Serana Europe
Serana Europe GmbH is a German manufacturer of cell culture supplies and contract manufacturing services, serving academic institutions, university labs, and private research organizations through direct e-commerce and a global distributor network.
- Company typePrivate
- Founded2014
- HeadquartersPessin, Germany
- Headcount11–50
- GTM typeB2B
- OfferingHardware or Manufacturing
What Serana Europe does
Serana Europe GmbH is a German private limited company headquartered in Pessin, Germany, founded in 2014, that manufactures and supplies cell culture products for research and laboratory use. The company offers a comprehensive range of cell culture supplies used across all areas where cell culture is performed, complemented by contract manufacturing services for customers requiring custom production. Its operational positioning is "quality led" and "customer driven," targeting academic institutions, university laboratories, and private research organizations performing cell culture work.
The company runs a hybrid go-to-market combining direct e-commerce sales through its own online shop (serana.de) with a global third-party distribution network. Pricing is quote-based via a dedicated quote cart rather than published list prices, indicating custom or project-based ordering typical of small-batch lab supplies. The website is bilingual (English/German), includes distributor and product-research resource pages, and offers direct phone and email support. Distribution is described as global, though no specific geographic markets or named distribution partners are disclosed.
With an employee base in the 11–50 range, Serana Europe is a small-to-mid-scale niche manufacturer in the broader life sciences consumables market. The company maintains no disclosed parent, no funding history, no certifications, no patents, no named customers, and no management team information in the available data, which materially limits external validation of scale, governance, and quality claims.
Serana Europe firmographics
Firmographics- Name
- Serana Europe
- Legal name
- Serana Europe GmbH
- Website
- https://serana-europe.com
- Company type
- Private
- Founded year
- 2014
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- Serana Europe GmbH is a German manufacturer of cell culture supplies and contract manufacturing services, serving academic institutions, university labs, and private research organizations through direct e-commerce and a global distributor network.
- Ownership category
- akta.pro rank
Serana Europe industry classification
Industry- Product category
- Life Sciences Manufacturing
- NAICS
- Medicinal and Botanical Manufacturing (325411), Pharmaceutical and Medicine Manufacturing (32541)
- SIC
- Wholesale-Professional & Commercial Equipment & Supplies (5040), Medicinal Chemicals & Botanical Products (2833)
- akta.pro primary industry
- Process Development & Tech Transfer Services (CDMO) (HLAGABAL)
- akta.pro secondary industry
- Process Development & Tech Transfer (Upstream/Downstream/MSAT) (HLAGAGAE)
Keywords
Where Serana Europe is headquartered
LocationHeadquarters
- HQ city
- Pessin
- HQ country
- Germany
- HQ region
- Europe
Offices1 record
Markets served
Serana Europe business model
Business model- GTM type
- B2B
- Offering type
- Hardware or Manufacturing
- Cost components
- Supply Chain, Operations, Personnel, Technology or R&D, Marketing or Sales
Revenue model
- Cell Culture Products: Sale of cell culture supplies and reagents used in research and laboratory settings where cell culture is performed.
- Manufacturing Services: Custom manufacturing services for cell culture products, likely project-based or contract manufacturing arrangements.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Other | Pay-as-you-go | Custom quoted pricing based on product requirements |
Go-to-market motion2 records
Distribution channels2 records
Marketing channels3 records
Serana Europe product offering
Product offeringCore offering
Serana Europe manufactures and supplies a wide range of cell culture products used across all areas where cell culture is performed, including reagents and consumables sold through its online shop. In addition, the company offers contract manufacturing services for cell culture supplies, providing custom production capabilities to customers in the biotechnology and life sciences sectors.
Product overview
Serana Europe offers a unified portfolio of cell culture supplies and manufacturing services. The core product line includes comprehensive cell culture supplies available through their online shop, complemented by contract manufacturing services for customers requiring custom production. The company positions itself as quality-led and customer-driven, serving all areas where cell culture is performed.
Differentiator
Problem solved
Functional benefit
Products and services
- Cell Culture Supplies A comprehensive range of cell culture products — reagents and consumables — used across all areas where cell culture is performed, sold to research institutions, laboratories, and biotechnology / life sciences customers through the company's online shop.
