Oh! Gift Card
Oh! Gift Card is a private Argentine fintech operating a closed-loop gift card platform across six Latin American countries, enabling consumers and corporations to purchase digital and physical gift cards redeemable at multiple partner merchants.
- Company typePrivate
- Founded2010
- HeadquartersBuenos Aires, Argentina
- Headcount101–250
- GTM typeB2B and B2C
- OfferingDigital Commerce or Content
Oh! Gift Card firmographics
Firmographics- Name
- Oh! Gift Card
- Website
- https://ohgiftcard.com
- Company type
- Private
- Founded year
- 2010
- Operating status
- Operating
- Headcount range
- 101–250 employees
- Short description
- Oh! Gift Card is a private Argentine fintech operating a closed-loop gift card platform across six Latin American countries, enabling consumers and corporations to purchase digital and physical gift cards redeemable at multiple partner merchants.
- Ownership category
- akta.pro rank
Oh! Gift Card industry classification
Industry- Product category
- Digital Gift Card Platform
- NAICS
- Gift, Novelty, and Souvenir Retailers (45942), Gift, Novelty, and Souvenir Retailers (459420)
- SIC
- Finance Services (6199)
- akta.pro primary industry
- Gift Card Processing, Issuance Platforms & Aggregators (FSAMANAL)
- akta.pro secondary industries
- Closed-Loop Gift Cards (Single-Merchant) (FSAMANAB), Digital Goods & Gift Card Generalist Marketplaces (CRAFAAAJ), Greeting Cards, Wrap & Party Supplies Retail (CRALAJAE)
Keywords
Where Oh! Gift Card is headquartered
LocationHeadquarters
- HQ city
- Buenos Aires
- HQ country
- Argentina
- HQ region
- Latin America
Offices6 records
Markets served
Oh! Gift Card business model
Business model- GTM type
- B2B and B2C
- Offering type
- Digital Commerce or Content
- Cost components
- Technology or R&D, Marketing or Sales, Personnel, Operations
Distribution channels1 record
Marketing channels1 record
Oh! Gift Card product offering
Product offeringCore offering
Oh! Gift Card operates a digital and physical gift card platform that allows users to purchase and send gift cards, providing recipients with the freedom to choose their preferred rewards or products across multiple partner brands. The company operates across six Latin American countries — Argentina, Chile, Colombia, Mexico, Peru, and Uruguay — functioning as a fintech that connects retailers and consumers through closed-loop payment solutions.
Differentiator
Problem solved
Functional benefit
Products and services
- Oh! Gift Card A multi-brand digital and physical gift card product redeemable at partner retailers, available to consumers and corporate buyers for personal gifting, corporate gifting, and employee rewards across six Latin American countries.
Companies that use Oh! Gift Card
Customer profileSegments1 record
Ideal customer profiles2 records
Oh! Gift Card technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Oh! Gift Card partnerships and signals
Strategic signalScale indicators1 record
Oh! Gift Card competitors and assessment
Company assessmentBroad incumbents
- Blackhawk Network: Global leader in branded gift card distribution and payments; directly comparable as a multi-merchant gift card aggregator, though significantly larger and focused on US/Europe rather than LATAM.
- InComm Payments: Major gift card and prepaid payments technology provider serving retailers globally; comparable as a closed-loop and digital gift card processor, with broader geographic and product scope.
- Mercado Libre: Dominant LATAM e-commerce platform that issues and distributes its own gift cards across the region; a direct competitor for digital gifting wallet share in the same six countries Oh! Gift Card serves.
- Netspend: US prepaid debit card and stored-value provider; comparable in operating closed-loop stored-value payment products at scale, though primarily US-focused.
- PayPal Honey: Operates digital gift card store and cashback rewards across multiple merchants; overlaps with Oh! Gift Card's multi-merchant digital gifting value proposition as a much larger global incumbent.
Direct peers
- Giftcards.com: US-focused online gift card marketplace selling multi-retailer physical and digital gift cards; directly comparable business model to Oh! Gift Card's aggregator approach, though geographically concentrated in North America.
- Fold (formerly Gyft): Digital gift card platform that lets users buy, send, and earn bitcoin rewards on gift card purchases; closely comparable as a digital-first multi-merchant gift card marketplace.
- Pluxee (formerly Sodexo Benefits & Rewards): Global employee benefits and rewards platform with strong LATAM presence offering meal, gift, and prepaid cards to corporate clients; directly comparable on the corporate gifting/employee rewards use case.
- Edenred: International prepaid corporate services company operating across LATAM with ticket-card, meal, and gift solutions for employers; directly comparable in the B2B closed-loop prepaid rewards space.
Emerging players
- Rapyd: Global fintech-as-a-service platform offering virtual accounts, card issuing, and payout infrastructure across LATAM; comparable as a payments infrastructure layer that could enable similar closed-loop products in the region.
Market position
Customer concentration
Oh! Gift Card financial estimates
Financial estimateRevenue estimate
Valuation estimate
Oh! Gift Card leadership team
Management profileNumber of profiles
Profiles2 records
Oh! Gift Card funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Oh! Gift Card M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Oh! Gift Card
What does Oh! Gift Card do?
Oh! Gift Card operates a digital and physical gift card platform that allows users to purchase and send gift cards, providing recipients with the freedom to choose their preferred rewards or products across multiple partner brands. The company operates across six Latin American countries — Argentina, Chile, Colombia, Mexico, Peru, and Uruguay — functioning as a fintech that connects retailers and consumers through closed-loop payment solutions.
Is Oh! Gift Card a public or private company?
Oh! Gift Card is a private company. It is classified as unknown and is currently operating.
When was Oh! Gift Card founded?
Oh! Gift Card was founded in 2010. It employs 101 to 250 people.
Where is Oh! Gift Card based?
Oh! Gift Card is headquartered in Buenos Aires, Argentina, in the Latin America region.
Who are Oh! Gift Card's main competitors?
Broad incumbents on record are Blackhawk Network, InComm Payments, Mercado Libre, Netspend and PayPal Honey. Direct peers are Giftcards.com, Fold (formerly Gyft), Pluxee (formerly Sodexo Benefits & Rewards) and Edenred. Rapyd is listed as an emerging player.
Does Oh! Gift Card have an API?
No public API is recorded for Oh! Gift Card.
What industry is Oh! Gift Card in?
Oh! Gift Card's product category is Digital Gift Card Platform. Its primary akta.pro industry code is FSAMANAL, Gift Card Processing, Issuance Platforms & Aggregators, with a secondary code of FSAMANAB, Closed-Loop Gift Cards (Single-Merchant). Its NAICS code is 45942 and its SIC code is 6199.