Satena
SATENA is a Colombian state-owned commercial airline under the Colombian Air Force, founded in 1962, operating 172 routes to 60+ destinations across Colombia's 28 departments with a multi-fleet regional aviation platform, integrated cargo, charter, MRO, and government mission services.
- Company typePrivate
- Founded1962
- HeadquartersBogotá, Colombia
- Headcount251–500
- GTM typeB2B and B2C
- OfferingServices
What Satena does
SATENA (Servicio Aéreo a Territorios Nacionales) is a Colombian state-owned commercial airline founded on April 12, 1962 by presidential decree of Alberto Lleras Camargo and operated under the control of the Colombian Air Force (Fuerza Aérea Colombiana). The airline executes a public service mandate (Servicio Aéreo a Territorios Nacionales) by connecting more than 60 destinations across Colombia's 28 departments via 172 routes, with a particular focus on remote regions including the Pacific coast, Amazon, Orinoquia, Putumayo, and La Guajira where commercial alternatives are limited or absent. Its fleet is centered on Embraer ERJ-145 and ATR 42-500/600 turboprop aircraft, with ongoing modernization to ATR 72-600 platforms and partnership-operated Beechcraft 1900 and LET410 aircraft for charter services.
The core technology stack combines this multi-fleet regional aviation platform with a UAEAC-approved in-house Maintenance, Repair and Overhaul (MRO) division, and a digital platform (revamped satena.com, launched January 23, 2026) offering web check-in, self-service refunds, a PQRSD module, and cargo tracking. SATENA Cargo extends the platform with four specialized sub-products (perishable, dry/general, legal/high-value, and live animals) plus a B2B Cargo for Companies offering, all airport-to-airport across Colombian destinations. Charter Flights, Business Solutions (group travel, package fares, serial blocking, inter-administrative contracts), and Club Satena loyalty round out the commercial surface. Reported scale includes 251-500 employees, 17% passenger growth in 2025, and certifications including IQNET 9001 quality management and UAEAC MRO approval.
The business model is a hybrid of commercial ticket sales, freight, charter, MRO services to third-party operators, and government-aligned mission contracts. Passenger revenue is generated through tiered fare classes (Basic TBASIC, Econo QECONO, Flexi, Plus) priced in Colombian Pesos with published one-way fares ranging from approximately COP 152,220 (Bogotá-Villavicencio) to COP 369,990 (Bogotá-Apartadó), supplemented by promotional campaigns (PRIMASATENA 15% off) and preferential programs for youth (Tarjeta Joven, 15% off ages 14-28), public forces personnel, and veterans. Distribution is omnichannel: self-serve website, Bogotà call center (6am-midnight), 24/7 WhatsApp sales line, regional physical offices, and dedicated B2B Group Sales and Commercial Management offices. Primary customer segments are domestic Colombian travelers in remote departments, corporate and government business travelers, cargo shippers (including perishables and high-value goods), youth, public forces personnel, and domestic tourists seeking eco/cultural destinations.
Satena firmographics
Firmographics- Name
- Satena
- Legal name
- Servicio Aéreo a Territorios Nacionales (SATENA)
- Website
- https://satena.com
- Company type
- Private
- Founded year
- 1962
- Operating status
- Operating
- Headcount range
- 251–500 employees
- Short description
- SATENA is a Colombian state-owned commercial airline under the Colombian Air Force, founded in 1962, operating 172 routes to 60+ destinations across Colombia's 28 departments with a multi-fleet regional aviation platform, integrated cargo, charter, MRO, and government mission services.
