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SRG Partners

Full company profile

uuid000ieth

Namestring
SRG Partners
Legal namestring
SRG Advisory
Company typeenum
Private
Founded yearint
2015
Descriptiontext

SRG Partners (legally SRG Advisory; ABN 31 603 753 671) is a privately held, boutique corporate advisory firm headquartered at Level 1, 262-266 Pirie Street, Adelaide, South Australia, founded in 2015. The firm operates with 11–50 employees and provides a single core service — Corporate Advisory — focused on guiding clients through complex deal landscapes, with stated expertise in financial and operational excellence and an emphasis on building trust-based, long-term advisory relationships. The practice is led by Managing Director Mark Watson and Director Michael Piffl, who directly manage client engagements, and the firm positions itself around senior-level accessibility, integrity, and transparency rather than scale or breadth of services.

The firm is a member of Chartered Accountants Australia and New Zealand, and operates as a Corporate Authorised Representative (001259880) of Enva Australia Pty Ltd, which holds Australian Financial Services Licence (AFSL) 424494. This regulatory arrangement enables SRG to provide financial services advice under Enva's licence. There is no disclosed proprietary technology platform, product portfolio beyond the Corporate Advisory service, or AI/ML capability — the offering is delivered by senior professionals rather than a technology system. Pricing is not publicly disclosed and is described as project-based or retainer-style, typical of boutique advisory practices.

Geographically, the firm is concentrated in Australia with current operating scope noted as South Australia, and serves a generic "Corporate/Business Clients" segment. No named customers, case studies with named clients, or revenue figures are publicly disclosed. Go-to-market is sales-led, relying on direct professional contact initiated by the two senior leaders via email and phone, with no digital or self-service distribution channels. The ownership structure appears founder/management-controlled with no disclosed venture capital, private equity, or external institutional investment.

Short descriptiontext

SRG Partners (SRG Advisory) is a privately held, boutique corporate advisory firm in Adelaide, Australia, founded in 2015. It provides a single Corporate Advisory service — guiding clients through complex deal landscapes — delivered directly by Managing Director Mark Watson and Director Michael Piffl under Enva Australia's AFSL.

Operating statusenum
Operating
Ownership categoryenum
Headcount rangeband
11–50
akta.pro rankint
HeadquartersAdelaide, Australia
HQ citystring
Adelaide
HQ countrystring
Australia
HQ regionstring
Oceania
Markets served

Serves global market

Offices1 record

Each record includes

City, Country, Type, Description, Source

Keyword5 values
corporate advisory, financial advisory, mergers and acquisitions, business valuation, capital solutions
Industry1 code
1M&A Advisory (Buy-Side & Sell-Side)
CodeBPAHAOAAPrimaryYes
NAICS code4 codes
  • Management Consulting Services54161
  • Other Management Consulting Services541618
  • Administrative Management and General Management Consulting Services541611
  • Portfolio Management and Investment Advice523940
SIC code2 codes
  • Services-Management Consulting Services8742
  • Investment Advice6282
Product category
Corporate Advisory Services
No data
GTM motion1 record

Each record includes

Type, Description, Source

Revenue model1 record
1Corporate Advisory Services
TypeProfessional Services
Description

Professional advisory fees generated through bespoke consulting engagements for corporate clients. Revenue likely derives from project-based fees or retainer arrangements typical of boutique advisory practices, focusing on complex deal landscapes and business transformation.

srgadvisory.com.au
Marketing channels1 record

Each record includes

Title, Type, Stage, Description, Source

Distribution channels1 record

Each record includes

Title, Type, Scope, Target buyer, Description, Source

Cost components2 values
Personnel, Operations
GTM typeB2B
B2B
Offering typeServices
Services
Core offering1 text field

SRG Advisory is a boutique corporate advisory practice that partners with corporate clients to enhance business value and deliver impactful solutions through complex deal navigation. The firm's senior team blends directly into client businesses, providing guidance on capital solution planning, financial and operational excellence, and strategic alignment with business objectives. Engagements are bespoke and delivered by Managing Director Mark Watson and Director Michael Piffl on a quote-based or retainer basis.

