Knee Deep Brewing

Craft Beer Manufacturingkneedeepbrewing.com

Company typePrivate
Founded2010
HeadquartersAuburn, United States
Headcount51–100
GTM typeB2C
OfferingHardware or Manufacturing

Knee Deep Brewing firmographics

Firmographics

Name: Knee Deep Brewing
Legal name: Knee Deep Brewing Co.
Website: https://kneedeepbrewing.com
Company type: Private
Founded year: 2010
Operating status: Operating
Headcount range: 51–100 employees
Ownership category
akta.pro rank

Knee Deep Brewing industry classification

Industry

Product category: Craft Beer Manufacturing
NAICS: Breweries (31212), Drinking Places (Alcoholic Beverages) (722410), Beer, Wine, and Liquor Retailers (44532)
SIC: Malt Beverages (2082), Retail-Eating & Drinking Places (5810)
akta.pro primary industry: Microbreweries & Craft Breweries (THAFALAC)
akta.pro secondary industries: Beer Brewing & Craft Brewing (AFAFAAAA), Brewpubs & Taprooms (On-site Beer Service) (THAFALAA), Craft Beer Bars & Taprooms (THAFAEAG), Craft Beer Retail & Bottle Shops (Off-Premise) (CRANAAAC)

Keywords

Craft beer brewing
Craft beer production
Taproom operations
Craft beer distribution
Brewery retail

Where Knee Deep Brewing is headquartered

Location

Headquarters

HQ city: Auburn
HQ country: United States
HQ region: North America

Offices3 records

Markets served

Knee Deep Brewing business model

Business model

GTM type: B2C
Offering type: Hardware or Manufacturing
Cost components: Operations, Supply Chain, Personnel, Infrastructure, Technology or R&D, Marketing or Sales

Revenue model

Taproom Sales: Direct sales of draft beer, canned/bottled beer, and food at taproom locations in Auburn and Folsom. Includes special events and private bookings.
Retail Distribution: Distribution of packaged beers (cans, bottles) to retailers across the United States and internationally.

Pricing tiers

Model	Billing	Price
Unit Pricing	Pay-as-you-go	Taproom food menu pricing

Go-to-market motion2 records

Distribution channels3 records

Marketing channels6 records

Knee Deep Brewing product offering

Product offering

Core offering

Knee Deep Brewing Co. manufactures and sells craft beer across a portfolio of 14 year-round and 15 limited release SKUs (West Coast IPAs, Triple IPAs, Hazy IPAs, Blonde Ales, Mexican-style Lagers, Hard Seltzers, Stouts and Porters) produced at its 37,000 sq. ft. Auburn, CA brewery. Revenue comes from direct-to-consumer taproom sales at its Auburn and Folsom locations (with food service), packaged beer distributed nationally and internationally, online can/merchandise shipping, and private event hosting.

Product overview

Knee Deep Brewing Co. is a family-owned craft brewery established in 2010 in Auburn, CA, producing a diverse portfolio of bold craft beers. The company's core product lineup consists of 14 year-round beers including IPAs (West Coast, Hazy, Session), Pale Ales, Blonde Ales, Lagers, Light Beers, and Imperial/Double/Triple IPAs. The portfolio also includes 15 limited release seasonal and experimental beers featuring styles like Stouts, Porters, Seltzers, Sours, and Kolsch variants, plus 7 upcoming beers including German Pilsners, Cold IPAs, and additional Seltzer flavors. The company operates two taproom locations (Auburn and Folsom Taphouse & Grill with full kitchen), offers online shipping of beers and merchandise, and provides private event hosting services.

Differentiator

Problem solved

Functional benefit

Products and services

916 Blonde Ale A crisp, easy-drinking American Blonde Ale with a light malt backbone, subtle hop character and refreshing finish, brewed to represent Northern California's 916 area code. Available year-round in 12oz and 19.2oz formats.
Deep Clarity

Companies that use Knee Deep Brewing

Customer profile

Segments2 records

Ideal customer profiles1 record

Knee Deep Brewing technology and API

Technology

Technology focussed No

API detail

Has API: No
API docs
API detail

Core technology

AI maturity

App detail

Feature2 records

Knee Deep Brewing partnerships and signals

Strategic signal

Partnerships

Two partnerships are on record, tiered core.

PRIDE IndustriescoreStrategic or Co-development Partner · 1 January 2020In 2020, facing labor shortages, Knee Deep partnered with PRIDE Industries to employ individuals with disabilities, creating a diverse and dedicated workforce. This collaboration led to the creation of special brews like 'Perfect Fit' and 'Hoppy Roger,' raising awareness for autism and supporting inclusive employment practices.
Banzito's TacoscoreStrategic or Co-development PartnerOn-site food partner at the Auburn taproom serving craft-gourmet tacos Tuesday through Sunday, 12 PM - 8 PM. The collaboration brings together exceptional craft beer and unforgettable Latin-inspired flavors with a modern craft-gourmet twist.

