What Bomb Cosmetics does

Bomb Cosmetics is a privately-held, UK-based (Bournemouth) handmade bath and body care company founded in 1997. Its product portfolio spans core categories — bath bombs/blasters, bath rocks, chill pills, watercolours, bubble dohs and bubble bath, bath melts, toy bath blasters, handmade soaps, soap dishes, body buffers, body polish and scrubs, shower gels, shower butter, whipped soaps, facial buffers and face masks, lip care, body spritz, body butters and lotions, shampoo and conditioner bars, candles, and wax melts — together with dedicated sub-brands: Bomb Raw (plastic-free, recyclable-packaging line), Pampered Pets (natural pet grooming products), and Fizzy Rascals & Buddy Buffers (playful character-driven bath products for children and gifting). Underlying production is artisanal: products are 100% handmade in the company's own factories using natural ingredients (cocoa and shea butters, kaolin clay, botanical extracts) and pure essential oils positioned for mood enhancement; the line is cruelty-free and predominantly vegan-friendly.

The business operates a direct-to-consumer e-commerce model through bombcosmetics.co.uk (UK) on Shopify, with free shipping over £30 and unit pricing across categories — bath bombs £1.20–£4.25+, body buffers £5.24–£6.99, body butters from £8.99, candles £4.10–£11.50, shampoo bars from £2.99, and gift sets £7.50–£25.99. A 10% first-purchase newsletter incentive and TikTok-exclusive bundles support acquisition, while verified customer reviews and blog content drive conversion. B2B revenue flows through dedicated UK (bombcosmeticstrade.co.uk) and EU (bombcosmeticstrade.eu) wholesale trade sites serving retailers, spas, and hospitality buyers. Headcount sits at 251–500 employees and no funding rounds, acquisitions, or public-ownership events are recorded.

Name

Bomb Cosmetics

Legal name

Bomb Cosmetics UK

Website

https://bombcosmetics.co.uk

Company type

Private

Founded year

1997

Operating status

Operating

Headcount range

251–500 employees

Short description

Bomb Cosmetics is a UK-based handmade bath, body, and home-fragrance company founded in 1997, serving individual consumers via DTC e-commerce and B2B trade customers across the UK and EU through dedicated sub-brands including Bomb Raw, Pampered Pets, and Fizzy Rascals.

Ownership category

akta.pro rank

Product category

Bath & Body Care

NAICS

Soap and Cleaning Compound Manufacturing (32561), Cosmetics, Beauty Supplies, and Perfume Retailers (456120), Health and Personal Care Retailers (4561)

SIC

Soap, Detergents, Cleang Preparations, Perfumes, Cosmetics (2840), Perfumes, Cosmetics & Other Toilet Preparations (2844)

akta.pro primary industry

Bath Additives (Bath Bombs, Salts, Oils, Soaks) (CRABAEAE)

akta.pro secondary industries

Bath & Shower Products (Soaps, Body Wash, Bath Additives) (CRADANAB), Kids Bath Additives & Fun Bath (Bubble Bath, Bath Bombs) (CRABAJAO), Body Sprays & Mists (CRABADAC)

Keywords

• Handmade bath bombs
• Bath body care
• Aromatherapy cosmetics
• Handmade soaps
• Home fragrance candles

Headquarters

HQ city

Bournemouth

HQ country

United Kingdom

HQ region

Europe

Offices1 record

Markets served

GTM type

B2B and B2C

Offering type

Hardware or Manufacturing

Cost components

Personnel, Supply Chain, Operations, Marketing or Sales, Infrastructure

Revenue model

1. Direct-to-Consumer E-commerce: Retail sales through owned e-commerce websites (bombcosmetics.co.uk for UK consumers, bombcosmeticstrade.co.uk for UK trade, bombcosmeticstrade.eu for EU trade). Standard consumer pricing with free shipping threshold over £30.

