Post Guard

What Post Guard does

Post Guard, operating under the legal entity Encore Commercial Products, Inc., is a Farmington Hills, Michigan-based manufacturer founded in 2002 that produces bollards, bollard covers, and adjacent property protection equipment. Its product portfolio spans plastic and stainless-steel bollard covers (Flat-Top, Dome-Top, Square, Decorative, Stainless-Steel), full bollard posts (Bolt Down, Removable, Retractable, Collapsible, Concrete, Lighted, Planter Box), ASTM F3016/F2656 crash-rated bollards (S10 through M50/K12 ratings), flexible bollard systems (FlexBollard, FlexPost, FlexStake, Gorilla Post), the proprietary SlowStop elastomer-base rebounding bollard system, Park Sentry column protection built on ARPRO impact-resistant polymer, and broader facility maintenance products including clearance bars, speed bumps, gas cylinder cages, A/C security cages, light pole guards, and cigarette receptacles. Underlying technical differentiation rests on proprietary elastomer bases, ARPRO material composition, ASTM-tested crash engineering, and an industry-leading 5-year fade-resistance guarantee on plastic covers. The company sells primarily through a direct-to-consumer e-commerce website with phone-based sales support and a quote-request pipeline for larger projects, plus a separate Canadian storefront (sureguard.ca); it claims to have sold over 4,000,000 bollard covers with products deployed in 30+ countries and self-positions as America's "#1 Rated Bollard Cover Manufacturer." The customer base is horizontally segmented across storage facilities, construction contractors, commercial property owners, institutional facilities (schools, hospitals, government), and gas stations/convenience stores, with named logo exposure limited to Target (concrete sphere bollards) and Comerica Bank (banking relationship rather than buyer).

Name

Post Guard

Legal name

Encore Commercial Products, Inc.

Website

https://postguard.com

Company type

Private

Founded year

2002

Operating status

Operating

Headcount range

11–50 employees

Short description

Post Guard (Encore Commercial Products, Inc.) is a Farmington Hills, Michigan-based manufacturer founded in 2002 producing bollards, bollard covers, and property protection equipment including ASTM crash-rated systems and the SlowStop rebounding bollard line, sold direct-to-consumer across the US and Canada with over 4 million covers sold cumulatively.

Ownership category

akta.pro rank

Product category

Safety and Property Protection Equipment

NAICS

Laminated Plastics Plate, Sheet (except Packaging), and Shape Manufacturing (326130), Forging and Stamping (3321)

SIC

Concrete Products, Except Block & Brick (3272)

akta.pro primary industry

Steel Grating, Catwalks & Safety Platforms (IMADACAI)

Keywords

• Bollard covers
• Safety bollards
• Parking protection
• Property protection equipment
• Crash rated bollards

Headquarters

HQ city

Farmington Hills

HQ country

United States

HQ region

North America

Offices2 records

Markets served

GTM type

B2B

Offering type

Hardware or Manufacturing

Cost components

Operations, Supply Chain, Personnel, Technology or R&D, Marketing or Sales, Infrastructure

Revenue model

1. Product Sales: One-time product sales of bollard covers, bollards, and property protection equipment through e-commerce website and direct sales. Products range from individual covers ($46-$150) to complete bollard systems ($180-$1,400+).

Pricing tiers

Go-to-market motion1 record

Distribution channels4 records

Marketing channels5 records

Core offering

Post Guard manufactures and sells bollard covers, bollards, and property protection equipment including crash-rated bollards, flexible bollards, parking protection products, and material handling protection. The company sells direct to contractors, facility managers, commercial property owners, and individual consumers through its e-commerce website and direct sales channels.

Product overview

Post Guard is a physical products manufacturer specializing in bollards, bollard covers, and property protection equipment. The portfolio operates as a unified platform of safety and protection solutions organized into core product categories: Bollard Covers (plastic and stainless steel protective sleeves), Bollards (full posts including permanent, removable, and flexible variants), and related protection products. Supporting categories include Crash Rated Bollards (ASTM-tested), Flexible Bollards (rebounding and bendable systems), Parking Protection (column guards, speed bumps, parking curbs), Material Handling Protection (warehouse and dock protection), Facility Maintenance Protection (gas cages, A/C cages, light pole guards), Clearance Protection (overhead clearance bars), and Signage. Key sub-brands include SlowStop (rebounding bollard systems), Park Sentry (column protection), Poletector (light pole guards), bollardSOX (decorative covers), Gorilla Post (flexible magnetic systems), and Smokers' Outpost (cigarette receptacles). The company sells primarily direct-to-consumer through their website, with products shipped throughout North America and to over 30 countries. Notable is the Bollard Cover ROI Calculator tool available on the website for customers to calculate maintenance cost savings versus painting.

