Fir Audio
Fir Audio designs and manufactures custom and universal in-ear monitors for professional musicians and live performers, using proprietary ATOM venting and multi-driver technology, sold direct-to-consumer and through a 20+ country dealer network.
- Company typePrivate
- Founded2018
- HeadquartersVancouver, United States
- Headcount11–50
- GTM typeB2C
- OfferingHardware or Manufacturing
What Fir Audio does
Fir Audio is a privately-held US-based designer and manufacturer of custom and universal in-ear monitors (IEMs), serving professional musicians, touring artists, and live performers globally. The company offers a portfolio spanning six custom IEM models (Electron 10/12, Ne4, Kr5, Rn6, Xe6) built from customer-submitted ear impressions using medical-grade hypo-allergenic acrylic, plus a flagship universal IEM (Project K, priced at $2,799) featuring titanium shells, sapphire glass top, and proprietary multi-driver configurations.
The company's technology stack centers on proprietary audio innovations including ATOM (Air Transferring Open Module), a pressure-relief venting system that reduces listener fatigue in sealed ear canals; OpenDriver balanced armature drivers for mid and high-frequency reproduction; and a 9mm Kinetic Bass Dynamic Driver for low-frequency response. Custom orders follow a 6-8 week standard build with optional rush processing ($499 for 7-day or $649 for 4-day), creating a workflow that requires audiologist-mediated ear impressions and direct factory-to-customer logistics.
Fir Audio operates a hybrid go-to-market model combining direct-to-consumer e-commerce (firaudio.com with an IEM Designer tool) and a global authorized dealer network spanning 20+ countries across North America, Europe, Asia-Pacific, the Middle East, and Oceania. Manufacturing is conducted through a wholly-owned subsidiary, Dongguan FIR Audio Electronics Co., Ltd., in Guangdong, China, while the US entity (Fir Audio LLC, Washington) maintains headquarters in Vancouver, WA and additional offices in Nashville, TN and Los Angeles, CA. Ancillary revenue streams include CIEM remolding services ($500-$900), refit/repair, and accessories such as ATOM venting modules and replacement cables.
Fir Audio firmographics
Firmographics- Name
- Fir Audio
- Legal name
- Fir Audio LLC
- Website
- https://firaudio.com
- Company type
- Private
- Founded year
- 2018
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- Fir Audio designs and manufactures custom and universal in-ear monitors for professional musicians and live performers, using proprietary ATOM venting and multi-driver technology, sold direct-to-consumer and through a 20+ country dealer network.
- Ownership category
- akta.pro rank
Fir Audio industry classification
Industry- Product category
- Professional In-Ear Monitors (IEMs)
- NAICS
- Audio and Video Equipment Manufacturing (334310)
- SIC
- Household Audio & Video Equipment (3651)
- akta.pro primary industry
- Wired Headphones & Earphones (CRACANAC)
- akta.pro secondary industry
- Audio Accessories (Ear Tips, Cables, Stands, Cases, Transmitters) (CRACANAM)
Keywords
Where Fir Audio is headquartered
LocationHeadquarters
- HQ city
- Vancouver
- HQ country
- United States
- HQ region
- North America
Offices5 records
Markets served
Fir Audio business model
Business model- GTM type
- B2C
- Offering type
- Hardware or Manufacturing
- Cost components
- Supply Chain, Operations, Personnel, Technology or R&D, Marketing or Sales
Revenue model
- Custom In-Ear Monitor Sales: Direct-to-consumer sales of custom-molded in-ear monitors. Customers submit ear impressions taken by audiologists, which are used to manufacture personalized IEMs. Standard build time is 6-8 weeks with optional rush processing available.
- Universal In-Ear Monitor Sales: Sales of universal-fit IEM products that don't require custom impressions, such as the Project K model.
- CIEM Remolding Service: Refitting and remolding service for existing Fir Audio custom IEM owners. Prices range from $500-$900 depending on model. Also includes owner transfer option for secondhand purchases.
- Rush Processing: Priority manufacturing service for customers needing faster turnaround. 7 Business Day build for $499 or 4 Business Day Build for $649, in addition to product cost.
- Refit/Repair Services: Product adjustment and repair services for custom IEMs. Fit adjustments available within 30 days of delivery. Refit services offered for existing customers experiencing fit issues.