Differentiator
Functional benefit
Problem solved
Product overview1 text field

SRG Advisory operates as a single-service boutique corporate advisory practice offering one core offering: Corporate Advisory services. The practice partners with clients to enhance business value and deliver impactful solutions, blending into client businesses to drive growth and bring value to life. There is no platform-plus-modules architecture or distinct product portfolio—the firm provides advisory services through its team of experienced professionals.

Product and service1 record
1Corporate Advisory
CategoryCorporate Advisory Services
Description

Boutique corporate advisory service guiding client teams through complex deal landscapes to ensure informed decisions are made to drive business objectives. The practice focuses on financial and operational excellence and builds trust-based long-term relationships with corporate clients.

Scale indicator1 record

Each record includes

Type, Value, Description, Source

Partnership1 partner
Strategic tierMinorTypeOthers
Description

SRG Advisory operates as a Corporate Authorised Representative (001259880) of Enva Australia Pty Ltd, which holds Australian Financial Services Licence (AFSL 424494). This is a regulatory licensing relationship that enables SRG Advisory to operate under Enva Australia's AFSL rather than maintaining their own financial services license.

Recent move4 records

Each record includes

Date, Type, Title, Description, Source

Expansion highlight2 records

Each record includes

Type, Description

Peers10 records
TypeDirect peer
Description

Australian mid-tier accounting and advisory network with a dedicated corporate advisory/M&A practice serving mid-market businesses. Closely comparable to SRG Partners in client profile (mid-market corporates), service mix (capital advisory, succession, deal support) and senior-led engagement model.

TypeDirect peer
Description

Australian mid-tier accounting and advisory firm with a strong corporate advisory and transactions practice focused on privately held and SME clients. Comparable to SRG in boutique positioning, transaction-led offerings and regional Australian client base, with similar relationship-driven engagement model.

TypeBroad incumbent
Description

Large international mid-tier accounting and advisory network with a dedicated Corporate Finance / M&A practice serving Australian mid-market clients. Overlaps with SRG on deal advisory, capital solutions and value-enhancement mandates, but competes from a substantially larger resource base and broader service portfolio.

TypeBroad incumbent
Description

Mid-tier accounting and advisory firm with an active corporate finance and transactions practice across Australia. Comparable to SRG on core M&A and capital advisory work for mid-market clients, but offers broader scale, sector specialisation and cross-border deal capability.

TypeBroad incumbent
Description

Mid-tier accounting and advisory network with a corporate finance practice focused on the lower-mid-market. Direct overlap with SRG on deal advisory and capital solutions for privately owned Australian businesses, with the added dimension of international network access.

TypeBroad incumbent
Description

International mid-tier accounting and advisory firm operating in Australia with corporate finance and transaction support capability. Overlaps with SRG on deal advisory for mid-market clients, but competes from a larger global platform and broader advisory suite.

TypeBroad incumbent
Description

Big 4 firm with a large Deal Advisory / M&A and Corporate Finance practice serving mid-market and large-cap Australian clients. Operates in the same corporate advisory and complex-deal landscape as SRG, but with significantly greater sector coverage, headcount and brand recognition.

TypeBroad incumbent
Description

Big 4 firm with extensive Strategy & Transactions and Corporate Finance advisory capability in Australia. Competes with SRG on M&A and capital advisory mandates for mid-market clients, with much deeper resourcing and cross-border execution.

TypeBroad incumbent
Description

Big 4 firm with dedicated Corporate Finance Advisory and M&A practices serving Australian corporates and private equity. Operates in the same complex deal landscape as SRG, but at substantially greater scale, with deeper sector and international reach.