Pricing tiers

Go-to-market motion1 record

Distribution channels3 records

Marketing channels4 records

Core offering

Bomb Cosmetics manufactures and sells 100% handmade bath, body, skin, hair and home fragrance products — including bath bombs, bath rocks, bubble bath, bath melts, toy bath blasters, handmade soaps, body buffers, shower butters and gels, face masks, lip balms, body butters, shampoo and conditioner bars, candles and wax melts — formulated with pure essential oils, cocoa and shea butters, and natural ingredients. Products are sold direct-to-consumer through its own UK Shopify storefront and to B2B trade customers (retailers, spas, hospitality) via dedicated UK and EU wholesale sites, with sub-brands covering plastic-free (Bomb Raw), pet grooming (Pampered Pets) and playful character bath products (Fizzy Rascals & Buddy Buffers).

Product overview

Bomb Cosmetics is a UK-based handmade bath and body care company offering a diverse portfolio of artisanal products. The core offering centres on bath products (Bath Bombs, Bath Rocks, Chill Pills, Watercolours, Bubble Dohs, Bubble Bath, Bath Melts, Toy Bath Blasters), body care (Body Buffers, Body Polishes, Body Scrubs, Shower Gel, Shower Butter, Whipped Soap), skincare (Facial Buffers, Face Masks, Lip Care, Body Spritz, Body Butters & Lotions), hair care (Shampoo & Conditioner Bars), hand care, soaps (Handmade Soaps, Toy Soaps, Soap Dishes), and home fragrance (Candles, Wax Melts). The portfolio includes specialty sub-brands: Fizzy Rascals & Buddy Buffers (playful character products), Bomb Raw (plastic-free sustainable line), Pampered Pets (pet care products), and Gift collections (including TikTok exclusives and birthday ranges). Products are handmade, cruelty-free, and incorporate pure essential oils for mood enhancement with natural butters like shea and cocoa for skin nourishment.

Differentiator

Problem solved

Functional benefit

Brands

• Bomb Raw: Plastic free product range featuring blasters, soy wax melts, gift sets, and buffers with recyclable packaging.
• Pampered Pets
• Toy Bath Blasters