- Customization Options and Accessories: Additional modules for ATOM venting systems, replacement cables, and protective cases available for purchase separately.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| One time/ perpetual license | Pay-as-you-go | Rush Processing - 7 Business Day Build |
| One time/ perpetual license | Pay-as-you-go | Rush Processing - 4 Business Day Build |
| One time/ perpetual license | Pay-as-you-go | CIEM Remold - Electron 10 |
| One time/ perpetual license | Pay-as-you-go | CIEM Remold - Electron 12 |
| One time/ perpetual license | Pay-as-you-go | CIEM Remold - Ne4 |
| One time/ perpetual license | Pay-as-you-go | CIEM Remold - Kr5 |
| One time/ perpetual license | Pay-as-you-go | CIEM Remold - Rn6 |
| One time/ perpetual license | Pay-as-you-go | CIEM Remold - Xe6 |
| One time/ perpetual license | Pay-as-you-go | Project K Universal IEM |
Go-to-market motion2 records
Distribution channels2 records
Marketing channels3 records
Fir Audio product offering
Product offeringCore offering
Fir Audio designs, manufactures, and supplies custom-molded and universal-fit in-ear monitors (IEMs) made from medical-grade hypo-allergenic acrylic shells with proprietary ATOM venting and multi-driver balanced armature configurations. Its flagship universal IEM, Project K, retails at $2,799, while the custom IEM line (Electron 10, Electron 12, Ne4, Kr5, Rn6, Xe6) is built from individual ear impressions over a standard 6-8 week build window with optional paid rush processing. The company sells directly via firaudio.com and through a global network of 20+ authorized dealers and audiologist partners.
Product overview
Fir Audio is a custom and universal in-ear monitor manufacturer offering a portfolio of audio products centered around its flagship Project K universal IEM ($2799) and various Custom In-Ear Monitor (CIEM) models (Electron 10, Electron 12, Ne4, Kr5, Rn6, Xe6). The company differentiates through proprietary technologies including ATOM (Air Transferring Open Module) venting for listener comfort and OpenDriver balanced armature drivers for audio reproduction. Custom IEMs are built from medical-grade hypo-allergenic acrylic with a standard 6-8 week build time (rush processing available). The company also offers remolding services and accessories, with an international dealer network spanning the US, Europe, Asia, and Australia.
Differentiator
Problem solved
Functional benefit
Products and services
- Project K (Universal In-Ear Monitor) Fir Audio's flagship universal-fit in-ear monitor featuring titanium shells, blue copper faceplates with sapphire glass top, ATOM venting with Gold and Xs Modules, premium silver internal wiring, and a 5-driver hybrid configuration. It retails at $2,799 and ships with a premium white leather protective case; designed for audiophiles and professional listeners who do not require custom ear impressions.
- Electron 10 (Custom In-Ear Monitor) Custom-molded in-ear monitor from Fir Audio's CIEM line, manufactured from the buyer's individual ear impressions in medical-grade hypo-allergenic acrylic with standard 6-8 week build and rush options, carrying a 3-year limited warranty. Remolding for this model is priced at $500.
- Electron 12 (Custom In-Ear Monitor) Custom-molded in-ear monitor from Fir Audio's CIEM line, manufactured from the buyer's ear impressions in medical-grade hypo-allergenic acrylic with a 6-8 week standard build time. Remolding for this model is priced at $600.
- Ne4 (Custom In-Ear Monitor) Custom-molded in-ear monitor from Fir Audio's CIEM line, manufactured from the buyer's ear impressions in medical-grade hypo-allergenic acrylic with a 6-8 week build time. Remolding for this model is priced at $600.
- Kr5 (Custom In-Ear Monitor) Custom-molded in-ear monitor from Fir Audio's CIEM line, manufactured from the buyer's ear impressions in medical-grade hypo-allergenic acrylic with a 6-8 week standard build time. Remolding for this model is priced at $700.
- Rn6 (Custom In-Ear Monitor) Custom-molded in-ear monitor from Fir Audio's CIEM line, manufactured from the buyer's ear impressions in medical-grade hypo-allergenic acrylic with a 6-8 week standard build time. Remolding for this model is priced at $800.
- Xe6 (Custom In-Ear Monitor) Top-tier custom-molded in-ear monitor from Fir Audio's CIEM line, manufactured from the buyer's ear impressions in medical-grade hypo-allergenic acrylic with a 6-8 week standard build time. Remolding for this model is priced at $900.
- CIEM Remolding Service Service that refits and remolds existing Fir Audio Custom In-Ear Monitors for their original owners, with pricing that varies by model — $500 for Electron 10, $600 for Electron 12, $600 for Ne4, $700 for Kr5, $800 for Rn6, and $900 for Xe6 — and an owner-transfer option available for secondhand CIEM purchasers.
- Rush Processing (Priority Manufacturing) Paid priority manufacturing option on Fir Audio custom IEM orders: 7 business-day build for $499 or 4 business-day build for $649, in addition to the standard CIEM product cost, beginning from the day usable ear impressions are received at the production lab.
