Milano Pro Sport

Name

Milano Pro Sport

Legal name

Milano Pro Sport

Website

https://milano-pro-sport.com

Company type

Private

Founded year

1997

Operating status

Operating

Headcount range

11–50 employees

Ownership category

akta.pro rank

Headquarters

HQ city

Preston

HQ country

United Kingdom

HQ region

Europe

Offices1 record

Markets served

GTM type

B2B and B2C

Offering type

Hardware or Manufacturing

Cost components

Supply Chain, Personnel, Operations, Marketing or Sales, Technology or R&D, Infrastructure

Revenue model

1. Direct E-commerce Sales: The primary revenue stream is direct online sales of gymnastics leotards, activewear, and accessories through the company's e-commerce website. Customers purchase individual items at set price points ranging from approximately £15 to £250 depending on product type and complexity.
2. Bespoke/Club Custom Design: Revenue generated from custom-designed leotards and club kit orders, where clubs can order bespoke gymwear with their own designs and branding through the Milano-Me platform.

Pricing tiers

Go-to-market motion2 records

Distribution channels2 records

Marketing channels5 records

Core offering

Milano Pro Sport designs, manufactures in its own UK factory, and sells gymnastics leotards, unitards, shorts, stirrups and activewear direct to consumers and gymnastics clubs through its own e-commerce site and Club Hub. It also offers bespoke and club-specific design services via the Milano-Me 3D customization platform and produces official British Gymnastics replica competition wear.

Product overview

Milano Pro Sport is a UK-based manufacturer of gymnastics leotards and gymwear offering a comprehensive product portfolio. The core offering consists of women's and girls' leotards (sleeveless and long-sleeved styles), men's and boys' unitards and leotards, and activewear. The portfolio includes signature collections such as the Revena Collection (premium competition wear), Essentials Collection (training basics), Time to Shine (sparkly competition designs), Sovereign, and Limited Edition lines. Signature collaborations include the Gadirova Twins and Izzy x Milano collections. Add-on services include Milano-Me 3D customization platform, Club Hub services (custom club designs, bespoke design options), and accessories (scrunchies, bags, teddy bears, compression sleeves). The company also produces event merchandise and British Gymnastics replica leotards. Products are manufactured in the company's own UK factory using premium performance fabrics.

Differentiator

Problem solved

Functional benefit

Brands

• Milano: Primary brand name for gymnastics leotards and gymwear products
• M-Powered
• Gadirova Signature Collection
• Izzy x Milano
• Revena
• Time to Shine
• Sovereign
• Limited Edition
• Essentials
• British Gymnastics Replicas
• Milano-Me 3D

Products and services

• Women's/Girls Sleeveless Leotards Bodice-style sleeveless gymnastics leotards for training and competition, available in a wide range of colourful designs with standard or open back options, sized from child through adult.
• Women's/Girls Long Sleeved Leotards Long sleeve gymnastics leotards crafted for competition using premium performance fabrics engineered for flexibility, breathability and durability, priced from £27.95 up to £250 for premium competition pieces.
• Men's/Boys Unitards and Boxer Cut Leotards Men's gymnastics unitards (Parallel, Alpha, Pulse, Invictus, Razor, Vector) and traditional boxer-cut leotards designed for Olympic-level performance wear, made in the UK with world-leading fabrics.
• Men's Gymnastics Shorts High-quality men's gymnastics shorts in various designs including Invictus, Razor, Pulse, Vector, Alpha and Standard Long styles, manufactured in the UK.
• Men's Gymnastics Stirrups Stirrup pants for men designed to match Milano's range of men's leotards and shorts, available in Black, Navy, Blue, White and Red, made with world-leading fabrics in the UK at £25.00.
• Activewear Training and leisure wear including women's hipsters, tracksuits, T-shirts, hoodies, crop tops, onesies, changing robes and shoes, manufactured in the UK.
• Gymnastics Accessories Gymnastics accessories including Milano merchandise, teddy bears, scrunchies, bags, compression sleeves, leotard covers and hair bows, priced from £4.96 to £24.00.
• Milano-Me 3D Custom Design Service 3D customization platform allowing customers to design their own custom gymnastics wear including long sleeved leotards, sleeveless leotards, catsuits, men's leotards, men's unitards, changing robes and club-exclusive designs with real-time visualization.
• Club Hub B2B Services Dedicated club portal providing Club Kit, Design Options, Bespoke Design and MilanoMe Club Training Leotard customization services for gymnastics clubs to place bulk orders and manage team-branded designs.
• Revena Collection Milano's most defining range of premium gymnastics leotards featuring bold long sleeve competition designs and lightweight sleeveless training styles made in Britain with premium performance fabrics.
• Essentials Collection Core range of leotards and activewear offering quality basics for training and competition at accessible prices.
• Time to Shine Collection Sparkly leotard collection featuring rhinestones and crystals designed to impress judges during competition, including Angelic and Zarina bodice leotards.
• Sovereign Collection Premium collection featuring the Duchess Bodice and other high-end designs in sophisticated colourways.
• Limited Edition Collection Exclusive limited-run leotard designs available in small quantities.
• Gadirova Signature Collection Signature range of leotards designed in collaboration with gymnasts Jennifer and Jessica Gadirova, featuring comfortable and ultra-fashionable styles with sparkly detailing.
• Izzy x Milano Collection Signature collection designed with gymnast Izzy Henriques, featuring elegant and unique leotard styles.
• M-Powered Collection Men's collection featuring Alpha, Parallel, Pulse, Razor, Vector and Invictus performance unitard styles designed for comfort and full movement.
• British Gymnastics Replica Leotards Official replica leotards replicating the designs worn by British Gymnastics teams at major competitions including Worlds 2025 and Major 2025.
• Event Merchandise Special merchandise produced for gymnastics events and competitions.