TypeBroad incumbent
Description

Big 4 firm with a broad Corporate Finance and Deals practice covering M&A, capital solutions and value creation engagements. Serves the same Australian mid-to-large corporate market as SRG but with vastly greater resources, brand presence and integrated advisory suite.

Market position
Strengths5 records

Each record includes

Headline, Details, Source

Weaknesses5 records

Each record includes

Headline, Details, Source

Competitive moat2 records

Each record includes

Type, Details

Key risks6 records

Each record includes

Headline, Details, Source

Key highlights6 records

Each record includes

Headline, Details, Source

Customer concentration

Classification, Details

Segment1 record

Each record includes

Title, Type, Primary, Description, Pain point addressed, Use case, Source

Ideal customer profile1 record

Each record includes

Profile, Firmographic size, Sales motion, Sales cycle length, Buying structure, Purchase trigger, Buyer persona, Geography, Industry vertical, Primary use case, Description, Pain points, Evidence proof points, Target buyer

Technology focused
No
API detail
Has APIbool
No

Docs URL, Description

AI maturity
App detail

Has app

Core technology
Revenue estimate
Valuation estimate
Number of profiles
Profiles2 records

Each record includes

Name, Designation, Designation category, Overview, Profile commentary, Source

No data
Compliance2 records

Each record includes

Name, Class, Description

Funding overview

Funding stage, Last funding date, Total funding USD

Funding rounds

Each record includes

Round, Amount USD, Date, Pre money valuation, Total investors, Investors, News

Investors

Each record includes

Name, Type, Date of entry, Rounds participated, Website

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Each record includes

Name, Acquisition type, Announced date, Completed date, Status, Website, News

Investment

Each record includes

Name, Round, Announced date, Lead investor, Website, News

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

SRG Partners

Corporate Advisory Servicessrgpartners.com.au

SRG Partners (SRG Advisory) is a privately held, boutique corporate advisory firm in Adelaide, Australia, founded in 2015. It provides a single Corporate Advisory service — guiding clients through complex deal landscapes — delivered directly by Managing Director Mark Watson and Director Michael Piffl under Enva Australia's AFSL.

What SRG Partners does

SRG Partners (legally SRG Advisory; ABN 31 603 753 671) is a privately held, boutique corporate advisory firm headquartered at Level 1, 262-266 Pirie Street, Adelaide, South Australia, founded in 2015. The firm operates with 11–50 employees and provides a single core service — Corporate Advisory — focused on guiding clients through complex deal landscapes, with stated expertise in financial and operational excellence and an emphasis on building trust-based, long-term advisory relationships. The practice is led by Managing Director Mark Watson and Director Michael Piffl, who directly manage client engagements, and the firm positions itself around senior-level accessibility, integrity, and transparency rather than scale or breadth of services.

The firm is a member of Chartered Accountants Australia and New Zealand, and operates as a Corporate Authorised Representative (001259880) of Enva Australia Pty Ltd, which holds Australian Financial Services Licence (AFSL) 424494. This regulatory arrangement enables SRG to provide financial services advice under Enva's licence. There is no disclosed proprietary technology platform, product portfolio beyond the Corporate Advisory service, or AI/ML capability — the offering is delivered by senior professionals rather than a technology system. Pricing is not publicly disclosed and is described as project-based or retainer-style, typical of boutique advisory practices.

Geographically, the firm is concentrated in Australia with current operating scope noted as South Australia, and serves a generic "Corporate/Business Clients" segment. No named customers, case studies with named clients, or revenue figures are publicly disclosed. Go-to-market is sales-led, relying on direct professional contact initiated by the two senior leaders via email and phone, with no digital or self-service distribution channels. The ownership structure appears founder/management-controlled with no disclosed venture capital, private equity, or external institutional investment.