Quantifiable outcome
- Reduced listener fatigue through ATOM pressure relief technology
Companies that use Fir Audio
Customer profileSegments1 record
Ideal customer profiles2 records
Fir Audio technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature4 records
Fir Audio partnerships and signals
Strategic signalScale indicators2 records
Recent moves6 records
Expansion highlights5 records
Fir Audio competitors and assessment
Company assessmentDirect peers
- Empire Ears: Premium custom and universal IEM manufacturer emphasizing proprietary driver tech and tuned signatures; directly comparable on price, channel, and target customer.
- qdc: Custom IEM specialist with extensive pro-musician adoption, particularly in Asian markets; competes for the same touring artist and audiophile customers globally.
- JH Audio: Custom and universal in-ear monitor brand founded for touring musicians; competes directly with Fir Audio on pro-stage CIEMs, multi-driver configurations, and high-isolation acrylic shells.
- Ultimate Ears (UE Pro): Long-established custom IEM manufacturer for live performers with deep touring artist adoption; competes directly with Fir Audio's CIEM lineup on fit, isolation, and stage monitoring value proposition.
- Noble Audio: Boutique custom and universal IEM maker with comparable price points and global dealer presence; overlaps Fir Audio in audiophile-tier multi-driver designs.
- Campfire Audio: Premium universal in-ear monitor brand with multiple driver configurations and proprietary acoustic designs (e.g., Andromeda lineage); overlaps Fir Audio's Project K and audiophile retail-channel focus.
- 64 Audio: Premium custom and universal in-ear monitor maker (e.g., A series, U series) serving professional musicians and audiophiles. Closest head-to-head competitor to Fir Audio in multi-driver CIEMs with proprietary technologies and global artist endorsement.
- Westone Audio: Custom IEM maker with strong heritage in both pro-musician monitoring and medical/hearing protection; competes for the same audiologist-channel and musician-segment customers.
Broad incumbents
- Sennheiser (IE / IE 900 line): Global audio incumbent with premium universal in-ear monitors (IE 200/300/600/900); broader consumer audio portfolio creates distribution scale advantages over Fir Audio's specialist focus.
- Etymotic Research: Heritage high-isolation earphone brand rooted in audiology research; overlaps Fir Audio on audiologist referral channel and isolation-first value proposition for stage and hearing-conscious buyers.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat4 records
Key risks7 records
Key highlights7 records
Customer concentration
Fir Audio social profiles
Digital presenceFir Audio compliance and trust
Trust signalCompliance1 record
Fir Audio financial estimates
Financial estimateRevenue estimate
Valuation estimate
Fir Audio leadership team
Management profileNumber of profiles
Profiles3 records
Fir Audio subsidiaries and ownership
Company hierarchySubsidiaries1 record
Fir Audio funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Fir Audio M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Fir Audio
What does Fir Audio do?
Fir Audio designs, manufactures, and supplies custom-molded and universal-fit in-ear monitors (IEMs) made from medical-grade hypo-allergenic acrylic shells with proprietary ATOM venting and multi-driver balanced armature configurations. Its flagship universal IEM, Project K, retails at $2,799, while the custom IEM line (Electron 10, Electron 12, Ne4, Kr5, Rn6, Xe6) is built from individual ear impressions over a standard 6-8 week build window with optional paid rush processing. The company sells directly via firaudio.com and through a global network of 20+ authorized dealers and audiologist partners.
Is Fir Audio a public or private company?
Fir Audio is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was Fir Audio founded?
Fir Audio was founded in 2018. It employs 11 to 50 people.
Where is Fir Audio based?
Fir Audio is headquartered in Vancouver, United States, in the North America region.
How does Fir Audio make money?
Six revenue lines are on record. Custom In-Ear Monitor Sales are the primary driver. The others are universal In-Ear Monitor Sales, CIEM Remolding Service, rush Processing, refit/Repair Services and customization Options and Accessories.
Who are Fir Audio's main competitors?
Direct peers on record are Empire Ears, qdc, JH Audio, Ultimate Ears (UE Pro), Noble Audio, Campfire Audio, 64 Audio and Westone Audio. Broad incumbents are Sennheiser (IE / IE 900 line) and Etymotic Research.
Does Fir Audio have an API?
No public API is recorded for Fir Audio.
What industry is Fir Audio in?
Fir Audio's product category is Professional In-Ear Monitors (IEMs). Its primary akta.pro industry code is CRACANAC, Wired Headphones & Earphones, with a secondary code of CRACANAM, Audio Accessories (Ear Tips, Cables, Stands, Cases, Transmitters). Its NAICS code is 334310 and its SIC code is 3651.