Sure Flow Equipment
Sure Flow Equipment is a Canadian manufacturer and direct supplier of industrial valves and strainers — including Y, basket, duplex, automatic self-cleaning, check, butterfly, ball, and knife gate types — plus custom ASME-stamped fabrication. It serves oil and gas, power generation, chemical, food, pharmaceutical, and lithium processing customers from its Burlington, Ontario facility.
- Company typePrivate
- Founded1995
- HeadquartersBurlington, Canada
- Headcount101–250
- GTM typeB2B
- OfferingHardware or Manufacturing
What Sure Flow Equipment does
Sure Flow Equipment Inc. is a privately held Canadian manufacturer and direct seller of industrial valves and strainers, headquartered in Burlington, Ontario, with a 100,000-square-foot manufacturing facility. The company was founded by John Wordsworth circa 1993 and has operated continuously for over 25 years, serving oil and gas extraction, power generation, chemical and ammonia processing, food processing, pharmaceutical, and lithium processing facilities. Its product portfolio spans Y strainers, basket strainers, duplex and dual basket strainers, automatic self-cleaning strainers, retainerless check valves (FE Series), butterfly valves, ball valves, knife gate valves, expansion joints, FRP strainers, barred tees, pig launchers/receivers, and line blinds, complemented by valve actuators and accessories.
The company combines catalog distribution of standard in-stock products with custom fabrication services, including ASME Section VIII Division 1 pressure vessel work with U Code Stamp, exotic-material welding (titanium, hastelloy, duplex and super duplex stainless) in a dedicated Clean Welding Room, CAD design, Computational Fluid Dynamics (CFD) analysis, 3D modeling, and full in-house testing (RT, UT, MT, LP, hydrostatic, pneumatic, PMI). Revenue is generated through direct hardware sales of catalog valves and strainers and professional services revenue from custom-engineered fabrication. Pricing is project- and order-based (minimum $100 NET billing, with 35% cancellation charges on standard orders and 100% on custom orders), with documentation such as Material Test Reports and Certificates of Conformance available at additional cost.
Go-to-market is direct sales-led enterprise B2B: toll-free phone (1-800-263-8251), website inquiry, literature request fulfillment, technical sales staff conducting on-site and virtual consultations, trade show participation, and a 20+ catalog library. The company maintains ISO 9001:2015, ASME U Stamp, NB Mark, three TSSA Certificates of Authorization, and C-TPAT certifications, and is a member of the Fluid Controls Institute. Leadership transitioned in January 2020 when founder John Wordsworth stepped back, with Penni Boxall (President), John Zuber (VP of Sales and Marketing), and Justin LeBlanc (VP of Engineering and Design) forming the current executive team. The company remains independently owned with no disclosed external institutional investment.
Sure Flow Equipment firmographics
Firmographics- Name
- Sure Flow Equipment
- Legal name
- Sure Flow Equipment Inc.
- Website
- https://sureflowequipment.com
- Company type
- Private
- Founded year
- 1995
- Operating status
- Operating
- Headcount range
- 101–250 employees
- Short description
- Sure Flow Equipment is a Canadian manufacturer and direct supplier of industrial valves and strainers — including Y, basket, duplex, automatic self-cleaning, check, butterfly, ball, and knife gate types — plus custom ASME-stamped fabrication. It serves oil and gas, power generation, chemical, food, pharmaceutical, and lithium processing customers from its Burlington, Ontario facility.