- Ownership category
- akta.pro rank
Satena industry classification
Industry- Product category
- Domestic Passenger Aviation
- NAICS
- Air Transportation (481), Other Nonscheduled Air Transportation (481219)
- SIC
- Aircraft Parts & Auxiliary Equipment, Nec (3728), Air Transportation, Nonscheduled (4522)
- akta.pro primary industry
- Cabin Interior & IFE MRO (Seats, Galleys, Lavatories, Connectivity) (TLAKAJAF)
Keywords
Where Satena is headquartered
LocationHeadquarters
- HQ city
- Bogotá
- HQ country
- Colombia
- HQ region
- Latin America
Offices6 records
Markets served
Satena business model
Business model- GTM type
- B2B and B2C
- Offering type
- Services
- Cost components
- Operations, Personnel, Infrastructure, Supply Chain, Marketing or Sales
Revenue model
- Passenger ticket sales: Core revenue from one-way and round-trip ticket sales across 172 routes and 60+ destinations in Colombia, with multiple fare classes (Basic, Econo, Flexi, Plus) and published price points from COP 152,220 (Bogotá-Villavicencio) to COP 369,990 (Bogotá-Apartadó). Dynamic pricing with promotional codes and discounts for youth, public forces, and veterans.
- Cargo transportation services: Airport-to-airport cargo services across multiple categories: perishable (food, flowers, medicines, biological products), dry/general (textiles, machinery, spare parts, paper), legal/high-value goods (jewelry, notarized documents, art), and live animals (pets, farm animals, exotic species). Includes specialized B2B "Cargo for Companies" offering.
- Charter flight services: Tailored charter flights using Embraer ERJ-145, ATR-42-500/600 fleet plus partner-operated Beechcraft 1900 and LET410 aircraft for customized destinations and needs.
- MRO (Maintenance, Repair & Overhaul) services: UAEAC-approved aircraft, engine, and component maintenance and repair services to third-party operators, supporting operational safety through preventative processes and risk management.
- SATENA Club membership benefits: Membership-based club offering exclusive discounts on hotels, restaurants, and experiences for frequent SATENA flyers.
- Government/mission-aligned subsidies and contract revenue: As a state-owned airline under the Colombian Air Force, revenue includes government-aligned mission contracts to connect remote regions, departments, and communities with social and economic development objectives.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Unit Pricing | Pay-as-you-go | Multiple one-way and round-trip fares published in Colombian Pesos (COP) per route with four booking classes (Basic, Econo, Flexi, Plus). |
| Other | Pay-as-you-go | Basic fare class (TBASIC) - restricted lowest tier |
| Other | Pay-as-you-go | Tarjeta Joven (Youth Card) - 15% discount on net fare |
| Other | Pay-as-you-go | Public Force Rate - preferential private fare for officers and retirees |
| Other | Pay-as-you-go | Hero's Chair - preferential private fare for soldiers |
| Other | Pay-as-you-go | Promotional 15% off code PRIMASATENA for selected routes |
Go-to-market motion4 records
Distribution channels7 records
Marketing channels8 records
Satena product offering
Product offeringCore offering
Satena (Servicio Aéreo a Territorios Nacionales) is a Colombian state-owned airline that provides domestic passenger air transport connecting more than 60 destinations across Colombia via over 150 routes (expanded to 172 in 2025). It also operates SATENA Cargo (airport-to-airport cargo in perishable, dry, legal/high-value, and live animal categories), on-demand charter flights, and UAEAC-approved aircraft maintenance, repair, and overhaul (MRO) services.
Product overview
Satena operates a vertically integrated air-transport platform anchored on its core domestic passenger flight network (more than 60 destinations, 150+ routes) and extended by three add-on modules: SATENA Cargo (with perishable, dry, legal/high-value, and live-animal sub-products plus a corporate offering), SATENA Club (member discounts on hotels/restaurants/experiences), and SATENA Tariffs (preferential pricing programs — Tarjeta Joven, Public Forces Rate, Hero's Seat). Supporting this core are a revamped e-commerce site (Web Check-in, self-management for reservations/refunds/PQRSD, Help Center, and pet transportation service), a B2B service layer (Business Solutions, Charter Flights, SATENA MRO aircraft maintenance), and the legal/policy layer (transport contract, cargo contract, fare conditions, right of withdrawal, terms of use).
Differentiator
Problem solved
Functional benefit
Brands
- SATENA Cargo: Airport-to-airport cargo, mail, perishable, dry, legal/high-value, and live animal transport service offered by SATENA across Colombia.
