though at larger scale.
• Brandon Hire Station: UK tool and equipment hire chain with national branches serving trade and construction customers. Comparable on M&E tooling, small plant, and trade-customer focus; differentiated slightly by stronger SMB rather than enterprise weighting.
• Nationwide Platforms: UK's largest powered access rental specialist with national coverage on scissor lifts, boom lifts, and MEWPs. Directly comparable to MPH's Powered Access division (the only part of MPH that operates nationwide) on product mix and IPAF-certified training.

Broad incumbents

• Ashtead Group: FTSE 100 parent of Sunbelt Rentals operating equipment rental across the US, UK, and Canada. A broad incumbent in the same industry with overlapping capabilities but at vastly larger scale; a relevant comp for capital structure, fleet strategy, and cycle exposure.
• VP plc: AIM-listed UK equipment rental group operating across plant, powered access, tools, and ground engineering. Diversified incumbent with broader portfolio than MPH but directly comparable on construction and access hire end markets.
• Travis Perkins: UK builders' merchant group with a tool hire division serving construction trades. Named by MPH customers as a competitor; broader in distribution of building materials but overlapping on tool hire, customer base, and geographic coverage.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat5 records

Key risks6 records

Key highlights7 records

Customer concentration

Revenue estimate

Valuation estimate

Number of profiles

Profiles2 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Mr Plant Hire