Differentiator

Problem solved

Functional benefit

Brands

• SureGuard: Canadian-specific brand/store for Post Guard products, available at sureguard.ca
• SlowStop
• FlexBollard
• FlexPost
• Gorilla Post
• bollardSOX
• Park Sentry
• Poletector
• Curbie
• Bumpie
• Humpie
• Smokers' Outpost
• Height Guard
• T-Rex
• Media Bollard

Products and services

• Bollard Covers Plastic and stainless steel covers that fit over steel pipe bollards to prevent rust, reduce maintenance costs, and enhance property appearance. Available in Flat-Top, Dome-Top, Square, Decorative, and Stainless-Steel styles.
• Bollards Full bollard posts including Bolt Down, Ceme-Tube, Collapsible, Concrete, Lighted, Planter Box, Removable, Retractable, SlowStop, and Steel variants for vehicle barrier and access control applications.
• Crash Rated Bollards Bollards tested and rated for vehicle impact resistance per ASTM F3016 and F2656 standards, ranging from S10 (10 MPH) to M50/K12 (50 MPH) ratings.
• Flexible Bollards Flexible bollard products including FlexBollard, FlexPost, FlexStake, and Gorilla Post systems that bend on impact and return to original position, ideal for high-traffic areas with repeated collisions.
• SlowStop Rebounding Bollards Surface-mounted rebounding bollard system with energy-absorbing elastomer base that allows steel pipe to tilt upon impact and return upright. Available in 3, 4, 5, and 6 inch diameters.
• Clearance Protection Overhead clearance bars and structures including Height Guard clearance bars and Clearance Structure fixed/hinged arm systems to prevent vehicle damage to structures.
• Parking Protection Products including Park Sentry column protectors, CURBIE parking curbs, plastic parking protection, speed bumps (BUMPIE), and speed humps (HUMPIE) for controlling vehicle movement and protecting structures.
• Park Sentry Column and structure protection system using ARPRO material to guard parking garage columns and walls from vehicle impact. Available in round, square, and corner configurations.
• Material Handling Protection Warehouse and facility protection including Corner Protection, Dock Door Protection, Indoor Protection, Rack Protection, Sentry Products, and Wall Protection for industrial environments.
• Facility Maintenance Protection Maintenance and protection products including gate arm guards, gas cylinder cages, light pole guards, A/C security cages, and cigarette receptacles.
• bollardSOX Decorative Covers Nylon polyester slip-on decorative covers for bollards featuring seasonal and thematic designs including Valentine's Day, American Flag, Halloween, Candy Cane, Hanukkah, Snowflakes, Lights, and holiday assortments.
• BUMPIE Speed Bump Speed reduction device made from 100% recycled rubber designed to reduce vehicle speeds to 2-5 MPH. Features water channels, reflective tape, and optional end caps.
• Smokers' Outpost Cigarette butt receptacles with patented oxygen-restricting system that extinguishes cigarettes without sand or water. Available in Standard and Classico models with various finishes.

Quantifiable outcome

• 4,000,000+ bollard covers sold, making them the largest seller of bollard covers globally
• +3 more outcomes

Named customers3 records

Segments5 records

Ideal customer profiles5 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature6 records

Partnerships

One partnership is on record.

• SureGuard (sureguard.ca)regionalChannel Partner/ Reseller/ DistributorSeparate Canadian distribution channel operated under different domain (sureguard.ca) to serve Canadian customers, suggesting a regional distribution partnership or subsidiary relationship.

Scale indicators3 records

Expansion highlights5 records

Direct peers

• Ideal Shield: Ideal Shield is a direct competitor specializing in bollard covers, steel pipe bollards, and flexible bollards, serving many of the same contractors, facility managers, and commercial property owners that Post Guard targets.
• Reliance Foundry: Reliance Foundry manufactures bollards, bike racks, and traffic safety products, including flexible and steel bollards, overlapping directly with Post Guard's bollard and parking protection lines.
• Bollards USA: Bollards USA is a direct competitor selling security, removable, and decorative bollards online to commercial and government customers, closely matching Post Guard's e-commerce D2C channel and product mix.
• Calpipe Security Bollards: Calpipe manufactures crash-rated and stainless steel security bollards, competing with Post Guard's higher-end ASTM F3016/F2656 product range and premium stainless steel covers.
• Tymetal Corp. Tymetal manufactures security gates, barriers, and bollards for commercial and industrial perimeters, offering overlapping crash-rated and removable bollard products alongside its gate systems.
• B&B Roadway Security Solutions: B&B Roadway manufactures bollards, barrier gates, and traffic control products, providing direct competition to Post Guard in commercial security bollards and parking protection.
• Handle-It: Handle-It manufactures material handling protection products including rack protection, corner guards, and dock door protection, directly overlapping with Post Guard's material handling protection category.

Broad incumbents

• TrafficGuard (a Federal Signal company): TrafficGuard, part of broader safety/industrial conglomerate Federal Signal, manufactures bollards, traffic barriers, and warehouse protection products — directly overlapping with Post Guard's parking and material handling lines but operating within a much larger portfolio.
• Delta Scientific: Delta Scientific is an established manufacturer of high-security vehicle barriers and crash-rated bollards, competing with Post Guard's ASTM F2656 M30-M50 range but focused on higher-security government and military applications.
• Ameristar Fence Products: Ameristar is a large perimeter security manufacturer offering fences and bollards; it competes with Post Guard on commercial property protection but is a much larger, established player with broader product lines.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat5 records

Key risks6 records

Key highlights7 records

Customer concentration

• Xx.com/Post_Guard
• Facebookfacebook.com/profile.php
• LinkedInlinkedin.com/company/post-guard-encore-commercial-products

Revenue estimate

Valuation estimate

Number of profiles

Profiles2 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Post Guard