Helix eSports
Helix eSports operated two physical esports centers in North Bergen, NJ and Foxborough, MA, providing professional-grade gaming, VR, birthday parties, and corporate events to consumers, professional esports organizations, and high school leagues before announcing closure in 2025-2026.
- Company typePrivate
- Founded2019
- HeadquartersNorth Bergen, United States
- Headcount11–50
- GTM typeB2B and B2C
- OfferingServices
What Helix eSports does
Helix eSports operated two physical esports centers in the United States, providing professional-grade gaming and virtual reality experiences to consumers, professional esports organizations, and community groups. The company was headquartered in North Bergen, New Jersey, with its original location at 3167 JFK Blvd described as the largest gaming center in the USA at approximately 6,000 sq ft and 150+ gaming stations, and a second location at Patriot Place in Foxborough, Massachusetts, a 13,000 sq ft facility adjacent to Gillette Stadium. Both venues were equipped with high-end commodity gaming hardware (CyberPower i5 2070 Super PCs, 144hz/240hz BenQ monitors, Razer peripherals) and dedicated fiber internet infrastructure, alongside a 50+ game library and VR Oculus experiences at Patriot Place.
The company generated revenue through a multi-stream physical retail model: usage-based hourly gaming rentals ($7-8/hour with tiered passes up to a $35 day pass), tiered birthday party packages ($240 Gold, $360 Platinum, $480 Diamond at Patriot Place), corporate and group events, on-site food and beverage (including beer and wine), and venue rentals including a 14,000 sq ft adjacent ballroom at North Bergen. The go-to-market blended event-driven and community-led motions, anchored by the 2019 launch of the Helix High School League, the first in-person high school esports league in the US, and flagship partnerships making Patriot Place the official home of Boston Uprising (Overwatch League) and Boston Breach (Call of Duty League). Founded in 2018-2019, the company announced the closure of its business in 2025-2026 after six years of operation.
Helix eSports firmographics
Firmographics- Name
- Helix eSports
- Legal name
- Helix eSports
- Website
- https://helixesports.com
- Company type
- Private
- Founded year
- 2019
- Operating status
- Closed
- Headcount range
- 11–50 employees
- Short description
- Helix eSports operated two physical esports centers in North Bergen, NJ and Foxborough, MA, providing professional-grade gaming, VR, birthday parties, and corporate events to consumers, professional esports organizations, and high school leagues before announcing closure in 2025-2026.
- Ownership category
- akta.pro rank
Helix eSports industry classification
Industry- Product category
- Esports Gaming Centers
- NAICS
- Amusement Parks and Arcades (7131)
- SIC
- Services-Membership Sports & Recreation Clubs (7997)
- akta.pro primary industry
- Dedicated LAN Gaming Centers (PC/Console Stations, Hourly Play) (MPAFALAA)
- akta.pro secondary industries
- Team Training Facilities & Bootcamps (Pro/Am Team Houses, Practice Centers) (MPAFALAG), Esports Arenas & Stadium Venues (Purpose-Built Competitive Venues) (MPAFALAB), Community/Youth Esports Centers (Recreation Centers, Nonprofit Programs) (MPAFALAH)
Keywords
Where Helix eSports is headquartered
LocationHeadquarters
- HQ city
- North Bergen
- HQ country
- United States
- HQ region
- North America
Offices2 records
Markets served
Helix eSports business model
Business model- GTM type
- B2B and B2C
- Offering type
- Services
- Cost components
- Personnel, Operations, Infrastructure, Marketing or Sales, Technology or R&D, Supply Chain
Revenue model
- Hourly Gaming Station Rental: Customers pay hourly rates for access to gaming PCs and equipment. Rates vary by location with tiered pricing for 1-hour, 3-hour, 5-hour, and full-day passes.
- Birthday Party Packages: All-inclusive party packages at Patriot Place with Gold ($240 for 8 gamers), Platinum ($360 for 12 gamers), and Diamond ($480 for 16 gamers) tiers. Includes game time, food, and dedicated staff.
- Birthday Party Packages - North Bergen: Birthday party bookings at North Bergen with 3 hours of game time, pizza, and staff oversight. Quote-based pricing.