Quantifiable outcome

• Supplier to Olympic-level teams (GB, Russia, Romania at Rio 2016)
• +1 more outcomes

Named customers5 records

Segments3 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature4 records

Partnerships

Ten partnerships are on record, tiered flagship, core and minor.

• British GymnasticsflagshipStrategic or Co-development PartnerOfficial supplier and partner of British Gymnastics. Milano produces competition replica leotards for British Gymnastics events including Worlds 2025 and Major 2025. The partnership involves exclusive licensing to produce and sell official British Gymnastics branded merchandise.
• ISGA (International Sports Gymnastics Association)coreGTM or Marketing PartnerPartnership with ISGA, an international gymnastics organization, displaying their logo as a recognized partner on the Milano website.
• NWGA (North West Gymnastics Association)coreGTM or Marketing PartnerPartnership with NWGA, displaying their logo as a recognized partner on the Milano website.
• UTE (Union of European Gymnastics)coreGTM or Marketing PartnerPartnership with UTE, displaying their logo as a recognized partner on the Milano website.
• English Schools Gymnastics Association (ESGA)coreGTM or Marketing PartnerPartnership with ESGA, displaying their logo as a recognized partner on the Milano website.
• British Sports Gymnastics Association (BSGA)coreGTM or Marketing PartnerPartnership with BSGA, displaying their logo as a recognized partner on the Milano website.
• FB CurvesminorGTM or Marketing PartnerPartnership with FB Curves, displaying their logo as a recognized partner on the Milano website.
• Yorkshire Independent GymnasticsminorGTM or Marketing PartnerPartnership with Yorkshire Independent Gymnastics, displaying their logo as a recognized partner on the Milano website.
• Gadirova Twins (Jennifer and Jessica Gadirova)coreStrategic or Co-development PartnerAthlete partnership where Milano worked with the Gadirova twins to design a signature range of gymnastics leotards. The collection features designs reflecting the twins' personal style, with pieces described as sparkling as much as the athletes do.
• Izzy HenriquescoreStrategic or Co-development PartnerAthlete partnership where Milano collaborated with Izzy Henriques to create the Izzy x Milano signature collection. Features unique leotard designs created in collaboration with the athlete.

Scale indicators3 records

Recent moves6 records

Expansion highlights5 records

Direct peers

• Mondor: Canadian manufacturer of dance and gymnastics apparel including leotards, tights, and warm-ups. Directly competes with Milano in gymnastics/dancewear with comparable custom design services for clubs and teams.
• Alpha Factor: Alpha Factor is a well-established gymnastics apparel brand offering competition leotards, warm-ups, and custom team wear. Directly comparable to Milano in product category, target customer (clubs and gymnasts), and bespoke design services.
• GK Elite Sportswear: GK Elite is the largest US-based gymnastics apparel manufacturer, producing competitive leotards, training wear, and accessories for clubs and individual gymnasts. Closest direct competitor to Milano in gymnastics-specific apparel.
• Snowflake Designs: Snowflake Designs is a UK-based gymnastics apparel specialist offering competition leotards, club kit, and bespoke designs. Direct competitor to Milano in the UK gymnastics market with similar product range and club custom services.
• Capezio: Capezio is a long-established dancewear and gymnastics apparel manufacturer with a broad range of leotards, tights, and activewear. Comparable to Milano in gymnastics apparel category, particularly in competition and training wear.
• Destira: Destira is a US-based gymnastics apparel company founded by an Olympic gymnast, offering competition leotards and activewear. Directly competes with Milano in the gymnastics leotard category with similar athlete-collaboration positioning.
• Velvet Maternity: Velvet is a UK-based gymnastics apparel brand known for premium competition leotards with crystal embellishments. Closest UK-headquartered competitor to Milano with overlapping premium positioning and gymnastics club/customer base.

Broad incumbents

• Under Armour: Under Armour is a major athletic apparel brand offering performance wear across multiple sports, including training and competition gear that overlaps with Milano's activewear line. Broad incumbent that extends into gymnastics at the training/activewear tier.
• Nike: Nike is a global athletic apparel giant producing performance activewear, training clothing, and footwear. Overlaps with Milano in the broader women's athletic apparel category and through gymnastics sponsorship at the elite level.

Emerging players

• Obersee: Obersee is a women's athletic apparel brand that has expanded into gymnastics-inspired activewear. Adjacent competitor targeting crossover customers between gymnastics training and athleisure, overlapping with Milano's activewear category.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Customer concentration

• Facebookfacebook.com/milanops
• Xx.com/MilanoProSport1
• LinkedInlinkedin.com/company/milano-pro-sport

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Milano Pro Sport