Products and services

• Bath Bombs Hand-crafted bath products that fizz in water, containing pure essential oils for mood enhancement and moisturising cocoa and shea butter piping that melts as the bath bomb dissolves. Targeted at individual consumers seeking handmade, natural-ingredient bath products and at gift buyers.
• Bath Rocks Tiny fizzy bath products packed with vibrant colour and essential oils, designed to be sprinkled in the bath for a colourful, aromatic experience. Targeted at individual consumers seeking fun, colourful bath additions.
• Chill Pills Vegan, handmade mini bath blasters in various scents and colours for a colourful, aromatic bath experience. Targeted at individual consumers seeking small-format, vegan bath products.
• Watercolours Larger bath blasters that create kaleidoscopic colour combinations in the bath, releasing kaolin clay, bright colours and essential oils. Targeted at individual consumers and gift buyers seeking visually striking bath products.
• Bubble Dohs Solid bubble-making products held under running water to create long-lasting, environmentally friendly bubbles without bottles. Targeted at individual consumers seeking plastic-free bubble bath alternatives.
• Bubble Bath Traditional handmade bubble bath products formulated with pure essential oils to enhance or relax mood. Targeted at individual consumers seeking everyday bubble bath products.
• Bath Melts Small melts containing shea and cocoa butter that gently melt in the bath, releasing nourishing butters and essential oils to condition skin. Targeted at individual consumers seeking intensive moisturising bath products.
• Toy Bath Blasters Bath bombs topped with small toys, containing essential oils and moisturising cocoa and shea butter, designed for children. Targeted at parents and gift buyers purchasing for kids.
• Handmade Soaps Vegetable-based glycerine soaps that are vegan-friendly, mild, have neutral pH and contain pure essential oils to enhance mood. Targeted at individual consumers and gift buyers seeking handmade, vegan-friendly bar soaps.
• Toy Soaps Gentle glycerin-based soaps with essential oils designed for children's bath time, featuring toy characters. Targeted at parents and gift buyers purchasing for children.
• Body Buffer Shower Soaps Triple-butter soap sponges with textured or smooth surfaces for exfoliating, moisturising and cleansing in the shower, lasting 20–50 uses. Targeted at individual consumers seeking long-life shower products.
• Body Polish Solid, butter-rich, highly foaming body scrub that bubbles and moisturises while gently removing dead skin in the shower. Targeted at individual consumers seeking exfoliating, moisturising shower products.
• Body Scrubs Traditional oil-based scrubs that gently exfoliate and create a moisture barrier on skin, leaving it silky and scented. Targeted at individual consumers seeking traditional oil-based exfoliation.
• Shower Gel Liquid shower products with scents and pure essential oils designed to soothe, smooth and moisturise skin. Targeted at individual consumers seeking everyday liquid shower products.
• Shower Butter Butter-rich, creamy shower wash that produces rich, moisturising foam to leave skin soft and nourished. Targeted at individual consumers seeking indulgent, moisturising shower washes.
• Solid Shower Gels & Scrubs Bottle-free shower gels and scrubs made with double shea butter and natural exfoliants, with essential oils. Targeted at individual consumers seeking plastic-free, sustainable shower options.
• Whipped Soap Luxuriously soft, multi-purpose cream for showering, shaving and bathing that creates rich lather and leaves skin smooth. Targeted at individual consumers seeking multi-use shower products.
• Face Masks Clay masks with natural ingredients, offering up to 12 uses per sachet for various skin types. Targeted at individual consumers seeking natural clay-based facial treatments.
• Lip Balms Hydrating lip care products including balms, scrubs, tints and treatments formulated with natural butters. Targeted at individual consumers seeking natural lip care.
• Body Spritz Body mists with natural floral waters and pure essential oils for signature scent application. Targeted at individual consumers seeking lightweight, scented body mists.
• Body Butters & Lotions Rich moisturisers containing at least 30% pure shea and cocoa butters with essential oils for dry skin. Targeted at individual consumers with dry skin seeking rich moisturisation.
• Shampoo & Conditioner Bars Bottle-free shampoo and conditioner bars formulated with pure essential oils and natural butters, lasting up to 50 washes. Targeted at individual consumers seeking plastic-free, sustainable hair care.
• Candles Handmade candles in tin and piped designs, highly fragranced with mood-enhancing pure essential oils. Targeted at individual consumers and gift buyers seeking home fragrance.
• Wax Melts Handmade wax melts with bold, long-lasting scents, available in pick-n-mix and soy wax blend options. Targeted at individual consumers seeking home fragrance without an open flame.
• Gifts Handwrapped, handmade gift sets and bundles featuring various product combinations, including birthday, seasonal and discovery sets. Targeted at gift buyers for birthdays, holidays and special occasions.
• TikTok Exclusive Bundles Limited-time exclusive handcrafted collections marketed through TikTok at discounted prices. Targeted at individual consumers reached via TikTok social-commerce.
• Hot Packs Microwaveable heat packs filled with real lavender buds that release relaxing fragrance when warmed. Targeted at individual consumers seeking aromatherapy heat relief products.
• Bomb Raw Range Plastic-free, recyclable packaging product line including blasters, soy wax melts, gift sets, buffers and shampoo bars. Targeted at eco-conscious individual consumers seeking sustainable bath, body and home fragrance options.
• Pampered Pets Natural pet care range including dog paw bath soaks, shampoo bars and paw balms for pet grooming. Targeted at pet owners seeking natural, gentle pet grooming products.
• Fizzy Rascals & Buddy Buffers Playful soap-soaked sponges and fizzy bath bomb characters with bold scents and unique names for a fun bath experience. Targeted at parents, gift buyers and individual consumers seeking novelty, character-themed bath products.
• UK Wholesale / Trade Supply Dedicated wholesale portal (bombcosmeticstrade.co.uk) supplying Bomb Cosmetics bath, body, soap and home fragrance products to UK retailers, spas and hospitality buyers at wholesale pricing. Targeted at B2B trade buyers reselling to end consumers.
• EU Wholesale / Trade Supply Dedicated wholesale portal (bombcosmeticstrade.eu) supplying Bomb Cosmetics bath, body, soap and home fragrance products to EU retailers, spas and hospitality buyers at wholesale pricing. Targeted at B2B trade buyers across Europe reselling to end consumers.

