McAdam
McAdam Landscaping is a family-owned, full-service landscape contractor founded in 1979 that provides design, installation, maintenance, seasonal color, and commercial snow and ice management services to residential, commercial, and municipal clients across Chicagoland.
- Company typePrivate
- Founded1979
- HeadquartersForest Park, United States
- Headcount11–50
- GTM typeB2B and B2C
- OfferingServices
What McAdam does
McAdam Landscaping is a family-owned, full-service landscape contractor founded in January 1979 by brothers Scott and Rob McAdam and headquartered at 2001 Des Plaines Ave., Forest Park, Illinois. The company operates as a single integrated entity (legal name: McAdam Landscape Professionals; DBA: McAdam Landscaping) serving residential, commercial, and municipal clients across approximately 400 square miles of the Chicagoland region. Its core offering bundles four service lines: landscape design and installation (patios, outdoor kitchens, fire features, lighting, drainage, hardscape, and increasingly LEED-certified, LiveRoof, and permeable paver installations for commercial clients); ongoing landscape maintenance (mowing, pruning, turf restoration, mulching, tree and shrub care); seasonal color installations and holiday lighting; and commercial snow and ice management operated 24/7 with proactive WeatherCommand weather monitoring through a partnership with Murray and Trettel Forecasting Services.
The business model combines one-time project-based fees for design and installation work with recurring contractual revenue from maintenance and snow/ice management. Pricing is quote-based and not publicly disclosed, with a documented design process (initial consultation, design fee, final concept presentation) for installation projects. Revenue is generated through direct sales — no resellers, marketplaces, or intermediary channels — with dedicated residential client representatives and commercial business development personnel. Commercial work is supported by a 24-hour snow operations capability staffed by plow operators, equipment operators, and sidewalk crews, with publicized hourly employment rates indicating operational scale.
McAdam's technology footprint is intentionally light: core capabilities rest on landscape architecture, horticultural expertise, and operational density rather than software. The company's distinctive intangible asset is its partnership-driven weather forecasting integration and its nearly five-decade brand reputation, evidenced by ILCA (Illinois Landscape Contractors Association) recognition, ongoing industry association membership (Landscape Illinois, AmericanHort), regular editorial columns in local newspapers, and a multi-generational leadership team (Scott McAdam as CEO, Scott McAdam Jr. as President, Rob McAdam as VP, and Jennifer McAdam as HR and Administrative Manager) that supports continuity of client relationships stretching back to the founding year.
McAdam firmographics
Firmographics- Name
- McAdam
- Legal name
- McAdam Landscape Professionals
- Website
- https://mcadamlandscape.com
- Company type
- Private
- Founded year
- 1979
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- McAdam Landscaping is a family-owned, full-service landscape contractor founded in 1979 that provides design, installation, maintenance, seasonal color, and commercial snow and ice management services to residential, commercial, and municipal clients across Chicagoland.
- Ownership category
- akta.pro rank
McAdam industry classification
Industry- Product category
- Landscaping Services
- NAICS
- Landscaping Services (561730), Landscaping Services (56173), Landscape Architectural Services (541320)
- akta.pro primary industry
- Landscape Construction Project Management & General Contracting (HSAIABAK)
- akta.pro secondary industries
- Landscape Installation (Plants, Sod & Soil) (HSAIABAB), Arborist Consulting, Tree Risk Assessments & Appraisals (HSAIADAJ)
Keywords
Where McAdam is headquartered
LocationHeadquarters
- HQ city
- Forest Park
- HQ country
- United States
- HQ region
- North America
Offices1 record
Markets served
McAdam business model
Business model- GTM type
- B2B and B2C
- Offering type
- Services
- Cost components
- Personnel, Operations, Supply Chain, Marketing or Sales, Technology or R&D
Revenue model
- Landscape Design & Installation: Full-service landscape design and installation for residential and commercial properties including patios, outdoor kitchens, fire pits, landscape lighting, drainage systems, plant installation, and hardscape. Revenue generated through project-based fees following a design process (initial meeting, design fee, final concept presentation with detailed proposal).
- Landscape Maintenance: Ongoing landscape maintenance services including tree and shrub care, perennial maintenance, seasonal color, mowing, bedwork, pruning, core aeration, turf restoration, mulching. Services provided to residential homes and commercial properties on contract basis.
- Seasonal Color: Seasonal color installations for all seasons (Spring, Summer, Fall, Winter) and holiday lighting for both residential and commercial properties. Includes containers and annual beds.
- Snow and Ice Management: Commercial snow and ice management services including 24/7 availability, snow removal/plowing, shoveling and sidewalk clearing, deicing and salting, on-site relocation, off-site removal and dumping. Services covered under seasonal contracts with readiness preparation.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Unit Pricing | Pay-as-you-go | Snow removal employment compensation |
Go-to-market motion1 record
Distribution channels2 records
Marketing channels5 records
McAdam product offering
Product offeringCore offering
McAdam Landscape Professionals is a full-service landscape contractor providing residential, commercial, and municipal clients in Chicagoland with landscape design and installation (patios, outdoor kitchens, lighting, drainage), ongoing landscape maintenance, seasonal color programs, and commercial snow and ice management. Services are delivered through direct project engagements and recurring maintenance/snow contracts from the company's Forest Park, Illinois headquarters.
Product overview
McAdam Landscaping is a family-owned, full-service landscape contractor offering a unified suite of services across residential and commercial segments. The core product portfolio includes Design & Installation (covering landscape architecture, patios, outdoor kitchens, fire features, lighting, and drainage), Landscape Maintenance (ongoing care including mowing, pruning, and turf management), and Seasonal Color services (annual plantings for all seasons plus holiday lighting). A specialized Snow and Ice Management division provides commercial winter weather services. All services are delivered by a unified team of landscape designers, horticulturists, and maintenance staff from the Forest Park, IL headquarters. The company positions itself as a comprehensive, single-source provider rather than offering modular add-ons separately.
