Ueppy

Name

Ueppy

Legal name

Ueppy Srl

Website

https://ueppy.com

Company type

Private

Founded year

2011

Operating status

Operating

Headcount range

11–50 employees

Ownership category

akta.pro rank

Headquarters

HQ city

Bormio

HQ country

Italy

HQ region

Europe

Offices3 records

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Technology or R&D

Revenue model

1. Web Design and Development Services: Custom website design and development projects, including e-commerce, corporate sites, and tourism portals. Revenue is project-based, billed as one-time professional services with ongoing post-sale support.
2. Web Marketing and SEO Consulting: Ongoing digital marketing services including SEO strategy, content marketing, social media management, and omnichannel strategy consulting. Revenue generated through retainer or consulting fee arrangements.

Go-to-market motion1 record

Distribution channels2 records

Marketing channels5 records

Core offering

Ueppy is an Italian web agency that designs and develops custom websites, builds e-commerce stores, and provides digital/web marketing services (including SEO and email marketing) primarily for small and mid-sized businesses in the tourism and hospitality sector. The company delivers project-based website builds along with ongoing marketing retainers and supplementary services such as photo shoots and digital card design.

Product overview

Ueppy is a web agency offering professional and integrated web design, e-commerce, and web marketing solutions. The company provides three core service areas: Consulenza Web a 360° (comprehensive web consulting), Area Marketing (digital marketing including SEO, ADS, and social media), and Area Sviluppo (custom web development and e-commerce). Their portfolio demonstrates specialization in the tourism sector, particularly in Valtellina/Livigno region, building websites for tour operators, vacation rentals, chalets, and tourism associations. Projects include luxury accommodations (AK Chalet, Erker Mountain Chalet, Luxury Como Lake), tourism portals (Stelvio 200, Valdidentro Turismo, Sondalo Turismo), and travel services (Elma Viaggi, ATC Livigno).

Differentiator

Problem solved

Functional benefit

Products and services

• Custom Website Design Design and development of bespoke websites for Italian small and mid-sized businesses, with particular focus on the tourism and hospitality sector.
• E-commerce Development Design and implementation of online stores/e-commerce platforms for businesses that need to sell products or accept bookings online.
• Web Marketing and SEO Ongoing digital marketing services including search engine optimization aimed at improving the online visibility and traffic of client websites.
• Email Marketing Creation and management of email marketing campaigns for client businesses to engage customers and drive conversions.
• Photo and Video Services Photo shoots and supporting visual content production offered alongside web design projects to deliver ready-to-publish assets for client websites.
• Digital Card Design Design of digital business cards as a supplementary visual identity offering for client businesses.

Quantifiable outcome

• Improved direct booking capability for hospitality clients (reducing OTA dependency)
• +1 more outcomes

Named customers18 records

Segments2 records

Ideal customer profiles1 record

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

AI capability5 records

Feature3 records

Scale indicators1 record

Recent moves5 records

Expansion highlights5 records

Direct peers

• Webranking: Italian SEO and digital marketing agency headquartered in northern Italy with a similar boutique-to-mid-size professional services model targeting Italian SMBs across multiple verticals, including tourism.
• AQuest: Italian digital agency offering web design, development, and digital marketing services to SMB and mid-market clients, overlapping directly with Ueppy's service stack and target customer profile.
• Conflux: Italian web agency delivering custom website design, e-commerce, and digital strategy — a close comparable in service offering and SMB client base to Ueppy.
• DUDE: Italian branding, design, and digital agency producing bespoke creative and web work for Italian clients, comparable to Ueppy in custom-built positioning and consultative delivery.
• Gummy Industries: Italian creative and digital agency combining design, content, and web development for brand and SMB clients, with a similar tailor-made, non-template approach to Ueppy.

Broad incumbents

• Alkemy: Larger, publicly listed Italian digital transformation company offering strategy, marketing, technology, and data services across multiple verticals — represents a scaled-up version of Ueppy's offerings with much broader geographic and enterprise reach.
• Jakala: Italian martech and data-driven marketing company providing integrated digital services and technology platforms, overlapping with Ueppy's digital marketing and analytics capabilities at significantly greater scale.

Emerging players

• Travel Appeal: Italian tourism-focused SaaS platform providing digital marketing, reputation management, and analytics to hospitality operators — addresses the same end customer as Ueppy (Italian tourism SMBs) via a productized alternative to bespoke services.
• TrustYou: Hospitality reputation and guest feedback platform used by hotels and accommodations worldwide, competing for the same tourism-client wallet share that Ueppy targets with website and direct-booking services.
• Triptease: Hospitality digital marketing platform specializing in direct booking conversion and on-site personalization for hotels, addressing the same OTA-disintermediation problem Ueppy solves via bespoke websites.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks6 records

Key highlights7 records

Customer concentration

• Xx.com/ueppy_com
• Facebookfacebook.com/UeppySrl

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Ueppy