Seal-Rite
- Company typePrivate
- Founded2007
- HeadquartersAuxvasse, United States
- Headcount1–10
- GTM typeB2B
- OfferingHardware or Manufacturing
Seal-Rite firmographics
Firmographics- Name
- Seal-Rite
- Legal name
- Seal-Rite Products LLC
- Website
- https://seal-rite.com
- Company type
- Private
- Founded year
- 2007
- Operating status
- Operating
- Headcount range
- 1–10 employees
- Ownership category
- akta.pro rank
Seal-Rite industry classification
Industry- Product category
- Asphalt Sealcoating Equipment
- NAICS
- Asphalt Paving, Roofing, and Saturated Materials Manufacturing (32412)
- SIC
- Adhesives & Sealants (2891)
- akta.pro primary industry
- Sealants (Construction & Industrial) (IMAEAGAI)
Keywords
Where Seal-Rite is headquartered
LocationHeadquarters
- HQ city
- Auxvasse
- HQ country
- United States
- HQ region
- North America
Offices1 record
Markets served
Seal-Rite business model
Business model- GTM type
- B2B
- Offering type
- Hardware or Manufacturing
- Cost components
- Supply Chain, Operations, Personnel, Marketing or Sales, Infrastructure
Revenue model
- Equipment Sales: Sale of sealcoating trailers, skid units, bulk tanks, custom truck beds, and portable spray systems ranging from entry-level to professional grade configurations.
- Parts and Accessories: Replacement parts including spray tips, pumps, hoses, valves, filters, motors, and maintenance components for sealcoating equipment.
- Complete Spray Systems: Full spray system packages including compressors, pumps, filter pots, spray wands, and hoses for turnkey operation.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| One time/ perpetual license | Pay-as-you-go | Equipment Units - Skid and Trailer Systems |
| Unit Pricing | Pay-as-you-go | Bulk Storage Tanks |
| Unit Pricing | Pay-as-you-go | Parts and Accessories |
| Unit Pricing | Pay-as-you-go | Complete Spray Systems with Compressor |
Go-to-market motion1 record
Distribution channels2 records
Marketing channels4 records
Seal-Rite product offering
Product offeringCore offering
Seal-Rite designs, manufactures, and sells asphalt sealcoating equipment—including SR-Skid Units, SR-Trailer Units, power and hand-agitated units, bulk tanks, portable spray systems, and custom truck beds—along with a full line of replacement parts and accessories (spray bars, pumps, wands, tips, filters, valves, plumbing). Products are sold factory-direct to professional sealcoating contractors through the company's e-commerce site and phone/text sales channels, with 0% financing available.
Product overview
Seal-Rite is a manufacturer of asphalt sealcoating equipment offering a comprehensive product portfolio centered on trailer-mounted and skid-mounted sealcoating units, bulk storage tanks, and associated parts/accessories. The core product lines include SR-Skid Units (300 to 2,000 gallon capacities with hydraulic agitation and spray systems), SR-Trailer Units (mobile sealcoating trailers with various configurations including extended deck options), Power Agitated Units (powered by Honda motors for professional applications), Hand Agitated Units (manual agitation for smaller operations), Portable Spray Systems (compact units for driveways and tight spaces), Custom Truck Beds (factory-built truck integrations), and Bulk Tanks (2,000 to 10,000 gallon storage solutions). The company also provides extensive replacement parts including Wilden pumps, spray bar components, hoses/reels, hydraulic agitation parts, Honda motor components, and customization options. Third-party brands incorporated include Wilden diaphragms pumps, Graco surge bottles, Honda motors, and Hannay hose reels.
Differentiator
Problem solved
Functional benefit
Products and services
- SR-Skid Units Skid-mounted asphalt sealcoating equipment units intended to be loaded onto a contractor's truck or trailer; sold to professional sealcoating contractors.
- SR-Trailer Units Trailer-mounted asphalt sealcoating rigs sold factory-direct to sealcoating contractors as turn-key towable units.
- Power Agitated Units Sealcoating units equipped with powered agitation to keep sealer mixed during application; sold to professional sealcoating contractors.
- Hand Agitated Units Manually agitated sealcoating units sold to sealcoating contractors as a lower-cost equipment option.
- Portable Spray Systems Portable spray systems for applying asphalt sealer, intended for professional sealcoating use.
- Custom Truck Beds Custom-fabricated truck beds for sealcoating operators configuring their fleet vehicles; sold to mid-market contractors.
- Bulk Tanks Bulk storage tanks for asphalt sealer used by sealcoating contractors in higher-volume operations.
- Air Operated Spray Bar and Parts Air-operated spray bar assemblies and replacement components for sealcoating equipment; sold to contractors maintaining their rigs.
- Agitator Parts Replacement parts for sealcoat tank agitators used by contractors to maintain sealcoating equipment.
