PROcure Advantage

What PROcure Advantage does

PROcure Advantage, LLC is a Committed Buying Alliance (CBA) serving post-acute healthcare providers in the United States, headquartered in Cleveland, Tennessee. Founded in 2013 by David Sherlin and an LTC operator partner, the organization aggregates purchasing volume across more than 500 member facilities representing 40,000+ beds, positioning itself as the largest post-acute buying alliance in the country and as a 100% provider-owned and provider-managed alternative to traditional Group Purchasing Organizations (GPOs). Its membership spans skilled nursing facilities, assisted living communities, senior living operators, and adjacent segments including long-term care pharmacy and alternate site care providers.

The company's core product is the Procurement Partners eCommerce platform, which analyzes cross-member spending, tracks rebates and incentives, and provides transparent price compliance verification to member facilities. This platform is complemented by direct member services including contract negotiation, vendor sourcing, and operational support functions such as recruiting assistance referenced in member testimonials. Member engagement is further reinforced through a Member Access Portal that surfaces vendor-partner directories, conferences, documents, rosters, member reports, and board materials. The vendor ecosystem has expanded from two initial contracts to more than 150 active vendor-partners.

PROcure Advantage operates a subscription-based revenue model through membership fees, augmented by rebate administration and equity participation economics. The 15 disclosed equity partners include Priority Life Care, Americare Senior Living, Christian Horizons Living, The Goodman Group, Transitions Healthcare, Providence Health, and HCF Management. Members report material returns on equity investment, with one disclosed case showing a 1,085% return on a small initial investment. The company claims 40% lower vendor transaction fees than industry norms and 8-10% savings in the nursing supply category. The core operating team is lean, consisting of a President, a Strategic Sourcing Specialist, a Director of Administration, a Bookkeeper, and a Financial Consultant.

Name

PROcure Advantage

Legal name

PROcure Advantage, LLC

Website

https://procureadvantage.com

Company type

Private

Founded year

2013

Operating status

Operating

Headcount range

11–50 employees

Short description

PROcure Advantage is a provider-owned Committed Buying Alliance that aggregates purchasing volume across 500+ post-acute healthcare facilities (40,000+ beds) to negotiate vendor pricing, deliver spend analytics via its Procurement Partners platform, and operate as a cooperative alternative to traditional GPOs.

Ownership category

akta.pro rank

Headquarters

HQ city

Cleveland

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Operations, Technology or R&D, Marketing or Sales, Others

Revenue model

1. Membership Fees: Members pay subscription/membership fees to access the buying alliance's collective purchasing power, vendor partnerships, and pricing advantages. The equity partnership model allows members to invest and receive returns on their investment.

Go-to-market motion2 records

Distribution channels2 records

Marketing channels4 records

Core offering

PROcure Advantage operates a Committed Buying Alliance (CBA) that aggregates the purchasing volume of 500+ post-acute healthcare provider facilities (40,000+ beds) to negotiate better pricing, drive contract compliance, and deliver spend analytics through the Procurement Partners eCommerce platform. Members pay membership fees and also hold equity stakes, aligning incentives and generating returns on investment. Beyond pricing, the alliance offers vendor sourcing, price compliance verification, rebate tracking, and peer collaboration across 150+ vendor-partners.

Product overview

PROcure Advantage operates as a Committed Buying Alliance (CBA) - a 100% provider-owned and managed collective purchasing group for post-acute healthcare providers. The core offering consists of Procurement Partners (an eCommerce platform that analyzes spending across membership to identify cost reduction opportunities), supported by purchasing solutions that aggregate volume across 500+ facilities (40,000+ beds) to negotiate better pricing while driving compliance. Members access these services through a Member Access Portal that provides vendor-partner connections, conferences, documents, reports, and account management features. The company has grown from 16,500 beds in 2014 to 40,000+ beds, representing the largest post-acute buying alliance in the country.

