CIERTO

Name

CIERTO

Legal name

Cierto Global

Website

https://ciertoglobal.org

Company type

Private

Founded year

2014

Operating status

Operating

Headcount range

11–50 employees

Short description

Cierto Global is a US-based nonprofit labor contractor, founded in 2014, that recruits, trains, and places H-2A agricultural and H-2B non-agricultural workers from Mexico and Guatemala with US employers, distinguished by IRIS and Clearview ethical-recruitment certifications and endorsements from Walmart and Costco.

Ownership category

akta.pro rank

Product category

Agricultural Labor Recruiting

NAICS

Temporary Help Services (56132), Professional Employer Organizations (561330)

SIC

Services-Help Supply Services (7363)

akta.pro primary industry

Professional Employer Organization (PEO) / Co-Employment Services (BPACAHAB)

Keywords

• H-2A recruiting
• H-2B recruiting
• Ethical recruitment
• Seasonal labor staffing
• Migrant worker placement

Headquarters

HQ city

Tacoma

HQ country

United States

HQ region

North America

Offices3 records

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Technology or R&D, Infrastructure

Revenue model

1. H-2A Recruitment and Placement Services: CIERTO provides end-to-end recruitment, training, visa processing, and placement services for agricultural employers participating in the H-2A visa program. Services include worker recruitment in Mexico and Guatemala, customized training, housing and transportation coordination, and ongoing troubleshooting support.
2. H-2B Recruitment and Placement Services: Streamlined H-2B visa recruiting and petition process for companies in construction, landscaping, processing, and hospitality sectors. Services range from consultation on best practices to fully-realized, turn-key implementation.
3. Training Services: Customized training modules tailored to employer needs, including job-specific training, health and safety, harassment prevention, and certifications aligned with Fair Trade USA, Equitable Food Initiative, GlobalGap, and Safe Quality Food Institute (SQF).

Go-to-market motion3 records

Distribution channels3 records

Marketing channels6 records

Core offering

CIERTO is a nonprofit labor contractor that recruits, trains, and places experienced temporary workers from Mexico and Guatemala into US agricultural (H-2A) and non-agricultural (H-2B) jobs. It provides end-to-end services including worker sourcing, customized training, visa petition support, housing and transportation coordination, and ongoing troubleshooting, supported by a three-stage independent monitoring and evaluation program.

Product overview

CIERTO is a nonprofit labor contractor offering a unified portfolio of H-2 visa recruiting and placement services. The core offerings consist of H-2A Visa Recruiting Services for agricultural workers and H-2B Visa Recruiting Services for non-agricultural sectors, supplemented by Comprehensive Training Services built around a 10-module custom training program. A Monitoring and Evaluation Program adds independent three-stage worker surveys and productivity metrics across the recruiting lifecycle. CIERTO operates across the United States, Mexico, and Guatemala with end-to-end support from recruitment through on-site troubleshooting.

Differentiator

Problem solved

Functional benefit

Products and services

• H-2A Visa Recruiting Services End-to-end recruitment, training, and petition services for US agricultural employers (growers, farms) seeking temporary foreign agricultural workers through the H-2A visa program. Workers are recruited from Mexico and Guatemala, screened, and matched to specific job requirements, accompanied by a 10-module custom training and verification program.
• H-2B Visa Recruiting Services Streamlined recruitment and petition services for US employers in construction, landscaping, protein processing, and hospitality needing temporary workers through the H-2B visa program. Services range from consultation on best practices to turn-key implementation, designed to attract experienced, dependable workers aligned with operational goals.
• Comprehensive Training Services Customized pre-deployment training for temporary workers, covering productivity, safety, food safety, quality standards, conflict resolution, and certifications aligned with Fair Trade USA, Equitable Food Initiative, GlobalGap, and Safe Quality Food Institute (SQF). Training is delivered in origin communities in Mexico and Guatemala.
• Monitoring and Evaluation Program Three-stage independent worker surveys conducted in origin communities, at job sites, and after workers return home, providing employers with actionable metrics and anecdotal insights on productivity, worker satisfaction, and retention for continuous improvement.

Quantifiable outcome

• Workers are up to 13% more productive when satisfied and secure through ethical recruitment practices
• +2 more outcomes

Named customers3 records

Segments2 records

Ideal customer profiles2 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature4 records

Partnerships

Five partnerships are on record, tiered core and flagship.

