Michael Aram
Michael Aram is a privately-held, 35-year-old New York luxury brand designing and selling hand-forged, nature-inspired home décor, tableware, and jewelry to consumers, trade professionals, and the hospitality industry via DTC e-commerce, wholesale, and retail channels.
- Company typePrivate
- Founded1989
- HeadquartersNew York, United States
- Headcount101–250
- GTM typeB2B and B2C
- OfferingHardware or Manufacturing
What Michael Aram does
Michael Aram is a privately-held, founder-owned luxury home décor, tableware, and jewelry brand founded in 1989 in New York. The company designs, produces, and sells hand-forged, nature-inspired products across more than 50 distinct collections (including signature lines such as Butterfly Ginkgo, Poppy, Silver Orchid, Pomegranate, and Wildflowers) spanning dinnerware, serveware, kitchen and bath accessories, home décor, bedding, fine jewelry, and an Atelier division of sculptures, wall art, furniture, and lighting. Core production is artisanal metalwork in stainless steel, porcelain, and precious metals, with each piece handcrafted by skilled artisans.
The business operates a multi-channel distribution model combining direct-to-consumer e-commerce through michaelaram.com (powered by Shopify) and a dedicated European storefront (eu.michaelaram.com), a B2B wholesale portal (wh.michaelaram.com) supporting a Trade Program for interior designers and corporate gift buyers, physical retail locations via a store locator, and a separate sub-brand Anabel Aram Fashion Jewelry at anabelaram.com. Products are sold on a one-time unit-purchase basis at price points ranging from approximately $23 for entry-level dinnerware to over $1,500 for fine jewelry.
Customer segments include individual gift buyers, luxury home décor enthusiasts, fine jewelry collectors, hospitality industry buyers, and trade professionals. The company is privately held with no disclosed institutional investment, no venture or private equity funding, and no M&A activity identified in the available data. Operations are global, with explicit formal presence in the US and Europe.
Michael Aram firmographics
Firmographics- Name
- Michael Aram
- Legal name
- Michael Aram
- Website
- https://michaelaram.com
- Company type
- Private
- Founded year
- 1989
- Operating status
- Operating
- Headcount range
- 101–250 employees
- Short description
- Michael Aram is a privately-held, 35-year-old New York luxury brand designing and selling hand-forged, nature-inspired home décor, tableware, and jewelry to consumers, trade professionals, and the hospitality industry via DTC e-commerce, wholesale, and retail channels.
- Ownership category
- akta.pro rank
Michael Aram industry classification
Industry- Product category
- Luxury Home Décor
- NAICS
- Jewelry Retailers (458310), Jewelry Retailers (45831), Jewelry and Silverware Manufacturing (33991), Clothing, Clothing Accessories, Shoe, and Jewelry Retailers (458), Furniture, Home Furnishings, Electronics, and Appliance Retailers (449)
- SIC
- Retail-Jewelry Stores (5944), Jewelry, Silverware & Plated Ware (3910), Retail-Home Furniture, Furnishings & Equipment Stores (5700), Costume Jewelry & Novelties (3960)
- akta.pro primary industry
- Decorative Accessories Retail (Vases, Bowls, Sculptures, Figurines, Trays) (CRAIACAB)
- akta.pro secondary industries
- Designer/Artisan Fashion Jewelry (Independent Brands) (CRAKABAC), Jewelry, Watches & Luxury Goods Online Retailers (CRAFADAN), Local Artisan, Handmade & Craft Gifts Retail (CRALAJAL)
Keywords
Where Michael Aram is headquartered
LocationHeadquarters
- HQ city
- New York
- HQ country
- United States
- HQ region
- North America
Markets served
Michael Aram business model
Business model- GTM type
- B2B and B2C
- Offering type
- Hardware or Manufacturing
- Cost components
- Personnel, Supply Chain, Operations, Marketing or Sales, Others
Revenue model
- Direct Product Sales (B2C): One-time purchase model for luxury home décor, tableware, jewelry, and gift items sold directly to consumers through e-commerce and retail channels. Products range from $23 for individual dinnerware pieces to $1,500+ for fine jewelry.
- Trade/Wholesale Program: B2B wholesale program for trade customers, interior designers, and corporate gift buyers through their dedicated wholesale portal (wh.michaelaram.com)
- Corporate Gifts: Dedicated corporate gifting program for bulk orders targeting business customers
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Unit Pricing | Pay-as-you-go | Entry-level décor and tableware items |
| Unit Pricing | Pay-as-you-go | Mid-range serveware, frames, and accessories |
| Unit Pricing | Pay-as-you-go | Premium sculptures, jewelry, and statement pieces |
Go-to-market motion1 record
Distribution channels5 records
Marketing channels5 records
Michael Aram product offering
Product offeringCore offering
Michael Aram designs, handcrafts, and sells luxury home decor, tableware, and fine jewelry inspired by natural motifs such as ginkgo, orchid, and pomegranate. The company operates a direct-to-consumer e-commerce storefront, a separate European e-commerce site, a dedicated B2B wholesale portal, and physical retail stores. Its products span stainless steel and porcelain serveware, picture frames, bedding, scented candles, decorative objects, and nature-themed jewelry collections.