- VR Experiences: Virtual reality sessions at Patriot Place including 30-minute ($21) and 60-minute ($30) Oculus sessions, and 2 VR races ($15).
- Food and Beverage: On-site food concepts selling beer, wine, and snacks at both locations. Quick service food and bar concept at Patriot Place.
- Corporate and Group Events: Revenue from corporate outings, bachelor parties, team building events, and boot camps for competitive organizations. Quote-based pricing.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Usage-based | Pay-as-you-go | North Bergen Hourly Gaming - $7/hour, $18/3 hours, $25/5 hours, $35 Day Pass |
| Usage-based | Pay-as-you-go | Patriot Place Gaming - $8/hour, $21/3 hours, $30/5 hours |
| Unit Pricing | Pay-as-you-go | Birthday Party Gold Package - $240 (8 gamers, 2 large pizzas) |
| Unit Pricing | Pay-as-you-go | Birthday Party Platinum Package - $360 (12 gamers, 3 large pizzas) |
| Unit Pricing | Pay-as-you-go | Birthday Party Diamond Package - $480 (16 gamers, 4 large pizzas) |
Go-to-market motion3 records
Distribution channels4 records
Marketing channels7 records
Helix eSports product offering
Product offeringCore offering
Helix eSports operated premium physical esports gaming centers providing pay-per-hour access to 100+ high-end gaming PCs with dedicated fiber internet, plus add-on services including birthday party packages, corporate and large group events, professional esports team hosting, and the Helix High School League. The company ran two flagship venues: the 6,000 sq ft North Bergen, NJ location (150+ stations, largest gaming center in the US) and the 13,000 sq ft Patriot Place, MA location adjacent to Gillette Stadium.
Product overview
Helix eSports operates as a physical esports center company offering a unified platform of gaming facilities and programs. The core product consists of two flagship esports centers (North Bergen, NJ and Patriot Place, MA), each featuring 100+ high-end gaming PCs with professional peripherals, dedicated fiber internet, and lounge space. Supporting the physical centers are multiple service modules including the Helix High School League (first in-person high school esports league in the US), birthday party packages at both locations, competitive organization hosting for professional teams, large group events and corporate outings, and hourly walk-in gaming sessions. The North Bergen location serves as the original flagship and largest gaming center in the USA, while Patriot Place is positioned as the first gaming center adjacent to a major professional sporting venue (Gillette Stadium).
Differentiator
Problem solved
Functional benefit
Products and services
- Helix eSports North Bergen venue Flagship 6,000 sq ft esports gaming center in North Bergen, NJ with 150+ gaming stations, 110 i5 1080 PCs, 144hz monitors, Razer peripherals, private and semi-private rooms, snack bar with beer and wine, and an attached 14,000 sq ft ballroom for large events. Located minutes from Manhattan and The Meadowlands Sports Complex.
- Helix eSports Patriot Place venue 13,000 sq ft esports gaming center in Foxborough, MA, adjacent to Gillette Stadium, featuring CyberPower i5 2070 Super PCs, 144hz/240hz BenQ monitors, Razer peripherals, dedicated fiber internet, VR Oculus stations, and a quick service food and bar concept. Official home of the Boston Uprising and Boston Breach professional esports teams.
- Hourly gaming sessions (North Bergen) Pay-per-use access to gaming PCs at the North Bergen location with pricing tiers: $7/hour, $18/3 hours, $25/5 hours, and $35 day pass. Hours: Tuesday-Saturday 12pm-10pm, Sunday 2pm-10pm (closed Mondays).
- Hourly gaming sessions (Patriot Place) and VR experiences Pay-per-use gaming access at the Patriot Place location with pricing tiers: $8/hour, $21/3 hours, $30/5 hours, plus a summer day pass. VR Oculus sessions: 30 minutes for $21, 60 minutes for $30, and 2 VR races for $15. Operating hours Tuesday-Sunday.
- Birthday party packages (Patriot Place) All-inclusive birthday party packages at the Patriot Place location with three tiers: Gold ($240, 8 gamers, 2 large pizzas), Platinum ($360, 12 gamers, 3 large pizzas), and Diamond ($480, 16 gamers, 4 large pizzas). Includes 2.5 hours of game time, pizza, drinks, dedicated staff, and access to 50+ PC games.