- Ownership category
- akta.pro rank
Sure Flow Equipment industry classification
Industry- Product category
- Industrial Valves and Strainers
- NAICS
- Industrial Valve Manufacturing (332911), Other Metal Valve and Pipe Fitting Manufacturing (332919)
- SIC
- Gaskets, Packg & Sealg Devices & Rubber & Plastics Hose (3050), General Industrial Machinery & Equipment (3560)
- akta.pro primary industry
- Seals, Valves & Auxiliary Components (for Pumps/Compressors) (IMAHANAH)
- akta.pro secondary industries
- Pipe Fittings, Couplings & Connectors (IMADALAD), Pipes & Tubing (Metal, Plastic & Composite) (IMADALAC), Pump & Compressor Packages (Skids, Booster Sets) (IMAHANAG)
Keywords
Where Sure Flow Equipment is headquartered
LocationHeadquarters
- HQ city
- Burlington
- HQ country
- Canada
- HQ region
- North America
Offices2 records
Markets served
Sure Flow Equipment business model
Business model- GTM type
- B2B
- Offering type
- Hardware or Manufacturing
- Cost components
- Supply Chain, Operations, Personnel, Infrastructure, Technology or R&D, Marketing or Sales
Revenue model
- Industrial Valves and Strainers Sales: Direct product sales of industrial valves and strainers including Y strainers, basket strainers, duplex strainers, check valves, butterfly valves, ball valves, knife gate valves, and related pipeline products. Both in-stock standard products and custom-fabricated items.
- Custom Fabrication Services: Custom engineered fabrication of industrial valves and strainers to customer specifications. Fabrication to ASME Section VIII, Div 1 standards with U Code Stamp available. Services include special materials (titanium, hastelloy, duplex stainless), exotic alloys, and complex geometries.
Go-to-market motion2 records
Distribution channels3 records
Marketing channels6 records
Sure Flow Equipment product offering
Product offeringCore offering
Sure Flow Equipment manufactures and supplies industrial valves and strainers for pipeline filtration, backflow prevention, and flow control, offering both standard in-stock products (Y strainers, basket strainers, check valves, butterfly, ball, and knife gate valves) and custom-engineered fabricated products in carbon steel, stainless steel, and exotic alloys (titanium, hastelloy, duplex/super duplex). Operations are supported by a 100,000 sq ft Burlington, Ontario facility with CAD/CFD engineering, multi-process welding, and ASME/TSSA pressure vessel certification.
Product overview
Sure Flow Equipment is a single-source manufacturer and supplier of industrial valves and strainers, offering a comprehensive portfolio of mechanical flow control and filtration products. The core product line centers on strainer products (Y strainers, basket strainers, duplex strainers, automatic self-cleaning strainers, and fabricated/custom strainers) and valve products (check valves, butterfly valves, ball valves, and knife gate valves). The company also provides complementary products including expansion joints, FRP strainers, barred tees, launchers/receivers, line blinds, bleed rings, and valve actuators. Custom engineering and fabrication services leverage CAD, CFD, and 3D modeling capabilities at the company's 100,000 square foot Ontario facility, enabling bespoke solutions for specialized applications. Products serve diverse industries including oil and gas, power generation, chemical processing, food and pharmaceutical, and general industrial sectors.
Differentiator
Problem solved
Functional benefit
Products and services
- Y Strainers Y-shaped pipeline filtration devices in flanged, threaded (NPT), and high-pressure configurations (up to 2500 PSI), available in cast iron, ductile iron, carbon steel, stainless steel, chrome-moly, bronze, and alloy variants, used to remove solids from fluid flow in industrial pipeline systems.
- Basket Strainers Simplex basket strainers with removable filter baskets for high-capacity pipeline filtration, available in threaded, flanged, and sanitary stainless steel configurations with quick-release cover options for industrial water, steam, and process lines including food and pharmaceutical applications.
- Fabricated Sanitary Basket Strainers Sanitary-grade fabricated basket strainers in stainless steel for food processing and pharmaceutical pipelines requiring hygienic filtration with sanitary finishes.
- Fabricated Strainers Custom fabricated strainers including tee-type, dual basket, sanitary, and Y configurations manufactured at the company's 100,000 sq ft facility for specialized industrial applications including exotic alloys.
- Automatic Self-Cleaning Strainers Motorized backwash automatic strainers with continuous flow filtration, wedge wire straining elements, and Spyder-Clean internal cleaning mechanism for reduced maintenance downtime, available in sizes 1\" to 36\".