Product overview
Michael Aram is a luxury home décor and tableware brand celebrating 35 years of nature-inspired, hand-forged design. The company offers a comprehensive portfolio centered on handcrafted home accessories including dinnerware, serveware, kitchen accessories, bath accessories, bedding, home decor, and an atelier collection of sculptures, wall art, and lighting. Their signature Butterfly Ginkgo collection represents their most iconic nature-inspired motif. The product line spans multiple nature-themed sub-collections (Poppy, Reflective, Silver Orchid, Wildflowers, Gardenia, Black/White Orchid, Pomegranate, Heart, Anemone, Calla Lily, Cherry Blossom, Dogwood, Olive Branch) and includes a fine jewelry division featuring nature-inspired pieces with diamonds and precious stones. They also offer the Anabel Aram Fashion Jewelry as a separate sub-brand. Products range from functional kitchen and tableware items to decorative sculptural art pieces, all characterized by hand-forged craftsmanship and nature-inspired aesthetics.
Differentiator
Problem solved
Functional benefit
Brands
- Michael Aram Fine Jewelry: Luxury jewelry collection featuring nature-inspired designs with diamonds, gemstones, and precious metals including rings, bracelets, necklaces, and earrings.
- Anabel Aram Fashion Jewelry
Products and services
- Scented Candles & Diffusers Luxury scented candles and reed diffusers featuring nature-inspired fragrances including Butterfly Ginkgo Gold, Wildflower, Orchid, and Palm, sold to consumers for home ambiance and gifting.
- Dinnerware Handcrafted dinner plates, place settings, and related tableware in stainless steel and porcelain featuring nature-inspired sculptural motifs for everyday and formal dining.
- Serveware Handcrafted serving pieces including cake stands, cheese boards, serving bowls, trays, utensils, pitchers, and double/triple bowls designed for elegant entertaining.
- Picture Frames Hand-forged sculptural picture frames that transform photographs into elegant displays, decorated with nature-inspired motifs from collections such as Butterfly Ginkgo, Orchid, and Heart.
- Kitchen Accessories Artistic kitchenware including paper towel holders, serving utensils, kitchen canisters, utensil holders, and cabinet knobs and pulls that double as decorative accents.
- Bath Accessories Luxury bathroom items including soap dishes, dispensers, vanity trays, tissue holders, catchalls, and mirrors in hand-forged metal finishes.
- Bedding Soft goods incorporating signature collections into sheets, pillowcases, shams, pillows, quilts, duvets, and coverlets for bedroom decoration.
- Home Decor Decorative objects and accents for living spaces including vases, candle holders, decorative trays, bowls, and sculptural pieces in handcrafted metal and porcelain.
- Atelier Collection Fine art pieces including sculptures, wall art, furniture, and lighting crafted with hand-forged artistry for residential and high-end interior settings.
- Fine Jewelry Fine jewelry featuring nature-inspired designs with diamonds, moonstones, chalcedony, and other precious materials across collections such as Butterfly Ginkgo, Enchanted Forest, Vincent, Gooseberry, and Ocean.
- Anabel Aram Fashion Jewelry Fashion jewelry sub-brand featuring vibrant colors and textures inspired by nature, sold separately through the Anabel Aram website.
- Digital Gift Card Digital gift cards sold through the Michael Aram website for gifting purposes, redeemable across the product catalog.
- Trade/Wholesale Program B2B wholesale program serving interior designers, retailers, and corporate gift buyers through a dedicated wholesale portal, with bulk ordering, corporate gifting, and trade pricing.
Companies that use Michael Aram
Customer profileSegments5 records
Ideal customer profiles4 records
Michael Aram technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature2 records
Michael Aram partnerships and signals
Strategic signalScale indicators2 records
Recent moves6 records
Expansion highlights6 records
Michael Aram competitors and assessment
Company assessmentMarket position
Weaknesses4 records
Competitive moat3 records
Key risks5 records
Key highlights6 records
Customer concentration
Michael Aram social profiles
Digital presenceMichael Aram compliance and trust
Trust signalCompliance2 records
Michael Aram financial estimates
Financial estimateRevenue estimate
Valuation estimate
Michael Aram leadership team
Management profileNumber of profiles
Profiles1 record
Michael Aram funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Michael Aram M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Michael Aram
What does Michael Aram do?
Michael Aram designs, handcrafts, and sells luxury home decor, tableware, and fine jewelry inspired by natural motifs such as ginkgo, orchid, and pomegranate. The company operates a direct-to-consumer e-commerce storefront, a separate European e-commerce site, a dedicated B2B wholesale portal, and physical retail stores. Its products span stainless steel and porcelain serveware, picture frames, bedding, scented candles, decorative objects, and nature-themed jewelry collections.
Is Michael Aram a public or private company?
Michael Aram is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was Michael Aram founded?
Michael Aram was founded in 1989. It employs 101 to 250 people.
Where is Michael Aram based?
Michael Aram is headquartered in New York, United States, in the North America region.
How does Michael Aram make money?
Three revenue lines are on record. Direct Product Sales (B2C) is the primary driver. The others are trade/Wholesale Program and corporate Gifts.
Does Michael Aram have an API?
No public API is recorded for Michael Aram.
What industry is Michael Aram in?
Michael Aram's product category is Luxury Home Décor. Its primary akta.pro industry code is CRAIACAB, Decorative Accessories Retail (Vases, Bowls, Sculptures, Figurines, Trays), with a secondary code of CRAKABAC, Designer/Artisan Fashion Jewelry (Independent Brands). Its NAICS code is 458310 and its SIC code is 5944.