- Birthday party packages (North Bergen) Birthday party experience at the North Bergen location featuring 3 hours of game time, pizza, access to 50+ PC games, and dedicated staff oversight. Quote-based pricing.
- Helix High School League The first in-person high school esports league in the United States, providing structured in-person competition, team-building and communication development, exposure to behind-the-scenes roles (streaming, shoutcasting, event production), and connections to college esports scholarship programs.
- Competitive esports organization hosting and bootcamps Private facility hosting and bootcamp services for professional esports organizations, providing private rooms, top-tier gaming PCs and peripherals, dedicated fiber internet, and team operations space. The Patriot Place venue is the official home of Boston Uprising (Overwatch League) and Boston Breach (Call of Duty League), and has hosted LCS organizations, Rocket League World Championship teams, and Fortnite World Cup participants.
- Large group and corporate events Corporate outings, team building events, bachelor/bachelorette parties, and youth group bookings (camps, recreation programs, field trips for ages 5 and up) at both venues. Includes 100+ gaming stations, on-site food and beverage (beer, wine, quick service food), and dedicated event coordination. Quote-based pricing.
Quantifiable outcome
- Largest gaming center in the United States at North Bergen location
- +2 more outcomes
Companies that use Helix eSports
Customer profileNamed customers6 records
Segments6 records
Ideal customer profiles5 records
Helix eSports technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature7 records
Helix eSports partnerships and signals
Strategic signalPartnerships
Two partnerships are on record, tiered flagship.
- Boston UprisingflagshipBoston Uprising, a professional Overwatch League team, has made Helix Patriot Place its official home venue. The partnership provides Helix with high-profile recurring customers and establishes credibility in the professional esports community. The location next to Gillette Stadium provides unique exposure to the New England sports fan demographic.
- Boston BreachflagshipBoston Breach, a professional Call of Duty League team, has made Helix Patriot Place its official home venue. This partnership complements the Boston Uprising relationship and establishes Helix as the premier destination for professional esports in the Boston/New England region.
Scale indicators7 records
Recent moves7 records
Expansion highlights5 records
Helix eSports competitors and assessment
Company assessmentMarket position
Competitive moat5 records
Key risks6 records
Key highlights6 records
Customer concentration
Helix eSports social profiles
Digital presenceHelix eSports financial estimates
Financial estimateRevenue estimate
Valuation estimate
Helix eSports leadership team
Management profileNumber of profiles
Profiles1 record
Helix eSports funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Helix eSports M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Helix eSports
What does Helix eSports do?
Helix eSports operated premium physical esports gaming centers providing pay-per-hour access to 100+ high-end gaming PCs with dedicated fiber internet, plus add-on services including birthday party packages, corporate and large group events, professional esports team hosting, and the Helix High School League. The company ran two flagship venues: the 6,000 sq ft North Bergen, NJ location (150+ stations, largest gaming center in the US) and the 13,000 sq ft Patriot Place, MA location adjacent to Gillette Stadium.
Is Helix eSports a public or private company?
Helix eSports is a private company. It is classified as founder individual operated bootstrapped and is currently closed.
When was Helix eSports founded?
Helix eSports was founded in 2019. It employs 11 to 50 people.
Where is Helix eSports based?
Helix eSports is headquartered in North Bergen, United States, in the North America region.
How does Helix eSports make money?
Six revenue lines are on record. Hourly Gaming Station Rental is the primary driver. The others are birthday Party Packages, birthday Party Packages - North Bergen, VR Experiences, food and Beverage and corporate and Group Events.
Does Helix eSports have an API?
No public API is recorded for Helix eSports.
What industry is Helix eSports in?
Helix eSports's product category is Esports Gaming Centers. Its primary akta.pro industry code is MPAFALAA, Dedicated LAN Gaming Centers (PC/Console Stations, Hourly Play), with a secondary code of MPAFALAG, Team Training Facilities & Bootcamps (Pro/Am Team Houses, Practice Centers). Its NAICS code is 7131 and its SIC code is 7997.