- SATENA M.R.O
- Club Satena
Products and services
- Domestic Passenger Flights Core scheduled passenger air transport connecting more than 60 destinations across Colombia via over 150 routes (172 routes as of 2025), with multiple fare classes (Basic TBASIC, Econo QECONO, Flexi, Plus) serving remote and underserved regions across 28 departments.
- SATENA Cargo Airport-to-airport mail and cargo shipping service across all Satena destinations in Colombia. Operates four specialized cargo lines: perishable (food, flowers, medicines, biological products), dry/general (textiles, machinery, spare parts, paper), legal/high-value (jewelry, notarized documents, art), and live animals (pets, farm animals, exotic species), plus a B2B Cargo for Companies offering.
- Charter Flights
Quantifiable outcome
- 17% passenger growth in 2025
- +2 more outcomes
Companies that use Satena
Customer profileSegments6 records
Ideal customer profiles5 records
Satena technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature5 records
Satena partnerships and signals
Strategic signalPartnerships
Eleven partnerships are on record, tiered flagship, core and minor.
- Colombian Air Force (Fuerza Aérea Colombiana)flagshipSATENA operates under the control of the Colombian Air Force as a state-owned airline. This parent relationship defines its public service mandate and operational structure.
- FONTUR (Ministry of Commerce, Industry and Tourism)coreJoint initiative powering the Tarjeta Joven (Youth Card) program, which gives Colombians aged 14-28 a 15% discount on net fare in Econo, Flexi, and Plus booking classes.
- Beechcraft 1900 and LET410 certified operatorscorePartnerships with certified operators expand SATENA's charter flight options with Beechcraft 1900 and LET410 aircraft beyond its own Embraer ERJ-145 and ATR 42-500/600 fleet.
- RTVC (Radio Televisión Nacional de Colombia)minorCo-produced documentary series 'When the country connects, hope does too' promoted on SATENA's homepage.
- UAEAC (Unidad Administrativa Especial de Aeronáutica Civil)coreRegulatory authority approving SATENA's MRO division; oversight partnership for civil aviation compliance in Colombia.
- ICA (Instituto Colombiano Agropecuario)minorCompliance partnership for live animal cargo transport; ICA regulations must be complied with for animal transportation services.
- Colombian Air Force (passenger growth collaboration)flagshipOperational partnership under which SATENA achieved 17% passenger growth in 2025, expanded to 172 routes across 28 departments, and modernized its fleet with ATR 72-600 aircraft to benefit remote communities.
- IQNET (International Certification Network)coreCertifying body for SATENA's IQNET 9001 quality management certification referenced via footer logos and links to certification documentation.
- Colombian Ministry of Defense (Ministerio de Defensa)flagshipParent ministry oversight; SATENA operates under the Colombian Air Force, which reports to the Ministry of Defense, and the Ministry of Defense logo is featured in the website footer.
- Villagarzón Municipal Health DepartmentminorLocal government partnership implementing preventative measures for travelers to Villagarzón, including yellow fever vaccination card requirements given the area's classification as very high-risk for yellow fever transmission.
- Tumaco, Nariño health authorities (PINK MODE 2025)minorPartnership to deliver health and prevention days to Tumaco, Nariño, benefiting 1,000+ families with clinical examinations and mammograms as part of PINK MODE 2025.
Scale indicators10 records
Recent moves9 records
Expansion highlights6 records
Satena competitors and assessment
Company assessmentBroad incumbents
- LATAM Airlines Colombia: Colombian subsidiary of LATAM Airlines Group, the largest airline group in South America. Competes with SATENA on trunk routes connecting Bogotá to major Colombian cities and offers broader international connectivity, but does not focus on remote-region connectivity where SATENA's mandate lies.
- Avianca: Largest Colombian airline and flag carrier, operating a broad domestic and international network including major trunk routes SATENA also serves (Bogotá, Medellín, Cali). Overlaps on competitive trunk routes and shares the Colombian aviation regulatory environment, though Avianca serves a much wider market including international long-haul.
- Copa Airlines Colombia: Colombian operations of Copa Holdings, connecting Colombian cities to Panama hub and broader Americas network. Overlaps with SATENA on major Colombian trunk routes (Bogotá, Medellín) but focuses on international connectivity rather than domestic remote-region service.
