Downeast Energy

What Downeast Energy does

Downeast Energy is a regional propane distributor headquartered in Brunswick, Maine, founded in 1908 and currently operating as a subsidiary brand within the Superior Plus Propane family of brands under Superior Plus Corp. (TSX: SPB). The company delivers propane fuel to residential and commercial customers across Maine from three service locations in Denmark, Hallowell, and Waldo. Its core offering is usage-based propane delivery for home heating, cooking, water heating, and outdoor living, augmented by a "No-Run-Out Commitment" service guarantee and the mySuperior digital customer portal available via web and native iOS/Android applications for account management, bill payment, and delivery scheduling. Commercial customers are served across multiple verticals including agriculture, builders and construction, hospitality and restaurants, autogas and fleet fueling, forklifts, and propane dispensing stations.

The business operates a sales-led go-to-market model, acquiring customers primarily through phone-based sales (855-804-FUEL), digital channels tied to the Superior Plus Propane marketing infrastructure, and a customer referral program that pays $200 in account credit to both the referrer and the new customer. Revenue is generated primarily through consumption-based propane sales with no publicly disclosed pricing. The underlying technology is conventional propane distribution and delivery infrastructure layered with a digital account management system; there are no disclosed AI, automation, or proprietary data capabilities in the source material. Following acquisition by Superior Plus Propane, the company has been operationally integrated with some physical locations no longer open to the public and customers redirected to phone and online support channels.

Name

Downeast Energy

Legal name

Superior Plus Propane

Website

https://downeastenergy.com

Company type

Private

Founded year

1908

Operating status

Operating

Headcount range

251–500 employees

Short description

Downeast Energy is a regional propane distributor in Maine delivering residential and commercial propane services from three service locations, operating as a subsidiary brand within Superior Plus Propane's family of brands.

Ownership category

akta.pro rank

Product category

Propane Fuel Distribution

NAICS

Fuel Dealers (45721)

SIC

Natural Gas Transmisison & Distribution (4923)

akta.pro primary industry

Branded Fuels Wholesaling & Jobber Distribution (EUALAIAB)

Keywords

• Propane delivery
• Residential heating fuel
• Commercial propane services
• Fuel distribution
• Propane supply

Headquarters

HQ city

Brunswick

HQ country

United States

HQ region

North America

Offices3 records

Markets served

GTM type

B2B and B2C

Offering type

Services

Cost components

Supply Chain, Operations, Personnel, Infrastructure, Marketing or Sales

Revenue model

1. Propane Fuel Delivery: Downeast Energy generates revenue through the sale and delivery of propane fuel to residential and commercial customers. Revenue is consumption-based as customers require regular propane deliveries for heating, cooking, and operational needs.

Go-to-market motion1 record

Distribution channels2 records

Marketing channels5 records

Core offering

Downeast Energy sells and delivers propane fuel to residential and commercial customers across Maine through three service locations and a company delivery fleet. Core services include home heating and cooking fuel, commercial propane for agriculture, construction, hospitality, fleet/autogas, forklifts, and dispensing stations, supported by the mySuperior digital customer portal for payments and delivery scheduling.

Product overview

Downeast Energy, now part of the Superior Plus Propane family of brands, operates as a regional propane energy provider in Maine. The company offers a portfolio of propane products and services comprising a core propane delivery service for residential and commercial customers, augmented by the mySuperior customer portal (web and mobile app) for account management and payments. Commercial offerings include specialized services for agriculture, construction, hospitality, fleet autogas, forklift fueling, and dispensing stations. Supporting services include equipment and tank information resources, plus a customer referral program. The product architecture is a unified service model centered on propane delivery, with digital self-service tools and specialized commercial offerings as add-on modules.

Differentiator

Problem solved

Functional benefit

Products and services

• Propane Delivery Service Propane fuel delivery service for residential and commercial customers in Maine, with delivery capabilities and a no-run-out commitment ensuring continuous fuel supply.
• Residential Propane Services Propane supply and delivery for residential customers covering home heating, water heating, cooking, fireplaces, and outdoor living applications.
• Commercial Propane Services Business propane services spanning agriculture, builders and construction, hospitality and restaurants, autogas and fleet fueling, forklifts, and dispensing stations for commercial and industrial customers.
• mySuperior Customer Portal Online platform enabling customers to make payments, schedule deliveries, and manage account information via web access.
• mySuperior Mobile App Mobile application available on iOS and Android that lets customers manage their propane accounts, pay bills, and schedule deliveries on-the-go.
• Autogas & Fleet Fueling Propane autogas solutions for fleet vehicles and commercial fueling operations, providing an alternative fuel source for propane-powered vehicles.
• Equipment & Service Propane equipment maintenance, repair, and service offerings for both residential and commercial customers.
• Propane Conversion Services Conversion services that help customers transition existing equipment or properties to propane fuel.
• Propane Dispensing Stations Commercial propane dispensing station solutions for businesses requiring bulk propane distribution infrastructure.

Segments7 records

Ideal customer profiles2 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature2 records

Scale indicators1 record

Recent moves6 records

Expansion highlights4 records

Direct peers

• Ferrellgas Partners: Propane distributor with Blue Rhino tank-exchange network serving residential and commercial customers; competes directly with Downeast in propane delivery and exchange.
• AmeriGas Partners: Largest US propane retailer serving residential and commercial customers via direct delivery; directly comparable to Downeast in customer model, delivery economics, and product offering.
• Suburban Propane Partners: National propane distribution company serving residential, commercial, and industrial customers with a similar tank-and-delivery model; closest scale and segment match to Downeast.
• Heritage Propane (now part of UGI): East Coast regional propane distributor; provides a directly comparable residential and commercial delivery model to Downeast Energy.
• Paraco Gas: Family-owned regional propane distributor serving the Northeast US; comparable business model, customer mix, and geography to Downeast Energy.
• Sharp Energy (UGI): Regional propane distributor on the East Coast, part of UGI Corporation; competes in similar residential and commercial heating-fuel markets to Downeast.

Emerging players

• Clean Energy Fuels: Alternative-fuels provider focused on CNG/RNG for fleets; competes with Downeast's autogas and fleet-fueling offerings as fleets weigh fuel choices.
• Blue Rhino: Propane tank-exchange business (subsidiary of Ferrellgas); adjacent offering that overlaps with Downeast's dispensing and consumer propane services.

Broad incumbents

• UGI Corporation: Holding company for AmeriGas and UGI Energy Services with both propane distribution and midstream gas assets; broader portfolio than Downeast but a key Northeast competitor.
• Superior Plus Corp. Canadian parent of Superior Plus Propane and Downeast Energy; operates a national propane distribution platform and specialty chemicals business, providing a portfolio reference point.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat4 records

Key risks6 records

Key highlights6 records

Customer concentration

• Xx.com/downeastenerg
• Facebookfacebook.com/downeastenergy
• LinkedInlinkedin.com/company/downeast-energy

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Downeast Energy