- Duplex and Dual Basket Strainers Dual chamber duplex strainers enabling continuous pipeline filtration by switching baskets without flow interruption, in cast and fabricated configurations from 3/4\" to 36\" sizes.
- Temporary Strainers and Custom Screens Temporary cone strainers, basket strainers, and custom fabricated screens including perforated plate and mesh options for start-up filtration and specialized pipeline applications.
- FRP Strainers Corrosion-resistant fiberglass reinforced plastic strainers in Y-type, basket, and duplex configurations for chemical processing and other corrosive environment applications.
- Check Valves Backflow prevention valves including retainerless FE Series, double door wafer, double door lug, swing check, silent wafer, silent globe, foot, and nozzle check configurations in cast iron, ductile iron, carbon steel, and stainless steel for industrial pipeline systems.
- Butterfly Valves Industrial butterfly valves in wafer and lug styles for flow control applications, available with manual levers, gear operators, and optional electric or pneumatic actuators.
- Ball Valves Full-port ball valves for positive shut-off in pipeline systems, including cryogenic, top entry, trunnion mounted, and floating ball valve configurations in cast iron, carbon steel, and stainless steel.
- Knife Gate Valves Knife gate valves for slurry and fluid control in pipeline systems, available with pneumatic or electric actuators and resilient or metal seating options.
- Expansion Joints and Flexible Connectors Rubber expansion joints and flexible connectors including single-sphere (AMS) and twin-sphere (AMT, AMU) configurations for thermal movement and vibration control in piping systems.
- Barred Tees, Launchers and Receivers Barred tees for pipeline pigging operations, plus pig launchers and receivers for pipeline cleaning and inspection in oil, gas, and industrial applications.
- Line Blinds and Bleed Rings Pipeline isolation components including spectacle blinds, paddle blinds, paddle spacers, bleed rings, and flushing rings for maintenance isolation and pressure instrument connections.
- Valve Actuators Electric and pneumatic actuators offered for automated valve operation across the company's butterfly, ball, and knife gate valve lines in industrial process control applications.
- Custom Engineered Products and Fabrication Services Custom fabrication services for specialized strainers, dual baskets, pressure vessels, and damper valves using MIG, TIG, submerged arc, and flux-core welding, including ASME 'U' Code Stamp fabrication, CAD/CFD design, 3D modeling, hydrostatic and pneumatic testing, and PMI/MTR traceability at the 100,000 sq ft Burlington facility, including exotic alloys via the Clean Welding Room.
Quantifiable outcome
- CE Mark available
- +2 more outcomes
Companies that use Sure Flow Equipment
Customer profileNamed customers6 records
Segments3 records
Ideal customer profiles1 record
Sure Flow Equipment technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature5 records
Sure Flow Equipment partnerships and signals
Strategic signalPartnerships
One partnership is on record.
- Fluid Controls Institute (FCI)minorSure Flow Equipment is a proud member of the Fluid Controls Institute, an industry association for fluid control equipment manufacturers. This membership provides industry networking and standards participation.
Scale indicators3 records
Recent moves6 records
Expansion highlights6 records
Sure Flow Equipment competitors and assessment
Company assessmentBroad incumbents
- Flowserve Corporation: Global manufacturer of pumps, valves, seals, and flow control automation serving oil & gas, power, chemical, and water industries. Overlaps Sure Flow's industrial valve and strainer portfolio as part of a much broader product and service offering.
- Crane Co. Diversified industrial manufacturer with a Fluid Handling segment producing process valves, pipe fittings, and related products. Comparable in valve and fitting categories though operating across many other industrial segments as well.
- Mueller Industries: Major North American manufacturer of copper, brass, aluminum, and plastic products including industrial valves, fittings, and plumbing components. Significant overlap in industrial flow-control product categories though at much greater scale.
- CIRCOR International: Manufacturer of flow control products and specialized components for industrial, aerospace, and energy markets. Overlaps with Sure Flow in industrial valves, check valves, and strainers as part of a broader flow-control portfolio.
