Helix eSports

What Helix eSports does

Helix eSports operated two physical esports centers in the United States, providing professional-grade gaming and virtual reality experiences to consumers, professional esports organizations, and community groups. The company was headquartered in North Bergen, New Jersey, with its original location at 3167 JFK Blvd described as the largest gaming center in the USA at approximately 6,000 sq ft and 150+ gaming stations, and a second location at Patriot Place in Foxborough, Massachusetts, a 13,000 sq ft facility adjacent to Gillette Stadium. Both venues were equipped with high-end commodity gaming hardware (CyberPower i5 2070 Super PCs, 144hz/240hz BenQ monitors, Razer peripherals) and dedicated fiber internet infrastructure, alongside a 50+ game library and VR Oculus experiences at Patriot Place.

The company generated revenue through a multi-stream physical retail model: usage-based hourly gaming rentals ($7-8/hour with tiered passes up to a $35 day pass), tiered birthday party packages ($240 Gold, $360 Platinum, $480 Diamond at Patriot Place), corporate and group events, on-site food and beverage (including beer and wine), and venue rentals including a 14,000 sq ft adjacent ballroom at North Bergen. The go-to-market blended event-driven and community-led motions, anchored by the 2019 launch of the Helix High School League, the first in-person high school esports league in the US, and flagship partnerships making Patriot Place the official home of Boston Uprising (Overwatch League) and Boston Breach (Call of Duty League). Founded in 2018-2019, the company announced the closure of its business in 2025-2026 after six years of operation.

Name

Helix eSports

Legal name

Helix eSports

Website

https://helixesports.com

Company type

Private

Founded year

2019

Operating status

Closed

Headcount range

11–50 employees

Short description

Helix eSports operated two physical esports centers in North Bergen, NJ and Foxborough, MA, providing professional-grade gaming, VR, birthday parties, and corporate events to consumers, professional esports organizations, and high school leagues before announcing closure in 2025-2026.

Ownership category

akta.pro rank

Product category

Esports Gaming Centers

NAICS

Amusement Parks and Arcades (7131)

SIC

Services-Membership Sports & Recreation Clubs (7997)

akta.pro primary industry

Dedicated LAN Gaming Centers (PC/Console Stations, Hourly Play) (MPAFALAA)

akta.pro secondary industries

Team Training Facilities & Bootcamps (Pro/Am Team Houses, Practice Centers) (MPAFALAG), Esports Arenas & Stadium Venues (Purpose-Built Competitive Venues) (MPAFALAB), Community/Youth Esports Centers (Recreation Centers, Nonprofit Programs) (MPAFALAH)

Keywords

• Esports gaming centers
• Gaming facility rental
• Birthday party packages
• High school esports league
• Competitive gaming bootcamps

Headquarters

HQ city

North Bergen

HQ country

United States

HQ region

North America

Offices2 records

Markets served

GTM type

B2B and B2C

Offering type

Services

Cost components

Personnel, Operations, Infrastructure, Marketing or Sales, Technology or R&D, Supply Chain

Revenue model

1. Hourly Gaming Station Rental: Customers pay hourly rates for access to gaming PCs and equipment. Rates vary by location with tiered pricing for 1-hour, 3-hour, 5-hour, and full-day passes.
2. Birthday Party Packages: All-inclusive party packages at Patriot Place with Gold ($240 for 8 gamers), Platinum ($360 for 12 gamers), and Diamond ($480 for 16 gamers) tiers. Includes game time, food, and dedicated staff.
3. Birthday Party Packages - North Bergen: Birthday party bookings at North Bergen with 3 hours of game time, pizza, and staff oversight. Quote-based pricing.
4. VR Experiences: Virtual reality sessions at Patriot Place including 30-minute ($21) and 60-minute ($30) Oculus sessions, and 2 VR races ($15).
5. Food and Beverage: On-site food concepts selling beer, wine, and snacks at both locations. Quick service food and bar concept at Patriot Place.
6. Corporate and Group Events: Revenue from corporate outings, bachelor parties, team building events, and boot camps for competitive organizations. Quote-based pricing.

Pricing tiers

Go-to-market motion3 records

Distribution channels4 records

Marketing channels7 records

Core offering

Helix eSports operated premium physical esports gaming centers providing pay-per-hour access to 100+ high-end gaming PCs with dedicated fiber internet, plus add-on services including birthday party packages, corporate and large group events, professional esports team hosting, and the Helix High School League. The company ran two flagship venues: the 6,000 sq ft North Bergen, NJ location (150+ stations, largest gaming center in the US) and the 13,000 sq ft Patriot Place, MA location adjacent to Gillette Stadium.

