What Extra Space Asia does

Extra Space Asia is a Singapore-headquartered self-storage operator founded in 2007 that has built the largest institutionally managed storage platform in Asia. The company operates more than 100 facilities and 31,000+ storage units across seven gateway cities: Hong Kong, Kuala Lumpur, Osaka, Seoul, Singapore, Taipei, and Tokyo. Its core offering consists of general and air-conditioned storage units ranging from 10 sq ft to over 200 sq ft, complemented by specialized wine storage and ancillary services including BIZplus+ workspaces, e-Valet door-to-door service, e-Locker parcel service, e-Move moving assistance, and a Box Shop for packing materials. Facilities are equipped with 24/7 CCTV surveillance, access controls, and climate-control systems, and the company operates an in-house mobile application (Extra Space Express) integrated with third-party biometric identity verification (Jumio).

The business is structured around month-to-month recurring rental revenue, with no long-term contracts, a one-month security deposit, and one-time administration fees. Extra Space Asia serves two horizontal segments: individual consumers in space-constrained urban environments (relocations, seasonal items, hobby storage) and small-to-medium businesses (inventory, document archiving, e-commerce overflow). The company is led by CEO Kenneth Worsdale and is privately held. Geographic expansion has been executed both organically and through partnerships, most notably the 2018 strategic venture with Keiyo Logistics that established the first non-Japanese owned self-storage operation in Japan, adding 75+ facilities under the 'Private Box by Extra Space' brand alongside other Japan sub-brands (Keep It, Syuno Pit Plus, Privatebox). Marketing is multi-channel, combining localized websites, WhatsApp, paid seasonal promotions, and an active social media presence across Facebook, Instagram, YouTube, LinkedIn, and TikTok.

The company has accumulated consistent third-party validation, including 8+ consecutive years (2018-2026) as Singapore's Favourite Self-Storage Brand, a Great Place To Work certification (2022-2023), and an improved GRESB sustainability rating (1 to 2 stars) in 2025. The platform remains pre-funding event: no external funding rounds, institutional investors, or parent company are disclosed, with growth funded internally. Key partnerships extend the platform beyond core storage into insurance (Marsh Malaysia), after-hours security (AETOS Holdings), and identity verification (Jumio).

Name

Extra Space Asia

Legal name

Extra Space Asia

Website

https://extraspaceasia.com

Company type

Private

Founded year

2007

Operating status

Operating

Headcount range

51–100 employees

Short description

Extra Space Asia operates the largest self-storage platform in Asia, running 100+ facilities and 31,000+ units across seven gateway cities, serving individual consumers and SMBs with secure, climate-controlled storage, workspaces, and ancillary logistics services.

Ownership category

akta.pro rank

Product category

Self-Storage Services

NAICS

Lessors of Miniwarehouses and Self-Storage Units (531130)

SIC

Public Warehousing & Storage (4220)

akta.pro primary industry

Standard/Non-Climate Self-Storage (HSAKAGAB)

akta.pro secondary industries

Climate-Controlled Self-Storage (HSAKAGAA), Business & Commercial Self-Storage (Inventory/Records) (HSAKAGAD)

Keywords

• Self-storage facilities
• Climate controlled storage
• Wine storage services
• Business storage solutions
• Storage unit rental

Headquarters

HQ city

Singapore

HQ country

Singapore

HQ region

Asia

Offices8 records

Markets served

GTM type

B2B and B2C

Offering type

Services

Cost components

Infrastructure, Operations, Personnel, Marketing or Sales, Technology or R&D

Revenue model

1. Self-Storage Unit Rental: Monthly recurring revenue from renting self-storage units to individuals and businesses. Flexible month-to-month terms starting from one month, with customers paying storage charges, service fees, utilities, and maintenance costs.
2. Additional Services: Revenue from ancillary services including e-Move (moving services), e-Valet (door-to-door pickup/storage/delivery), e-Locker (parcel locker services), BIZplus+ (communal workspaces), and Box Shop (packing materials).

Pricing tiers

Go-to-market motion1 record

Distribution channels4 records

Marketing channels6 records

Core offering

Extra Space Asia rents self-storage units on a flexible month-to-month basis across more than 100 facilities and 31,000+ storage units in seven Asian gateway cities. The core physical product is general (non-air-conditioned) and air-conditioned climate-controlled storage in sizes from 10 to 200+ square feet, complemented by specialized wine storage, BIZplus+ co-working workspaces, and ancillary services such as e-Valet pickup/delivery, e-Move relocation, e-Locker parcel drop-off, and Box Shop packing materials.

Product overview

Extra Space Asia operates a multi-facility self-storage platform across Asia's gateway cities, offering a comprehensive suite of storage and workspace solutions. The core offering consists of general (non air-conditioned) and air-conditioned storage units available in flexible sizes from lockers to large spaces. Specialized wine storage provides climate-controlled conditions for collections. Adjacent services include BIZplus+ collaborative workspaces, e-Valet door-to-door pickup/delivery, e-Locker parcel services, e-Move moving assistance, and a Box Shop for packing materials. In Japan, operations are conducted through sub-brands Private Box, Keep It, and Syuno Pit Plus managed by local partners. Storage terms are flexible month-to-month with 24/7 access and advanced security features.