Scale indicators5 records

Recent moves8 records

Expansion highlights4 records

Knee Deep Brewing competitors and assessment

Company assessment

Direct peers

Russian River Brewing Company: Iconic Northern California craft brewery renowned for Pliny the Elder IPAs and barrel-aged sours, with brewpub taprooms in Santa Rosa and Windsor. Highly comparable to Knee Deep given overlapping NorCal geography, hop-forward core portfolio, and awards-driven brand.
Track 7 Brewing Company: Sacramento-based craft brewery operating multiple taproom locations and a diverse IPA-forward portfolio. Direct geographic and product overlap with Knee Deep's Sacramento-area taprooms and hop-forward lineup.
Firestone Walker Brewing Company: California craft brewery with flagship IPAs (Mind Haze, Double Jack), broad distribution, and taproom locations. Comparable as a hop-forward California craft peer with national distribution, though larger in scale.
Revision Brewing Company: Sparks, Nevada craft brewery focused on IPAs and hazy styles with broad West Coast distribution. Comparable as a neighboring regional craft peer with a similar hop-forward portfolio and multi-state distribution.
Bear Republic Brewing Co. Northern California craft brewery known for its Racer 5 IPA, operating a brewpub and distributing across the western U.S. Comparable as a hop-forward, California-anchored craft competitor with similar production scale and taproom-plus-distribution model.
Stone Brewing: San Diego-area craft brewery famous for Ruination IPA and Arrogant Bastard, with multiple taproom/restaurant locations. Comparable as a hop-forward, award-winning California craft competitor (now under Sapporo ownership).
Lagunitas Brewing Company: Iconic Petaluma, CA craft brewery known for IPAs (IPA, Little Sumpin' Sumpin') and taproom experiences, now owned by Heineken. Comparable as a NorCal IPA-anchored craft brewery with national and international distribution.
Sierra Nevada Brewing Co. One of the largest U.S. craft brewers, founded in Chico, CA, with broad portfolio including IPAs, lagers, and stouts, plus a taproom restaurant. Comparable product portfolio (hop-forward beers, diverse styles) and California origin, though substantially larger.
Alvarado Street Brewery: California craft brewery known for hazy IPAs and lagers with taproom locations and broad distribution. Comparable as a West Coast craft peer with an IPA- and lager-led portfolio and family/independent operating model.

Broad incumbents

Boston Beer Company: Public craft brewer (Samuel Adams, Twisted Tea, Truly Hard Seltzer) with national distribution and broad portfolio. Comparable as a major craft and seltzer competitor whose product breadth and scale dwarf Knee Deep, but tangential given different size and public-company structure.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat3 records

Key risks6 records

Key highlights7 records

Customer concentration

Knee Deep Brewing financial estimates

Financial estimate

Revenue estimate

Valuation estimate

Knee Deep Brewing leadership team

Management profile

Number of profiles

Knee Deep Brewing funding detail

Funding detail

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

Knee Deep Brewing M&A and investment

M&A and investment

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Knee Deep Brewing

What does Knee Deep Brewing do?

Is Knee Deep Brewing a public or private company?

Knee Deep Brewing is a private company. It is classified as family owned and is currently operating.

When was Knee Deep Brewing founded?

Knee Deep Brewing was founded in 2010. It employs 51 to 100 people.

Where is Knee Deep Brewing based?

Knee Deep Brewing is headquartered in Auburn, United States, in the North America region.

How does Knee Deep Brewing make money?

Two revenue lines are on record. Taproom Sales are the primary driver. The others are retail Distribution.

Who are Knee Deep Brewing's main competitors?

Direct peers on record are Russian River Brewing Company, Track 7 Brewing Company, Firestone Walker Brewing Company, Revision Brewing Company, Bear Republic Brewing Co., Stone Brewing, Lagunitas Brewing Company, Sierra Nevada Brewing Co. and Alvarado Street Brewery. Boston Beer Company is listed as a broad incumbent.

Does Knee Deep Brewing have an API?

No public API is recorded for Knee Deep Brewing.

What industry is Knee Deep Brewing in?

Knee Deep Brewing's product category is Craft Beer Manufacturing. Its primary akta.pro industry code is THAFALAC, Microbreweries & Craft Breweries, with a secondary code of AFAFAAAA, Beer Brewing & Craft Brewing. Its NAICS code is 31212 and its SIC code is 2082.