SRG Partners firmographics

Firmographics
Name
SRG Partners
Legal name
SRG Advisory
Website
https://srgpartners.com.au
Company type
Private
Founded year
2015
Operating status
Operating
Headcount range
11–50 employees
Short description
SRG Partners (SRG Advisory) is a privately held, boutique corporate advisory firm in Adelaide, Australia, founded in 2015. It provides a single Corporate Advisory service — guiding clients through complex deal landscapes — delivered directly by Managing Director Mark Watson and Director Michael Piffl under Enva Australia's AFSL.
Ownership category
akta.pro rank

SRG Partners industry classification

Industry
Product category
Corporate Advisory Services
NAICS
Management Consulting Services (54161), Other Management Consulting Services (541618), Administrative Management and General Management Consulting Services (541611), Portfolio Management and Investment Advice (523940)
SIC
Services-Management Consulting Services (8742), Investment Advice (6282)
akta.pro primary industry
M&A Advisory (Buy-Side & Sell-Side) (BPAHAOAA)

Keywords

  • Corporate advisory
  • Financial advisory
  • Mergers and acquisitions
  • Business valuation
  • Capital solutions

Where SRG Partners is headquartered

Location

Headquarters

HQ city
Adelaide
HQ country
Australia
HQ region
Oceania

Offices1 record

Markets served

SRG Partners business model

Business model
GTM type
B2B
Offering type
Services
Cost components
Personnel, Operations

Revenue model

  1. Corporate Advisory Services: Professional advisory fees generated through bespoke consulting engagements for corporate clients. Revenue likely derives from project-based fees or retainer arrangements typical of boutique advisory practices, focusing on complex deal landscapes and business transformation.

Go-to-market motion1 record

Distribution channels1 record

Marketing channels1 record

SRG Partners product offering

Product offering

Core offering

SRG Advisory is a boutique corporate advisory practice that partners with corporate clients to enhance business value and deliver impactful solutions through complex deal navigation. The firm's senior team blends directly into client businesses, providing guidance on capital solution planning, financial and operational excellence, and strategic alignment with business objectives. Engagements are bespoke and delivered by Managing Director Mark Watson and Director Michael Piffl on a quote-based or retainer basis.

Product overview

SRG Advisory operates as a single-service boutique corporate advisory practice offering one core offering: Corporate Advisory services. The practice partners with clients to enhance business value and deliver impactful solutions, blending into client businesses to drive growth and bring value to life. There is no platform-plus-modules architecture or distinct product portfolio—the firm provides advisory services through its team of experienced professionals.

Differentiator

Problem solved

Functional benefit

Products and services

  • Corporate Advisory Boutique corporate advisory service guiding client teams through complex deal landscapes to ensure informed decisions are made to drive business objectives. The practice focuses on financial and operational excellence and builds trust-based long-term relationships with corporate clients.

Companies that use SRG Partners

Customer profile

Segments1 record

Ideal customer profiles1 record

SRG Partners technology and API

Technology

Technology focussed No

API detail

Has API
No
API docs
API detail

Core technology

AI maturity

App detail

SRG Partners partnerships and signals

Strategic signal

Partnerships

One partnership is on record.

  • Enva Australia Pty LtdminorOthersSRG Advisory operates as a Corporate Authorised Representative (001259880) of Enva Australia Pty Ltd, which holds Australian Financial Services Licence (AFSL 424494). This is a regulatory licensing relationship that enables SRG Advisory to operate under Enva Australia's AFSL rather than maintaining their own financial services license.

Scale indicators1 record

Recent moves4 records

Expansion highlights2 records

SRG Partners competitors and assessment

Company assessment

Direct peers

  • Pitcher Partners: Australian mid-tier accounting and advisory network with a dedicated corporate advisory/M&A practice serving mid-market businesses. Closely comparable to SRG Partners in client profile (mid-market corporates), service mix (capital advisory, succession, deal support) and senior-led engagement model.
  • William Buck: Australian mid-tier accounting and advisory firm with a strong corporate advisory and transactions practice focused on privately held and SME clients. Comparable to SRG in boutique positioning, transaction-led offerings and regional Australian client base, with similar relationship-driven engagement model.