Differentiator
Problem solved
Functional benefit
Products and services
- Residential Landscape Design & Installation
Quantifiable outcome
- Well-landscaped homes can increase selling prices by up to 15% over comparable homes with average landscapes, with dollar-for-dollar 100% return on investment in most cases
Companies that use McAdam
Customer profileNamed customers7 records
Segments3 records
Ideal customer profiles3 records
McAdam technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
McAdam partnerships and signals
Strategic signalPartnerships
One partnership is on record.
- Murray and Trettel Forecasting Services (WeatherCommand)coreStrategic partnership with Murray and Trettel Forecasting Services provides McAdam with access to WeatherCommand platform for the most up-to-date weather forecasts. This enables 24-hour weather monitoring and proactive client notifications about approaching storms hours in advance. This partnership gives McAdam a key competitive advantage over competitors who lack such weather intelligence capabilities for snow and ice management services.
Scale indicators3 records
Recent moves6 records
Expansion highlights5 records
McAdam competitors and assessment
Company assessmentDirect peers
- Level Green Landscaping: Level Green is a mid-Atlantic commercial landscape contractor offering maintenance, landscape design, irrigation, and snow removal. It is comparable to McAdam's commercial services arm in business model, customer profile, and snow/ice management emphasis.
- Mariani Landscape: Mariani is a family-owned, multi-generation full-service landscape firm serving high-end residential and select commercial clients with design/build and maintenance. It mirrors McAdam's premium residential positioning, design-led approach, and multi-generational family culture.
- Ruppert Landscape: Ruppert is a regional full-service landscape contractor with a long operating history serving residential, commercial, and municipal clients with design, installation, maintenance, and snow services. It is a closely comparable mid-sized family-influenced operator in the same Mid-Atlantic/regional landscape services category.
- Schill Grounds Management: Schill Grounds Management is a Midwest-based full-service commercial landscape and snow/ice management company serving Ohio and surrounding states. It is comparable to McAdam in its commercial-first GTM, recurring maintenance contracts, and integrated snow services.
Broad incumbents
- TruGreen Limited Partnership: TruGreen is the largest U.S. lawn care company offering fertilization, weed control, and maintenance programs. While it focuses on chemical lawn care rather than full design/build, it competes with McAdam for residential lawn maintenance budgets in the same Chicago metro.
- Bartlett Tree Experts: Bartlett is a major North American tree care firm providing arborist services, pruning, and plant health care for residential and commercial clients. McAdam's tree and shrub care services compete directly with Bartlett's offerings in the Chicagoland region.
- BrightView Landscapes: BrightView is the largest commercial landscaping services company in the U.S., offering design, maintenance, and snow/ice management across a national footprint. McAdam competes with BrightView for the same Chicagoland commercial property management and municipal clients, though at a fraction of the scale.
- Davey Tree Expert Company: Davey Tree is a national provider of tree care, arborist consulting, and commercial landscape services. McAdam's tree care and pruning offerings overlap with Davey's residential and commercial arborist services, particularly in the suburban Chicago market.
- Yellowstone Landscape: Yellowstone is a large multi-regional landscape contractor providing commercial maintenance, design/build, and snow services. It is comparable to McAdam in its full-service commercial offering and has overlapping markets in the Midwest, representing a scaled competitor in similar bid environments.
Regional players
- Clubs and Resorts / Local Garden Centers as Snow Adjacencies: Smaller Chicagoland landscape contractors (e.g., local green industry firms servicing the same Forest Park/Oak Park corridor) compete directly with McAdam for residential design and maintenance work. Their geography-restricted competition is a meaningful peer set for McAdam's residential book.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat4 records
Key risks6 records
Key highlights7 records
Customer concentration
McAdam social profiles
Digital presenceMcAdam financial estimates
Financial estimateRevenue estimate
Valuation estimate
McAdam leadership team
Management profileNumber of profiles
Profiles12 records
McAdam funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
McAdam M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about McAdam
What does McAdam do?
McAdam Landscape Professionals is a full-service landscape contractor providing residential, commercial, and municipal clients in Chicagoland with landscape design and installation (patios, outdoor kitchens, lighting, drainage), ongoing landscape maintenance, seasonal color programs, and commercial snow and ice management. Services are delivered through direct project engagements and recurring maintenance/snow contracts from the company's Forest Park, Illinois headquarters.
Is McAdam a public or private company?
McAdam is a private company. It is classified as family owned and is currently operating.
When was McAdam founded?
McAdam was founded in 1979. It employs 11 to 50 people.
Where is McAdam based?
McAdam is headquartered in Forest Park, United States, in the North America region.
How does McAdam make money?
Four revenue lines are on record. Landscape Design & Installation is the primary driver. The others are landscape Maintenance, seasonal Color and snow and Ice Management.
Who are McAdam's main competitors?
Direct peers on record are Level Green Landscaping, Mariani Landscape, Ruppert Landscape and Schill Grounds Management. Broad incumbents are TruGreen Limited Partnership, Bartlett Tree Experts, BrightView Landscapes, Davey Tree Expert Company and Yellowstone Landscape. Clubs and Resorts / Local Garden Centers as Snow Adjacencies is listed as a regional player.
Does McAdam have an API?
No public API is recorded for McAdam.
What industry is McAdam in?
McAdam's product category is Landscaping Services. Its primary akta.pro industry code is HSAIABAK, Landscape Construction Project Management & General Contracting, with a secondary code of HSAIABAB, Landscape Installation (Plants, Sod & Soil). Its NAICS code is 561730.