What UltraGroup does

UltraGroup is a privately-held healthcare management company founded in 1998 and headquartered at 651 East 4th Street, Suite 100, Chattanooga, Tennessee. The company partners with rural acute care hospitals across the United States to deliver comprehensive behavioral health management services focused on adult and geriatric psychiatric care and medical stabilization. UltraGroup's core service offering encompasses four modules — Development & Implementation (Certificate of Need Assistance, recruitment, space design, policies and procedures), Financial & Operational Services (Medicare cost report analysis, CPT coding/billing, budgeting, strategic planning), Clinical Services (admission criteria, chart audits, regulatory updates), and Community Support (referral source education, media and promotional material) — delivered under direct management service agreements with partner hospitals.

The company operates more than a dozen localized program sub-brands (Senior Care, Senior Life Solutions, Senior Perspectives, New Beginnings, LifeBridge, EASE, Renewed Horizons, Healthy Outlook, Tranquility, Windows of Hope, Senior Advantage, Senior Enrichment Center) that are deployed at individual partner hospitals as branded behavioral health programs. UltraGroup has a strategic partnership with Psychiatric Medical Care (PsychMC), described as one of the nation's largest behavioral health management companies, which extends UltraGroup's access to psychiatric specialists and therapists while preserving local hospital relationships. The customer base spans at least nine U.S. states (Tennessee, Kentucky, Illinois, Indiana, Florida, Georgia, West Virginia, Kansas, Michigan) across claimed coverage of five U.S. regions, with over 50 hospitals cited on the company's own website and over 100 hospitals cited in third-party materials.

UltraGroup's business model is B2B managed services revenue from hospital partnership agreements; no public pricing, headcount, or revenue figures are disclosed. The company is founder-owned and operated, co-founded by CEO Kelly McBryde and President & CFO Karen Fauer, who have led the firm since inception. There are no disclosed venture capital, private equity, or institutional funding rounds, and UltraGroup does not maintain subsidiaries, public trademarks, certifications, or awards in the source data. Recent operational signals include the creation of a Director of Healthcare Informatics role, partnerships with larger health systems such as Erlanger Health System, and ongoing marketing through newsletters, podcast appearances, and rural health association channels.

Name

UltraGroup

Legal name

UltraGroup

Website

https://ultragrouphealthcare.com

Company type

Private

Founded year

1998

Operating status

Operating

Short description

UltraGroup is a privately-held Chattanooga-based healthcare management company founded in 1998 that partners with over 100 rural U.S. hospitals to deliver turnkey adult and geriatric behavioral health programs under direct management service agreements.

Ownership category

akta.pro rank

Product category

Healthcare Management Services

NAICS

Services for the Elderly and Persons with Disabilities (624120), Other Outpatient Care Centers (62149)

SIC

Services-Misc Health & Allied Services, Nec (8090), Services-Health Services (8000)

akta.pro primary industry

Hospital Shared Services, GPOs & System Support Organizations (HLAFAAAO)

akta.pro secondary industries

Crisis Stabilization Units & Psychiatric Emergency Services (HLAFACAH), Chronic Care & Complex Care Management (HSABAIAD)

Keywords

• Rural hospital management
• Behavioral health services
• Geriatric psychiatric care
• Healthcare management outsourcing
• Intensive outpatient programs

Headquarters

HQ city

Chattanooga

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Technology or R&D, Infrastructure

Revenue model

1. Behavioral Health Management Services: UltraGroup generates revenue by providing comprehensive behavioral health management services to rural hospitals. Services include program development, staffing, operational management, compliance oversight, and clinical services for adult and geriatric psychiatric care. The company operates as a B2B healthcare management partner, alleviating hospitals' resource and expertise burdens.

Go-to-market motion2 records

Distribution channels1 record

Marketing channels6 records

Core offering

UltraGroup is a healthcare management company that partners with rural acute care hospitals to deliver turnkey behavioral health programs for adult and geriatric patients. Its core offering bundles program development and implementation, clinical staffing and oversight, financial and operational management, regulatory compliance, and community engagement, branded as programs such as Senior Care, Senior Life Solutions, Senior Perspectives, New Beginnings, Tranquility, LifeBridge, EASE, and Healthy Outlook. The company manages these programs across 50–100+ partner hospitals nationwide under multi-year management service agreements.