- Manufacturing Services Contract manufacturing services for cell culture supplies, providing quality-led custom production capabilities for customers in the biotechnology and life sciences sectors that require production beyond standard catalog products.
Companies that use Serana Europe
Customer profileSegments1 record
Ideal customer profiles1 record
Serana Europe technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Serana Europe partnerships and signals
Strategic signalRecent moves4 records
Expansion highlights4 records
Serana Europe competitors and assessment
Company assessmentDirect peers
- Lonza Group: Global CDMO and cell culture solutions provider offering custom media, sera, and bioprocessing services. Directly comparable to Serana's cell culture supplies plus contract manufacturing combination, though at vastly larger scale.
- Corning Life Sciences: Major supplier of cell culture media, sera, and plasticware used in research and bioproduction. Comparable product breadth in cell culture inputs to Serana.
- FUJIFILM Irvine Scientific: Specialist manufacturer of cell culture media and sera for research, cell therapy, and assisted reproductive technologies. Closely comparable to Serana's niche as a focused cell culture supplies manufacturer.
- STEMCELL Technologies: Specialty cell culture media, reagents, and cell isolation products focused on stem cell and immunology research. Comparable mid-sized cell culture supplies specialist serving research customers.
- PAN-Biotech: German-based cell culture media, sera, and reagents manufacturer serving research and biopharma customers. Closely comparable European-headquartered cell culture supplies peer.
Broad incumbents
- Thermo Fisher Scientific (Gibco): Gibco is the dominant cell culture brand covering media, sera, reagents, and plastics across research and manufacturing. Competes with Serana across essentially every cell culture product category.
- Merck KGaA (Sigma-Aldrich / BioReliance): Life science tools giant offering cell culture media, reagents, and bioprocessing services through its Sigma-Aldrich and BioReliance lines. Overlaps directly with Serana's product and service portfolio.
- Cytiva (Danaher): Bioprocessing and cell culture media/sera supplier serving research and commercial biomanufacturing customers. Comparable cell culture product offering with global scale.
- Sartorius: Bioprocessing solutions provider with cell culture media and process development services relevant to upstream biomanufacturing, overlapping with Serana's manufacturing services.
Market position
Strengths4 records
Weaknesses4 records
Competitive moat3 records
Key risks5 records
Key highlights4 records
Customer concentration
Serana Europe financial estimates
Financial estimateRevenue estimate
Valuation estimate
Serana Europe leadership team
Management profileNumber of profiles
Serana Europe funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Serana Europe M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Serana Europe
What does Serana Europe do?
Serana Europe manufactures and supplies a wide range of cell culture products used across all areas where cell culture is performed, including reagents and consumables sold through its online shop. In addition, the company offers contract manufacturing services for cell culture supplies, providing custom production capabilities to customers in the biotechnology and life sciences sectors.
Is Serana Europe a public or private company?
Serana Europe is a private company. It is classified as unknown and is currently operating.
When was Serana Europe founded?
Serana Europe was founded in 2014. It employs 11 to 50 people.
Where is Serana Europe based?
Serana Europe is headquartered in Pessin, Germany, in the Europe region.
How does Serana Europe make money?
Two revenue lines are on record. Cell Culture Products are the primary driver. The others are manufacturing Services.
Who are Serana Europe's main competitors?
Direct peers on record are Lonza Group, Corning Life Sciences, FUJIFILM Irvine Scientific, STEMCELL Technologies and PAN-Biotech. Broad incumbents are Thermo Fisher Scientific (Gibco), Merck KGaA (Sigma-Aldrich / BioReliance), Cytiva (Danaher) and Sartorius.
Does Serana Europe have an API?
No public API is recorded for Serana Europe.
What industry is Serana Europe in?
Serana Europe's product category is Life Sciences Manufacturing. Its primary akta.pro industry code is HLAGABAL, Process Development & Tech Transfer Services (CDMO), with a secondary code of HLAGAGAE, Process Development & Tech Transfer (Upstream/Downstream/MSAT). Its NAICS code is 325411 and its SIC code is 5040.