Quantifiable outcome

• Free shipping over £30 for customer retention
• +1 more outcomes

Named customers5 records

Segments4 records

Ideal customer profiles2 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration16 records

Feature4 records

Scale indicators3 records

Recent moves5 records

Expansion highlights6 records

Direct peers

• Baylis & Harding: UK mass-market bath, body and home fragrance brand sold through gift-pack-heavy retail distribution. Comparable to Bomb Cosmetics on product mix (soaps, body washes, candles, gift sets), B2B wholesale exposure, and emphasis on gifting as a primary use case, though somewhat lower-end on price tier.
• Treaclemoon: UK-based body care and bath brand known for playful fragrance and gift-set-led positioning. Direct competitor to Bomb Cosmetics on whimsical branding, gift-pack-led assortment, and fragrance-driven bath/body SKUs in UK and European retail.
• Neal's Yard Remedies: UK-based natural and organic bath, body and skincare brand focused on ethical, handmade, natural-ingredient formulations. Comparable to Bomb Cosmetics on the natural/essential-oil ingredient story, cruelty-free positioning, UK manufactured bath/body line, and gifting use cases.
• Rituals: European body care and home fragrance brand built around natural ingredients, essential oils, and wellness rituals. Comparable to Bomb Cosmetics on body care + candles/wax melts + essential-oil positioning, and on multi-channel retail/wholesale presence across UK and EU markets.
• Molton Brown: UK-origin premium bath, body and home fragrance house with a strong B2B hotel amenity and retail footprint. Comparable to Bomb Cosmetics on hand-blended positioning, bath/body/home-fragrance catalog, and UK-made manufacturing ethos, though operating at a higher price tier.
• The Somerset Toiletry Co. UK-based handmade bath, body and home fragrance manufacturer serving both DTC and B2B wholesale (spas, retailers, hotels) — a near-identical operating model to Bomb Cosmetics. Comparable on handmade positioning, multi-channel structure (consumer + trade), and bath-and-body product mix.
• Lush: UK-based handmade bath, body and skincare brand with a similar artisan, fresh-made, essential-oil-led proposition across bath bombs, soaps, and shower products. The closest direct competitor to Bomb Cosmetics on handmade positioning, ingredient ethos, and breadth of bath/fizzy product catalog.

Broad incumbents

• The Body Shop: Large incumbent personal care brand with a global retail footprint and broad bath, body, and home-fragrance portfolio under an ethical/values-led banner. Overlaps with Bomb Cosmetics on bath/body/gifting products and the cruelty-free/values positioning, but at substantially greater scale and category breadth.
• Bath & Body Works: Mass-market US leader in candles, body care, soaps, and home fragrance with deep seasonal/gifting merchandising. Comparable to Bomb Cosmetics on candles, body care, and gifting-led merchandising, though operating at vastly greater scale, primarily US-distributed, and in a price/category tier below Bomb.

Others

• White Company: UK lifestyle/home brand with a meaningful candle and home fragrance line, plus bath and body adjacencies. Comparable to Bomb Cosmetics on UK-made candles/wax melts and the premium-lifestyle gifting channel, though home (linens, bedding) is its primary category rather than bath/body.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks6 records

Key highlights7 records

Customer concentration

• Facebookfacebook.com/Bomb.Cosmetics
• LinkedInlinkedin.com/company/bomb-cosmetics

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Bomb Cosmetics