Product overview

UltraGroup is a healthcare management company providing comprehensive solutions for rural health hospitals, primarily offering a portfolio of behavioral health programs for adult and senior populations. The core offering consists of Behavioral Health Management Services, which encompasses inpatient and outpatient psychiatric care and medical stabilization. Supporting service modules include Development & Implementation (recruitment, space design, policies), Financial & Operational Services (cost reporting, billing, budgeting), Clinical Services (chart audits, compliance), and Community Support. The company operates multiple program sub-brands including Senior Care, Senior Life Solutions, Senior Perspectives, New Beginnings, Senior Enrichment Center, Senior Advantage, Tranquility Program, LifeBridge, EASE, Renewed Horizons, Windows of Hope, and Healthy Outlook, each deployed at partner hospitals as branded behavioral health programs.

Differentiator

Problem solved

Functional benefit

Brands

• Senior Care: Behavioral health management services for seniors, providing inpatient and outpatient adult and senior behavioral healthcare support to rural hospitals.
• Senior Life Solutions
• Senior Perspectives
• New Beginnings
• Senior Enrichment Program
• Senior Advantage
• Windows of Hope
• LifeBridge
• EASE (Erlanger Active Senior Enrichment)
• Tranquility Program
• Renewed Horizons
• Healthy Outlook

Products and services

• Behavioral Health Management Services Comprehensive managed-service bundle for adult and geriatric behavioral health (inpatient, outpatient, and medical stabilization) delivered to rural acute care hospitals, including program development, staffing, operational management, and clinical oversight.
• Development & Implementation Services Consulting and implementation services for new behavioral health programs covering Certificate of Need assistance, DPU enrollment, staff recruitment and orientation, medical director recruitment, space design, policies and procedures, and equipment and supply guidance.
• Financial & Operational Services Financial management support for partner hospitals including financial analysis, Medicare cost report impact analysis, CPT coding and billing assistance, budgeting, monthly management reporting, and strategic planning.
• Clinical Services Clinical support services for hospital behavioral health programs covering admission criteria, routine chart audits, Medicare regulations updates, continuing education material, and policy and procedure development.
• Community Support Services Community engagement and growth support for partner behavioral health programs including ongoing continuing-education plans, referral source education and in-services, and promotional and media materials.
• Senior Care Program Behavioral health program for seniors offered at partner hospitals, providing adult and geriatric psychiatric care in rural inpatient and outpatient settings.
• Senior Life Solutions Intensive outpatient behavioral health program for seniors offering group therapy, individualized treatment plans, and a supportive environment for emotional healing at partner hospitals.
• Senior Perspectives Program Senior behavioral health program at partner Medical Centers (Scottsville and Franklin) focusing on group therapy and community outreach for seniors dealing with depression, anxiety, and emotional challenges of aging.
• New Beginnings Program Behavioral health program offered at partner hospitals (e.g., Massac Memorial, Livingston Hospital) providing senior mental health services and community support.
• Senior Enrichment Center Program Mental health program for seniors offered at partner hospitals (e.g., Wabash General) providing therapeutic and support services.
• Senior Advantage Program Senior behavioral health program offered at Mason District Hospital providing mental health services for older adults.
• Tranquility Program Geriatric inpatient psychiatric program at Breckinridge Memorial Hospital, operational since 2009.
• LifeBridge Senior Mental Health Program Senior mental health program offering support and community for seniors dealing with mental health challenges, deployed at Parkview LaGrange Hospital and Parkview Wabash.
• EASE (Erlanger Active Senior Enrichment) Program Active senior enrichment program partnership with Erlanger Health System, managing behavioral health services at Erlanger Western Carolina Hospital and Erlanger Bledsoe Hospital.
• Renewed Horizons Program Behavioral health program for seniors at Perry County Memorial Hospital, focusing on mental health and wellness.
• Windows of Hope Program Senior behavioral health program at Evans Memorial Hospital offering mental health services and support for older adults.
• Healthy Outlook Program Senior wellness and behavioral health program at Wayne County Hospital focusing on senior mental health.
• Center for Behavioral Health - Intensive Outpatient Program Intensive outpatient program at Jefferson Hospital serving adult and senior behavioral health needs.