- Spray Wand Parts Replacement components for sealcoating spray wands sold to contractors maintaining their spray equipment.
- Pump Parts Replacement parts for sealcoating pumps used to maintain and repair sealcoat application systems.
Companies that use Seal-Rite
Customer profileSegments1 record
Ideal customer profiles2 records
Seal-Rite technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Integration1 record
Feature4 records
Seal-Rite partnerships and signals
Strategic signalScale indicators3 records
Recent moves5 records
Expansion highlights4 records
Seal-Rite competitors and assessment
Company assessmentDirect peers
- SealMaster: SealMaster is one of the largest manufacturers and suppliers of sealcoating equipment, materials, and accessories in North America. Directly comparable to Seal-Rite as it sells both sealcoating systems (trailers, skid units, tanks) and parts, but operates at a significantly larger scale with broader distribution and proprietary sealer formulations.
- Rayner Equipment Systems: Rayner Equipment Systems manufactures sealcoating equipment, crack repair systems, and pavement maintenance products. Directly comparable to Seal-Rite with a similar product focus on sealcoating trailers, tanks, and spray systems for contractors.
- Asphalt Kingdom: Asphalt Kingdom sells asphalt maintenance equipment including sealcoating machines, crack repair equipment, and supplies. Direct peer competing for the same sealcoating contractor customer base with similar trailer and skid-mounted systems.
- RynoWorx: RynoWorx manufactures and distributes sealcoating equipment and pavement maintenance products. Direct peer serving asphalt maintenance contractors with comparable sealcoating systems, parts, and accessories.
- Neal Manufacturing: Neal Manufacturing produces asphalt maintenance equipment including sealcoating machines and line stripers. Direct peer serving the same contractor customer base, with particular overlap in spray and striping systems.
- Cimline: Cimline manufactures crack sealing and pavement maintenance equipment serving road maintenance contractors. Adjacent direct peer with overlapping customer base in pavement preservation, complementing sealcoating operations.
- B&E Sealcoating Equipment: B&E Sealcoating Equipment manufactures sealcoating rigs, parts, and accessories. Direct peer of similar scale to Seal-Rite serving independent sealcoating contractors with comparable trailer and skid-mounted equipment.
Broad incumbents
- Crafco: Crafco is a leading manufacturer of pavement preservation and maintenance equipment including crack sealing, sealcoating, and spray injection systems. Broader incumbent offering a wider portfolio than Seal-Rite with deeper institutional presence in the pavement maintenance market.
- Graco Inc. Graco is a global manufacturer of fluid handling equipment including pumps, sprayers, and sealcoat-related components that Seal-Rite integrates (e.g., Graco Husky parts). Comparable as both a component supplier to Seal-Rite and a broader equipment incumbent in adjacent fluid handling categories.
Regional players
- Brewer Co. Brewer Co. produces specialized pavement maintenance and sealcoating equipment serving contractors primarily in select U.S. regions. Comparable product offering to Seal-Rite with overlap in sealcoating rigs and parts.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat4 records
Key risks6 records
Key highlights6 records
Customer concentration
Seal-Rite social profiles
Digital presenceSeal-Rite financial estimates
Financial estimateRevenue estimate
Valuation estimate
Seal-Rite leadership team
Management profileNumber of profiles
Seal-Rite funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Seal-Rite M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Seal-Rite
What does Seal-Rite do?
Seal-Rite designs, manufactures, and sells asphalt sealcoating equipment—including SR-Skid Units, SR-Trailer Units, power and hand-agitated units, bulk tanks, portable spray systems, and custom truck beds—along with a full line of replacement parts and accessories (spray bars, pumps, wands, tips, filters, valves, plumbing). Products are sold factory-direct to professional sealcoating contractors through the company's e-commerce site and phone/text sales channels, with 0% financing available.
Is Seal-Rite a public or private company?
Seal-Rite is a private company. It is classified as unknown and is currently operating.
When was Seal-Rite founded?
Seal-Rite was founded in 2007. It employs 1 to 10 people.
Where is Seal-Rite based?
Seal-Rite is headquartered in Auxvasse, United States, in the North America region.
How does Seal-Rite make money?
Three revenue lines are on record. Equipment Sales are the primary driver. The others are parts and Accessories and complete Spray Systems.
Who are Seal-Rite's main competitors?
Direct peers on record are SealMaster, Rayner Equipment Systems, Asphalt Kingdom, RynoWorx, Neal Manufacturing, Cimline and B&E Sealcoating Equipment. Broad incumbents are Crafco and Graco Inc.. Brewer Co. is listed as a regional player.
Does Seal-Rite have an API?
No public API is recorded for Seal-Rite.
What industry is Seal-Rite in?
Seal-Rite's product category is Asphalt Sealcoating Equipment. Its primary akta.pro industry code is IMAEAGAI, Sealants (Construction & Industrial). Its NAICS code is 32412 and its SIC code is 2891.