Differentiator

Problem solved

Functional benefit

Brands

• Private Box by Extra Space: Self-storage brand in Japan, operated by Keiyo Logistics under partnership with Extra Space Asia
• Private Box
• Keep It
• Syuno Pit Plus
• Privatebox

Products and services

• General Storage (Non Air-Conditioned) Standard secure storage units without climate control, available in sizes ranging from 10 square feet to over 200 square feet, designed for everyday household belongings and business essentials in a flexible month-to-month rental model.
• Air-Conditioned Storage Climate-controlled dehumidified storage units ideal for delicate belongings such as documents, artwork, electronics, and collectibles that require temperature and humidity regulation, available in flexible sizes on month-to-month terms.
• Wine Storage
• BIZplus+ Workspaces
• e-Valet
• e-Locker
• e-Move
• Box Shop

Quantifiable outcome

• Singapore's No.1 Self-Storage brand for 8+ consecutive years (2018-2026)
• +2 more outcomes

Segments2 records

Ideal customer profiles2 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

AI capability2 records

Feature3 records

Partnerships

Four partnerships are on record, tiered core and supporting.

• Keiyo LogisticscoreStrategic or Co-development Partner · 17 September 2018Strategic venture with Keiyo Logistics to expand self-storage footprint in Japan. Keiyo Logistics operates 75+ facilities with over 6,500 customers in Japan under the Private Box brand. Facilities owned by Extra Space Asia are managed by Keiyo Logistics under the brand 'Private Box by Extra Space'. This partnership marked Extra Space Asia as the first non-Japanese owned self-storage company to operate in Japan.
• Jumio CorporationsupportingTechnology or IntegrationThird-party identity verification service provider used to verify customer identity when signing up for Extra Space Express application. Jumio uses biometric data from photographs and identification documents. Jumio permanently destroys biometric data within 3 years after first submission.
• Marsh MalaysiasupportingStrategic or Co-development PartnerInsurance partnership providing contents insurance coverage for stored items at competitive rates. Covers fire and theft risks. Customers are advised to insure items based on estimated value.
• AETOS HoldingssupportingOthersAfter-hours emergency assistance provider for Singapore facilities. Customers can contact AETOS at 6455 0560 for assistance accessing storage units outside office hours.

Scale indicators7 records

Recent moves6 records

Expansion highlights4 records

Broad incumbents

• Extra Space Storage Inc. NYSE-listed US self-storage REIT and namesake brand. Largest publicly traded self-storage operator in the US with thousands of properties; comparable on category, business model, and unit-pricing structure, but operates in a different geography at vastly greater scale.
• Public Storage: Largest US self-storage REIT. Operates thousands of facilities with a similar unit-rental, climate-controlled portfolio model. Comparable on product offering and recurring-revenue economics, but US-focused and far larger.
• CubeSmart: US-listed self-storage REIT with 1,000+ facilities. Directly comparable on self-storage product mix (climate-controlled, business storage, wine storage adjacencies) and recurring monthly revenue model, though US-only.

Direct peers

• Shurgard Self Storage: European-listed self-storage REIT (Public Storage affiliate) operating 250+ facilities across Europe. Closest comparable regional operator outside Asia with identical recurring self-storage model and urban density thesis — relevant proxy for Extra Space Asia's institutional scaling potential.
• Storefriendly: Singapore-headquartered self-storage operator with facilities across Asia. Most direct regional competitor, offering comparable unit sizes, climate control, and ancillary services (e.g., e-commerce fulfillment). Directly competes in Singapore and other Asian gateway cities.
• Lock+Store: Singapore-based self-storage provider offering climate-controlled and standard units. Direct competitor in Singapore with similar target customers (individuals and SMEs) and similar product portfolio.
• Spacebox: Singapore self-storage operator focused on personal and business storage. Direct local competitor with overlapping customer segments and pricing models.
• Yellow Storage: Hong Kong self-storage operator directly competing in one of Extra Space Asia's core gateway cities. Comparable product mix (climate-controlled and standard units) and target customers in dense urban Hong Kong.

Regional players

• National Storage REIT: ASX-listed Australian self-storage REIT. Comparable on self-storage product, climate-controlled portfolio, and recurring rental economics; serves as a regional scaling analogue for an institutional Asian self-storage platform.
• Abacus Storage King: Australian and New Zealand self-storage operator. Comparable on unit-based recurring storage model and urban-density thesis; regional reference point for Asia-Pacific self-storage scaling.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks6 records

Key highlights7 records

Customer concentration

• YouTubeyoutube.com/@extraspaceasiaselfstorage
• Facebookfacebook.com/extraspaceselfstorage
• LinkedInsg.linkedin.com/company/extra-space-asia
• Instagraminstagram.com/extraspaceasia
• TikToktiktok.com/@extraspaceselfstorage
• Xx.com/extraspaceasia

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Extra Space Asia