• International Organization for Migration (IOM)coreStrategic or Co-development PartnerCIERTO achieved IRIS certification from the IOM, which was developed to promote ethical recruitment and reduce human rights risks in temporary worker recruitment. CIERTO is the first recruitment agency in the Americas to earn this certification.
• International Labor Organization (ILO)coreStrategic or Co-development PartnerCIERTO works with the ILO as part of its commitment to ethical recruitment practices and protecting migrant worker rights. The company collaborated with ILO to launch a protocol on recruitment values and customs.
• Stronger Together (Clearview Certification)coreStrategic or Co-development PartnerCIERTO achieved Clearview certification from Stronger Together, a program for labor recruiters to demonstrate they operate with the highest ethical standards in responsible recruitment.
• WalmartflagshipGTM or Marketing PartnerWalmart and the Walmart Foundation are focused on making responsible recruitment the standard business practice for employers throughout the global supply chain by 2026. Walmart welcomes CIERTO's efforts toward this goal and has endorsed CIERTO's ethical recruitment model.
• Costco Wholesale CorporationflagshipGTM or Marketing PartnerCostco's Human Rights Director has publicly endorsed CIERTO, stating that the company truly understands the complexities of responsible worker recruitment and elevates responsible recruitment practices in the industry.

Scale indicators4 records

Recent moves8 records

Expansion highlights6 records

Broad incumbents

• Randstad North America: Major international staffing and HR services firm offering temporary, contract and permanent placement across agriculture, manufacturing and services. Overlaps with CIERTO's employer-of-temporary-workers model at much larger scale.
• Adecco Group: Global staffing leader providing temporary, permanent and cross-border workforce solutions across industries including agriculture, hospitality and logistics. Comparable as a scaled staffing incumbent that could enter or expand in H-2 visa recruitment.
• ManpowerGroup: One of the world's largest staffing and workforce-solutions companies, offering temporary staffing, recruitment process outsourcing and talent mobility across sectors. While not focused on H-2 visas, it is a comparable broad-based labor intermediary with far greater scale.
• TrueBlue (PeopleReady / Staff Management): U.S. provider of contingent workforce solutions including agricultural and seasonal staffing through its PeopleReady and Staff Management brands. Comparable in supplying temporary labor to agriculture and logistics employers.

Direct peers

• AgriLabor / Agri Placements International: Recruits and places H-2A and H-2B agricultural workers from Mexico and Latin America for U.S. farms, with comparable cross-border recruitment infrastructure. Overlaps with CIERTO on origin-country sourcing and visa processing.
• WAFLA (Washington Farm Labor Association): One of the largest U.S. providers of H-2A agricultural labor services, with a similar grower-facing model of recruiting, housing, and transporting seasonal workers. Directly comparable to CIERTO's H-2A core offering, though WAFLA operates primarily as a grower association/association-affiliated recruiter.
• MAS Labor (H-2A Solutions): Specializes in H-2A and H-2B visa labor recruitment for U.S. agricultural employers, providing recruitment, visa processing and onboarding services similar to CIERTO. Competes head-to-head on ethical and compliant seasonal labor supply.
• Quanta Workforce Solutions: U.S.-based provider of H-2A labor recruitment and staffing services for the agricultural sector, with similar end-to-end recruitment, documentation and onboarding workflows. Direct competitor in the ethical H-2A space.

Others

• Equitable Food Initiative (EFI): Multi-stakeholder workforce certification organization for fresh produce supply chains, partnering with retailers like Walmart and Costco on ethical labor standards. Not a recruiter, but a comparable ethical-recruitment/responsible-labor standards body that influences CIERTO's buyer requirements.
• Stronger Together (Clearview): Provider of the Clearview responsible recruitment certification referenced by CIERTO. Not a labor recruiter but a directly comparable standards-setter and certification body that competes for influence on the ethical-recruitment agenda.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks6 records

Key highlights7 records

Customer concentration

• Facebookfacebook.com/ciertoglobal
• LinkedInlinkedin.com/company/ciertoglobal
• Instagraminstagram.com/ciertoglobal
• Xx.com/cierto2022

Compliance2 records

Revenue estimate

Valuation estimate

Number of profiles

Profiles11 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about CIERTO