Product overview

Helix eSports operates as a physical esports center company offering a unified platform of gaming facilities and programs. The core product consists of two flagship esports centers (North Bergen, NJ and Patriot Place, MA), each featuring 100+ high-end gaming PCs with professional peripherals, dedicated fiber internet, and lounge space. Supporting the physical centers are multiple service modules including the Helix High School League (first in-person high school esports league in the US), birthday party packages at both locations, competitive organization hosting for professional teams, large group events and corporate outings, and hourly walk-in gaming sessions. The North Bergen location serves as the original flagship and largest gaming center in the USA, while Patriot Place is positioned as the first gaming center adjacent to a major professional sporting venue (Gillette Stadium).

Differentiator

Problem solved

Functional benefit

Products and services

• Helix eSports North Bergen venue Flagship 6,000 sq ft esports gaming center in North Bergen, NJ with 150+ gaming stations, 110 i5 1080 PCs, 144hz monitors, Razer peripherals, private and semi-private rooms, snack bar with beer and wine, and an attached 14,000 sq ft ballroom for large events. Located minutes from Manhattan and The Meadowlands Sports Complex.
• Helix eSports Patriot Place venue 13,000 sq ft esports gaming center in Foxborough, MA, adjacent to Gillette Stadium, featuring CyberPower i5 2070 Super PCs, 144hz/240hz BenQ monitors, Razer peripherals, dedicated fiber internet, VR Oculus stations, and a quick service food and bar concept. Official home of the Boston Uprising and Boston Breach professional esports teams.
• Hourly gaming sessions (North Bergen) Pay-per-use access to gaming PCs at the North Bergen location with pricing tiers: $7/hour, $18/3 hours, $25/5 hours, and $35 day pass. Hours: Tuesday-Saturday 12pm-10pm, Sunday 2pm-10pm (closed Mondays).
• Hourly gaming sessions (Patriot Place) and VR experiences Pay-per-use gaming access at the Patriot Place location with pricing tiers: $8/hour, $21/3 hours, $30/5 hours, plus a summer day pass. VR Oculus sessions: 30 minutes for $21, 60 minutes for $30, and 2 VR races for $15. Operating hours Tuesday-Sunday.
• Birthday party packages (Patriot Place) All-inclusive birthday party packages at the Patriot Place location with three tiers: Gold ($240, 8 gamers, 2 large pizzas), Platinum ($360, 12 gamers, 3 large pizzas), and Diamond ($480, 16 gamers, 4 large pizzas). Includes 2.5 hours of game time, pizza, drinks, dedicated staff, and access to 50+ PC games.
• Birthday party packages (North Bergen) Birthday party experience at the North Bergen location featuring 3 hours of game time, pizza, access to 50+ PC games, and dedicated staff oversight. Quote-based pricing.
• Helix High School League The first in-person high school esports league in the United States, providing structured in-person competition, team-building and communication development, exposure to behind-the-scenes roles (streaming, shoutcasting, event production), and connections to college esports scholarship programs.
• Competitive esports organization hosting and bootcamps Private facility hosting and bootcamp services for professional esports organizations, providing private rooms, top-tier gaming PCs and peripherals, dedicated fiber internet, and team operations space. The Patriot Place venue is the official home of Boston Uprising (Overwatch League) and Boston Breach (Call of Duty League), and has hosted LCS organizations, Rocket League World Championship teams, and Fortnite World Cup participants.
• Large group and corporate events Corporate outings, team building events, bachelor/bachelorette parties, and youth group bookings (camps, recreation programs, field trips for ages 5 and up) at both venues. Includes 100+ gaming stations, on-site food and beverage (beer, wine, quick service food), and dedicated event coordination. Quote-based pricing.

Quantifiable outcome

• Largest gaming center in the United States at North Bergen location
• +2 more outcomes

Named customers6 records

Segments6 records

Ideal customer profiles5 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature7 records

Partnerships

Two partnerships are on record, tiered flagship.

• Boston UprisingflagshipStrategic or Co-development Partner · 1 January 2019Boston Uprising, a professional Overwatch League team, has made Helix Patriot Place its official home venue. The partnership provides Helix with high-profile recurring customers and establishes credibility in the professional esports community. The location next to Gillette Stadium provides unique exposure to the New England sports fan demographic.
• Boston BreachflagshipStrategic or Co-development Partner · 1 January 2019Boston Breach, a professional Call of Duty League team, has made Helix Patriot Place its official home venue. This partnership complements the Boston Uprising relationship and establishes Helix as the premier destination for professional esports in the Boston/New England region.

Scale indicators7 records

Recent moves7 records

Expansion highlights5 records

Market position

Competitive moat5 records

Key risks6 records

Key highlights6 records

Customer concentration

• Xx.com/HelixeSportsUSA
• YouTubeyoutube.com/channel/UCmrjwAMekuAR28Aqdb2_akQ
• Facebookfacebook.com/HelixeSportsUSA
• Instagraminstagram.com/helixesportsusa

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Helix eSports