Emerging players
- Clic Airways: Emerging Colombian charter and regional airline serving remote destinations with similar aircraft types. Comparable as a regional competitor targeting underserved routes, though smaller scale and more limited route network than SATENA.
Regional players
- Boliviana de Aviación (BOA): State-owned Bolivian airline operating domestic and regional routes across Bolivia's challenging geography with similar mission-driven connectivity mandate. Comparable as a state-owned regional carrier serving remote South American destinations, though smaller and more limited fleet.
- Azul Linhas Aéreas Brasileiras: Brazilian regional airline focused on connecting secondary and remote cities across Brazil's vast interior with a large turboprop fleet (ATR 72). Closely comparable in business model — dense regional network, turboprop aircraft, underserved market focus — but operating in Brazil rather than Colombia.
- Aerolíneas Argentinas: State-owned flag carrier of Argentina, operating under similar government-owned structure with a mix of commercial and public service obligations across a large domestic territory with many remote regions. Structurally comparable as a state-owned regional airline with mission-driven mandate, though operating in Argentina rather than Colombia.
- Conviasa: Venezuelan state-owned airline operating domestic and limited international routes. Comparable as a state-owned South American carrier with mission-driven mandate, though operating primarily in Venezuela with different political and economic backdrop.
Others
- TAC Air Cargo / Regional Cargo Operators: Regional air cargo operators serving Latin America with specialized freight and perishables capabilities. Comparable to SATENA Cargo on the cargo business line, particularly for perishable and high-value goods transport to remote destinations, though without the integrated passenger network.
Direct peers
- EasyFly: Colombian regional airline operating turboprop aircraft (ATR 42/72, Beechcraft 1900) on domestic routes to underserved cities. Directly comparable to SATENA in fleet type, target geography, and mission of connecting secondary Colombian cities that trunk carriers ignore.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat5 records
Key risks6 records
Key highlights7 records
Customer concentration
Satena social profiles
Digital presenceSatena compliance and trust
Trust signalCompliance3 records
Satena financial estimates
Financial estimateRevenue estimate
Valuation estimate
Satena leadership team
Management profileNumber of profiles
Profiles1 record
Satena subsidiaries and ownership
Company hierarchySubsidiaries2 records
Satena funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Satena M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Satena
What does Satena do?
Satena (Servicio Aéreo a Territorios Nacionales) is a Colombian state-owned airline that provides domestic passenger air transport connecting more than 60 destinations across Colombia via over 150 routes (expanded to 172 in 2025). It also operates SATENA Cargo (airport-to-airport cargo in perishable, dry, legal/high-value, and live animal categories), on-demand charter flights, and UAEAC-approved aircraft maintenance, repair, and overhaul (MRO) services.
Is Satena a public or private company?
Satena is a private company. It is classified as state government owned and is currently operating.
When was Satena founded?
Satena was founded in 1962. It employs 251 to 500 people.
Where is Satena based?
Satena is headquartered in Bogotá, Colombia, in the Latin America region.
How does Satena make money?
Six revenue lines are on record. Passenger ticket sales are the primary driver. The others are cargo transportation services, charter flight services, MRO (Maintenance, Repair & Overhaul) services, SATENA Club membership benefits and government/mission-aligned subsidies and contract revenue.
Who are Satena's main competitors?
Broad incumbents on record are LATAM Airlines Colombia, Avianca and Copa Airlines Colombia. Clic Airways is listed as an emerging player. Regional players are Boliviana de Aviación (BOA), Azul Linhas Aéreas Brasileiras, Aerolíneas Argentinas and Conviasa. TAC Air Cargo / Regional Cargo Operators is listed as an others. EasyFly is listed as a direct peer.
Does Satena have an API?
No public API is recorded for Satena.
What industry is Satena in?
Satena's product category is Domestic Passenger Aviation. Its primary akta.pro industry code is TLAKAJAF, Cabin Interior & IFE MRO (Seats, Galleys, Lavatories, Connectivity). Its NAICS code is 481 and its SIC code is 3728.