- Watts Water Technologies: Global manufacturer of water quality, conservation, and flow control products including valves, strainers, and filtration. Comparable in industrial strainer and valve categories, though oriented primarily to water and plumbing end markets.
Direct peers
- Titan Flow Control: US manufacturer of industrial valves, strainers, and pipeline accessories for chemical, petrochemical, oil & gas, and water applications. Directly comparable product portfolio and mid-sized industrial customer base similar to Sure Flow.
- Hayward Flow Control: Manufactures industrial plastic and metal valves, strainers, and filters for fluid handling in water, wastewater, chemical, and industrial markets. Highly comparable single-source catalog approach overlapping Sure Flow's Y-strainer, basket strainer, and industrial valve portfolio.
- Keckley Company: Long-established US manufacturer of pipeline strainers, check valves, and specialty fluid handling equipment serving industrial, HVAC, and oil & gas. Closely overlaps Sure Flow's basket strainer, Y strainer, and check valve product lines with comparable custom fabrication capability.
- Mueller Steam Specialty: Specialty manufacturer of pipeline strainers, check valves, and sight glasses for steam, water, oil, and gas applications. Closely comparable product line to Sure Flow's catalog offering, particularly in Y strainers and check valves.
- Velan Inc. Canadian-headquartered manufacturer of industrial valves (gate, globe, check, ball, butterfly, knife gate) for severe service applications including oil & gas, power, and chemical. Comparable Canadian manufacturing footprint and industrial valve scope, though larger in scale and publicly listed.
Market position
Strengths4 records
Weaknesses4 records
Competitive moat5 records
Key risks6 records
Key highlights6 records
Customer concentration
Sure Flow Equipment social profiles
Digital presenceSure Flow Equipment compliance and trust
Trust signalCompliance5 records
Sure Flow Equipment financial estimates
Financial estimateRevenue estimate
Valuation estimate
Sure Flow Equipment leadership team
Management profileNumber of profiles
Profiles4 records
Sure Flow Equipment funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Sure Flow Equipment M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Sure Flow Equipment
What does Sure Flow Equipment do?
Sure Flow Equipment manufactures and supplies industrial valves and strainers for pipeline filtration, backflow prevention, and flow control, offering both standard in-stock products (Y strainers, basket strainers, check valves, butterfly, ball, and knife gate valves) and custom-engineered fabricated products in carbon steel, stainless steel, and exotic alloys (titanium, hastelloy, duplex/super duplex). Operations are supported by a 100,000 sq ft Burlington, Ontario facility with CAD/CFD engineering, multi-process welding, and ASME/TSSA pressure vessel certification.
Is Sure Flow Equipment a public or private company?
Sure Flow Equipment is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was Sure Flow Equipment founded?
Sure Flow Equipment was founded in 1995. It employs 101 to 250 people.
Where is Sure Flow Equipment based?
Sure Flow Equipment is headquartered in Burlington, Canada, in the North America region.
How does Sure Flow Equipment make money?
Two revenue lines are on record. Industrial Valves and Strainers Sales are the primary driver. The others are custom Fabrication Services.
Who are Sure Flow Equipment's main competitors?
Broad incumbents on record are Flowserve Corporation, Crane Co., Mueller Industries, CIRCOR International and Watts Water Technologies. Direct peers are Titan Flow Control, Hayward Flow Control, Keckley Company, Mueller Steam Specialty and Velan Inc..
Does Sure Flow Equipment have an API?
No public API is recorded for Sure Flow Equipment.
What industry is Sure Flow Equipment in?
Sure Flow Equipment's product category is Industrial Valves and Strainers. Its primary akta.pro industry code is IMAHANAH, Seals, Valves & Auxiliary Components (for Pumps/Compressors), with a secondary code of IMADALAD, Pipe Fittings, Couplings & Connectors. Its NAICS code is 332911 and its SIC code is 3050.