Differentiator

Problem solved

Functional benefit

Products and services

• Procurement Partners eCommerce Platform An eCommerce platform that analyzes spending across membership to identify significant goods and services in each category, delivering transparent data and cost reduction for post-acute healthcare provider members. It tracks rebates and incentives and provides price compliance verification functionality.
• Purchasing Solutions Services designed to help member companies achieve significant cost savings, reduce risk, and build strategic supplier relationships through aggregated purchasing power across 500+ facilities and 150+ vendor-partners.
• Member Access Portal

Quantifiable outcome

• 40,000+ beds under management representing 500+ facilities
• +5 more outcomes

Named customers7 records

Segments3 records

Ideal customer profiles3 records

Technology focussed Yes

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature3 records

Partnerships

Eight partnerships are on record, tiered core.

• Americare Senior LivingcoreOthersMember/equity partner of PROcure Advantage. Americare Senior Living facilities benefit from collective purchasing power, PPE sourcing during pandemic, and operational support.
• Priority Life CarecoreOthersMember/equity partner. Priority Life Care has worked hand-in-hand with PROcure to secure best pricing and receive purchasing decision support for their communities.
• Christian Horizons LivingcoreOthersEquity partner reporting strong ROI. During the pandemic, they benefited from owner status with input and access to support. Their small investment reportedly returned 1,085%.
• HCF Management Inc.coreOthersMember organization benefiting from member-to-vendor relationships and collaboration with other facilities to share successes, challenges, and new ideas.
• Providence HealthcoreOthersEquity partner with VP of Operations Robert Young. Reports fantastic return on investment as an equity partner with returns being 'gravy' on top of original investment.
• The Goodman GroupcoreOthersMember/equity partner. CFO Clint Knacke describes PROcure Advantage as a global platform for providers to collaborate and problem solve industry challenges.
• Transitions HealthcarecoreOthersMember organization. CFO Marc Feldman describes PROcure Advantage as a true operations partner assisting with recruiting and strategic problem solving.
• 150+ Vendor-PartnerscoreChannel Partner/ Reseller/ DistributorVendor partners providing products and services to member facilities. Started with just 2 active vendor contracts, now has 150+ vendor-partners offering greater choices and higher-value products.

Scale indicators8 records

Recent moves5 records

Expansion highlights5 records

Direct peers

• Yankee Alliance: Healthcare GPO originally serving New England hospitals but now serving providers nationwide, including post-acute care. Comparable as a member-driven GPO with a regional-to-national expansion trajectory.
• Intalere: Healthcare GPO serving acute and non-acute providers including senior living and post-acute segments. Direct competitor in aggregating purchasing volume for member facilities across similar categories.
• Provista (Vizient subsidiary): GPO serving non-acute providers including senior living, skilled nursing, and ambulatory care. Directly comparable as a procurement alliance focused on segments outside the large hospital systems.
• Vizient: Major healthcare performance and GPO company serving acute and non-acute providers including senior living and post-acute organizations. Directly competes in the same group purchasing category with similar contract aggregation model.
• Managed Health Care Associates (MHA): GPO and services company specifically focused on post-acute and long-term care providers, including skilled nursing and assisted living. Direct competitor in the post-acute procurement alliance category.
• Premier Inc. One of the largest US healthcare GPOs serving hospitals, health systems, and post-acute providers. Directly comparable as a GPO competitor, though Premier operates at significantly broader scale and is publicly traded.
• HealthTrust: Healthcare GPO serving hospitals, providers and sister companies with a committed purchasing model. Closely comparable to PROcure Advantage's CBA-style structure, though HealthTrust is owned by HCA and operates at much larger scale.
• Capstone Health Alliance: Regional healthcare GPO that has expanded nationally, offering aggregated contracts to hospitals, senior living, and post-acute providers. Comparable member-owned cooperative model with growing vendor and member network.

Others

• Global Healthcare Exchange (GHX): Healthcare supply chain technology provider enabling procurement automation and contract management for providers and suppliers. Comparable as a procurement technology platform adjacent to PROcure Advantage's Procurement Partners offering.

Broad incumbents

• McKesson: Largest US pharmaceutical distributor and broad healthcare supply chain incumbent. Comparable as a procurement and distribution partner for senior care providers, though it operates at vastly larger scale across multiple verticals.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat6 records

Key risks5 records

Key highlights6 records

Customer concentration

• LinkedInlinkedin.com/company/procure-advantage

Revenue estimate

Valuation estimate

Number of profiles

Profiles5 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about PROcure Advantage