Quantifiable outcome

• Clients report continued growth in Adult and Senior Care programs with optimal outcomes for patients served
• +1 more outcomes

Named customers23 records

Segments2 records

Ideal customer profiles1 record

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

One partnership is on record.

• Psychiatric Medical Care (PsychMC)coreStrategic or Co-development Partner · 1 January 1998UltraGroup is a proud partner of Psychiatric Medical Care (PsychMC), one of the nation's largest behavioral health management companies offering hospitals and health systems customized treatment programs and providers, including psychiatric specialists and therapists. This partnership enables UltraGroup to leverage the resources and expertise of a larger behavioral health network while maintaining local hospital partnerships.

Scale indicators3 records

Recent moves6 records

Expansion highlights6 records

Direct peers

• Centerstone: Nonprofit provider of community-based behavioral health, substance use, and mental health services across multiple states, including rural markets. Comparable in delivering outpatient and inpatient behavioral health programs to rural and underserved populations, often in partnership with hospitals.
• Psychiatric Medical Care (PsychMC): Stated as UltraGroup's strategic partner and described as 'one of the nation's largest behavioral health management companies.' Directly comparable: also provides outsourced psychiatric program development, staffing, and operations to partner hospitals, with a national footprint.

Broad incumbents

• Ardent Health Partners: Operates regional acute care hospitals, including in rural-adjacent markets, with behavioral health offerings. Comparable as a hospital operator that could either be a customer or competitor for outsourced behavioral health management services.
• Universal Health Services (UHS) Behavioral Health Division: One of the largest US owners and operators of acute care and behavioral health hospitals. Comparable because it provides both direct behavioral health facility operations and management services to hospital partners, but at far greater scale across acute, psychiatric, and residential lines.
• HCA Healthcare: Largest US for-profit hospital operator, including rural and suburban facilities, with behavioral health service lines. Comparable as a large hospital system that has historically partnered with or acquired specialized behavioral health management providers (and is a former employer of UltraGroup's CEO).
• Acadia Healthcare: Leading pure-play behavioral healthcare company operating a network of inpatient psychiatric facilities, residential treatment centers, and outpatient programs across the US. Comparable in delivering specialized psychiatric care services, including geriatric programs, though via owned facilities rather than hospital partnerships.
• Lifepoint Health: Operates a large network of community hospitals, including many rural and critical access hospitals, with growing behavioral health service lines. Comparable because its customer profile (rural community hospitals) closely mirrors UltraGroup's hospital partners and several Lifepoint facilities are plausible UltraGroup/PsychMC-style partners or competitors.

Others

• NetSmart Technologies: Provides electronic health record, practice management, and data analytics platforms specifically designed for behavioral health and human services providers. Comparable as an enabling technology vendor that UltraGroup's hospital partners (and potentially UltraGroup itself) rely on for behavioral health program operations.
• MedPro Healthcare Staffing: Healthcare staffing and workforce solutions provider serving hospitals and behavioral health facilities. Comparable as an enabling vendor to UltraGroup's hospital partners for behavioral health workforce needs, a function UltraGroup also performs in-house.

Emerging players

• BrightView Health: Outpatient addiction and behavioral health provider operating across multiple states with hospital and health system partnerships. Comparable as a scaled specialty behavioral health operator with a partnership-driven GTM model, though concentrated on substance use rather than geriatric psychiatry.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat5 records

Key risks5 records

Key highlights7 records

Customer concentration

• LinkedInlinkedin.com/company/ultragroup-healthcare

Revenue estimate

Valuation estimate

Number of profiles

Profiles10 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments1 record

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about UltraGroup