Broad incumbents

  • BDO Australia: Large international mid-tier accounting and advisory network with a dedicated Corporate Finance / M&A practice serving Australian mid-market clients. Overlaps with SRG on deal advisory, capital solutions and value-enhancement mandates, but competes from a substantially larger resource base and broader service portfolio.
  • Grant Thornton Australia: Mid-tier accounting and advisory firm with an active corporate finance and transactions practice across Australia. Comparable to SRG on core M&A and capital advisory work for mid-market clients, but offers broader scale, sector specialisation and cross-border deal capability.
  • RSM Australia: Mid-tier accounting and advisory network with a corporate finance practice focused on the lower-mid-market. Direct overlap with SRG on deal advisory and capital solutions for privately owned Australian businesses, with the added dimension of international network access.
  • Mazars Australia: International mid-tier accounting and advisory firm operating in Australia with corporate finance and transaction support capability. Overlaps with SRG on deal advisory for mid-market clients, but competes from a larger global platform and broader advisory suite.
  • KPMG Australia: Big 4 firm with a large Deal Advisory / M&A and Corporate Finance practice serving mid-market and large-cap Australian clients. Operates in the same corporate advisory and complex-deal landscape as SRG, but with significantly greater sector coverage, headcount and brand recognition.
  • EY Australia: Big 4 firm with extensive Strategy & Transactions and Corporate Finance advisory capability in Australia. Competes with SRG on M&A and capital advisory mandates for mid-market clients, with much deeper resourcing and cross-border execution.
  • Deloitte Australia: Big 4 firm with dedicated Corporate Finance Advisory and M&A practices serving Australian corporates and private equity. Operates in the same complex deal landscape as SRG, but at substantially greater scale, with deeper sector and international reach.
  • PwC Australia: Big 4 firm with a broad Corporate Finance and Deals practice covering M&A, capital solutions and value creation engagements. Serves the same Australian mid-to-large corporate market as SRG but with vastly greater resources, brand presence and integrated advisory suite.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat2 records

Key risks6 records

Key highlights6 records

Customer concentration

SRG Partners compliance and trust

Trust signal

Compliance2 records

SRG Partners financial estimates

Financial estimate

Revenue estimate

Valuation estimate

SRG Partners leadership team

Management profile

Number of profiles

Profiles2 records

SRG Partners funding detail

Funding detail

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

SRG Partners M&A and investment

M&A and investment

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about SRG Partners

What does SRG Partners do?

SRG Advisory is a boutique corporate advisory practice that partners with corporate clients to enhance business value and deliver impactful solutions through complex deal navigation. The firm's senior team blends directly into client businesses, providing guidance on capital solution planning, financial and operational excellence, and strategic alignment with business objectives. Engagements are bespoke and delivered by Managing Director Mark Watson and Director Michael Piffl on a quote-based or retainer basis.

Is SRG Partners a public or private company?

SRG Partners is a private company. It is classified as founder individual operated bootstrapped and is currently operating.

When was SRG Partners founded?

SRG Partners was founded in 2015. It employs 11 to 50 people.

Where is SRG Partners based?

SRG Partners is headquartered in Adelaide, Australia, in the Oceania region.

How does SRG Partners make money?

One revenue line is on record: corporate Advisory Services.

Who are SRG Partners's main competitors?

Direct peers on record are Pitcher Partners and William Buck. Broad incumbents are BDO Australia, Grant Thornton Australia, RSM Australia, Mazars Australia, KPMG Australia, EY Australia, Deloitte Australia and PwC Australia.

Does SRG Partners have an API?

No public API is recorded for SRG Partners.

What industry is SRG Partners in?

SRG Partners's product category is Corporate Advisory Services. Its primary akta.pro industry code is BPAHAOAA, M&A Advisory (Buy-Side & Sell-Side). Its NAICS code is 54161 and its SIC code is 8742.

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